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Alteryx vs Prophecy comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Alteryx
Ranking in Data Preparation Tools
1st
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
87
Ranking in other categories
Predictive Analytics (1st), Data Science Platforms (4th)
Prophecy
Ranking in Data Preparation Tools
16th
Average Rating
8.0
Reviews Sentiment
5.8
Number of Reviews
3
Ranking in other categories
AI Data Analysis (296th)
 

Mindshare comparison

As of August 2026, in the Data Preparation Tools category, the mindshare of Alteryx is 8.1%, down from 23.9% compared to the previous year. The mindshare of Prophecy is 0.0%. It is calculated based on PeerSpot user engagement data.
Data Preparation Tools Mindshare Distribution
ProductMindshare (%)
Alteryx8.1%
Prophecy0.0%
Other91.9%
Data Preparation Tools
 

Featured Reviews

ManojBehera - PeerSpot reviewer
Senior Staff Cyber Security Cloud Data Architect at GE Healthcare
Automated complex ETL workflows have reduced coding effort and improved data integration
One area for improvement is in integrating mostly the data which comes from telemetry, where I can see some sort of improvisations can be made. It is a massive amount of unstructured data, and I believe Alteryx is able to handle it, but there can be some improvements. Suggestions for improvements in Alteryx include areas for increasing efficiency, particularly in processing telemetry data, which involves dealing with large volumes of unstructured data. Additionally, I believe when we use filter tools immediately after the input source, there can be slowdowns when handling massive data. The user experience of Alteryx is generally good, but there are areas for improvement from a user's perspective, particularly regarding user interface enhancements. I think there's always room for improvement, but otherwise, Alteryx has been a great tool for me. We haven't experienced significant disruptions while increasing data volumes, though I sense there could be performance issues as data grows exponentially. This is an area that could use improvement in Alteryx.
MM
Data Measurement & Reporting Advisor at Evernorth/Cigna
Automated data collection has replaced manual emails and now connects business forms to back-end reports
Prophecy can be improved, as right now the form is very limited. We have to do a lot of manual entry with the form to get it set up. We have a lot of things that change year over year, so I have to go in there and manually play around with it, manually changing this and that. Having dynamic forms, having the forms connect to back-end data, and basically making the forms more streamlined would be my need from Prophecy. Everything else on the back end, the pipelines, and those types of things have been pretty easy to understand. I think once you get things set up, I've been very impressed with it. The only improvement at least for my side would be the form.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"If you are looking for a self-service data analytics tool, Alteryx is a good solution."
"Alteryx has improved our organization because it provides an easy way to build machine learning models as well as to do citizen data science work."
"The three data signs and data engineering are great features."
"There are a lot of good customization capabilities."
"The solution does a good job with data transformation."
"We are taking the data from disparate systems and transforming and making the data available for further visualization."
"Automation is the most valuable aspect for us. The ability to wrap business logic around the data is very helpful."
"The initial setup was easy, overall; it's easy to use and easy to learn and you don't have to be a data scientist or an engineer to use it, which makes the setup very straightforward as the overall design is very approachable."
"The form feature of Prophecy is so valuable for our team because it saves us a lot of time."
"Prophecy has positively impacted our organization by allowing us to offer it as an ETL layer for our incentive management application, which has improved our story and demos to customers during the sales cycle."
"Prophecy has positively impacted my organization by greatly speeding up development time and providing capabilities of using DBT alongside functionalities associated with that, making it a very good tool to avoid coding much and utilize AI with the graphical tools available without needing to code."
 

Cons

"In some ways, I believe it is not yet as integrated as it could be."
"There could be a bit of improvement related to performance. Sometimes it demands a lot of resources for running it, like memory and search."
"The solution could improve in the visualization."
"For me, it was a bit challenging to figure out how to work with Alteryx."
"Alteryx's development environment could be improved as it requires installation locally and can't be developed in the cloud."
"All of the reports are migrated or exported in an Excel file, and most of the time, a business intelligence tool is required. They could have better reporting. The aesthetic could be improved."
"It is expensive to buy additional licensing, and it is time and resource consuming to install onto our own hardware — which itself requires maintenance and administrative attention."
"It would be great to create the final users' visualization within Alteryx."
"Prophecy is pretty stable, but there are often some unexpected issues that arise, especially performance issues or problems with Airflow on deployments."
"Prophecy is generally stable, although it does have a few issues at times, such as the Fabric connection randomly dropping and the environment freezing occasionally."
"Prophecy can be improved, as right now the form is very limited."
 

Pricing and Cost Advice

"My organization pays for it, and I do not look into the financial aspect of the licensing, but I know it is pretty expensive."
"In order to have designers, and, if you want to collaborate, you have to buy a server. If the designer is $5,000, and if you want a server, you have to pay $80,000."
"In my opinion, it's actually quite expensive."
"The designer license costs 5000 euros. The server edition is 1000 euros."
"I rate the tool's pricing a two out of ten."
"The license is really expensive, we cannot afford to have two or three. It takes away all the budget of my area."
"​Very transparent.​"
"The seat is too expensive."
Information not available
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Top Industries

By visitors reading reviews
Financial Services Firm
20%
Manufacturing Company
8%
Construction Company
7%
Computer Software Company
6%
Outsourcing Company
56%
Healthcare Company
25%
Manufacturing Company
6%
Construction Company
4%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business33
Midsize Enterprise16
Large Enterprise56
No data available
 

Questions from the Community

What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
One of the differences is that with Alteryx you can use it as an ETL and analytics tool. Please connect with me directly if you want to know more.
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
Alteryx is an extremely easy and flexible data tool, flexible in terms of drag and drop toolset and also has python, R integrations if your team requires this. It can handle over 2 billion rows of...
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
I am not familiar with IBM SPSS Modeler, therefore, I cannot compare these two products. Regarding Alteryx I can say the following: - An excellent desktop tool for Data Prep and analytics. - Featu...
What is your experience regarding pricing and costs for Prophecy?
My experience with Prophecy's pricing, setup cost, and licensing is that the tool can be expensive, and the licensing adds more to that. We try to add the licensing and increase the number only whe...
What needs improvement with Prophecy?
There are a few things to improve in Prophecy, such as scheduling the models and jobs; with the introduction of Prophecy Automate, I think that will improve that. I also see that there are some mis...
What is your primary use case for Prophecy?
I have been using Prophecy for the last year and a half. My main use case for Prophecy is to perform data transformations in Snowflake. A quick specific example of a data transformation I use Proph...
 

Comparisons

 

Overview

 

Sample Customers

AnalyticsIq Inc., belk, BloominBrands Inc., Cardinalhealth, Cineplex, Dairy Queen
JP Morgan Chase, Marks & Spencer, Ralph Lauren, Pfizer, Acxiom
Find out what your peers are saying about Alteryx, Quest Software, Bright Data and others in Data Preparation Tools. Updated: August 2026.
909,099 professionals have used our research since 2012.