Try our new research platform with insights from 80,000+ expert users

Adobe Workfront vs Asana comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 19, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
5.6
Adobe Workfront boosts efficiency and productivity significantly, saving time and resources while enhancing collaboration and user growth.
Sentiment score
6.6
Organizations improved productivity and saved time with Asana, but ROI varied when combined with other tools.
We tracked all of the savings through Adobe Workfront, and at the end of the year, for those 2,500 users, we saved over 1,200 hours, or 1,200 man hours.
However, due to its pricing, I need to be careful about adding each user and feature.
 

Customer Service

Sentiment score
7.0
Adobe Workfront's support is well-rated for expertise and responsiveness, though complex issues can experience longer response times.
Sentiment score
6.1
Asana's support is generally praised but receives mixed reviews for responsiveness, community resources, and technical support effectiveness.
They provide answers and guidance on how to resolve issues, such as clearing cookies and cache, and assist in best practice configuration and optimization of the platform.
It is considered a citizen admin system, and you don't need to be an IT professional to be an administrator.
If L5 does not understand, it moves to L4. If they can't solve it, it moves to a higher level.
The technical support is of high quality.
 

Scalability Issues

Sentiment score
6.6
Adobe Workfront scales well for midsize to enterprise businesses, offering flexibility, customization, and strategic planning with manageable scalability challenges.
Sentiment score
6.9
Asana is scalable for small to medium teams, but challenges and costs arise with larger implementations and complex projects.
We have gone from two or three marketing teams up to over 40 marketing teams and 6,500 users in a few years.
The solution is really scalable.
 

Stability Issues

Sentiment score
6.8
Adobe Workfront is praised for its stability, with issues resolved quickly and performance consistently rated highly by users.
Sentiment score
8.0
Asana is considered reliable with few issues, though occasional outages occur; users appreciate its real-time status updates.
Adobe Workfront provides a stable foundation for project management.
Overall, I would rate the stability and reliability of Adobe Workfront a ten.
I have not faced any challenges with the stability of Adobe Workfront.
Asana is quite stable; it is a tool I can trust.
 

Room For Improvement

Adobe Workfront users want improved reporting, integration, and interface customization for better usability, efficiency, and data visualization.
Asana users seek improved usability, better integration, enhanced features, and scalability to address interface and workflow challenges.
We can enhance integrations, such as ensuring Adobe Workfront integrates more seamlessly with other Adobe products like Experience Manager and Creative Cloud.
If I have issue-level data and project-level data that I need to see, with some custom coding, you can do some of it in a report, but in general, if you have a lot of that blended data between levels, you need to use a dashboard, which requires two different reports due to the difficulty in pulling data at the different levels into one thing.
Integration with Azure DevOps could be improved to facilitate better communication between the two systems.
It would be easier if I could assign tasks directly from my email without needing to open Asana.
It would be beneficial to have a native option for Asana to create tickets so we could move away from our main ticketing tool.
 

Setup Cost

Adobe Workfront's pricing is high but offers flexibility, discounts, and value for large remote teams with efficiency improvements.
Asana's pricing offers free and paid tiers with enhanced features, perceived as competitively priced against rivals like Microsoft Project.
This can include items such as mileage, supplies, software, licenses, and travel costs.
To add one user is expensive, which makes me cautious about upgrading or adding more users.
 

Valuable Features

Adobe Workfront offers customizable tools for effective project management, enhancing collaboration, automation, integration, and workflow flexibility for users.
Asana offers intuitive task tracking, customizable templates, and multiple views for efficient project management with robust collaboration and integrations.
It provides comprehensive features with built-in integration for creative tools, addressing the pain point of creative collaboration in the content supply chain.
The system aids in supporting demand management and producing high-level status reports.
You can set up the complete workflow from start to end with Adobe Workfront, such as content creation, content publication, and getting that approval process, storing it somewhere.
Asana's automation allows me to automate deadlines and send notifications to the right people about approaching deadlines.
The easy way to get all the analytics at the end of the month or year is the most important feature, and that's why we are still with Asana.
 

