Try our new research platform with insights from 80,000+ expert users
Adobe Experience Manager Logo

Adobe Experience Manager pros and cons

Vendor: Adobe
4.1 out of 5
Badge Ranked 1

Pros & Cons summary

Buyer's Guide

Get pricing advice, tips, use cases and valuable features from real users of this product.
Get the report

Prominent pros & cons

PROS

Adobe Experience Manager is feature-rich, especially for web security and content management, allowing efficient updates and management across platforms, including mobile.
Adobe Experience Manager supports asset management and features an analytics dashboard for comprehensive traffic analysis that can be integrated with teams like digital media departments.
With Adobe Experience Manager, users can expose content from the CMS to different clients or systems, suitable for mobile applications, supported by powerful open-source technologies like Apache Sling.
The integration of customer behavior with website setup is impressive in Adobe Experience Manager, making it a complete package for digital marketing.
The experience fragment feature in Adobe Experience Manager allows quick replication of content across multiple websites, enhancing efficiency in managing large-scale content deployments.

CONS

Adobe Experience Manager programming model could be improved as it is a monolithic solution, requiring a better versioning system and backend connectivity.
The deployment pipeline, especially cloud deployment, needs improvement, and users highlight missing features like rendering in client-side frameworks such as SPA.
Price and licensing models are very expensive, making Adobe Experience Manager less suitable for smaller companies, with high implementation and maintenance costs.
Technical support is not very responsive, especially for smaller companies, and users express difficulties with recovery options when content is deleted.
Improvement is needed in component reuse across pages and the sync of content between UAT and production environments.
 

Adobe Experience Manager Pros review quotes

CTO3491 - PeerSpot reviewer
Chief Technology Architect at a tech services company with 1,001-5,000 employees
Aug 4, 2020
Easy to work with the solution.
Gaurav Mishra - PeerSpot reviewer
Sr Consultant at HCL Technologies
Oct 7, 2022
I've used several CMS tools, but Adobe Experience Manager is feature-rich, especially for web security and content management. It's more efficient to manage content on Adobe Experience Manager, and you can do a lot with it, such as updating content at any time, and on any platform, even from mobile or tablet. Adobe Experience Manager is still getting updated daily, and it's the best CMS tool in the market for me. I like that you can manage assets in Adobe Experience Manager. I also like that the solution has an analytics dashboard that shows you where the traffic comes from, how many clicks come from a specific location, the number of clicks and impressions, etc. Adobe Experience Manager can be accessed by other teams, for example, the digital media department of my company, so the solution can be used and updated per each team's requirement. Adobe Experience Manager is more than just a web developer tool, as it also allows visibility tracking and has other uses. I also like that the GUI for Adobe Experience Manager is straightforward and catchy. It has separate folders and icons, so using Adobe Experience Manager isn't tough. The solution is straightforward to use and handle.
Puneeth Babu - PeerSpot reviewer
Senior Technical Consultant at FinXL IT Professional Services
Oct 27, 2022
I like the native applications such as Adobe Target, Adobe Analytics, and Adobe Experience Platform. Because of these, it's very easy to connect and obtain reports on how my website is doing, how many have visited it, how frequently, etc. The multiple publisher concept is one of the best parts of this solution.
Learn what your peers think about Adobe Experience Manager. Get advice and tips from experienced pros sharing their opinions. Updated: December 2025.
879,425 professionals have used our research since 2012.
AP
Consultant at a tech consulting company with 10,001+ employees
Oct 18, 2022
If you want to use content in a mobile application and you want the content in some other application, you can simply expose it from the CMS to different clients or different systems. It's easy. On top of that, the technology underlying AEM is open-source and is very powerful like Apache Sling and JCR.
Akshat Prakash - PeerSpot reviewer
Consultant at BP
Sep 21, 2023
Adobe Experience Manager is quite a powerful product that you can use to design files and export them.
Michela Bruna - PeerSpot reviewer
Ux designer & content strategist at Eni gas e luce
Dec 21, 2023
Adobe Experience Manager is a content management system, and we use it to create and manage a website.
Prince Shivhare - PeerSpot reviewer
Architect at Endeavour Group
Mar 22, 2024
It is easy to learn. You don't need to be an advanced Java developer.
KK
Associate at Red Hat
Jul 11, 2024
I like the profiling and segmentation.
Rakhee Srivastava - PeerSpot reviewer
Sr. Information Architect and Principal Consultant UX at Tech Mahindra Limited
Aug 23, 2024
It's a complete package. You don't need to look elsewhere for digital marketing.
Vengadesh Raj - PeerSpot reviewer
Engineer - Product and Platform Engineering at Altimetrik
Oct 17, 2024
The most valuable features of Adobe Experience Manager include its capability to manage content and create reusable fragments.
 

