Amazon SNS vs IBM MQ comparison

Amazon Web Services (AWS) and IBM are both solutions in the Message Oriented Middleware (MOM) category. Amazon Web Services (AWS) is ranked #5 with an average rating of 9.0, while IBM is ranked #1 with an average rating of 8.6. Amazon Web Services (AWS) holds a 6.2% mindshare in MOM, compared to IBM’s 28.1% mindshare. Additionally, 100% of Amazon Web Services (AWS) users are willing to recommend the solution, compared to 94% of IBM users who would recommend it.

Amazon SNS

Read 11 Amazon SNS reviews

577 Views
111 Comparison Views

100% willing to recommend

IBM MQ

Read 170 IBM MQ reviews

1,504 Views
203 Comparison Views

94% willing to recommend

Amazon SNS

IBM MQ

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between Amazon SNS and IBM MQ based on real PeerSpot user reviews.

Find out in this report how the two Message Oriented Middleware (MOM) solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed Amazon SNS vs. IBM MQ Report (Updated: June 2025).

Buyer's Guide

Amazon SNS vs. IBM MQ

June 2025

Download the complete report

Helped 856,873 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Amazon SNS

Ranking in Message Oriented Middleware (MOM)

5th

Average Rating

9.0

Reviews Sentiment

7.9

Number of Reviews

Ranking in other categories

No ranking in other categories

IBM MQ

Ranking in Message Oriented Middleware (MOM)

1st

Average Rating

8.4

Reviews Sentiment

6.9

Number of Reviews

170

Ranking in other categories

Business Activity Monitoring (1st), Message Queue (MQ) Software (1st)

Mindshare comparison

As of June 2025, in the Message Oriented Middleware (MOM) category, the mindshare of Amazon SNS is 6.2%, down from 7.0% compared to the previous year. The mindshare of IBM MQ is 28.1%, up from 25.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Message Oriented Middleware (MOM)

Featured Reviews

Bireshwar Adhikary

Senior Consultant at ATOS

The best service available with easy message flow and a pay-as-you-go model

Messages easily flow from publisher or application to subscriber. You can also flow messages from publisher to SNS with an https-like mediator. Amazon SQS is there, so message queue services are also there. The message transports to the service provider such as Redshift, the SQ bucket, Teams, Splunk, or any other message service. The solution has no up-front costs. Messages flow much more quickly than in the past. They used to run a bit late after being published.

Read full review

Md Al-Amin

Senior System Analyst at Thakral

Reliable and secure performance consistently enhances message transfer

IBM MQ is more reliable and secure than other software. There is a saying that for the last 30 years IBM MQ has never been hacked. It is more secure and reliable. Whenever the configuration is done, I do not have to touch it again. It works fine, it is stable, and its communication is to the point and accurate. All performance-related aspects are better. Performance-wise, it is scalable, and other features such as DR, DC, replication, and active passive mode are complex to configure, but it remains scalable. The pricing model for IBM MQ could be more flexible for clients.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"We have found the key feature of this solution to be the simplicity of sending out notifications."

"The integration between the features is excellent."

"The mobile push notifications are the most valuable. Previously, we used to use Firebase Cloud Messaging (FCM) for this functionality. It is a Google service for sending push notifications. Android did not have a good service for sending push notifications, but now, Amazon SNS integrates with FCM. Under the road, it is actually using FCM, but we can see all the metrics on our AW service itself, which makes it a lot easier instead of using a third-party service for this particular functionality."

"The most valuable feature of Amazon SNS is speed. It's really fast."

"The initial setup of Amazon SNS was easy."

"Stability has been good for us. It is quite high."

"It's a simple communication service that allows us to communicate with customers."

"Amazon SNS has SMS notifications as well. Most of the other solutions have only email notifications."

More Amazon SNS pros

"Has helped integrate between applications, reduce rework, and costs by reusing working components of existing applications."

"I think the whole product is useful. Their database and all is very good, and the product is fine. The fact that it ensures message delivery is probably the most important thing. I also like that you're able to trace and track everything. If it doesn't arrive at the destination, it will go back to the queue, and no message will be lost."

"We use queue managers/concentrators for message flow going upstream and downstream on applications with enterprise licenses."

"It improves reliability and guarantees that messages are not lost."

"The methodology and the way in which the platform has been produced as a standard is most valuable. There are so many different versions of it now, but the actual basic functionality and the simplicity of it have made it far easier to be implemented in so many different instances. When I worked with the OS/2 or PS/2 machine environment, the messaging mechanisms were based upon IBM MQ. It is so versatile, which is the main reason that I'm a fan of it."

"RabbitMQ and Kafka require more steps for setup than IBM MQ. Installation of the IBM product is very simple."

"Combined with IBM MQ, this product is our primary data store."

"The solution is stable."