Categories and Ranking

Adobe Workfront
Ranking in Project Management Software
8th
Average Rating
8.4
Reviews Sentiment
6.6
Number of Reviews
41
Ranking in other categories
Digital Asset Management (1st)
Asana
Ranking in Project Management Software
4th
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
49
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of September 2025, in the Project Management Software category, the mindshare of Adobe Workfront is 2.8%, down from 4.1% compared to the previous year. The mindshare of Asana is 4.7%, down from 9.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Project Management Software Market Share Distribution
ProductMarket Share (%)
Asana4.7%
Adobe Workfront2.8%
Other92.5%
Project Management Software
 

Featured Reviews

Chris French - PeerSpot reviewer
Enhanced project management and automation simplify reporting and approval processes
I think that Adobe Workfront could be improved in several areas, including reporting, which I've already mentioned. There are very specific things within the custom forms that I think could be improved, such as having different labels within forms instead of system-wide. The ability to hide options in a drop-down at the custom form level instead of system-wide would be another improvement. There are times we have to create brand new fields because we need slightly different wording within the label. If we had the capability, we could easily trim down from over 1,000 custom fields to about 400 custom fields if we had the ability to have individual labels by form. So reporting is a big one, and I think there are some not huge changes needed, but improvements to custom forms and custom fields would be beneficial. My experience with reporting in Adobe Workfront so far is that the reporting could be better. The ability to report is great, but I think it is too difficult. Regarding dashboards, they are crucial to be able to pull information from different levels, but that's also a negative because it is very difficult to do that on a report. If I have issue-level data and project-level data that I need to see, with some custom coding, you can do some of it in a report, but in general, if you have a lot of that blended data between levels, you need to use a dashboard, which requires two different reports due to the difficulty in pulling data at the different levels into one thing.
Carlos Alas - PeerSpot reviewer
Efficient workflows and real-time updates boost productivity
What I appreciate about Asana is the easy way to get the data we need for the reports because we are moving all our tickets. We are making a copy from our main ticket system to Asana because our main ticket system is not giving us what we are looking for, so we need to process everything in Asana. We get the dashboard and analytical reports, so we can have a summary of what has been done in which department we are working with or helping. We can see how many requests for each department we are having. The easy way to get all the analytics at the end of the month or year is the most important feature, and that's why we are still with Asana. The benefits I see with Asana are the main tools because of the integration this tool has. For example, we are making tickets but receiving requests through email, and we have the integration with Outlook and Google. We have the add-ins, so we are making the ticket on our main system while replying to the mail, and simultaneously taking this mail to complete our ticket for our Asana project. The time we are investing through departments with Asana is valuable because we are receiving requests or updates for projects without investing time in meetings or writing emails. Because of the integration we have, we just create a project and everyone with specific tasks moves on their tasks, and we receive the updates. We created a bot that gives us updates automatically. Asana provides automation because we receive these updates the moment they happen without anyone needing to tell us they completed tasks or moved on to others. Asana's cloud deployment has been beneficial for our remote or hybrid team operations. If someone is onsite and someone is working from home, everyone can work on the same project through automation. The person from home doesn't need to be on an infinite call with management or coworkers. They can work in real time, and once someone completes a prerequisite task from home, the people onsite will know it and get the green flag to continue their assigned tasks. It has benefits for anyone, including personal uses.
report
Use our free recommendation engine to learn which Project Management Software solutions are best for your needs.
867,370 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Financial Services Firm
14%
Computer Software Company
9%
Manufacturing Company
9%
Healthcare Company
9%
Computer Software Company
12%
Manufacturing Company
9%
Financial Services Firm
9%
Healthcare Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business8
Midsize Enterprise6
Large Enterprise29
By reviewers
Company SizeCount
Small Business38
Midsize Enterprise7
Large Enterprise6
 

Questions from the Community

What is your experience regarding pricing and costs for Workfront?
Adobe Workfront features include expenses associated with a project or task that are not related to labor hours. This can include items such as mileage, supplies, software, licenses, and travel cos...
What needs improvement with Workfront?
In Adobe Workfront, there is a limit of 2,000 users that can be shown on a page. I would suggest increasing this to something around 10,000 so end users can search all objects more efficiently. Cur...
What is your primary use case for Workfront?
We use Adobe Workfront for project management where users manage their projects, add tasks to the project, track their timeline, and get approvals from project managers. I work on the developer sid...
What do you like most about Asana?
The solution's user interface is very good.
What is your experience regarding pricing and costs for Asana?
The pricing of Asana is slightly high. To add one user is expensive, which makes me cautious about upgrading or adding more users.
What needs improvement with Asana?
The capacity planning in Asana is working pretty decently, but there are some opportunities there for sorting, such as determining which project has the highest resources, as their sorting doesn't ...
 

Comparisons

 

Also Known As

AtTask, Workfront DAM
No data available
 

Overview

 

Sample Customers

Advance Autoparts, Emerson, Covario, Cisco, Caroma, TREK, Sapient Nitro, ATB, LexisNexis, CarPhone Warehouse
Uber, Vodaphone, NASA, Spotify, Lyft, Baggu, Udacity, Patreon, Flipboard, Dropbox, Intel, Samsung, Airbnb, SFMoma, Hubspot, Trivago
Find out what your peers are saying about Adobe Workfront vs. Asana and other solutions. Updated: September 2025.
867,370 professionals have used our research since 2012.