Salesforce Identity Reviews

Name: Salesforce Identity
Brand: Salesforce
Rating: 4.0 (6 reviews)

Vendor: Salesforce

4.0 out of 5

6 reviews
100% willing to recommend

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What is Salesforce Identity?

Salesforce Identity offers seamless integration within Salesforce, providing user-friendly features and strong security benefits. It supports developers and customers with data integration and analytics tools.

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Salesforce Identity is the #3 ranked solution in top Mobile Identity solutions and #9 ranked solution in top Customer Identity and Access Management (CIAM) solutions. PeerSpot users give Salesforce Identity an average rating of 8.0 out of 10. Salesforce Identity is most commonly compared to Okta Platform: Salesforce Identity vs Okta Platform. Salesforce Identity is popular among the large enterprise segment, accounting for 45% of users researching this solution on PeerSpot. The top industry researching this solution are professionals from a financial services firm, accounting for 23% of all views.

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Featured Salesforce Identity reviews

NavinJacob

Chief Digital Officer at Cipher7

I see room for improvement regarding financial operations and FinOps. If they are not being controlled correctly, Salesforce billings can get huge. They charge for everything: license costs, storage costs, and transaction costs, and it can really end up blowing budgets if it is not controlled. Those controls should be something that is easy to manage. With Salesforce, it is pretty difficult to manage unless you are a very advanced user. Normal regular users may not be able to keep the costs in control. This ends up resulting in bill shocks where you suddenly receive a bill which you may not be expecting.

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Mitesh (Mitesh) Kumar

Salesforce Project Delivery Manager at Techforce Services Pty Ltd

The single sign-on feature of Salesforce Identity enhances our organization's security posture overall. For example, I recently implemented Identity for a fashion brand in Canada. They were using GitGuard before. From my experience, I saw a lot of complexities with GitGuard, especially when developing core integrations. Salesforce Identity was much easier. We replaced it in a month which took them six months to build. It saves time, and it's very secure. You need permissions for any operation, and data is protected when switching between apps. Salesforce Identity supports compliance with data protection and privacy regulations. Salesforce adheres to the data privacy regulations of each region. The data is always encrypted, and their security is very strong. Even with access, you can't break into the system due to their security settings. It definitely obeys regulations regarding data security.

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Mrunali Khobragade

Network engineer at Wipro Technologies

We get network-related cases on Salesforce Identity and work on them The solution is very easy to understand. It is very beneficial for our company for security purposes. It's very user-friendly. We do not find any difficulty using the tool. The solution has a positive effect on our compliance…

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Salesforce Identity mindshare

Product category:

As of May 2026, the mindshare of Salesforce Identity in the Mobile Identity category stands at 16.7%, down from 29.2% compared to the previous year, according to calculations based on PeerSpot user engagement data.

Mobile Identity Mindshare Distribution
Product	Mindshare (%)
Salesforce Identity	16.7%
Oracle Identity Governance	22.0%
MicroStrategy Usher	17.7%
Other	43.599999999999994%

Mobile Identity

Key learnings from peers

Valuable Features

Salesforce Identity offers a streamlined user experience with customization to fit client needs, providing everything within the platform, from lead generation to post-sale support. It is intuitive, suitable for beginners, beneficial for security, and compliant-friendly. The platform is configurable, integrates with various systems, and supports workflows easily. It enhances pipeline management and communication with high management through its dashboard, renowned for its service strategies globally. Training resources are accessible through Trailhead.

"The user experience was great because it had all the features that the client needed, it was fully customized for the client, and it was very simple, making it the best solution at that time."
"The most valuable features are the pipeline management, being able to track the pipeline anytime, and the ability to get in touch with our high management team or board members."
"The best features of Salesforce Platform that I appreciate are that it is very configurable and easy for both developers as well as customers to use."

Room for Improvement

Salesforce Identity requires improvements in artificial intelligence integration, user-friendliness, and a plug-and-play setup to reduce technical demands. Enhancing customer support is necessary as it occasionally lacks effectiveness. Financial operations control is challenging, leading to unexpected bills, and users find cost management difficult. Simplifying the interface and offering a unified dashboard could aid engagement between companies. Training is needed for new users to understand the platform as it currently requires significant time investment.

"The most wanted feature on such platforms nowadays is artificial intelligence, especially for marketing activities."
"The interface should be simplified and the dashboard has a lot of options but could be improved."
"The product is slow."

Pricing

"I'd recommend Salesforce for larger products where you really need a robust CRM. It's expensive, so for smaller websites or products, it might not be the most cost-effective solution."
"On a scale of one to ten, where one is a very low price and ten is a very high price, I rate Salesforce Identity's pricing a six out of ten."

