Microsoft Entra ID vs Salesforce Identity comparison

The compared Microsoft and Salesforce solutions aren't in the same category. Microsoft is ranked #1 in SSO , with an average rating of 8.7, and holds a 26.6% mindshare in the category. Salesforce is ranked #2 in MI , with an average rating of 8.0, and holds a 22.7% mindshare. Additionally, 95% of Microsoft users are willing to recommend the solution, compared to 100% of Salesforce users who would recommend it.

Microsoft Entra ID

Read 234 Microsoft Entra ID reviews

8,090 Views
2,715 Comparison Views

95% willing to recommend

Salesforce Identity

Read 5 Salesforce Identity reviews

15 Views
6 Comparison Views

100% willing to recommend

Microsoft Entra ID

Salesforce Identity

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between Microsoft Entra ID and Salesforce Identity based on real PeerSpot user reviews.

Find out what your peers are saying about Microsoft, Cisco, Okta and others in Single Sign-On (SSO).

To learn more, read our detailed Single Sign-On (SSO) Report (Updated: May 2025).

Buyer's Guide

Single Sign-On (SSO)

May 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Microsoft Entra ID

Average Rating

8.6

Reviews Sentiment

7.1

Number of Reviews

234

Ranking in other categories

Single Sign-On (SSO) (1st), Authentication Systems (1st), Identity Management (IM) (2nd), Identity and Access Management as a Service (IDaaS) (IAMaaS) (1st), Access Management (1st), Microsoft Security Suite (2nd)

Salesforce Identity

Average Rating

8.0

Reviews Sentiment

6.5

Number of Reviews

Ranking in other categories

Mobile Identity (2nd), Customer Identity and Access Management (CIAM) (9th)

Mindshare comparison

While both are Identity and Access Management solutions, they serve different purposes. Microsoft Entra ID is designed for Single Sign-On (SSO) and holds a mindshare of 26.6%, up 25.5% compared to last year.
Salesforce Identity, on the other hand, focuses on Mobile Identity, holds 22.7% mindshare, up 17.3% since last year.

Single Sign-On (SSO)

Mobile Identity

Featured Reviews

Bahram Piri

Chief Executive Officer & Founder at IDmelon Technologies

Security focus and seamless implementation increase platform productivity

Microsoft Entra ID can be improved in many ways, and there's a big wish list.If we're focusing on security, something that I definitely expect is improvement in the UI and UX for frontline workers. This is important, especially for non-tech savvy individuals. It is something Microsoft Entra ID could do to improve for a wider audience. It's important to focus on the frontline workers since they are non-tech savvy individuals. They are not like those back-office engineering C-level employees who are constantly dealing with computers, and we need to build a specific user experience and user interface for them to handle this stuff. That's something I expect Microsoft to focus on more for Microsoft Entra ID.

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Mitesh (Mitesh) Kumar

Salesforce Project Delivery Manager at Techforce Services Pty Ltd

Adheres to the data privacy regulations of each region, easy to learn and offers strong security features

The single sign-on feature of Salesforce Identity enhances our organization's security posture overall. For example, I recently implemented Identity for a fashion brand in Canada. They were using GitGuard before. From my experience, I saw a lot of complexities with GitGuard, especially when developing core integrations. Salesforce Identity was much easier. We replaced it in a month which took them six months to build. It saves time, and it's very secure. You need permissions for any operation, and data is protected when switching between apps. Salesforce Identity supports compliance with data protection and privacy regulations. Salesforce adheres to the data privacy regulations of each region. The data is always encrypted, and their security is very strong. Even with access, you can't break into the system due to their security settings. It definitely obeys regulations regarding data security.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"My two preferred features are conditional access and privileged identity management."

"The scalability is good now, and I find it to be more stable and faster since scaling up to ESX."

"I would rate Microsoft Entra ID a solid 10 out of 10."

"The security features are great. They will report in advance to you in the case of suspicious activity."

"Microsoft Authenticator is highly secure."

"The best thing about Active Directory is its compatibility. It works with lots of third-party vendors. We're using multiple products, and they're all integrated with our Active Directory."

