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Google Knowledge Catalog vs Microsoft Purview Data Governance comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Apr 23, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Google Knowledge Catalog
Ranking in Data Governance
30th
Average Rating
5.0
Reviews Sentiment
3.6
Number of Reviews
1
Ranking in other categories
Data Management Platforms (DMP) (18th)
Microsoft Purview Data Gove...
Ranking in Data Governance
2nd
Average Rating
7.6
Reviews Sentiment
6.6
Number of Reviews
60
Ranking in other categories
Microsoft Security Suite (14th)
 

Featured Reviews

PraveenChatla - PeerSpot reviewer
Head Of Information at Ericsson
Managing limited lineage across clouds has highlighted missing connectors but has supported basic cataloging
There are no specific areas of Google Dataplex I think could be improved because that is not our priority. To improve or enhance Google Dataplex, I would point out the connections; there is a lack of connections, and the variety of databases are not in a position to connect. I assess the usefulness of Google Dataplex's centralized management layer in simplifying data operations across environments as not there yet because the connections are lacking. If I look at the environments of something such as Ericsson, there are so many environments; to connect to each and every system, they are not there yet.
AS
Tech lead at a healthcare company with 5,001-10,000 employees
Automated data discovery has streamlined management while configuration remains complex
Compared to Big-ID, Microsoft Purview Data Governance looks complicated to me. I do not feel it has a good user-level UI. The interface feels a little complicated compared to Big-ID. I did not appreciate the configuration part. It felt complex, whereas when I went for a Big-ID demo, the interface looked better and was easier to understand for any user.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"For Google Cloud data, Google Dataplex's AI-driven data classification has really helped; the out-of-the-box capabilities are good, and they have good classifiers."
"Overall, Purview is a fantastic tool for staying on top of compliance, knowing where your data is and what data you hold."
"The most important aspect is our vision to create a data marketplace and Data Governance policies."
"Overall, Purview is quite good for helping you stay on top of compliance."
"Microsoft Purview's most valuable feature is its ability to identify content across a number of prescribed regulatory frameworks, including Microsoft, GDPR, PII, and UCC Financial."
"Microsoft Purview is extremely stable."
"The time to onboard is pretty short."
"It is pretty early, but the decision to go with this investment was largely driven by the simplification of our information security technology management stack. That is the primary objective. Once you simplify and you have a connected structure, it allows for faster adoption there. It also gives us additional capabilities as we go on using the technology that we are familiar with, and we do not have to depend on outside parties to come in and tell us how to do certain things."
"The e-discovery search is useful."
 

Cons

"I assess the usefulness of Google Dataplex's centralized management layer in simplifying data operations across environments as not there yet because the connections are lacking."
"I'd like to see them improve the training for implementing this type of solution."
"Overcoming certain control issues would significantly enhance our overall satisfaction."
"We have had a lot of issues since we moved to Unified Support. There have been work gaps there, and we believe they fixed them, but we need to make sure that they are going to be sustainable. It is to be seen."
"The features in the actual data governance could be improved, and I think there is room for improvement in the product."
"There are some limitations to the solution with regard to the lineage of data from different systems."
"While Microsoft Purview currently allows weekly scans for data sources, this limitation hinders the usefulness of the tool for frequently changing data."
"We haven't really gotten too far into it to identify areas for improvement just yet."
"It could reduce pricing to encourage usage."
 

Pricing and Cost Advice

Information not available
"People often and unjustly say that Microsoft product pricing is not in the scope of reality, that it's just too expensive at times. I do not feel that is the case at all... If I'm able to let go of 30 to 70 percent of my IT administration staff, that makes up for a lot of money."
"Microsoft Purview has a pay-per-use pricing model, so it's one of the most cost-effective tools, as your cost will be based on your usage. It's a pricing model that Microsoft has nailed down, making it great whether you're a small organization or a multinational, giant organization."
"There is some competition out there, but the other solutions are quite expensive. They are enterprise tools that are a bit more mature but the license costs $100,000 for some of them. Purview is pay-per-use and a lot of companies are interested in that."
"While Purview's standard pricing might not be accessible to most small businesses, we were fortunate to benefit from the educational pricing which made it a financially viable option for our needs."
"It's not cheap. I'm not exactly sure how much our license costs, but it is very expensive."
"Some people find the tier licensing system complicated, but it offers a lot of value for money if we use the features."
"Currently, the licensing differs for the governance side compared to the risk and compliance side."
"The categorization within the licensing could be improved. There are a lot of solutions within Microsoft Purview. If the licensing could be a bit clearer and the solutions could be better categorized according to function and across multiple environments, that would be excellent. The licensing is very confusing."
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Top Industries

By visitors reading reviews
Computer Software Company
20%
Media Company
16%
Outsourcing Company
16%
Transportation Company
8%
Financial Services Firm
13%
Computer Software Company
10%
Manufacturing Company
7%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise12
Large Enterprise33
 

Questions from the Community

What needs improvement with Google Dataplex?
There are no specific areas of Google Dataplex I think could be improved because that is not our priority. To improve or enhance Google Dataplex, I would point out the connections; there is a lack ...
What is your primary use case for Google Dataplex?
My usual use cases for Google Dataplex involve a team specifically managing their data, BCSS, which is a software services group and cloud software services group. They have a lot of data managed i...
What advice do you have for others considering Google Dataplex?
Recently, I have been working with Informatica, specifically with IDMS, data quality, and integration systems also of Informatica. Currently, I am not working with it, but I am in the process of ge...
What is your experience regarding pricing and costs for Microsoft Azure Purview?
Microsoft Purview Data Governance is quite affordable compared to other market solutions, which have high initial costs. It allows for a cost-effective start with negligible initial cost. However, ...
What needs improvement with Microsoft Azure Purview?
The features in the actual data governance could be improved, and I think there is room for improvement in the product. We haven't used role-based access control in a complex way; it's somehow embe...
What is your primary use case for Microsoft Azure Purview?
We are currently working with Microsoft Purview Data Governance and other Microsoft products. We are using Microsoft Purview Data Governance.
 

Also Known As

Google Dataplex
Microsoft Purview, MS Azure Purview
 

Overview

Find out what your peers are saying about Collibra, Microsoft, Informatica and others in Data Governance. Updated: July 2026.
907,372 professionals have used our research since 2012.