Amazon SNS vs IBM MQ comparison

Amazon Web Services (AWS) and IBM are both solutions in the Message Oriented Middleware (MOM) category. Amazon Web Services (AWS) is ranked #4 with an average rating of 9.0, while IBM is ranked #1 with an average rating of 8.6. Amazon Web Services (AWS) holds a 5.9% mindshare in MOM, compared to IBM’s 27.3% mindshare. Additionally, 100% of Amazon Web Services (AWS) users are willing to recommend the solution, compared to 94% of IBM users who would recommend it.

Amazon SNS

Read 11 Amazon SNS reviews

543 Views
543 Comparison Views

100% willing to recommend

IBM MQ

Read 170 IBM MQ reviews

7,811 Views
1,406 Comparison Views

94% willing to recommend

Amazon SNS

IBM MQ

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between Amazon SNS and IBM MQ based on real PeerSpot user reviews.

Find out in this report how the two Message Oriented Middleware (MOM) solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed Amazon SNS vs. IBM MQ Report (Updated: July 2025).

Buyer's Guide

Amazon SNS vs. IBM MQ

July 2025

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Helped 863,901 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Amazon SNS

Ranking in Message Oriented Middleware (MOM)

4th

Average Rating

9.0

Reviews Sentiment

7.9

Number of Reviews

Ranking in other categories

No ranking in other categories

IBM MQ

Ranking in Message Oriented Middleware (MOM)

1st

Average Rating

8.4

Reviews Sentiment

6.9

Number of Reviews

170

Ranking in other categories

Business Activity Monitoring (1st), Message Queue (MQ) Software (1st)

Mindshare comparison

As of July 2025, in the Message Oriented Middleware (MOM) category, the mindshare of Amazon SNS is 5.9%, down from 7.3% compared to the previous year. The mindshare of IBM MQ is 27.3%, up from 25.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Message Oriented Middleware (MOM)

Featured Reviews

Bireshwar Adhikary

Senior Consultant at ATOS

The best service available with easy message flow and a pay-as-you-go model

Messages easily flow from publisher or application to subscriber. You can also flow messages from publisher to SNS with an https-like mediator. Amazon SQS is there, so message queue services are also there. The message transports to the service provider such as Redshift, the SQ bucket, Teams, Splunk, or any other message service. The solution has no up-front costs. Messages flow much more quickly than in the past. They used to run a bit late after being published.

Read full review

Md Al-Amin

Senior System Analyst at Thakral

Reliable and secure performance consistently enhances message transfer

IBM MQ is more reliable and secure than other software. There is a saying that for the last 30 years IBM MQ has never been hacked. It is more secure and reliable. Whenever the configuration is done, I do not have to touch it again. It works fine, it is stable, and its communication is to the point and accurate. All performance-related aspects are better. Performance-wise, it is scalable, and other features such as DR, DC, replication, and active passive mode are complex to configure, but it remains scalable. The pricing model for IBM MQ could be more flexible for clients.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Messages easily flow from publisher or application to subscriber."

"The integration between the features is excellent."

"It's a simple communication service that allows us to communicate with customers."

"The best aspect of this solution is its simplicity. We just have to create topics and can have as many subscriptions as we want under any topic we create."

"The initial setup of Amazon SNS was easy."

"The most valuable feature of Amazon SNS is speed. It's really fast."

"Amazon SNS has SMS notifications as well. Most of the other solutions have only email notifications."

"Push notifications are the most valuable. I have mostly used push notifications for my system. Amazon SNS supports all devices for push notification services. It supports iOS, Android, and Windows notifications. It provides reliable push notification services. We have queues, and we can track which notifications have failed or had some issues. We can then figure out the issue. We can also debug the issue because of which our push notification didn't reach the end users."

More Amazon SNS pros

"The methodology and the way in which the platform has been produced as a standard is most valuable. There are so many different versions of it now, but the actual basic functionality and the simplicity of it have made it far easier to be implemented in so many different instances. When I worked with the OS/2 or PS/2 machine environment, the messaging mechanisms were based upon IBM MQ. It is so versatile, which is the main reason that I'm a fan of it."

"Support for JMS 2.0, because we develop solutions compatible with Java EE7."

"The scalability of IBM MQ is good."

"This solution has improved and influenced the communication between different applications, then standardized that communication."

"IBM MQ's flexibility has sped up our active communication."

"Clustering is one of its most valuable features."

"We use queue managers/concentrators for message flow going upstream and downstream on applications with enterprise licenses."

"The solution is stable."

More IBM MQ pros

Cons

"I recently worked with Firebase, and it provides an option to create a marketing campaign with a title and a specific image to inform our audience about something. We just design the campaign and then use the push notifications. It would be good if Amazon also adds a similar feature."