"Azure Active Directory provides access to resources in a very secure manner. We can detect which user is logging in to access resources on the cloud. It gives us a comprehensive audit trace in terms of from where a user signed in and whether a sign-in is a risky sign-in or a normal sign-in. So, there is a lot of security around the access to resources, which helps us in realizing that a particular sign-in is not a normal sign-in. If a sign-in is not normal, Azure Active Directory automatically blocks it for us and sends us an email, and unless we allow that user, he or she won't be able to log in. So, the User Identity Protection feature is the most liked feature for me in Azure Active Directory."

"Our most valuable features are conditional access and Azure application proxy."

More Microsoft Entra ID pros

"The user experience was great because it had all the features that the client needed. It was fully customized for the client, and it was very simple. It was the best solution at that time."

"The solution is very easy to understand."

"Salesforce Identity is a very user-friendly solution."

"The most valuable features are the pipeline management, being able to track the pipeline anytime, and the ability to get in touch with our high management team or board members."

"The single sign-on feature of Salesforce Identity enhances our organization's security posture overall."

Cons

"The custom role creation function could be improved as it's somewhat tricky to use."

"Its area of improvement is more about the synchronization of accounts and the intervals for that. Sometimes, there're customers with other network challenges, and it takes a while for synchronization to happen to the cloud. There is some component of their on-prem that is delaying things getting to the cloud. The turnaround time for these requests is very time-sensitive. I don't mean this as derogatory for this service, but in my experience, that happens a lot."

"The cost of licensing always has room for improvement."

"Sometimes, what one customer may like, another may not like it. We have had customers asking, "Why is Microsoft forcing us to do this?" For example, when you use Exchange Server on-premise, then you can customize it for your company and these customizations are unlimited. However, if you use Exchange Online or with Microsoft 365, then your ability to make modifications is limited. So, only the cloud versus is limited."

"The implementation of other third-party MFA such as Okta or Duo could be improved, even though Duo is integratable. The response from actual support tickets is a bit laggy, and I would like them to be more responsive."

"The only improvement would be for everything to be instant in terms of applying changes and propagating them to systems."

"The product needs to be more user-friendly."

"There are some features, where if you want to access them, then you need to make use of PowerShell. If someone is not really versed in PowerShell scripting, then they would definitely have issues using some of those features in Azure Active Directory."

More Microsoft Entra ID cons

"Salesforce Identity needs more expertise in the application."

"Salesforce could make it more user-friendly and easier to implement. Currently, there's a lot of coding and technical work required. I would appreciate a more plug-and-play approach where you could set it up without needing a dedicated technical person."

"The most wanted feature on such platforms nowadays is artificial intelligence, especially for marketing activities. This is also my area of expertise, so it would be very interesting to see AI in these platforms."

"The interface should be simplified and the dashboard has a lot of options but could be improved."

"The product is slow."

Pricing and Cost Advice

"The E5 plan we are using contains the premium plans for Azure Active Directory. We are not paying only for the Azure Active Directory Premium licenses. We have it already included within our E5 plan."

"Licensing fees are paid monthly."

"Compared to other Microsoft products, the cost is not too expensive. There's a free tier available, though it doesn't include all features. Overall, it's well-priced."

"Entra's pricing is somewhat higher compared to AWS."

"The price is affordable, and we pay around $100 per month."

"I am not involved in the pricing or licensing, so I can't speak to that."

"It is in line. Because we are so early, we have not had to come back on a cycle where we are having to negotiate again."

"We make sure that we only enable the licenses that are needed for the users, rather than enabling licenses in a blanket fashion."

More Microsoft Entra ID pricing and cost advice

"I'd recommend Salesforce for larger products where you really need a robust CRM. It's expensive, so for smaller websites or products, it might not be the most cost-effective solution."

"On a scale of one to ten, where one is a very low price and ten is a very high price, I rate Salesforce Identity's pricing a six out of ten."

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Top Industries

By visitors reading reviews

Educational Organization

16%

Computer Software Company

12%

Financial Services Firm

10%

Manufacturing Company

Financial Services Firm

17%

Computer Software Company

11%

Manufacturing Company

Retailer

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

How does Duo Security compare with Microsoft Authenticator?

We switched to Duo Security for identity verification. We’d been using a competitor but got the chance to evaluate Duo for 30 days, and we could not be happier. Duo Security is easy to configure a...

