Informatica Intelligent Data Management Cloud (IDMC) vs Reltio Cloud comparison

Informatica and Reltio are both solutions in the Cloud Master Data Management (MDM) Solutions category. Informatica is ranked #1 with an average rating of 7.7, while Reltio is ranked #2 with an average rating of 8.7. Informatica holds a 26.6% mindshare in CMDM, compared to Reltio’s 17.8% mindshare. Additionally, 93% of Informatica users are willing to recommend the solution, compared to 100% of Reltio users who would recommend it.

Informatica Intelligent Dat...

Read 185 Informatica Intelligent Data Management Cloud (IDMC) reviews

3,914 Views
1,834 Comparison Views

93% willing to recommend

Reltio Cloud

Read 12 Reltio Cloud reviews

1,957 Views
283 Comparison Views

100% willing to recommend

Informatica Intelligent Dat...

Reltio Cloud

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Executive SummaryUpdated on Apr 6, 2025

Informatica Intelligent Data Management Cloud and Reltio Cloud compete in the data management category. IDMC enjoys an advantage in pricing and support, appealing to cost-conscious buyers, while Reltio Cloud has a competitive edge with its advanced features.

Features: IDMC offers comprehensive data integration, seamless cloud-native architecture, and robust data governance tools. Reltio Cloud focuses on data quality management, seamless integration, and mastering multi-domain data, excelling in managing complex data relationships.

Room for Improvement: IDMC could enhance its advanced features and integration capabilities, improve customer engagement, and boost real-time capabilities. Reltio Cloud can refine its deployment model, expand user interface features, and address price sensitivity for smaller organizations.

Ease of Deployment and Customer Service: Reltio Cloud boasts a streamlined deployment model and proactive customer support, making it slightly quicker to implement along with a more engaged service experience. IDMC delivers a flexible deployment model with reliable customer service.

Pricing and ROI: IDMC is cost-effective, providing impressive ROI through attractive pricing and supportive services. Reltio Cloud, despite a higher initial investment, offers a strong return on premium features, suitable for organizations needing sophisticated data management solutions.

To learn more, read our detailed Informatica Intelligent Data Management Cloud (IDMC) vs. Reltio Cloud Report (Updated: June 2025).

Buyer's Guide

Informatica Intelligent Data Management Cloud (IDMC) vs. Reltio Cloud

June 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Informatica Intelligent Dat...

Ranking in Cloud Master Data Management (MDM) Solutions

1st

Average Rating

8.0

Reviews Sentiment

6.8

Number of Reviews

185

Ranking in other categories

Data Integration (2nd), Data Quality (1st), Business Process Management (BPM) (11th), Business-to-Business Middleware (5th), API Management (8th), Cloud Data Integration (3rd), Data Governance (2nd), Test Data Management (3rd), Data Management Platforms (DMP) (2nd), Data Masking (2nd), Metadata Management (1st), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd)

Reltio Cloud

Ranking in Cloud Master Data Management (MDM) Solutions

2nd

Average Rating

8.6

Reviews Sentiment

7.6

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of June 2025, in the Cloud Master Data Management (MDM) Solutions category, the mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 26.6%, down from 35.3% compared to the previous year. The mindshare of Reltio Cloud is 17.8%, up from 12.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Cloud Master Data Management (MDM) Solutions

Q&A Highlights

it_user545286

Principal Software Systems Engineer at a tech services company with 5,001-10,000 employees

Dec 09, 2016

Reltio: Question about Master Data Management Capabilities

Riversand technology is leader in the MDM space and makes a product called MDMcenter. Gartner and Forrester put these guys in a leader and visionary quadrant topping Informatica, oracle, and sap. They have a product used by many fortune 1000s and multinational companies. I have rolled out MDM solutions for a bunch of customers using different platforms and Riversand's is the best. They have cloud based and on premise solutions. It can scale from small projects to biggest implementations of the planet, different geographies/locations, langauges and near infinite entities. Their licensing can vary based on required modules; but they offer Matching, Deduplication, Searching, Workflow, Modeling, Analytics, Integration, Domain / cross-domain, Governance tools to change / commit / rollback. The applications modeling and framework is flexible so it can handle any domain, product, retail, manufacturing, customer, vendor, finance, investment vehicles, jewelry, oil and gas, person, auto, high tech, oil gas, fast food, grocery, etc. Hands down this is best product in its class. It's top shelf. Given the choice and having used other products, I'd choice Riversand over the other competing products. If you didn't check them out yet, you definitely should.