More IBM MQ pros

Cons

"A major issue with AWS as a whole is that it has a lot of services that do the same thing, and people get confused about which one to use in which scenario. Previously, we used to use SNS for connecting microservices. SNS has around six types of subscribers. We can subscribe to Lambda, HTTP, HTTPS, SMS, email, and push notifications. We used to use HTTP endpoints and Lambda for connecting to microservice systems. Now we have something called EventBridge, which actually does that for you. For connecting to services, we should just use EventBridge rather than SQS, SNS. I hear a lot of complaints from people wherein they do not understand when to use EventBridge and when to use SQS, SNS. They can remove these features so that it doesn't confuse users about when to use SQS, SNS, or EventBridge."

"I expect Amazon SNS to provide some capabilities to allow the configuration process to be done in a single script."

"We would like to have the option when someone leaves the organization or moves to another team, to remove notifications. Currently this needs to be done manually by the company admin."

"I recently worked with Firebase, and it provides an option to create a marketing campaign with a title and a specific image to inform our audience about something. We just design the campaign and then use the push notifications. It would be good if Amazon also adds a similar feature."

"We would like the integration with third party applications to be improved within this solution."

"There could be more integration with other solutions."

"There needs to be more documentation on the integration with different platforms."

"In terms of improvement, I would like to have better customer support for SNS. We can then manage it very easily."

More Amazon SNS cons

"More documentation would be good because some features are not deeply implemented."

"If they could come up with monitoring dashboards that would be good. We are using external monitoring tools, apart from our IBM MQ, to monitor IBM MQ. If we could get monitoring tools or dashboards to keep everything simple for the user to understand, that would be good."

"It would be nice if we could use the cluster facilities because we are doing active/passive configuration use."

"The clustering capabilities have provided some difficulties when it comes to resiliency. This has been a challenge for managing the environment."

"While there is support for API, it's not like the modern API capabilities."

"Presenting and maybe having some different options for different user experiences based on the administrative duties that you have to do as an app manager or configure the server or security would be an improvement."

"I'm not sure that current version has event-driven mechanism requests that people go for. I would like the latest version to come with both type of event mechanisms: an email server and a POP server. If that is not there, then that would be a great addition."

"The areas of IBM MQ that have room for improvement are its compatibility with the public clouds, specifically its compatibility with Azure or AWS, as there is definitely a lot of scope for improvement there."

More IBM MQ cons

Pricing and Cost Advice

"It is the cheapest solution in the market. It is on a monthly basis. After a month, you are build based on your usage. There are no additional costs to the standard licensing fees."

"The solution has no up-front costs because you pay based on the number of messages you publish."

"The pricing is very cheap."

"Their pricing is competitive. I would rate the cost four out of five."

"Amazon SNS is cheap and I would rate it a three out of ten. The pricing is usage-based."

"One can use the tool for free."

"The pricing of push notifications and everything is quite fair. If you are using FCM under the hood, it is completely free. When you are using push notification on SMS, it is just a nominal price that you need to pay. SMS services are a lot more costly. It is because we don't have proper providers in India. That's why it gets a lot more costly in terms of SMS. This is the reason why we don't use SMS services from SNS itself. We use other third-party services like SMS Horizon. We use a third-party service for email services. It is almost free. It is just around $1 a month. Configuring Lambda is also quite cheap. You only pay for the Lambda usage. You don't pay for SNS itself."

"It's super expensive, so ask them if they can consolidate some other licensing costs. But, IBM is IBM, so I guess we'll pay for it."

"It is a very expensive product compared to the open source products in the market."

"You have to license per application installation and if you expand vertically or horizontally, you will be paying for more licenses. The licenses are approximately $10,000 to $15,000 a license, it can get expensive quite quickly."

"We have a special contract with IBM MQ that give us a certain price."

"The fee for this solution is on the higher end of the scale."

"Our costs haven't increased but they also have not improved."

"IBM MQ appliance has pricing options, but they are costly."

"The pricing needs improvement."

More IBM MQ pricing and cost advice

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Top Industries

By visitors reading reviews

Financial Services Firm

26%

Computer Software Company

14%

Manufacturing Company

13%

Media Company

Financial Services Firm

37%

Computer Software Company

12%

Manufacturing Company

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Amazon SNS?

The most valuable feature of Amazon SNS is speed. It's really fast.

See all answers

What is your experience regarding pricing and costs for Amazon SNS?

The pricing is very cheap.

See all answers

What needs improvement with Amazon SNS?

In future releases, I want to see if the platforms that SMS can reach. It would be a good way to improve it. More platforms to be able to use it.

See all answers

What is MQ software?

Hi As someone with 45+ years of experience in the Transaction and Message Processing world, I have seen many "MQ" solutions that have come into the market place. From my perspective, while each pro...

See all answers

What are the differences between Apache Kafka and IBM MQ?

Apache Kafka is open source and can be used for free. It has very good log management and has a way to store the data used for analytics. Apache Kafka is very good if you have a high number of user...

See all answers

How does IBM MQ compare with VMware RabbitMQ?