"A major issue with AWS as a whole is that it has a lot of services that do the same thing, and people get confused about which one to use in which scenario. Previously, we used to use SNS for connecting microservices. SNS has around six types of subscribers. We can subscribe to Lambda, HTTP, HTTPS, SMS, email, and push notifications. We used to use HTTP endpoints and Lambda for connecting to microservice systems. Now we have something called EventBridge, which actually does that for you. For connecting to services, we should just use EventBridge rather than SQS, SNS. I hear a lot of complaints from people wherein they do not understand when to use EventBridge and when to use SQS, SNS. They can remove these features so that it doesn't confuse users about when to use SQS, SNS, or EventBridge."

"There needs to be more documentation on the integration with different platforms."

"In terms of improvement, I would like to have better customer support for SNS. We can then manage it very easily."

"We would like to have the option when someone leaves the organization or moves to another team, to remove notifications. Currently this needs to be done manually by the company admin."

"We would like the integration with third party applications to be improved within this solution."

"There could be more integration with other solutions."

"In future releases, I want to see if the platforms that SMS can reach. It would be a good way to improve it. More platforms to be able to use it."

More Amazon SNS cons

"With IBM products, there's less marketing. If they do more demos and more seminars on their products, it will be very useful. On a given day. I get seminar invites for many vendors and products, but for IBM, I may get an invite once or twice a year."

"We would like to see the IBM technical support team extend their hand to providing support for other cloud vendors like Azure, Google Cloud, and AWS"

"Support can be better because sometimes we need explanations for some behaviors of the product, and it's not easy to reach the proper person in IBM support."

"The issue is that they're using a very old clustering model."

"IBM MQ is still in a premature state. It is in a research phase, so it is very early to make specific suggestions about improvements."

"It would be nice if we could use the cluster facilities because we are doing active/passive configuration use."

"They probably need to virtualize the MQ flow and allow us to design the MQ flow using the UI. It would also help to migrate to the cloud easily and implement AWS Lambda functions with minimum coding. If you have to code, then just with NodeJS or Java."

"If they could have some front-end monitoring tool that could be easily available for the team to use, that could be great."

More IBM MQ cons

Pricing and Cost Advice

"One can use the tool for free."

"Amazon SNS is cheap and I would rate it a three out of ten. The pricing is usage-based."

"Their pricing is competitive. I would rate the cost four out of five."

"The solution has no up-front costs because you pay based on the number of messages you publish."

"The pricing is very cheap."

"The pricing of push notifications and everything is quite fair. If you are using FCM under the hood, it is completely free. When you are using push notification on SMS, it is just a nominal price that you need to pay. SMS services are a lot more costly. It is because we don't have proper providers in India. That's why it gets a lot more costly in terms of SMS. This is the reason why we don't use SMS services from SNS itself. We use other third-party services like SMS Horizon. We use a third-party service for email services. It is almost free. It is just around $1 a month. Configuring Lambda is also quite cheap. You only pay for the Lambda usage. You don't pay for SNS itself."

"It is the cheapest solution in the market. It is on a monthly basis. After a month, you are build based on your usage. There are no additional costs to the standard licensing fees."

"It is a very expensive product compared to the open source products in the market."

"Small-scale companies may not want to buy IBM MQ because of its high cost."

"Our costs haven't increased but they also have not improved."

"If one is cheap and ten is expensive, I rate the tool's price a seven. The product is expensive."

"IBM's licensing model seems more reasonable than some competitors. They charge based on usage, which is good."

"IBM MQ has a flexible license model based on the Processor Value Unit (PVU) and I recommend it."

"The price is high."

"I think it's pretty reasonable, but I'm not so too sure of the current pricing strategy from IBM. We use many bundled services, and most often, we go through a service provided by some other third-party implementation. So, I can't really give an honest opinion about that."

More IBM MQ pricing and cost advice

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Top Industries

By visitors reading reviews

Financial Services Firm

25%

Manufacturing Company

16%

Computer Software Company

Healthcare Company

Financial Services Firm

36%

Computer Software Company

12%

Manufacturing Company

Healthcare Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Amazon SNS?

The most valuable feature of Amazon SNS is speed. It's really fast.

See all answers

What is your experience regarding pricing and costs for Amazon SNS?

The pricing is very cheap.

See all answers

What needs improvement with Amazon SNS?

In future releases, I want to see if the platforms that SMS can reach. It would be a good way to improve it. More platforms to be able to use it.

See all answers

What is MQ software?

Hi As someone with 45+ years of experience in the Transaction and Message Processing world, I have seen many "MQ" solutions that have come into the market place. From my perspective, while each pro...

See all answers

What are the differences between Apache Kafka and IBM MQ?

Apache Kafka is open source and can be used for free. It has very good log management and has a way to store the data used for analytics. Apache Kafka is very good if you have a high number of user...

See all answers

How does IBM MQ compare with VMware RabbitMQ?

