HubSpot CRM vs Pipedrive comparison

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HubSpot Logo
1,018 views|643 comparisons
97% willing to recommend
Pipedrive Logo
1,331 views|336 comparisons
76% willing to recommend
Comparison Buyer's Guide
Executive Summary
Updated on Aug 7, 2023

We compared HubSpot CRM and Pipedrive across several parameters based on our users' reviews. After reading the collected data, you can find our conclusion below:

  • Features: HubSpot CRM is commended for its online content creation features as well as its robust marketing and segmentation capabilities. Pipedrive is notable for its visually appealing interface, customizability, and insightful reporting. Customers also praised its versatile automation capabilities.

  • Room for Improvement: HubSpot CRM could improve its integration, task tracking, and contact management. Pipedrive should focus on improving ERP integration, documentation, and artificial intelligence.

  • Service and Support: HubSpot CRM received positive feedback for its proactive and helpful support, but some users reported unresolved issues. Pipedrive's customer service has received mostly positive feedback. Users valued the vendor’s prompt responses and helpful assistance.

  • Ease of Deployment: HubSpot CRM is considered easy to set up and adapt to companies of varying sizes without difficulty. However, some users say it took a long time. Pipedrive's setup is described as simple, straightforward, and user-friendly.

  • Pricing: HubSpot CRM provides flexible pricing options, but some users noted that it may not be affordable for small businesses. Pipedrive offers a reasonable and cost-effective pricing structure, making it a suitable choice for moderately sized companies.

  • ROI: HubSpot CRM has helped customers realize an ROI by coordinating revenue streams and ensuring data security. Pipedrive delivers great value for the cost. Added features like document solutions and e-signature, making it a worthwhile investment.

Comparison Results: Users like HubSpot SRM for its marketing features and attentive customer service, but the solution could improve its integration with other solutions and lower its price to make it more affordable for small businesses. Pipedrive is a cost-effective solution, and users say it’s easy to track progress with Pipedrive’s visual interface. Reviewers say that Pipedrive could integrate more seamlessly with ERP solutions and leverage artificial intelligence better.

To learn more, read our detailed HubSpot CRM vs. Pipedrive Report (Updated: March 2024).
767,995 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"We can track clients through the system, which is a great feature. It supports cross-functional teams.""I am working in a small company. We have a sales teams that consist of 10 people. HubSpot CRM is scalable and easy to use.""The setup is very easy.""The most valuable feature of HubSpot CRM is the sequences of sales automation. It allows you to set up a bunch of leads into a sequence, and it automatically generates emails that you can customize on the fly. For example, here's the phone call in the morning, the phone call in the afternoon, the email you sent, and the link to the message you sent.""The most valuable feature of HubSpot CRM is the forms.""It's very easy to use and configure HubSpot CRM.""The ease of having everything in one place is valuable.""The ability to track revenue and complete forecasting has been the most valuable feature."

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"The solution is pretty easy to use and intuitive.""The initial setup is straightforward.""It is a stable platform.""The most useful stuff for me is that it's very flexible with all the data structures...Stability-wise, I rate the solution a ten out of ten.""Pipedrive makes it easy to understand who I'm talking to at a glance. It has all the activities, node features, opportunity interface, deal interface, and time drive deals.The sales process is extremely simple, which saves me time and energy. I can send the document for e-signature and make the most out of my deals. I can automatically send emails and phone calls. You need to do only a little API programming. It offers massive flexibility. You can run an entire enterprise on the platform. The ease of use facilitates huge adoption.""Pipedrive's most valuable feature is reporting and insights. The CRM shows the database and lets the salespeople arrange their daily activities. The insights are essential from a management point of view because it helps the sales staff improve or adjust their whole sales cycle, activities, and quality.""It's very flexible and we can really fit it into our business model.""The usability of the solution is its valuable feature."