Adobe Experience Manager Cons review quotes

CTO3491 - PeerSpot reviewer
Chief Technology Architect at a tech services company with 1,001-5,000 employees
Aug 4, 2020
Programming model could be improved, it's a monolithic solution.
Gaurav Mishra - PeerSpot reviewer
Sr Consultant at HCL Technologies
Oct 7, 2022
I haven't seen any areas for improvement in Adobe Experience Manager as it's a full-fledged CMS tool, and Adobe is already working on enhancements for the solution. Adobe is working to make Adobe Experience Manager more valuable and easier to use for any user, even non-technical ones, through multiple components and templates. Day by day, Adobe provides the latest update to Adobe Experience Manager, and if my team needs any particular change, it just needs to be reported to the Adobe team. As Adobe Experience Manager has a broad scope and a lot of use cases and features, it's a solution that requires some time and effort from you in terms of learning, especially if you're implementing it for different clients, which could be an area for improvement.
Puneeth Babu - PeerSpot reviewer
Senior Technical Consultant at FinXL IT Professional Services
Oct 27, 2022
The latest trend is to render everything in the client-side framework. For example, SPA or single page application. This is a feature that needs improvement. The cloud deployment pipeline needs to be improved as well.
Learn what your peers think about Adobe Experience Manager. Get advice and tips from experienced pros sharing their opinions. Updated: December 2025.
879,425 professionals have used our research since 2012.
AP
Consultant at a tech consulting company with 10,001+ employees
Oct 18, 2022
In comparison to other CMS products, Adobe Experience Manager is missing some capabilities such as proper versioning or a better versioning system and backend connectivity. If something is deleted in AEM, the user cannot recover it. You have to call technical support, and they will need to recover the whole instance. So, it's really difficult. For example, if you delete a page, you cannot recover it. There should be an option to recover it. In AEM, you have to go to the previous state of the instance itself or the virtual machine, and you have to restore everything, which is not good.
Akshat Prakash - PeerSpot reviewer
Consultant at BP
Sep 21, 2023
Adobe Experience Manager's pricing could be improved.
Michela Bruna - PeerSpot reviewer
Ux designer & content strategist at Eni gas e luce
Dec 21, 2023
The solution's pricing and stability could be improved.
Prince Shivhare - PeerSpot reviewer
Architect at Endeavour Group
Mar 22, 2024
Tool-wise, the Adobe Experience Manager support team is not very responsive when the user face issues in AEM as a Cloud Service.
KK
Associate at Red Hat
Jul 11, 2024
A little bit of background knowledge of coding and website structure is required.
Rakhee Srivastava - PeerSpot reviewer
Sr. Information Architect and Principal Consultant UX at Tech Mahindra Limited
Aug 23, 2024
The licenses are very expensive.
Vengadesh Raj - PeerSpot reviewer
Engineer - Product and Platform Engineering at Altimetrik
Oct 17, 2024
Adobe Experience Manager could improve by allowing the reuse of components like a progress bar across multiple pages to make the development process more efficient.