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Informatica Intelligent Data Management Cloud (IDMC) vs Profisee comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Apr 6, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Informatica Intelligent Dat...
Ranking in Cloud Master Data Management (MDM) Solutions
1st
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
183
Ranking in other categories
Data Integration (3rd), Data Quality (1st), Business Process Management (BPM) (13th), Business-to-Business Middleware (4th), API Management (8th), Cloud Data Integration (3rd), Data Governance (2nd), Test Data Management (3rd), Data Management Platforms (DMP) (2nd), Data Masking (2nd), Metadata Management (1st), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd)
Profisee
Ranking in Cloud Master Data Management (MDM) Solutions
4th
Average Rating
8.0
Reviews Sentiment
8.4
Number of Reviews
5
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of May 2025, in the Cloud Master Data Management (MDM) Solutions category, the mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 28.0%, down from 35.6% compared to the previous year. The mindshare of Profisee is 9.5%, down from 10.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Master Data Management (MDM) Solutions
 

Featured Reviews

Raj Sethupathi - PeerSpot reviewer
Offers profiling and address standardization but can be complicated
Informatica Data Quality has its data warehouse, primarily using Oracle and some SQL databases. You need a database to host the data. The cleansed version of the data is stored in the data warehouse. It integrates with PowerCenter and other Informatica tools. The integration details can be complex, but a regional setup is involved in this process. Profiling smaller datasets, such as 10,000-50,000 records, worked fine. However, unexpected issues could arise with larger datasets, such as thousands of records or more, especially with tables containing many columns. Handling tables with fifty or more columns can be challenging, even in Excel. A mismatch in data types could cause the entire system to crash. Continual enhancements are being made to address these issues, which can be unique to specific industries like finance and healthcare.
reviewer2382861 - PeerSpot reviewer
Has an adaptive approach, a friendly UI, and good integration capabilities
The Profisee user interface has positively impacted our data management. As a data architect and enterprise developer, I have seen that it is convenient for the data storage team to complete their work. The interface is visually clear and easy to understand, streamlining the entire process. Profisee's scalability and integration capabilities with other systems are highly effective, particularly within an Azure-centric environment. Its seamless integration with Azure services like Purview enables comprehensive data lifecycle management, including data lineage and management. Implementing Profisee has potentially made our time to market for new products and services more efficient. Qualifying master data and making it available downstream for data consumption seems smoother now. As a bank, our response to data availability might differ from other industries like advertising. Overall, I see positive impacts from using Profisee. I would recommend Profisee to others, but it depends on various factors such as how well it fits with their business domain, cost considerations, and resource availability. If they have centralized their data in Azure, Profisee is a no-brainer for data management. Overall, I would rate Profisee as an eight out of ten.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The data quality component is very good."
"Address Doctor gives an accurate combination of information provided with a level of returned threshold value."
"The application integration will give you more flexibility when dealing with APIs."
"The advanced features like task flow and conditional integration are particularly useful."
"MDM doesn't require a separate IDQ."
"It's a stable product without any bugs or glitches."
"The ability to clean out data and improve the data quality is the best feature."
"I like the fact that you can find almost any product connection that you need and the list is always expanding."
"Profisee's customer service is very responsive, and they have a comprehensive training academy, Profisee Academy, that helps guide the implementation process."
"The product is able to utilize the SQL server toolkit and it has tight integration with the SQL server."
"We really like the matching and merging features."
"The process of categorizing data, creating glossaries, and generating metadata is streamlined and less time-consuming."
"The most valuable features for ensuring data accuracy and quality are mappings and creating business rules."
 

Cons

"New machine learning could be added to Informatica MDM because the solution is outdated and is not moving with the current trends. The solution is good, but it definitely needs a lot of improvement and needs to speed up as per the market."
"There are also some technical issues sometimes with integrations because clients have a lot of different types of data sources."
"Managing the licenses with the on-premises version was difficult."
"Informatica Cloud Data Integration can improve by being more user-friendly. When you're working with the solution a lot of technical knowledge is required. It's not a solution that anyone can use properly, you need knowledge of what's happening at the back end, such as SQL. When you get stuck, you need to look into your logic. For other tools, such as Dell Boomi, anyone can use them."
"We currently have issues with real-time integration."
"It is complicated to establish the lineage in EDC using PowerCenter mappings."
"Compared to other tools in the market, Informatica MDM is costly."
"I would like to see better visuals for business users, such as a dashboard where they can precisely track where problems are."
"When we updated to version 7.1, there were some workflow issues."
"Some security complexities might add time to the setup."
"Profisee could improve in providing clearer data lineage information."
"A more convenient approach would involve integrating all the pre-existing elements into Profisee itself."
"The way training is laid out in their Profisee University, makes it really, really hard to find what you need fast."
 