IBM MQ has a great reputation behind it, and this solution is very robust with great stability. It is easy to use, simple to configure and integrates well with our enterprise ecosystem and protocol...

See all answers

Comparisons

Amazon EventBridge vs Amazon SNS

Compared 34% of the time

Real-Time Innovations DDS vs Amazon SNS

Compared 24% of the time

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ActiveMQ vs IBM MQ

Compared 42% of the time

MuleSoft Anypoint Platform vs IBM MQ

Compared 9% of the time

Apache Kafka vs IBM MQ

Compared 8% of the time

Red Hat AMQ vs IBM MQ

Compared 7% of the time

Software AG Universal Messaging vs IBM MQ

Compared 1% of the time

More IBM MQ Competitors

Product Reports

Buyer's Guide

Amazon SNS

July 2025

Download Amazon SNS product report

Buyer's Guide

IBM MQ

July 2025

Download IBM MQ product report

Also Known As

No data available

WebSphere MQ

Overview

Amazon Simple Notification Service (SNS) is a highly available, durable, secure, fully managed pub/sub messaging service that enables you to decouple microservices, distributed systems, and serverless applications. Amazon SNS provides topics for high-throughput, push-based, many-to-many messaging. Using Amazon SNS topics, your publisher systems can fan out messages to a large number of subscriber endpoints for parallel processing, including Amazon SQS queues, AWS Lambda functions, and HTTP/S webhooks. Additionally, SNS can be used to fan out notifications to end users using mobile push, SMS, and email.

You can get started with Amazon SNS in minutes by using the AWS Management Console, AWS Command Line Interface (CLI), or AWS Software Development Kit (SDK).

Amazon Web Services (AWS)

IBM MQ is a middleware product used to send or exchange messages across multiple platforms, including applications, systems, files, and services via MQs (messaging queues). This solution helps simplify the creation of business applications, and also makes them easier to maintain. IBM MQ is security-rich, has high performance, and provides a universal messaging backbone with robust connectivity. In addition, it also integrates easily with existing IT assets by using an SOA (service oriented architecture).

IBM MQ can be deployed:

On-premises
In the cloud
Hybrid cloud

IBM MQ supports the following APIs:

MQI (Message Queue Interface)
REST
.NET
MQTT
JMS
IBM MQ Light

IBM MQ Features

Some of the most powerful IBM MQ features include:

High availability
Stability and scalability
Flexible deployment options
Uniform clusters
Automated and intelligent workload balancing
Broad language, API, and messaging protocol support
Administrative features that simplify messaging management
Open standards development tools
Simple management tools

IBM MQ Benefits

Some of the benefits of using IBM MQ include:

Multi-style messaging: IBM MQ supports simple multi-style messaging, making it easy to connect diverse systems with support for message queuing, transactions, and more.
Reduced risk: With IBM MQ you will never lose a message, and messages are never delivered more than once.
Cloud-native: Because IBM MQ has a minimal infrastructure, it is suitable to be cloud-native, and therefore has the capability to always remain on.
Available anywhere: Using IBM MQ, you have access to secure messaging anywhere, at any time.
Secure: IBM MQ makes sure to keep your data safe by using TLS secured communications, providing access identity management, message-level security, and more measures to protect your information.
Easy for application programmers: To use IBM MQ, application programmers do not need to have any knowledge of communications programming.
Technical support: IBM MQ has a large user community and also provides support 24/7 as needed.

Reviews from Real Users

Below are some reviews and helpful feedback written by IBM MQ users who are currently using the solution.

PeerSpot user Sunil S., a manager at a financial services firm, explains that they never lose messages are never lost in transit, mentioning that he can store messages and forward them as required: "Whenever payments are happening, such as incoming payments to the bank, we need to notify the customer. With MQ we can actually do that asynchronously. We don't want to notify the customer for each and every payment but, rather, more like once a day. That kind of thing can be enabled with the help of MQ."

Another PeerSpot reviewer, Luis L. who is a solutions director at Thesys Technologies, says that IBM MQ is a valuable solution and is "A stable and reliable software that offers good integration between different systems."

The head of operations at a financial services firm notes that "I have found the solution to be very robust. It has a strong reputation, is easy to use, simple to configure in our enterprise software, and supports all the protocols that we use."

In addition, a Software Engineer at a financial services firm praises the security benefits of it and states that “it has the most security features I've seen in a communication solution. Security is the most important thing for our purposes."

IBM

Sample Customers

PlayOn! Sports, NASA, Change Healthcare, FCBarcelona

Deutsche Bahn, Bon-Ton, WestJet, ARBURG, Northern Territory Government, Tata Steel Europe, Sharp Corporation

Buyer's Guide

Amazon SNS vs. IBM MQ

July 2025

Free Report: Amazon SNS vs. IBM MQ

Find out what your peers are saying about Amazon SNS vs. IBM MQ and other solutions. Updated: July 2025.

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