Popular Use Cases

Salesforce Identity enables companies to centralize user authentication and manage registrations for customers, primarily for B2C use in various industries. Businesses utilize it as an identity provider for portals across different web technologies, supporting sales, lead tracking, and opportunity management. It fits various sectors, including e-commerce, fashion brands, aviation, and more. Additionally, it aids in service management, network-related cases, customer data analytics, and enabling communication with line managers and partners.

Deployment

Salesforce Identity's initial setup is reported as straightforward, with instances of installation being seamless and support from the company being commendable. It is hosted on Salesforce's cloud, which simplifies deployment, often completed in 15 minutes. Users highlight it as one of the easiest platforms for new development but emphasize the importance of managing CapEx and OpEx to prevent cost escalations. Deployment is cloud-based without significant challenges encountered.

These insights are based on the in-depth reviews provided by peers to help you make a better buying decision.

Download our Salesforce Identity Buyer's Guide for additional reliable information.

Top industries

By visitors reading reviews

Financial Services Firm

23%

Manufacturing Company

Retailer

Comms Service Provider

Performing Arts

Marketing Services Firm

Hospitality Company

Transportation Company

Outsourcing Company

Healthcare Company

Construction Company

Computer Software Company

Energy/Utilities Company

Wholesaler/Distributor

Recreational Facilities/Services Company

University

Media Company

Insurance Company

Non Tech Company

Educational Organization

Legal Firm

Logistics Company

Consumer Goods Company

Government

Real Estate/Law Firm

Compare Salesforce Identity with alternative products

Learn more about Salesforce Identity

Salesforce Identity delivers configurability that enhances data integration and automated workflows, while analytics and pipeline management improve operational effectiveness. Offering free learning resources on Trailhead, it ensures users enjoy a tailored and effective experience. Yet, some users seek better ease of implementation and simplified billing management. Suggestions for AI integration raise expectations for potential enhanced marketing capabilities.

What are the key features of Salesforce Identity?

User-Friendly Interface: Intuitive design integrated within Salesforce.
Security and Compliance: Strong measures ensuring secure operations.
Configurability: Supports extensive customization for developers and customers.
Data Integration: Seamless integration with automated workflows.
Analytics and Pipeline Management: Tools for tracking and management communication.
Learning Resources: Free tutorials on Trailhead to boost learning.

What benefits should users look for in reviews?

Enhanced Security: Secure, compliant user authentication.
Improved Integration: Streamlined workflows and process management.
Configurable Customization: Flexibility for diverse operational needs.
Effective Analytics: Tools for better tracking and communication.

Salesforce Identity is widely used in B2C sectors for customer registration and centralizing user authentication. It acts as an identity provider for portals on other technologies and supports industries like aviation, banking, e-commerce, and more. Companies rely on Salesforce Identity for service management, sales, and lead tracking.

Salesforce Identity customers

SAP, Microsoft, Workday, Servicenow, ADP, Google Apps, box, Oracle

Product Categories

Mobile Identity

Customer Identity and Access Management (CIAM)

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Salesforce Identity Reviews Summary
Author info	Rating	Review Summary
Chief Digital Officer at Cipher7	4.0	I've extensively used Salesforce Platform across various domains and appreciate its flexibility, analytics, and ease of use, though cost control and support can be challenging, especially for smaller businesses or less experienced users.
Salesforce Project Delivery Manager at Techforce Services Pty Ltd	3.5	We use Salesforce Identity to centralize user authentication, particularly in B2C. It's valuable for its comprehensive platform and ease of learning, though improvements are needed in ease of implementation and customer support for a better experience.
Network engineer at Wipro Technologies	4.5	We use Salesforce Identity primarily for network-related cases, benefiting from its user-friendly nature and positive impact on compliance. While it's beneficial for security, the product is slow. We considered alternatives like Jira for handling cases via logs.
Digital Strategy Consultant at a consultancy with 11-50 employees	4.5	I found this platform very good for e-commerce expansion, praising its great, customized UX and excellent support. It outperformed alternatives, especially for marketing. My only suggestion is adding AI for marketing. I rated it 9/10.
Pre Sales Engineer at Jawraa	3.5	I value Salesforce for its pipeline management and easy communication with partners. While stable and scalable, I find its interface complex, requiring training, and wish for a simplified, integrated dashboard for partner collaboration.
Manager of Stragetic Accounts at Ondu	4.0	I use Salesforce Identity to support customer registration because it is user-friendly and intuitive. However, it requires more expertise in its application. I did not use any previous or alternate solutions and have not indicated a specific cloud provider.