See all answers

What do you like most about Azure Active Directory?

It is very simple. The Active Directory functions are very easy for us. Its integration with anything is very easy. We can easily do third-party multifactor authentication.

See all answers

What is your experience regarding pricing and costs for Azure Active Directory?

Our experience with the pricing, setup costs, and licensing of Microsoft Entra ID involves leveraging Microsoft 365 E5 licensing, so it's included. Being included in Microsoft licensing makes it mu...

See all answers

What do you like most about Salesforce Identity?

The single sign-on feature of Salesforce Identity enhances our organization's security posture overall.

See all answers

What needs improvement with Salesforce Identity?

The product is slow.

See all answers

What is your primary use case for Salesforce Identity?

We get network-related cases on Salesforce Identity and work on them.

See all answers

Comparisons

Google Cloud Identity vs Microsoft Entra ID

Compared 11% of the time

Microsoft Intune vs Microsoft Entra ID

Compared 9% of the time

Okta Workforce Identity vs Microsoft Entra ID

Compared 7% of the time

Auth0 vs Microsoft Entra ID

Compared 5% of the time

Amazon Cognito vs Microsoft Entra ID

Compared 5% of the time

More Microsoft Entra ID Competitors

SailPoint Identity Security Cloud vs Salesforce Identity

Compared 27% of the time

Auth0 vs Salesforce Identity

Compared 18% of the time

SAP Customer Identity and Access Management vs Salesforce Identity

Compared 13% of the time

Okta Workforce Identity vs Salesforce Identity

Compared 11% of the time

Okta Customer Identity vs Salesforce Identity

Compared 9% of the time

More Salesforce Identity Competitors

Product Reports

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Microsoft Entra ID

June 2025

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Also Known As

Azure AD, Azure Active Directory, Azure Active Directory, Microsoft Authenticator

No data available

Interactive Demo

Microsoft

Demo not available

Salesforce

Overview

Microsoft Entra ID is used for extending on-premises Active Directory to the cloud, managing application access, enabling multi-factor authentication, and single sign-on. It facilitates policy enforcement and secure access, ensuring centralized identity management across cloud and on-premises resources.

Organizations utilize Microsoft Entra ID for robust user and group management, identity synchronization, and conditional access. Its seamless integration with third-party apps, scalability, and support for remote work make it a preferred choice. The admin center streamlines identity and access tasks, enhancing efficiency and security with features like privileged identity management and audit logs.

What are the key features of Microsoft Entra ID?

Single Sign-On: Simplifies user access to multiple applications with one login.
Multifactor Authentication: Enhances security by requiring additional verification.
Conditional Access: Establishes policies that determine how users' access cloud apps.
Integration: Easily integrates with various third-party applications.
User Identity Protection: Safeguards user identities from threats.
Privileged Identity Management: Manages elevated access to sensitive resources.
Audit Logs: Provides thorough activity logs for oversight and compliance.

What benefits should users look for in Microsoft Entra ID reviews?

Enhanced Security: Offers strong multifactor authentication and identity protection.
Administrative Efficiency: Simplifies identity and access management tasks.
Scalability: Supports growing user bases and remote work environments.
Integration Capabilities: Compatible with numerous third-party applications.
User-Friendly Interface: Makes managing user identities straightforward.

Microsoft Entra ID implementation varies across industries. Tech firms leverage it for secure, scalable access management, while healthcare organizations utilize its identity protection features to safeguard patient data. Educational institutions adopt Entra ID for streamlined user management and policy enforcement, ensuring secure access for students and staff across on-premises and cloud resources.

Microsoft

Salesforce Identity provides a single, trusted identity for employees, partners, and customers, so that you can manage apps, users, and data sharing with simplicity and transparency.

Salesforce

Sample Customers

Microsoft Entre ID is trusted by companies of all sizes and industries including Walmart, Zscaler, Uniper, Amtrak, monday.com, and more.

SAP, Microsoft, Workday, Servicenow, ADP, Google Apps, box, Oracle

Find out what your peers are saying about Microsoft, Cisco, Okta and others in Single Sign-On (SSO). Updated: May 2025.

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