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Broadcom Test Data Manager vs Informatica Intelligent Data Management Cloud (IDMC) comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.1
Broadcom Test Data Manager significantly saves time and money, enhancing testing efficiency, despite lengthy initial deployment and training phases.
Sentiment score
7.1
Organizations benefit from improved data quality, time savings, and ROI with Informatica Cloud, enhancing processes and security.
 

Customer Service

Sentiment score
6.4
Broadcom Test Data Manager's customer service is praised for being responsive, knowledgeable, and maintaining efficient, proactive communication.
Sentiment score
6.9
Informatica's customer service is effective, praised for responsiveness but criticized for occasional delays and inconsistency.
The response time is pretty good because we have someone in-house, who is an expert from Informatica, in our team who can help us with any sort of queries usually.
Due to the tool's maturity limitations, solutions are not always simple and often require workarounds.
If they are unsure how to resolve an issue, they keep customers informed, providing updates about progress and ensuring communication with the product team to deliver accurate responses.
 

Scalability Issues

Sentiment score
7.2
Broadcom Test Data Manager effectively scales across platforms, with noted flexibility and some speed challenges handling large datasets.
Sentiment score
7.3
Informatica IDMC is highly scalable and adaptable, though optimal design and documentation are crucial for large-scale operations.
As a SaaS platform, IDMC is quite scalable and provides complete flexibility.
 

Stability Issues

Sentiment score
7.4
Broadcom Test Data Manager is stable and efficient, with rapid support for minor bugs and generally high user ratings.
Sentiment score
7.7
Informatica Intelligent Data Management Cloud is generally stable, with newer versions being more reliable and support enhancing consistency.
Stability is crucial because IDMC holds business-critical data, and it needs to be available all the time for business users.
 

Room For Improvement

Broadcom Test Data Manager needs improved integration, performance, and UI along with enhanced scalability, security, and data visualization features.
IDMC requires UI improvements, better system connectivity, performance enhancements, cost reduction, AI features, and improved support and observability.
I also want to see integration with other Informatica products, such as IICS, to leverage the metadata from EDC.
The tool needs to mature in terms of category-specific attributes or dynamic attributes.
The observability concept in Informatica Intelligent Data Management Cloud (IDMC) needs improvement as the capabilities are not up to the mark compared to the industry.
 

Setup Cost

Broadcom Test Data Manager's flexible licensing competes with IBM, may be cost-effective, but pricing varies based on usage and needs.
Informatica IDMC's pricing is seen as high, with nuanced licensing, leading to user concerns compared to competitors.
It ranges from a quarter million to a couple of million a year.
The licenses are too expensive compared to before, which is why customers are now preferring other data metadata management tools like OneTrust, Collibra, and Azure Purview.
I think the costs are reasonable for the kinds of features that Informatica Intelligent Data Management Cloud (IDMC) has.
 

Valuable Features

Broadcom Test Data Manager excels in synthetic data generation, masking, and subsetting, enhancing compliance, efficiency, and cost savings.
Informatica IDMC is a robust cloud platform offering seamless data integration, real-time streaming, and comprehensive data management features.
Informatica Intelligent Data Management Cloud (IDMC) can connect to pretty much any application, including Oracle Analytics and Power BI, and it works quite seamlessly.
The platform's ability to pull in data from other platforms without the need for an additional integration tool enhances its appeal.
In on-premise, we call it EDC for metadata management, while in cloud-based technologies, it is known as the Metadata Command Center, which serves the same purpose as EDC concerning CDGC.
 

Categories and Ranking

Broadcom Test Data Manager
Ranking in Test Data Management
2nd
Ranking in Data Masking
5th
Average Rating
8.4
Reviews Sentiment
7.1
Number of Reviews
33
Ranking in other categories
AI Synthetic Data (4th)
Informatica Intelligent Dat...
Ranking in Test Data Management
3rd
Ranking in Data Masking
2nd
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
185
Ranking in other categories
Data Integration (3rd), Data Quality (1st), Business Process Management (BPM) (10th), Business-to-Business Middleware (5th), API Management (7th), Cloud Data Integration (3rd), Data Governance (2nd), Cloud Master Data Management (MDM) Solutions (1st), Data Management Platforms (DMP) (2nd), Metadata Management (1st), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd)
 

Mindshare comparison

As of July 2025, in the Test Data Management category, the mindshare of Broadcom Test Data Manager is 16.9%, down from 17.3% compared to the previous year. The mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 4.1%, up from 3.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Test Data Management
 

Featured Reviews

Hosney Osman - PeerSpot reviewer
Offers great utility with synthetic data generation and reliable technical support
Overall, this can definitely be the advantage of the product, and I'm happy with these functionalities that Broadcom provides. I totally recommend any application working on the database layer directly and I don't recommend any applications from other external vendors to perform the same function. Oracle and PostgreSQL have similar applications and they both work directly in the database, reading directly from the database, transforming values in another table within the same database, making it easy to run. The solution is saving me time and money in general because this application saves money and a lot of effort. I can generate any amount of data from Broadcom Test Data Manager, which has a lot of information and equations regarding this task. It saves money because my testing team needs this data to create use cases tested on realistic data. Broadcom Test Data Manager adds great value to my organization, but I believe it can be afforded only in international, large-sized companies. It is not affordable for medium or small-sized organizations.
Saikat Ghosh - PeerSpot reviewer
Match and merge functionality is still the best but cloud version needs more functionality
There are various areas for improvement in IDMC. Enhancements on basic data management functionality and the UI front, such as multiple templates and improved grid views, would be beneficial. Bulk data management features could be improved from the UI perspective to get to the level of the on prem versions of Informatica MDM. The tool needs to mature but missing small but important features, like restricted dynamic attributes functionality, data inheritance rules in master hierachies, identifiers not being passed in jobs is a drawback.
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Top Industries

By visitors reading reviews
Financial Services Firm
24%
Computer Software Company
8%
Manufacturing Company
7%
Government
7%
Financial Services Firm
16%
Computer Software Company
12%
Manufacturing Company
9%
Insurance Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Broadcom Test Data Manager?
The solution has a portal where we can create data. We can also create synthetic data with the help of the product. We can use it to create a new data set in the database, eliminating many issues. ...
What needs improvement with Broadcom Test Data Manager?
In terms of areas for improvement in Broadcom Test Data Manager specifically, I recognize that building the ERD diagram after connecting to the database is very difficult and requires improvement e...
How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
 

Also Known As

CA Test Data Manager, DataMaker, DataFinder, Fast Data Masker, CA TDM
ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration
 

Overview

 

Sample Customers

Manheim, Arag
The Travel Company, Carbonite
Find out what your peers are saying about Broadcom Test Data Manager vs. Informatica Intelligent Data Management Cloud (IDMC) and other solutions. Updated: July 2025.
862,624 professionals have used our research since 2012.