IBM MQ has a great reputation behind it, and this solution is very robust with great stability. It is easy to use, simple to configure and integrates well with our enterprise ecosystem and protocol...

See all answers

Comparisons

Amazon EventBridge vs Amazon SNS

Compared 32% of the time

Real-Time Innovations DDS vs Amazon SNS

Compared 24% of the time

More Amazon SNS Competitors

ActiveMQ vs IBM MQ

Compared 43% of the time

MuleSoft Anypoint Platform vs IBM MQ

Compared 9% of the time

Apache Kafka vs IBM MQ

Compared 8% of the time

Red Hat AMQ vs IBM MQ

Compared 8% of the time

Software AG Universal Messaging vs IBM MQ

Compared 1% of the time

More IBM MQ Competitors

Product Reports

Buyer's Guide

Amazon SNS

June 2025

Download Amazon SNS product report

Buyer's Guide

IBM MQ

June 2025

Download IBM MQ product report

Also Known As

No data available

WebSphere MQ

Overview

Amazon Simple Notification Service (SNS) is a highly available, durable, secure, fully managed pub/sub messaging service that enables you to decouple microservices, distributed systems, and serverless applications. Amazon SNS provides topics for high-throughput, push-based, many-to-many messaging. Using Amazon SNS topics, your publisher systems can fan out messages to a large number of subscriber endpoints for parallel processing, including Amazon SQS queues, AWS Lambda functions, and HTTP/S webhooks. Additionally, SNS can be used to fan out notifications to end users using mobile push, SMS, and email.

You can get started with Amazon SNS in minutes by using the AWS Management Console, AWS Command Line Interface (CLI), or AWS Software Development Kit (SDK).

Amazon Web Services (AWS)

IBM MQ is a middleware product used to send or exchange messages across multiple platforms, including applications, systems, files, and services via MQs (messaging queues). This solution helps simplify the creation of business applications, and also makes them easier to maintain. IBM MQ is security-rich, has high performance, and provides a universal messaging backbone with robust connectivity. In addition, it also integrates easily with existing IT assets by using an SOA (service oriented architecture).

IBM MQ can be deployed:

On-premises
In the cloud
Hybrid cloud

IBM MQ supports the following APIs:

MQI (Message Queue Interface)
REST
.NET
MQTT
JMS
IBM MQ Light

IBM MQ Features

Some of the most powerful IBM MQ features include:

High availability
Stability and scalability
Flexible deployment options
Uniform clusters
Automated and intelligent workload balancing
Broad language, API, and messaging protocol support
Administrative features that simplify messaging management
Open standards development tools
Simple management tools

IBM MQ Benefits

Some of the benefits of using IBM MQ include:

Multi-style messaging: IBM MQ supports simple multi-style messaging, making it easy to connect diverse systems with support for message queuing, transactions, and more.
Reduced risk: With IBM MQ you will never lose a message, and messages are never delivered more than once.
Cloud-native: Because IBM MQ has a minimal infrastructure, it is suitable to be cloud-native, and therefore has the capability to always remain on.
Available anywhere: Using IBM MQ, you have access to secure messaging anywhere, at any time.
Secure: IBM MQ makes sure to keep your data safe by using TLS secured communications, providing access identity management, message-level security, and more measures to protect your information.
Easy for application programmers: To use IBM MQ, application programmers do not need to have any knowledge of communications programming.
Technical support: IBM MQ has a large user community and also provides support 24/7 as needed.

Reviews from Real Users

Below are some reviews and helpful feedback written by IBM MQ users who are currently using the solution.

PeerSpot user Sunil S., a manager at a financial services firm, explains that they never lose messages are never lost in transit, mentioning that he can store messages and forward them as required: "Whenever payments are happening, such as incoming payments to the bank, we need to notify the customer. With MQ we can actually do that asynchronously. We don't want to notify the customer for each and every payment but, rather, more like once a day. That kind of thing can be enabled with the help of MQ."

Another PeerSpot reviewer, Luis L. who is a solutions director at Thesys Technologies, says that IBM MQ is a valuable solution and is "A stable and reliable software that offers good integration between different systems."

The head of operations at a financial services firm notes that "I have found the solution to be very robust. It has a strong reputation, is easy to use, simple to configure in our enterprise software, and supports all the protocols that we use."

In addition, a Software Engineer at a financial services firm praises the security benefits of it and states that “it has the most security features I've seen in a communication solution. Security is the most important thing for our purposes."

IBM

Sample Customers

PlayOn! Sports, NASA, Change Healthcare, FCBarcelona

Deutsche Bahn, Bon-Ton, WestJet, ARBURG, Northern Territory Government, Tata Steel Europe, Sharp Corporation

Buyer's Guide

Amazon SNS vs. IBM MQ

June 2025

Free Report: Amazon SNS vs. IBM MQ

Find out what your peers are saying about Amazon SNS vs. IBM MQ and other solutions. Updated: June 2025.

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