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Adobe Experience Manager vs OpenText Content Management comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Mar 29, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
5.6
Adobe Experience Manager boosts ROI with reduced content time, improved engagement, increased traffic, and enhanced efficiency via automation and security.
Sentiment score
7.4
Users find OpenText ECM valuable for efficient multitasking and ROI, despite challenges in precise IT measurement.
They indicated that from Adobe Experience Manager's capabilities, they have reduced the content publishing time by nearly sixty to seventy percent and they saw an uplift of approximately fifteen percent in their engagement on personalized landing pages.
Manager, Customer Success at a real estate/law firm with 501-1,000 employees
I have seen a return on investment through reduction in time to market, automation through AI, and the availability of very scalable solutions.
project manager at FedEx
Security has been very robust and has improved by 70%.
Digital Marketing Manager at Ford Motor Company
ROI may be very short if you use OpenText Content Management system effectively.
Director Consulting SAP OpenText en Entelgy at DCL Consultores EIM SL
 

Customer Service

Sentiment score
6.8
Adobe Experience Manager customer service varies, with faster support for enterprises but slower responses and limited coverage for others.
Sentiment score
4.7
OpenText's customer service is responsive but faces delays, with inconsistent efficiency and a need for expertise improvement.
They are attentive to big companies but tend to be negligent towards mid-sized companies.
Managing Partner(Austria) at a integrator with 11-50 employees
There are Adobe engineers, sales representatives, and engineers assigned to Sephora North America.
Digital Asset Specialist at a retailer with 10,001+ employees
For P1 tickets, the resolution time is approximately four hours.
Senior Technical Program Manager /Senior Lead Solution Architech- Product Technology & Gen AI at a insurance company with 10,001+ employees
The staff lacks adequate knowledge.
Practice Director at a outsourcing company with 51-200 employees
Currently, they are improving support and transitioning to a new solution, which is better than what they implemented in the past three to four years.
Director Consulting SAP OpenText en Entelgy at DCL Consultores EIM SL
 

Scalability Issues

Sentiment score
6.5
Adobe Experience Manager offers robust scalability, supporting high traffic and personalization, though challenges arise with cloud transition and licensing.
Sentiment score
7.2
OpenText Content Management excels in scalability and adaptability, supporting large organizations despite documentation challenges, with seamless system integration.
Clients use it to manage high traffic volumes, large content libraries, and personalized experiences at scale without any major issues.
Manager, Customer Success at a real estate/law firm with 501-1,000 employees
You cannot simply add more servers without purchasing the license.
Infra At Idealake IT Pvt Ltd Head at Idealake Information Technology Pvt. Ltd.
Adobe Experience Manager's scalability is excellent, as it reduces infrastructure and maintenance costs.
project manager at FedEx
There is not enough documentation about scaling, which makes it difficult to enhance or modify environments without significant effort.
Practice Director at a outsourcing company with 51-200 employees
 

Stability Issues

Sentiment score
7.2
Adobe Experience Manager is stable and reliable for enterprises, with strong security, scalability, and cloud-based automatic upgrades enhancing performance.
Sentiment score
7.0
OpenText Content Management is stable but needs enhancements in alerting and performance, with improvements noted in newer versions.
Adobe Experience Manager is a stable tool.
Senior Project Engineer at a tech vendor with 10,001+ employees
Adobe Experience Manager delivers very high performance, is reliable, and operates fast.
Digital Marketing Manager at Ford Motor Company
Adobe Experience Manager is actually one of the strongest points in that it is considered a stable and enterprise-grade platform.
Manager, Customer Success at a real estate/law firm with 501-1,000 employees
The product is quite stable if it is well-managed.
Practice Director at a outsourcing company with 51-200 employees
 