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Featured Reviews

Raj Sethupathi

Data Integration Consultant GCP/AWS at Infogrators Inc

Offers profiling and address standardization but can be complicated

Informatica Data Quality has its data warehouse, primarily using Oracle and some SQL databases. You need a database to host the data. The cleansed version of the data is stored in the data warehouse. It integrates with PowerCenter and other Informatica tools. The integration details can be complex, but a regional setup is involved in this process. Profiling smaller datasets, such as 10,000-50,000 records, worked fine. However, unexpected issues could arise with larger datasets, such as thousands of records or more, especially with tables containing many columns. Handling tables with fifty or more columns can be challenging, even in Excel. A mismatch in data types could cause the entire system to crash. Continual enhancements are being made to address these issues, which can be unique to specific industries like finance and healthcare.

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RahulSoni

Senior Delivery Architect at Capgemini

Offers features that pinpoints locations with maps and provides reporting about data performance and completeness

Until I work with a customer, I won't be able to recognize the performance regarding the integration of records, especially when records are coming in as a full load or a delta after an initial load. I have to check how it performs in the integration part when pushing the entire data into MDM. Most tools have a downside in this area. So far, I have not faced any other problems regarding Reltio. I just did a certification and the provided hands-on exercises. I didn't find anything concerning, but I would definitely want to use the AI features introduced in Reltio more. The Hands-on Lab in the certification allows you to try out certain AI features.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"REST API: Excellent for scripting control and reporting mechanisms"

"It has flexibility in extending the data model."

"The best thing about Informatica Axon is that it integrates with the Electronic Data Capture and the Axon system."

"Axon does one interesting thing that I don't think other tools do as well. It lets you rate data and incorporates Informatica's data quality feature into it. There are little indications and graphics that show you how good the data quality is, and you can drill into it to see where potential issues lie."

"The most valuable features of Informatica MDM are it is cloud-enabled and has all the elements that are supposed to have in terms of MDM as a solution. All the features that are there. It is very well-integrated with any of the SAP and non-SAP applications. It is quite user-friendly. The user experience that you receive in Informatica MDM is quite good."

"It comes with lot of features and is a one-stop-shop solution for integration, data modeling, and data governance. Everything can be built under one particular umbrella. If any issues come up, then there won't be any blame game saying that it could be an integration issue or an MDM hub issue because it's wholly owned by Informatica. That's the biggest advantage of Informatica MDM over that of any other tools that are available on the market."

"We've used the solution for quite some time, so in our organization, the product is pretty mature."

"The most valuable feature is its ability to extract metadata from various sources- be it an old SaaS application or the latest cloud application."

More Informatica Intelligent Data Management Cloud (IDMC) pros

"The most valuable feature is real-time synchronization. You can see the events as soon as they are posted within a couple of fraction seconds."

"The cloud feature is very beneficial, and the scalability performance feature is excellent."

"The most valuable feature of Reltio Cloud is the customization we can make in its functionality."

"There are default limitations and considerations. For instance, Reltio can store a maximum of 200 values for a single attribute. If your data exceeds this limit, you can request Reltio support to increase the limit. However, be aware that increasing this limit may impact performance, potentially slowing down data loading times."

"It is a scalable product, and the scalability is good. We can configure users."

"The solution saves 30% to 40% of our time."

"The survivorship feature is great because we can define it, prioritize the sources, and only allow those sources to survive when making the golden record."

"It is very easy to learn. The"

More Reltio Cloud pros

Cons

"The tool could be improved in terms of ease of use, particularly for those without technical expertise. Understanding and extracting data from the table-based structure requires some SQL knowledge and technical skills. Additionally, while Informatica MDM has moved towards a cloud-based MDM with a UI similar to Reltio, I haven't used it, so I can't comment on its effectiveness."

"The main issue probably has nothing to do with end users, but installation can definitely be simplified."

"With the solution, we had some issues, and we have every day, and we used to open a ticket. Sometimes, there are data issues and transformation issues."