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Cons
"An area to be improved in HubSpot CRM is its customization capabilities.""HubSpot CRM integration needs improvement.""The only thing that was tough was that the functionality was very dependent on the licensing level. So there were many things I wanted to do, but then I'd have to add on different licenses or purchase different add-ons.""It will make it easier for us to automate if HubSpot would put in a little bit of work on the properties.""There is no option to remove duplicate constant contacts.""Right now, HubSpot CRM fills my needs. The solution is good for marketing, and you can schedule when you want your ads and your emails to be sent out to your clients. You can track your client pipeline, you can see who viewed your messages and who hasn't, etc. I feel that HubSpot CRM is adequate for my need, but if the solution has the functionality of not needing to input your password every single time you log into the platform, then that would make it better. If that could be incorporated into the new version of HubSpot CRM, then the solution would go a long way.""All the features of HubSpot CRM are not buddled together, you need to purchase different modules to have a complete solution.""I believe it's tailored for companies that are well-lined up for inbound sales. They have rich content, and they can generate leads and capture leads on all the channels and websites, but if you are focusing on or depending on outbounds, it lacks the capabilities that are being offered by companies that focus on outreach, such as Salesloft or Outreach. It mainly lacks cadences for salespeople."

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"Pipedrive has some weaknesses against Salesforce. The documentation of Pipedrive could improve. They need more qualified documentation because I had to fix my colleague's work to correct the reports because they did not find how they can do it, or develop reports. There are some misunderstandings about how to do reporting.""The tool's APIs are challenging. It should also be compliant with HIPAA, FINRA and GLBA. The data centers should be within US so that they are compliant with regulations.""The automation process is challenging.""In future releases, I would like to have a highly intelligent integration service where you can easily connect PipeDrive with other tools, even if you are not a developer.""The form builder works even though it has some shortcomings...Also, the forms don't have the ability to avoid or stop people from signing up if they don't have a corporate email.""I don't like the solution's pricing model per user.""Reporting capabilities of the solution could be improved.""The product is expensive."

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Pricing and Cost Advice
  • "HubSpot CRM is affordable."
  • "I do not recall the particulars of the licensing fees."
  • "HubSpot CRM has a free version, which is why small companies prefer it. The paid version of this software needs to be priced better."
  • "There are a few licensing payment models, such as annual or monthly. The solution is modular, which means that if you need a specific capability or function within the organization, you can purchase it specifically and you don't have to purchase something that is only utilized by 20 percent of the organization."
  • "There is a cost for the solution. However, I am not aware of the price."
  • "Pricing is based on the number of users."
  • "The price of HubSpot CRM is expensive."
  • "The cost of HubSpot CRM is less than the cost of Freshsales."
  • More HubSpot CRM Pricing and Cost Advice →

  • "The solution is affordable."
  • "The price of Pipedrive has been reasonable."
  • "Pipedrive is the most cost-effective in terms of the balance between cost and features. I would take Pipedrive over HubSpot or Zoho CRM. It's well-positioned on the market."
  • "On a scale of one to ten, where one is a low price, and ten is a high price, two or three. For us, everything is expensive because this is a startup, but for a normal company, it should be peanuts."
  • "As of now, the pricing and value are quite good."
  • "We pay $1000 a month for the tool."
  • "The solution's pricing is excellant. It costs 65 dollars a month for top tier plan."
  • "Pipedrive is relatively more affordable than other solutions."
  • More Pipedrive Pricing and Cost Advice →

