C3 AI vs Gong comparison

C3 AI and Gong are both solutions in the AI Customer Experience Personalization category. C3 AI is ranked #12 with an average rating of 7.6, while Gong is ranked #2 with an average rating of 8.9. C3 AI holds a 1.0% mindshare in ACEP, compared to Gong’s 1.4% mindshare. Additionally, 80% of C3 AI users are willing to recommend the solution, compared to 100% of Gong users who would recommend it.

C3 AI

Read 5 C3 AI reviews

2,555 Views
409 Comparison Views

80% willing to recommend

Gong

Read 12 Gong reviews

1,747 Views
611 Comparison Views

100% willing to recommend

C3 AI

Gong

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between C3 AI and Gong based on real PeerSpot user reviews.

Find out in this report how the two AI Customer Experience Personalization solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed C3 AI vs. Gong Report (Updated: April 2026).

Buyer's Guide

C3 AI vs. Gong

April 2026

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Helped 900,644 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

C3 AI

Ranking in AI Customer Experience Personalization

12th

Ranking in AI Sales & Marketing

7th

Average Rating

7.6

Number of Reviews

Ranking in other categories

AI Data Analysis (13th), AI Content Creation (7th), AI Procurement & Supply Chain (3rd)

Gong

Ranking in AI Customer Experience Personalization

2nd

Ranking in AI Sales & Marketing

1st

Average Rating

9.0

Number of Reviews

Ranking in other categories

Conversation Intelligence Software (1st)

Mindshare comparison

As of June 2026, in the AI Customer Experience Personalization category, the mindshare of C3 AI is 1.0%. The mindshare of Gong is 1.4%. It is calculated based on PeerSpot user engagement data.

AI Customer Experience Personalization Mindshare Distribution
Product	Mindshare (%)
Gong	1.4%
C3 AI	1.0%
Other	97.6%

AI Customer Experience Personalization

Featured Reviews

reviewer2795349

Group Head of Data Strategy & Enterprise Governance at a consumer goods company with 10,001+ employees

Struggled to justify enterprise adoption but have valued broader developer accessibility

If I could change or add anything to improve C3 AI, I would suggest making it not just an AI platform, but a data and AI combined platform, as bringing in data management elements, governance, and cloud features is critical. The real AI and modeling represent only 20 percent of what is needed; there is over 80 percent in the rest of the world that should be addressed. Given Tom Siebel's deep understanding of corporate work and his network, integrating C3 AI with other ERP solutions such as Oracle, SAP, or Microsoft is essential. If C3 AI can be an enterprise platform, embedding more data elements and ensuring seamless integration with other ERP solutions would significantly enhance its capabilities and attractiveness. If someone told me that they have SAP, and C3 AI can seamlessly integrate the data and perform action calls between SAP, allowing me to operate on C3 AI as I would on SAP, that would be a killer feature for me. I would suggest avoiding traditional licensing sales as it is too expensive; the starting price is too high. Considering a subscription model or a pay-per-use model is the best business structure for AI or data solution vendors. The pay-per-use model benefits usage, as the more you use, the more successful you become with the platform.

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Matheus Paschoalin

Account Executive (Medium Business) at a computer software company with 1,001-5,000 employees

Call reviews have boosted follow-ups and coaching but still need richer local insights and training

One of the things that I mentioned is the information that Gong has here in Brazil. I think there are other generative AIs that have good information, providing good information about the companies. Gong in this field is a bit not ahead. It has to improve more. One point that I would like to see in Gong in the future would be to have more information about Brazilian companies that could help our life in sales. Gong should be more updated and be more full of information about our specific market. The points that I already mentioned, which are the updates and the information updates that are not really updated, are why it wouldn't be a 10. Another point of not being a 10 is the training that we have from Gong. I've never seen a person from Gong talking with us, giving us training or providing videos or training specific for sales in Gong. It depends on us to navigate in Gong, but we don't have much information and training that I think would be nice for us to have.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"One of the best features C3 AI offers is that you do not need to learn Python or any specific machine learning programming language; you can use C3 AI with JavaScript."

