Head of Marketing at a tech company with 51-200 employees
Real User
Dec 4, 2025
My main use case for Gong is primarily for the marketing team, though the sales team uses it for all their calls. It is beneficial for me on the marketing team because I am able to check what customers, clients, or potential customers are saying, and I can use the transcript functionality and copy that over to ChatGPT and use that in my marketing. It is a good way for me to stay informed and use insights for my marketing purposes. I use those insights in my marketing work by taking specific examples. With one of our recent campaigns, there was an insight where customers thought that something about our partnership was really positive that we didn't know beforehand. That came up in a couple of calls, so I was able to pick up on the pattern and then I took that and used it in my marketing.
Account Manager at a tech company with 51-200 employees
Real User
Oct 19, 2025
My main use case for Gong involves call recordings, transcripts, and follow-up emails. Gong records all of my conversations, so I can easily go back to those conversations in case I missed anything or need to follow up accordingly. Gong will automatically send me transcripts, highlights, and overall summaries of the calls I have, as well as follow-up emails that I can then use.
A big part of my job is calls with customers, so we have Gong connected to our calendars and every call that I do with a customer is recorded on Gong, allowing me to refer back to the calls and listen again as it records them, provides a summary, next steps, and an analysis of the call for follow-up. The summaries and analysis Gong provides are really good, especially compared to some other that I get, as the analysis from Zoom is often too long and doesn't really hit all the main points, while Gong knows how to summarize it pretty well. I use the action items and I also put a lot of the summary and action items into AI afterwards, which gives me follow-up emails, et cetera, so I'm pretty happy with it. If I want to look at a timeline or a history of how I've been working with a certain client, I'll often go into Gong just to see how many calls I've had and if there's interaction with other people in the company. While we can do that in systems such as Salesforce, it's just a more user-friendly way for me to look at it.
Senior Director, Revenue at a tech company with 51-200 employees
Real User
Oct 19, 2025
My main use case for Gong is for monitoring, training, and sales teams and for keeping up to date on what's going on with all of the accounts. I can give a specific example of how I use Gong for monitoring or training my sales teams or keeping up to date on accounts; it has come in and what's gone out that day to specific accounts. I also have triggers to be notified when certain topics are discussed, which is something unique to my workflow.
Gong leverages advanced analytics and AI to gain insights into sales conversations, aiding teams in enhancing performance and outcomes. It revolutionizes the way businesses understand customer interactions for increased efficiency.Gong provides comprehensive analysis on sales call patterns, behaviors, and language, identifying what works in successful deals. Its AI-driven capabilities automate data capture, delivering actionable insights and enabling sales teams to strategize effectively....
My main use case for Gong is primarily for the marketing team, though the sales team uses it for all their calls. It is beneficial for me on the marketing team because I am able to check what customers, clients, or potential customers are saying, and I can use the transcript functionality and copy that over to ChatGPT and use that in my marketing. It is a good way for me to stay informed and use insights for my marketing purposes. I use those insights in my marketing work by taking specific examples. With one of our recent campaigns, there was an insight where customers thought that something about our partnership was really positive that we didn't know beforehand. That came up in a couple of calls, so I was able to pick up on the pattern and then I took that and used it in my marketing.
My main use case for Gong involves call recordings, transcripts, and follow-up emails. Gong records all of my conversations, so I can easily go back to those conversations in case I missed anything or need to follow up accordingly. Gong will automatically send me transcripts, highlights, and overall summaries of the calls I have, as well as follow-up emails that I can then use.
A big part of my job is calls with customers, so we have Gong connected to our calendars and every call that I do with a customer is recorded on Gong, allowing me to refer back to the calls and listen again as it records them, provides a summary, next steps, and an analysis of the call for follow-up. The summaries and analysis Gong provides are really good, especially compared to some other that I get, as the analysis from Zoom is often too long and doesn't really hit all the main points, while Gong knows how to summarize it pretty well. I use the action items and I also put a lot of the summary and action items into AI afterwards, which gives me follow-up emails, et cetera, so I'm pretty happy with it. If I want to look at a timeline or a history of how I've been working with a certain client, I'll often go into Gong just to see how many calls I've had and if there's interaction with other people in the company. While we can do that in systems such as Salesforce, it's just a more user-friendly way for me to look at it.
My main use case for Gong is for monitoring, training, and sales teams and for keeping up to date on what's going on with all of the accounts. I can give a specific example of how I use Gong for monitoring or training my sales teams or keeping up to date on accounts; it has come in and what's gone out that day to specific accounts. I also have triggers to be notified when certain topics are discussed, which is something unique to my workflow.
My main use case for Gong is call summarization, call recordings, AI summaries, and tracking operations.