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What is Amazon Ads?

Amazon Ads mindshare

As of August 2025, the mindshare of Amazon Ads in the Advertisement Technology Platforms category stands at 6.6%, up from 4.4% compared to the previous year, according to calculations based on PeerSpot user engagement data.
Advertisement Technology Platforms Market Share Distribution
ProductMarket Share (%)
Amazon Advertising6.6%
The Trade Desk22.5%
Beeswax Bidder-as-a-Service12.4%
Other58.5%
Advertisement Technology Platforms

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