Informatica Intelligent Data Management Cloud (IDMC) vs Reltio Cloud comparison

Informatica and Reltio are both solutions in the Cloud Master Data Management (MDM) Solutions category. Informatica is ranked #1 with an average rating of 7.7, while Reltio is ranked #2 with an average rating of 8.7. Informatica holds a 26.1% mindshare in CMDM, compared to Reltio’s 18.0% mindshare. Additionally, 93% of Informatica users are willing to recommend the solution, compared to 100% of Reltio users who would recommend it.

Informatica Intelligent Dat...

Read 185 Informatica Intelligent Data Management Cloud (IDMC) reviews

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3,638 Comparison Views

93% willing to recommend

Reltio Cloud

Read 12 Reltio Cloud reviews

2,427 Views
1,893 Comparison Views

100% willing to recommend

Informatica Intelligent Dat...

Reltio Cloud

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Executive SummaryUpdated on Apr 6, 2025

Informatica Intelligent Data Management Cloud and Reltio Cloud compete in the data management category. IDMC enjoys an advantage in pricing and support, appealing to cost-conscious buyers, while Reltio Cloud has a competitive edge with its advanced features.

Features: IDMC offers comprehensive data integration, seamless cloud-native architecture, and robust data governance tools. Reltio Cloud focuses on data quality management, seamless integration, and mastering multi-domain data, excelling in managing complex data relationships.

Room for Improvement: IDMC could enhance its advanced features and integration capabilities, improve customer engagement, and boost real-time capabilities. Reltio Cloud can refine its deployment model, expand user interface features, and address price sensitivity for smaller organizations.

Ease of Deployment and Customer Service: Reltio Cloud boasts a streamlined deployment model and proactive customer support, making it slightly quicker to implement along with a more engaged service experience. IDMC delivers a flexible deployment model with reliable customer service.

Pricing and ROI: IDMC is cost-effective, providing impressive ROI through attractive pricing and supportive services. Reltio Cloud, despite a higher initial investment, offers a strong return on premium features, suitable for organizations needing sophisticated data management solutions.

To learn more, read our detailed Informatica Intelligent Data Management Cloud (IDMC) vs. Reltio Cloud Report (Updated: July 2025).

Buyer's Guide

Informatica Intelligent Data Management Cloud (IDMC) vs. Reltio Cloud

July 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Informatica Intelligent Dat...

Ranking in Cloud Master Data Management (MDM) Solutions

1st

Average Rating

8.0

Reviews Sentiment

6.8

Number of Reviews

185

Ranking in other categories

Data Integration (3rd), Data Quality (1st), Business Process Management (BPM) (10th), Business-to-Business Middleware (5th), API Management (7th), Cloud Data Integration (3rd), Data Governance (2nd), Test Data Management (3rd), Data Management Platforms (DMP) (2nd), Data Masking (2nd), Metadata Management (1st), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd)

Reltio Cloud

Ranking in Cloud Master Data Management (MDM) Solutions

2nd

Average Rating

8.6

Reviews Sentiment

7.6

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of July 2025, in the Cloud Master Data Management (MDM) Solutions category, the mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 26.1%, down from 35.1% compared to the previous year. The mindshare of Reltio Cloud is 18.0%, up from 13.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Cloud Master Data Management (MDM) Solutions

Q&A Highlights

it_user545286

Principal Software Systems Engineer at a tech services company with 5,001-10,000 employees

Dec 09, 2016

Reltio: Question about Master Data Management Capabilities

Riversand technology is leader in the MDM space and makes a product called MDMcenter. Gartner and Forrester put these guys in a leader and visionary quadrant topping Informatica, oracle, and sap. They have a product used by many fortune 1000s and multinational companies. I have rolled out MDM solutions for a bunch of customers using different platforms and Riversand's is the best. They have cloud based and on premise solutions. It can scale from small projects to biggest implementations of the planet, different geographies/locations, langauges and near infinite entities. Their licensing can vary based on required modules; but they offer Matching, Deduplication, Searching, Workflow, Modeling, Analytics, Integration, Domain / cross-domain, Governance tools to change / commit / rollback. The applications modeling and framework is flexible so it can handle any domain, product, retail, manufacturing, customer, vendor, finance, investment vehicles, jewelry, oil and gas, person, auto, high tech, oil gas, fast food, grocery, etc. Hands down this is best product in its class. It's top shelf. Given the choice and having used other products, I'd choice Riversand over the other competing products. If you didn't check them out yet, you definitely should.