Room For Improvement

Adobe Experience Manager needs better usability, reduced complexity, improved support, and cost-efficiency to enhance user experience and adoption.
OpenText Content Management needs feature enhancements, better integration, improved performance, and more robust support and AI capabilities.
I believe the user interface should be more user-friendly and intuitive for all levels, allowing beginners to use this tool easily.
Digital Marketing Manager at Ford Motor Company
The feature I really appreciate is how reusable components save time across pages.
Frontend Developer at a consultancy with 11-50 employees
The main reasons it is not a perfect ten are the implementation complexity, higher costs, and the learning curve for teams that are newer to Adobe Experience Manager ecosystem.
Manager, Customer Success at a real estate/law firm with 501-1,000 employees
The expectation from the customer versus the product explanation needs alignment.
Practice Director at a outsourcing company with 51-200 employees
Another important aspect is the improvement of the artificial intelligence already embedded in OpenText Content Management solution.
Director Consulting SAP OpenText en Entelgy at DCL Consultores EIM SL
 

Setup Cost

Adobe Experience Manager is costly and complex, suited for large organizations, with pricing based on users and scale.
OpenText Content Management is costly and complex, but offers comprehensive solutions, potentially deterring medium-sized businesses despite its strengths.
For large enterprises, the cost is often comparable with other major CMSs.
Managing Partner(Austria) at a integrator with 11-50 employees
Adobe Experience Manager is expensive compared to competitors.
Infra At Idealake IT Pvt Ltd Head at Idealake Information Technology Pvt. Ltd.
The price is significantly high.
Senior Technical Program Manager /Senior Lead Solution Architech- Product Technology & Gen AI at a insurance company with 10,001+ employees
If you compare it to an archiving solution and you are using content management only for archiving, the cost of the license may seem too high, as you are paying for a license that not only includes archiving but also controls the full life cycle of information, connects with SAP and Salesforce, features a native connection with Office 365, and supports parallel editing.
Director Consulting SAP OpenText en Entelgy at DCL Consultores EIM SL
The cost is a significant factor that may deter medium-sized businesses from using OpenText extended ECM.
Practice Director at a outsourcing company with 51-200 employees
 

Valuable Features

Adobe Experience Manager enhances content creation and management with seamless integrations, customization, scalability, and robust digital experience tools.
OpenText Content Management integrates with major apps, enhancing productivity with security, automation, and robust search features for efficient document handling.
Feature-wise, I believe the dispatcher module is the best aspect of Adobe Experience Manager.
Infra At Idealake IT Pvt Ltd Head at Idealake Information Technology Pvt. Ltd.
Adobe Experience Manager has made document management smoother because many people use Adobe, making it simpler for me to modify and resend PDF documents.
Founder . Interior Architect & Interior Designer at a university with 5,001-10,000 employees
Adobe Experience Manager increases operational efficiency through centralized assets and reduces time spent searching, editing, and managing files.
project manager at FedEx
The seamless integration between SAP and OpenText offers a 360-degree view of documents, facilitating a full-text search capability.
Practice Director at a outsourcing company with 51-200 employees
OpenText Content Management has a feature that is unique in the market, which is the deep integration with leading applications, allowing reflection of the connections between different processes and objects in applications such as SAP, SuccessFactors, or Salesforce, visible inside the document management application.
Director Consulting SAP OpenText en Entelgy at DCL Consultores EIM SL
 

Categories and Ranking

Adobe Experience Manager
Ranking in Enterprise Content Management
3rd
Average Rating
8.2
Reviews Sentiment
6.3
Number of Reviews
31
Ranking in other categories
Web Content Management (1st), Enterprise Social Software (4th), Digital Experience Platforms (DXP) (1st)
OpenText Content Management
Ranking in Enterprise Content Management
6th
Average Rating
8.0
Reviews Sentiment
6.6
Number of Reviews
22
Ranking in other categories
Content Collaboration Platforms (13th)
 

Mindshare comparison

As of June 2026, in the Enterprise Content Management category, the mindshare of Adobe Experience Manager is 3.9%, up from 3.2% compared to the previous year. The mindshare of OpenText Content Management is 6.3%, down from 11.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Content Management Mindshare Distribution
ProductMindshare (%)
Adobe Experience Manager3.9%
OpenText Content Management6.3%
Other89.8%
Enterprise Content Management
 

