

Informatica Intelligent Data Management Cloud and Broadcom Test Data Manager are competitors in data management and testing. IDMC excels in ease of use and flexibility, while Broadcom leads in testing capabilities, offering superior value for complex test environments.
Features: Informatica Intelligent Data Management Cloud focuses on real-time integration, data quality and governance, ensuring robust data connectivity. Broadcom Test Data Manager provides advanced data masking, test data generation and is optimized for complex test scenarios.
Room for Improvement: Informatica IDMC could enhance its support for non-relational databases and complex data transformations. Its user interface, while comprehensive, may benefit from a more streamlined design. Feature expansion for handling big data in cloud environments is another area of potential development. Broadcom Test Data Manager can improve its ease of use with a more intuitive interface. The learning curve for new users could be reduced. Expanding its capability for non-traditional data formats, such as NoSQL, would increase its applicability.
Ease of Deployment and Customer Service: Informatica IDMC offers a cloud-first deployment model, allowing for scalability and rapid integration, with responsive customer service. Broadcom Test Data Manager provides flexible deployment options, including on-premise capabilities, with comprehensive support for complex systems but requires more time to master owing to its complexity.
Pricing and ROI: Informatica IDMC's initial setup is expensive but its comprehensive data management benefits offer long-term savings, yielding a strong ROI. Broadcom Test Data Manager is cost-effective upfront with exceptional ROI from its specialized testing capabilities, vital for organizations with complex testing needs.
Leadership prefers to utilize third-party tools, such as Snowflake, which has both storage and ELT features.
The stability and performance remain issues.
Compared to Collibra Catalog, where the value is noticeable within six months.
Due to the tool's maturity limitations, solutions are not always simple and often require workarounds.
Even after going out of service support, they still reached back to me whenever I raised tickets.
We expect more responsive assistance because they have the expertise since Informatica is their tool, but I don't see enough expertise on the Informatica support side.
I have used the product over multiple systems and was able to write reports for large data sets without any performance issues.
As a SaaS platform, IDMC is quite scalable and provides complete flexibility.
There are many options available, and the licensing model is quite good, supporting our needs effectively.
Stability is crucial because IDMC holds business-critical data, and it needs to be available all the time for business users.
There are substantial stability issues with Informatica Cloud Data Quality on the cloud.
I find the stability to be good, with occasional restarts required every two to three months due to glitches.
The tool needs to mature in terms of category-specific attributes or dynamic attributes.
The current solution requires code-writing and tweaking, while other solutions offer material-level matches.
If the development interface could be optimized to have fewer modules, it would be greatly beneficial.
It ranges from a quarter million to a couple of million a year.
Informatica Intelligent Cloud Services is affordable for my specific use cases, with the pricing being rated three or four on a scale where one is very cheap.
Regarding pricing, compared to other tools I have worked with, Informatica offers competitive pricing, which I find not high in terms of starting strategy.
The platform's ability to pull in data from other platforms without the need for an additional integration tool enhances its appeal.
The connectors serve as the main functionality, making data integration processes more efficient by saving time and effort.
We could run data quality rules as part of Service Bus, which ensured the integrity of customer information before it was entered into our database.
| Product | Market Share (%) |
|---|---|
| Broadcom Test Data Manager | 13.6% |
| Informatica Intelligent Data Management Cloud (IDMC) | 5.6% |
| Other | 80.8% |


| Company Size | Count |
|---|---|
| Small Business | 3 |
| Midsize Enterprise | 2 |
| Large Enterprise | 30 |
| Company Size | Count |
|---|---|
| Small Business | 51 |
| Midsize Enterprise | 27 |
| Large Enterprise | 153 |
Broadcom Test Data Manager enables effective test data processes with tools for synthetic data generation, data masking, and data subsetting. It enhances automation and ensures data privacy and compliance, catering to diverse testing environments.
Broadcom Test Data Manager provides centralized data management with flexible functionalities like cubing and test matching, simplifying the creation and handling of test data. It supports both relational and non-relational data, optimizing test processes for effective results. Users find its intuitive UI and self-service portal time-saving. However, enhancements in programmatic capabilities, non-relational data handling, automation, and integration speed are needed. A unified web-based interface, better API usability, and expanded data source support could improve user experience. Mainframe functionality, data reservation, and web-based UI transitions also require focus for stability and scalability improvements.
What are its key features?Broadcom Test Data Manager is widely used in industries like healthcare and finance for data masking and test management. It aids in creating synthetic data, managing subsetting, and anonymizing information, particularly valuable in handling regulated data. Its alignment with DevOps and comprehensive data capabilities are key in supporting secure, efficient testing workflows.
Informatica Intelligent Data Management Cloud (IDMC) offers seamless integration of master data management, data quality, and data integration with a cloud-native architecture supporting multiple data management styles, optimizing data governance through metadata management.
IDMC enhances data synchronization and mapping tasks, utilizing a broad range of connectors to interact efficiently with data sources. Its precise address validation via AddressDoctor and intuitive navigation bolster user empowerment, delivering agility, scalability, and security in data governance. Despite its strengths, areas like ease of use, SAP integration, and reporting could benefit from enhancements. Connectivity issues and workflow complexities are noted, needing improvements in performance, support, and licensing cost. Users demand expanded ETL capabilities, real-time processing, and broader data source support to address growing data needs.
What are the key features of IDMC?In industries such as banking, healthcare, and telecom, IDMC is implemented for data integration, cloud migration, and enhancing data quality. Its capabilities are crucial for metadata management, lineage tracking, and real-time processing, ensuring high data quality and streamlined operations.
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