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Featured Reviews

Saikat Ghosh

Consulting Principal & Founder at Digital Data Consultancy

Match and merge functionality is still the best but cloud version needs more functionality

There are various areas for improvement in IDMC. Enhancements on basic data management functionality and the UI front, such as multiple templates and improved grid views, would be beneficial. Bulk data management features could be improved from the UI perspective to get to the level of the on prem versions of Informatica MDM. The tool needs to mature but missing small but important features, like restricted dynamic attributes functionality, data inheritance rules in master hierachies, identifiers not being passed in jobs is a drawback.

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RahulSoni

Senior Delivery Architect at Capgemini

Offers features that pinpoints locations with maps and provides reporting about data performance and completeness

Until I work with a customer, I won't be able to recognize the performance regarding the integration of records, especially when records are coming in as a full load or a delta after an initial load. I have to check how it performs in the integration part when pushing the entire data into MDM. Most tools have a downside in this area. So far, I have not faced any other problems regarding Reltio. I just did a certification and the provided hands-on exercises. I didn't find anything concerning, but I would definitely want to use the AI features introduced in Reltio more. The Hands-on Lab in the certification allows you to try out certain AI features.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Whether we need data cleansing or data mastering, we get it all in one platform."

"The most valuable feature is the building of mockups and tasks."

"The solution has the best feature for parameterization."

"The profiling feature in Informatica Data Quality is incredibly effective for data governance."

"We have a lot of integrations, and it's very easy to create integrations. They have a lot of connectors."

"It is a scalable product."

"The solution has multiple valuable features for metadata collection"

"It's a stable product without any bugs or glitches."

More Informatica Intelligent Data Management Cloud (IDMC) pros

"Its user interface is different from that of other MDM solutions like Informatica"

"The most valuable feature of Reltio Cloud is the customization we can make in its functionality."

"The survivorship feature is great because we can define it, prioritize the sources, and only allow those sources to survive when making the golden record."

"There are default limitations and considerations. For instance, Reltio can store a maximum of 200 values for a single attribute. If your data exceeds this limit, you can request Reltio support to increase the limit. However, be aware that increasing this limit may impact performance, potentially slowing down data loading times."

"It is very easy to learn. The"

"The most valuable feature is real-time synchronization. You can see the events as soon as they are posted within a couple of fraction seconds."

"The matching feature of Reltio Cloud is highly effective compared to many other tools available. Additionally, it is almost ready to use out-of-the-box, reducing the implementation time."

"The solution saves 30% to 40% of our time."

More Reltio Cloud pros

Cons

"New machine learning could be added to Informatica MDM because the solution is outdated and is not moving with the current trends. The solution is good, but it definitely needs a lot of improvement and needs to speed up as per the market."

"The UI is terrible and not user-friendly."

"Informatica's support understands the solution, but they lack the experience we need for our use case. That was one thing that we prioritized when we started searching for this kind of solution."

"The configurations could be better. It is a bit confusing because we must develop two tools when building a data model in Informatica MDM. Even though Informatica MDM is a single tool, we have our hub console plus the provisioning tool within that. Whatever data model we are building in the hub console, we have to develop it in the provisioning tool again. It is double the work to create a data model. We are also using external calls or the Java custom plans functions. This can be both positive and negative. Since MDM as a client does not support any complex validation, we have to depend on the external call or a Java call. Every time we deployed, the entire solution was impacted if something went wrong."

"The configuration process is pretty lengthy and challenging and could be made easier to understand."

"I would like to have the solution in one product and technical support needs to be better."

"It would be helpful if there was a GenAI feature integrated into the system, especially regarding the data quality."