"In the first phase alone, there was approximately $90 million in savings, which reduced about 5% of inventory."

"I have noticed improvements in efficiency, reduced downtime, and time saved for my team, as it is quite integrated through the source ML pipeline to report to general customer UI, functioning as one platform that takes care of everything, thus improving efficiency, optimization, and increasing project deliverables."

"Since the adoption of C3 AI in our organization, we have seen strong returns from the platform, primarily through operational efficiency improvements and centralized management of AI applications."

"The biggest strength of C3 AI is how much it handles in one platform: data integration, model deployment, governance, monitoring, and application development."

"Gong has positively impacted my organization overall in terms of people not having to carry pen and paper, which they use regularly during meetings."

"Gong has impacted my organization positively in a huge way because it gives me insight into what customers are saying, saves me a ton of time by not having to be on calls all day, and really helps direct and influence our marketing based on customer voice and the feedback and questions that come up for the sales teams."

"My advice to others looking into using Gong is to go for it; it's really easy to use, the recordings are very good, it has transcripts, and I can ask something about the call, and it will generate the answer with AI."

"The summaries and analysis Gong provides are really good, especially compared to some others that I get, as the analysis from Zoom is often too long and does not really hit all the main points, while Gong knows how to summarize it pretty well."

"The call recording feature is beneficial because it allows me to remember everything from a call, including slides shared, topics discussed, and next steps."

"Gong has positively impacted my organization because as customer success managers and sales team members, we all have quite a few accounts."

"Having call recordings and summaries helps our team have complete visibility into calls."

"Using the AI, Gong summarizes calls, gives notes, suggests follow-up emails, and provides useful statistics like talking time and sentiment scores."

More Gong pros

Cons

"C3 AI, being a powerful platform, could improve in some areas, particularly in terms of cost."

"C3 AI can feel very enterprise-heavy. For smaller teams, it may feel excessive."

"The reason I chose eight out of ten is that as a user of C3 AI, I found the operational aspect not easy to understand; it is a bit tricky, and you should have more core knowledge to navigate C3 AI."

"We even failed to open any doors for C3 AI; there are no smaller wins, learning opportunities, or process improvements, even if the main goals were not met."

"However, I sometimes hear from colleagues that hallucination is an issue."

"I think the external sharing might need some work, as if Gong had the ability to edit the calls."

"I wish the AI summaries were more accurate, and it would be nice if there were a way to include what a customer says about a specific topic in the AI summary."

"These features might actually exist, but I never really use them since when I did, they weren't great."

"Gong can be improved with the follow-up email feature."

"Gong could be improved with a little bit better AI on the follow-ups, as I still find myself using Gong AI-generated follow-up emails with my own parameters in ChatGPT."

"Gong does not integrate well within Microsoft Teams calendars; sometimes the extension gets missed out and it does not get added to the meetings easily, so that is the major drawback that I have seen across."

"I would improve the interface for searching themes or words in the history of calls and emails."

"I find that Gong's AI features are still not there yet, especially when it comes to call follow-up or mutual action plans."

More Gong cons

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Top Industries

By visitors reading reviews

Construction Company

31%

Manufacturing Company

11%

Energy/Utilities Company

11%

Comms Service Provider

10%

Manufacturing Company

11%

Financial Services Firm

Construction Company

Computer Software Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	3
Midsize Enterprise	1
Large Enterprise	3

By reviewers
Company Size	Count
Small Business	8
Midsize Enterprise	2
Large Enterprise	3

Questions from the Community

What is your experience regarding pricing and costs for C3 AI?

The pricing for C3 AI was quite high compared to other smaller AI platforms and open-source alternatives we had explored. Initially, we were cautious due to the significant investment involved.

See all answers

What needs improvement with C3 AI?

C3 AI can feel very enterprise-heavy. For smaller teams, it may feel excessive. Some workflows also feel more complex than they need to be. Overall, it is a good product, but the platform can feel ...

See all answers

What is your primary use case for C3 AI?

I have been using C3 AI for roughly eight to ten months as part of a small engineering team working on operational analytics. We primarily use it for predictive maintenance and some newer generativ...