"There's certainly room for improvement. One crucial area is generating detailed reports on file statuses. Presently, this is represented visually, often as graphs or charts. Such reporting could offer comprehensive insights into the areas that demand attention and further scrutiny."

"It can be improved in terms of performance and execution. I'm expecting better performance. It currently has some restrictions in terms of execution. For example, if we want to run it in the command mode and execute it, there are some restrictions, and we are facing some issues with a huge volume of data. These restrictions are not there in Informatica PowerCenter because we are able to execute a huge volume of data, and there are more ways to execute it."

"From multiple masters that are there in Informatica MDM, we can improve the financials."

"The solution doesn't directly connect to any of the analytical tools."

"This solution is hard to set up and its interface is not user-friendly. It's also not as stable, and the technical support takes a lot of time to solve simple problems."

More Informatica Intelligent Data Management Cloud (IDMC) cons

"AI features should be introduced in Reltio more."

"The solution's UI could be enhanced, and its record filtering could be expanded."

"The download process can be quite slow"

"The deployment is difficult."

"Initially, the UI was limited in features."

"There is some lag in developing new features for specific business requirements. If a new feature is needed, we have to raise a request in the developer portal through the IDEA portal. This process takes time to develop, which can be a drawback when immediate business needs arise."

"We need manual data modeling and configuration to tailor the platform to our requirements."

"The support team is slow to respond when we need assistance with workflow deployments. We must rely on their availability and contact them to receive the required JAR files."

More Reltio Cloud cons

Pricing and Cost Advice

"Informatica MDM's price could be lower."

"The product has a high price point."

"It's pretty high for us. It's more on the higher side, like low to middle high."

"I rate the product's pricing a seven on a scale of one to ten, where one is the lowest price and ten is the highest price."

"The solution is very expensive."

"Informatica MDM is a costly solution because it comes as a bundle. They are also globally positioning themselves and are definitely working on very upgraded technologies. If someone wanted to do it on the cloud, they have a lot of flexibility because they upgrade themselves according to the current needs. It definitely comes with a lot of features and that's the reason why it's costly. The licensing cost should be approximately one million dollars. It's about four to five times that of other vendors."

"We switched to Informatica PIM because it was cheaper than the Oracle solution. It is cheaper initially, but they will bundle it later. This is what happens in the industry."

"I'm not sure about the most recent pricing trends, but I don't believe it's significantly different from PowerCenter. I believe it is nearly the same."

More Informatica Intelligent Data Management Cloud (IDMC) pricing and cost advice

Information not available

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Answers from the Community

it_user545286

Principal Software Systems Engineer at a tech services company with 5,001-10,000 employees

Dec 9, 2016

Reltio: Question about Master Data Management Capabilities

2 out of 7 answers

it_user348246

Architect at a tech services company with 51-200 employees

Dec 8, 2016

If you buy InfoSphere MDM Domain Hub Standard Edition you can use following products: IBM Process Server Standard v8.5.6 IBM Process Server Standard for Non-production Environment v8.5.6 IBM Process Center Standard v8.5.6 IBM Process Designer v8.5.6 IBM Content Integrator v8.6 IBM DB2 Enterprise Server Edition v10.5 IBM Cognos Business Intelligence V10.2.2.0 IBM InfoSphere Information Server Enterprise v11.5 IBM Integration Bus Healthcare Pack v3.0.0.0 IBM Integration Bus Express Edition v9.0.0.3 IBM Watson Explorer v10.0 IBM Rational Application Developer for WebSphere Software v9.5 IBM WebSphere Application Server Network Deployment v8.5.5 IBM WebSphere Application Server Base v8.5.5 IBM WebSphere MQ v8.0 IBM WebSphere Portal Server v8.5 IBM Installation Manager & IBM Packaging Utility for Rational Software Development Platform v1.8 IBM Security Directory Server v6.4.0.0 For IBM InfoSphere Master Data Management Enterprise Edition you can use also: IBM InfoSphere Big Match for Hadoop v11.5 InfoSphere Information Server contains both DataStage (ETL engine) and QualityStage (DQ components which are fully integrated with ETL). You could always check which products are provided in license on Software License Portal (http://www-03.ibm.com/software/sla/sladb.nsf/search)

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it_user311469

Works at Deloitte

Dec 8, 2016

Will do but can you help me out with my groceries for this week ? ( please stop sending me these emails. I am a professional not a volunteer) Sent from my iPhone

Read full answer

See all 7 answers

Top Industries

By visitors reading reviews

Financial Services Firm

17%

Computer Software Company

12%

Manufacturing Company

Insurance Company

Financial Services Firm

14%

Computer Software Company

13%

Manufacturing Company

10%

Healthcare Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

How does Azure Data Factory compare with Informatica Cloud Data Integration?

Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...

See all answers

Which Informatica product would you choose - PowerCenter or Cloud Data Integration?

Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...

See all answers

What are the biggest benefits of using Informatica Cloud Data Integration?

When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...

See all answers

What needs improvement with Reltio Cloud?

Reltio Cloud provides a couple of options for developers. One way is by working with an internal JSON file where changes can be made and reflected directly in Reltio. The second method is through t...

See all answers

What is your primary use case for Reltio Cloud?

Reltio is a master data management tool. While other competitors are in the market, Reltio stands out as one of the early cloud-native MDM solutions. Before Reltio, many MDM products were on-premis...

See all answers

What advice do you have for others considering Reltio Cloud?

Reltio stands out because it offers extensive real-time integration capabilities. It can be easily configured with analytics tools like Databricks and Snowflake, allowing seamless integration. Whil...

See all answers

Comparisons

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Compared 9% of the time

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Product Reports

Buyer's Guide

Informatica Intelligent Data Management Cloud (IDMC)

April 2025

Informatica Intelligent Data Management Cloud (IDMC) report

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Buyer's Guide

Reltio Cloud

May 2025

Download Reltio Cloud product report

Also Known As

ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration

No data available

Overview

Informatica Intelligent Data Management Cloud (IDMC) is a robust platform used by banks, financial institutions, and health sector organizations for data management, governance, and compliance.

IDMC provides comprehensive tools for data discovery, profiling, masking, and transformation. It supports Salesforce integration, real-time data streaming, and scalable data management solutions. Health organizations manage national product catalogs while financial entities focus on data protection and regulatory compliance. Its intuitive interface, flexible features, and robust tools make it valuable across sectors, though enhancements in data integration and human workflow are being sought.

What are the most important features?

Data discovery: Facilitates identifying and understanding data sources.
Data profiling: Analyzes old databases for data quality.
Data and platform masking: Ensures data protection.
Salesforce integration: Seamless connectivity with Salesforce.
Mastering data: Centralizing and standardizing data.
UI intuitiveness: User-friendly interface.
Feature map flexibility: Adapts to user needs.
Business glossary creation: Defines business terms.
Data lineage: Tracks data flow and transformations.
Automation: Streamlines data processes.
Enterprise data cataloging: Organizes extensive data assets.
Scalability: Supports expanding data requirements.
Easy setup: Quick deployment process.
Bulk upload: Efficiently handles large data volumes.
Customizable data management: Tailors data solutions.
Real-time data streaming: Manages live data streams.
Integration with Hadoop and NoSQL: Connects with big data platforms.

What benefits and ROI should be considered?

Regulatory compliance: Ensures adherence to regulations.
Data protection: Safeguards sensitive information.
Enhanced data quality: Improves accuracy and reliability.
Centralized data: Consolidates data for better management.
Process automation: Reduces manual tasks and errors.

Banks and financial institutions use IDMC for data masking, transformation, and compliance, while health sector organizations leverage it for national product catalogs. Industry applications focus on automating business processes, centralizing data, and managing data catalogs to meet regulatory demands and ensure data protection.

Informatica

Reltio Cloud excels in Master Data Management (MDM), offering real-time data synchronization and a unified data view across diverse sources. Praised for its scalable architecture and user-friendly interface, it enhances operational efficiency and compliance management, making it ideal for handling large volumes of data and improving organizational productivity.

Reltio

Sample Customers

The Travel Company, Carbonite

iMiDiA, Slalom, MeritDirect, Cognizant

Buyer's Guide

Informatica Intelligent Data Management Cloud (IDMC) vs. Reltio Cloud

June 2025

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