"The main issue preventing Brazilian companies from migrating to Informatica Cloud Data Integration from on-prem is the price."

More Informatica Intelligent Data Management Cloud (IDMC) cons

"We need manual data modeling and configuration to tailor the platform to our requirements."

"The support team is slow to respond when we need assistance with workflow deployments. We must rely on their availability and contact them to receive the required JAR files."

"The deployment is difficult."

"Initially, the UI was limited in features."

"Sometimes, the service goes down for maintenance or when we run a lot of jobs so things get pushed to the queue and results don't get delivered on time."

"The download process can be quite slow"

"AI features should be introduced in Reltio more."

"Reltio Cloud could be improved in two specific areas. Firstly, the API capability needs to be enhanced, as when utilizing the REST API and posting a significant amount of data, there are multiple rejections from the MDM side. This can be due to the MDM server not responding or being unable to process the request. Therefore, I suggest that the API capacity should be increased to handle larger amounts of data. Additionally, I have noticed that the response time from the servers can take up to a minute or a few seconds, which can be improved for a faster response time."

More Reltio Cloud cons

Pricing and Cost Advice

"You can purchase licenses for this solution at different intervals. For example, annually or every three years. They recently changed their terms for licensing and now it is more flexible."

"Informatica Cloud Data Integration is famously known for its high price. The vendor targets large enterprises, and not medium or small companies. These large companies, and organizations, handle large amounts of data. If you go into any large bank, such as American or Canadian banks, these banks use this solution because it is more reliable, secure, and has more functionality."

"The price is neither too high nor too low."

"Licensing is difficult to understand, but the team is always available to explain anything. They are very helpful."

"The product is highly-priced."

"I rate the licensing cost of Informatica MDM a five out of ten."

"Our customers sometimes are able to negotiate a much better price for Informatica Cloud Data Integration based on their relationship with the vendor."

"I have heard from customers that the product comes with a huge license cost."

More Informatica Intelligent Data Management Cloud (IDMC) pricing and cost advice

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Answers from the Community

it_user545286

Principal Software Systems Engineer at a tech services company with 5,001-10,000 employees

Dec 9, 2016

Reltio: Question about Master Data Management Capabilities

2 out of 7 answers

it_user348246

Architect at a tech services company with 51-200 employees

Dec 8, 2016

If you buy InfoSphere MDM Domain Hub Standard Edition you can use following products: IBM Process Server Standard v8.5.6 IBM Process Server Standard for Non-production Environment v8.5.6 IBM Process Center Standard v8.5.6 IBM Process Designer v8.5.6 IBM Content Integrator v8.6 IBM DB2 Enterprise Server Edition v10.5 IBM Cognos Business Intelligence V10.2.2.0 IBM InfoSphere Information Server Enterprise v11.5 IBM Integration Bus Healthcare Pack v3.0.0.0 IBM Integration Bus Express Edition v9.0.0.3 IBM Watson Explorer v10.0 IBM Rational Application Developer for WebSphere Software v9.5 IBM WebSphere Application Server Network Deployment v8.5.5 IBM WebSphere Application Server Base v8.5.5 IBM WebSphere MQ v8.0 IBM WebSphere Portal Server v8.5 IBM Installation Manager & IBM Packaging Utility for Rational Software Development Platform v1.8 IBM Security Directory Server v6.4.0.0 For IBM InfoSphere Master Data Management Enterprise Edition you can use also: IBM InfoSphere Big Match for Hadoop v11.5 InfoSphere Information Server contains both DataStage (ETL engine) and QualityStage (DQ components which are fully integrated with ETL). You could always check which products are provided in license on Software License Portal (http://www-03.ibm.com/software/sla/sladb.nsf/search)

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it_user311469

Works at Deloitte

Dec 8, 2016

Will do but can you help me out with my groceries for this week ? ( please stop sending me these emails. I am a professional not a volunteer) Sent from my iPhone

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Top Industries

By visitors reading reviews

Financial Services Firm

16%

Computer Software Company

11%

Manufacturing Company

Insurance Company

Financial Services Firm

15%

Computer Software Company

14%

Healthcare Company

10%

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

How does Azure Data Factory compare with Informatica Cloud Data Integration?

Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...

See all answers

Which Informatica product would you choose - PowerCenter or Cloud Data Integration?

Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...

See all answers

What are the biggest benefits of using Informatica Cloud Data Integration?

When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...

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What needs improvement with Reltio Cloud?

We are quite satisfied with the solution. The only issue we face is with the workflow feature. Every time we need to deploy our workflows, we must contact the Reltio Support Center. We have to rely...

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What is your primary use case for Reltio Cloud?

We are currently using Reltio Cloud. We are consultants based in Europe, and we are using it for ourselves and our clients.

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What advice do you have for others considering Reltio Cloud?

Our team consists of 35 plus members spread across India, Vietnam, and Portugal in Europe. The solution runs on AWS Cloud and is a well-known platform. TIBCO EBX has suffered some losses last year....

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Comparisons

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Compared 5% of the time

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Compared 4% of the time

Azure Data Factory vs Informatica Intelligent Data Management Cloud (IDMC)

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Collibra Governance vs Informatica Intelligent Data Management Cloud (IDMC)

Compared 4% of the time

TIBCO EBX vs Informatica Intelligent Data Management Cloud (IDMC)

Compared 3% of the time

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Compared 23% of the time

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Compared 10% of the time

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Compared 10% of the time

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Compared 9% of the time

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Compared 8% of the time

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Product Reports

Buyer's Guide

Informatica Intelligent Data Management Cloud (IDMC)

April 2025

Informatica Intelligent Data Management Cloud (IDMC) report

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Buyer's Guide

Reltio Cloud

July 2025

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Also Known As

ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration

No data available

Overview

Informatica Intelligent Data Management Cloud (IDMC) is a robust platform used by banks, financial institutions, and health sector organizations for data management, governance, and compliance.

IDMC provides comprehensive tools for data discovery, profiling, masking, and transformation. It supports Salesforce integration, real-time data streaming, and scalable data management solutions. Health organizations manage national product catalogs while financial entities focus on data protection and regulatory compliance. Its intuitive interface, flexible features, and robust tools make it valuable across sectors, though enhancements in data integration and human workflow are being sought.

What are the most important features?

Data discovery: Facilitates identifying and understanding data sources.
Data profiling: Analyzes old databases for data quality.
Data and platform masking: Ensures data protection.
Salesforce integration: Seamless connectivity with Salesforce.
Mastering data: Centralizing and standardizing data.
UI intuitiveness: User-friendly interface.
Feature map flexibility: Adapts to user needs.
Business glossary creation: Defines business terms.
Data lineage: Tracks data flow and transformations.
Automation: Streamlines data processes.
Enterprise data cataloging: Organizes extensive data assets.
Scalability: Supports expanding data requirements.
Easy setup: Quick deployment process.
Bulk upload: Efficiently handles large data volumes.
Customizable data management: Tailors data solutions.
Real-time data streaming: Manages live data streams.
Integration with Hadoop and NoSQL: Connects with big data platforms.

What benefits and ROI should be considered?

Regulatory compliance: Ensures adherence to regulations.
Data protection: Safeguards sensitive information.
Enhanced data quality: Improves accuracy and reliability.
Centralized data: Consolidates data for better management.
Process automation: Reduces manual tasks and errors.

Banks and financial institutions use IDMC for data masking, transformation, and compliance, while health sector organizations leverage it for national product catalogs. Industry applications focus on automating business processes, centralizing data, and managing data catalogs to meet regulatory demands and ensure data protection.

Informatica

Reltio Cloud excels in Master Data Management (MDM), offering real-time data synchronization and a unified data view across diverse sources. Praised for its scalable architecture and user-friendly interface, it enhances operational efficiency and compliance management, making it ideal for handling large volumes of data and improving organizational productivity.

Reltio

Sample Customers

The Travel Company, Carbonite

iMiDiA, Slalom, MeritDirect, Cognizant

Buyer's Guide

Informatica Intelligent Data Management Cloud (IDMC) vs. Reltio Cloud

July 2025

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