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    Questions from the Community
    Top Answer:The most valuable feature of the solution is its free version, where you can store around 10,00,000 records in HubSpot CRM for free if you have a business email ID.
    Top Answer:Our goal was to get the accuracy of data and process it. So, we have integrated a bunch of things so that the accuracy of the data can be increased once the impact ratio of the data is increased. We… more »
    Top Answer: The most valuable feature is the ability to create timelines and custom fields.
    Top Answer:The product is expensive but provides valuable services.
    Top Answer:The platform could be even more robust.
    Ranking
    9th
    out of 169 in CRM
    Views
    1,018
    Comparisons
    643
    Reviews
    30
    Average Words per Review
    426
    Rating
    8.2
    13th
    out of 169 in CRM
    Views
    1,331
    Comparisons
    336
    Reviews
    8
    Average Words per Review
    533
    Rating
    8.1
    Comparisons
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    Bitrix24 logo
    Compared 15% of the time.
    Acumatica logo
    Compared 11% of the time.
    monday.com logo
    Compared 9% of the time.
    Apollo.io logo
    Compared 49% of the time.
    monday.com logo
    Compared 31% of the time.
    Real Estate CRM logo
    Compared 20% of the time.
    Also Known As
    PipelineDeals
    Learn More
    Overview

    HubSpot CRM is a comprehensive customer relationship management software that helps businesses manage their sales, marketing, and customer service activities. It offers a wide range of features, including contact management, email tracking, deal tracking, and task management. 

    With its intuitive interface and easy-to-use tools, HubSpot CRM allows users to streamline their sales processes, track customer interactions, and improve overall productivity. It also integrates seamlessly with other HubSpot products, such as marketing automation and customer service, providing a complete solution for businesses of all sizes. 

    Whether you're a small startup or a large enterprise, HubSpot CRM can help you organize and grow your customer relationships.

    Pipedrive CRM, a SOC 2 Certified Service Provider, is built around activity-based selling. It ensures total visibility through its Pipeline Management tool with a clear visual interface that prompts you to take action, remain organized and stay in control of a complex sales process, Sales Reporting that provides visual report, understands pipeline metrics, tracks and tests sales process and shows sales split by product. Pipedrive CRM boosts productivity, optimizes the Sales Process, It has an import/export feature that safeguards against human error. It is fully customizable, has multiple usage possibilities and can automatically creates contacts in your pipeline.
    Sample Customers
    digimind, easyrecrue, software2, subaru, suzuki
    Samsung, Amazon, SkyScanner, TDW, Vimeo, ReMax, Festo
    Top Industries
    REVIEWERS
    Computer Software Company29%
    Manufacturing Company12%
    Marketing Services Firm12%
    Financial Services Firm12%
    VISITORS READING REVIEWS
    Computer Software Company17%
    Government9%
    Healthcare Company9%
    Financial Services Firm8%
    VISITORS READING REVIEWS
    Educational Organization64%
    Computer Software Company7%
    Government4%
    Construction Company3%
    Company Size
    REVIEWERS
    Small Business69%
    Midsize Enterprise13%
    Large Enterprise18%
    VISITORS READING REVIEWS
    Small Business41%
    Midsize Enterprise15%
    Large Enterprise43%
    REVIEWERS
    Small Business58%
    Midsize Enterprise8%
    Large Enterprise33%
    VISITORS READING REVIEWS
    Small Business17%
    Midsize Enterprise66%
    Large Enterprise17%
    Buyer's Guide
    HubSpot CRM vs. Pipedrive
    March 2024
    Find out what your peers are saying about HubSpot CRM vs. Pipedrive and other solutions. Updated: March 2024.
    767,995 professionals have used our research since 2012.

    HubSpot CRM is ranked 9th in CRM with 35 reviews while Pipedrive is ranked 13th in CRM with 12 reviews. HubSpot CRM is rated 8.2, while Pipedrive is rated 8.2. The top reviewer of HubSpot CRM writes "Flexible, stable and offers comprehensive feature set, including core CRM functionalities like lead management and marketing automation". On the other hand, the top reviewer of Pipedrive writes " An easy- to- use and scalable cloud-based CRM tool for managing and tracking". HubSpot CRM is most compared with Attio, Odoo, Bitrix24, Acumatica and monday.com, whereas Pipedrive is most compared with Apollo.io, monday.com and Real Estate CRM. See our HubSpot CRM vs. Pipedrive report.

    See our list of best CRM vendors.

    We monitor all CRM reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.