Featured Reviews

Hilax Chamberlain - PeerSpot reviewer
Digital Marketing Manager at Ford Motor Company
Centralized content management has unified our digital channels and delivers consistent experiences
Adobe Experience Manager offers enterprise-level digital assets management and very robust customization, brand value consistency, and omnichannel delivery. It saves development and maintenance time. The digital asset management and omnichannel delivery features have benefited my team by managing our digital assets, ensuring brand consistency, and enabling us to deliver customized content easily to our clients. Organizing and obtaining information from results is beneficial. Strengthening our online experience as a brand is valuable. Easy integration with other Adobe services improves productivity and provides a smooth experience. Adobe Experience Manager has positively impacted my organization by enabling component and page reuse, which reduces application size. It saves manual effort for maintaining all applications, improves traffic, and ensures consistency across all our applications. It provides better security, scalability, and makes our applications more robust.
Alejandro Stromer - PeerSpot reviewer
Director Consulting SAP OpenText en Entelgy at DCL Consultores EIM SL
Has provided deep integration with business applications and supported full content lifecycle management
OpenText Content Management has a feature that is unique in the market, which is the deep integration with leading applications, allowing reflection of the connections between different processes and objects in applications such as SAP, SuccessFactors, or Salesforce, visible inside the document management application. Without connecting to the leading application, for example SAP, you can navigate between all documentation, having a full 360-degree view of all information related to the process. This means that when you create some action regarding an object that has a connected document in the content management system, you can automatically see additional information connected, managed and controlled by the leading application, with automatic reflection in the document management system. This is a unique advantage that OpenText Content Management has, which is not found in the market. Another unique feature is the integration with Office 365, where you can work with different folders or binders in the document management system and connect to Teams in a simple way, making all this information available in the Teams you are working with. Digital Asset Management is a big part of the content management solution within OpenText Content Management, allowing full integration of all documentation, pictures, plans, and technical documentation if you have asset management inside SAP. It connects similarly to other modules of SAP but includes a special feature for asset management from a technical point of view and connects with the engineering department, providing the full life cycle from development through deployment to maintenance. This means you have the full life cycle from the beginning when you define the solution, construct it, and finally transfer it to maintenance to keep all information updated easily, avoiding risks and ensuring access to accurate information at the right moment.
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Top Industries

By visitors reading reviews
Financial Services Firm
12%
Manufacturing Company
10%
Construction Company
7%
Computer Software Company
7%
Financial Services Firm
12%
Manufacturing Company
11%
Government
10%
Energy/Utilities Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise3
Large Enterprise24
By reviewers
Company SizeCount
Small Business13
Midsize Enterprise4
Large Enterprise11
 

Questions from the Community

What needs improvement with Adobe Experience Manager?
One common challenge that I have heard of is that Adobe Experience Manager can feel complex and resource-intensive during implementation, especially for organizations without strong technical or Ad...
What is your primary use case for Adobe Experience Manager?
I personally have not used Adobe Experience Manager, but I have observed a retail client that uses Adobe Experience Manager to manage their personalized website content, and while they use MoEngage...
What advice do you have for others considering Adobe Experience Manager?
Adobe Experience Manager should be evaluated as a long-term digital experience platform rather than just a CMS. It delivers the most value for organizations that need personalization, multi-channel...
What is your experience regarding pricing and costs for OpenText Content Suite Platform?
OpenText Content Management has changed the licensing concept to one license that includes all features. Although this may make the final license price a little higher in the market, considering al...
What needs improvement with OpenText Content Suite Platform?
There are some areas in OpenText Content Management that could be improved, particularly regarding the way you define and extend the solution with different metadata. Another important aspect is th...
What is your primary use case for OpenText Content Suite Platform?
We are partners of OpenText Content Management in the area of content management and in another area of SAP solutions, with OpenText Content Management solution related to SAP platforms.
 

Also Known As

Adobe Day CQ5, Ektron Social Marketing, Episerver Content Cloud, Adobe CQ5
OpenText Content Suite Platform, OpenText Core Share
 

Overview

 

Sample Customers

Metra
ATCO Australia, MSIG Asia, Orica, Salt River Project
Find out what your peers are saying about Adobe Experience Manager vs. OpenText Content Management and other solutions. Updated: June 2026.
900,747 professionals have used our research since 2012.