Pricing and Cost Advice

"The solution is very expensive."
"The platform has a premium cost. I rate the pricing as seven out of ten."
"Informatica MDM is very expensive. Apart from licensing fees, they have broken down their products into multiple products, and they charge for each and every product. If the data is huge, they charge for the data. At times, we have to use third party services for data cleaning, and they charge for that as well."
"The price is neither too high nor too low."
"Comparatively, their prices are a little bit too high."
"Informatica MDM's pricing is not cheap but comparable to other vendors."
"I'm not sure about the most recent pricing trends, but I don't believe it's significantly different from PowerCenter. I believe it is nearly the same."
"The price is comparable."
"The pricing is moderate, falling in the middle range—not excessively low nor overly expensive."
"We didn't come across any additional licensing fees."
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Answers from the Community

RT
Feb 7, 2022
Feb 7, 2022
Hi @Richard Tibbetts, There's no short answer to your question. Nearly all existing MDM solutions on the market offer a broad range of patterns to ingest master data from various sources and distribute cleanse and consolidated information, also to the Azure stack. Many vendors offer prebuilt connectors for the most common sources (databases, various file types, storages, business applications i...
2 out of 3 answers
InitZero - PeerSpot reviewer
Jan 14, 2022
Hi @Richard Tibbetts, There's no short answer to your question. Nearly all existing MDM solutions on the market offer a broad range of patterns to ingest master data from various sources and distribute cleanse and consolidated information, also to the Azure stack. Many vendors offer prebuilt connectors for the most common sources (databases, various file types, storages, business applications including MS Dynamics, Salesforce, etc.), but also support a generic way of ingesting/exposing data via Rest APIs, file drops, etc. MS MDS is an extension of the MS SQL server 2016. I don't know Microsoft plans to extend it, but I know that Profisee and CluedIn are very active in promoting their solutions as-built having Azure in mind and being a part of the stack. Informatica MDM has three types of offerings these days: on-prem, hosted MDM, and cloud-native option - they differ in the functionality and integration options. Obviously, there are many more MDM tools on the market particularly good in various data domains (products, customers/suppliers - so yours, multi-domain, etc). I think that you should start your MDM journey by answering which current challenges you try to solve or what new capabilities you need to enable to the organisation. Once these questions are answered and based on your organization's Enterprise Architecture principles, look for the best fitting tool. It may (or may not) be the one that fits the best into the Azure Reference Architecture. I hope this helped.
GM
Feb 4, 2022
I agree with @InitZero...  I would add that there's no future roadmap for MDS and they don't have an Azure solution for it.  Since it's a free product with an SQL license, don't expect Microsoft to invest in it.   Even though we are highly dependent upon it currently I'm starting to look towards the future where we need to find a replacement - hopefully, a PaaS solution. It would be great if Microsoft came out with something in Azure but I'm not hopeful at this point.
 

Top Industries

By visitors reading reviews
Financial Services Firm
17%
Computer Software Company
12%
Manufacturing Company
9%
Insurance Company
6%
Financial Services Firm
14%
Computer Software Company
11%
Healthcare Company
11%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
What do you like most about Profisee?
The most valuable features for ensuring data accuracy and quality are mappings and creating business rules.
What needs improvement with Profisee?
Profisee is making improvements for the year 2024, including integrating directly with other solutions.
 

Also Known As

ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration
No data available
 

Overview

 

Sample Customers

The Travel Company, Carbonite
NASDAQ, Rockwell Automation, ITT Industries, EY (Ernst & Young), Domino's, L3 Communications, Anheuser Busch, MD Anderson Cancer Center, Ameriprise Financial, GSO Capital Partners
Find out what your peers are saying about Informatica Intelligent Data Management Cloud (IDMC) vs. Profisee and other solutions. Updated: April 2025.
850,747 professionals have used our research since 2012.