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What needs improvement with Gong?

Gong is such a great tool that it's hard for me to give input. I'm fascinated by it, and they always send emails about what has been changed recently. I don't have any suggestions at this time.

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What is your primary use case for Gong?

My main use case for Gong has two parts: one is for sending the recording to the client in a secure way, and the other one is to prepare for calls. I go into the account and see what has been done ...

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What advice do you have for others considering Gong?

My advice to others looking into using Gong is to go for it. It's really easy to use, the recordings are very good, it has transcripts, and I can ask something about the call, and it will generate ...

See all answers

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Product Reports

Buyer's Guide

C3 AI

June 2026

Download C3 AI product report

Buyer's Guide

Gong

June 2026

Download Gong product report

Overview

C3 AI leverages advanced AI to optimize supply chains, predict demand, and integrate data for improved decision-making. Real-time dashboards and alerts support quick actions, requiring JavaScript and machine learning expertise.

C3 AI empowers enterprises by enhancing operational efficiency through AI-driven insights. Users gain an edge by identifying pricing anomalies and tracking delivery and supplier health. With JavaScript as the primary interface, accessibility broadens, fostering implementation across platforms. C3 AI’s robust architecture, connectivity, and sourcing optimizations translate into significant savings, showcasing its reliability and diverse AI libraries. However, the need for a more streamlined deployment, better onboarding processes, and transparent AI recommendations remains essential for maximized use.

What are the main features of C3 AI?

Supply Chain Optimization: Uses AI for enhanced supply chain management and demand prediction.
Data Integration: Consolidates information from various sources for comprehensive analytics.
Real-Time Dashboards: Provides immediate data visualization and actionable insights.
Alerts and Notifications: Enables proactive decision-making through customized alerts.
Diverse AI Libraries: Enhances functionality with a wide range of AI tools and models.

What benefits should users look for when evaluating C3 AI?

AI-Driven Insights: Offers strategic data analysis for better decision-making.
Cost Savings: Demonstrated capability of generating millions in savings through optimization.
Scalable Operations: Facilitates scaling by integrating multiple ERP systems.
Predictive Maintenance: Reduces equipment downtime through precise failure predictions.
Automation: Streamlines sourcing and inventory management through automated processes.

Industries incorporate C3 AI for predictive maintenance, financial fraud detection, and operational scaling. Tech consultancies enable enterprise AI adoption using JavaScript, simplifying implementations without needing deep machine learning expertise. The platform’s comprehensive analytics are valued across sectors.

C3 AI

Gong leverages advanced analytics and AI to gain insights into sales conversations, aiding teams in enhancing performance and outcomes. It revolutionizes the way businesses understand customer interactions for increased efficiency.

Gong provides comprehensive analysis on sales call patterns, behaviors, and language, identifying what works in successful deals. Its AI-driven capabilities automate data capture, delivering actionable insights and enabling sales teams to strategize effectively. Users benefit from enhanced coaching opportunities and real-time visibility into deal progress.

What are the most notable features of Gong?

AI-Powered Analytics: Automatically transcribes and analyzes sales conversations to extract key insights.
Deal Intelligence: Provides real-time updates on deal progress and identifies risks.
Call Review: Enables managers to review calls and provide targeted coaching for improvement.
Performance Insights: Tracks key performance metrics to advise on best sales practices.
Integration: Seamlessly integrates with CRM systems for a unified data view.

What benefits and ROI should users expect from Gong?

Increased Sales Efficiency: Insightful data leads to more effective sales tactics.
Better Training: Managers use data-driven insights to enhance team skills.
Improved Deal Close Rates: Real-time analytics help identify winning strategies.
Data-Driven Decisions: Empowers teams with actionable intelligence.

Gong has been successfully implemented across industries like SaaS and telecom, driving significant sales improvements. Companies in these sectors use it to optimize customer interaction strategies and boost sales team productivity, proving its adaptability to specific industry needs.

Free Report: C3 AI vs. Gong

Find out what your peers are saying about C3 AI vs. Gong and other solutions. Updated: April 2026.

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