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Upfluence Reviews

Vendor: Upfluence
1.0 out of 5
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What is Upfluence?

Upfluence offers a comprehensive platform for influencer marketing, providing capabilities for finding influencers, managing campaigns, and tracking performance tailored for businesses aiming to enhance their social media presence and marketing strategies.

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Buyer's Guide
AWS Marketplace
June 2026
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Helped 902,894 peers since 2012
 
 
Key learnings from peers
Last updated Jul 1, 2026

Valuable Features

  • "I use the product to search for relevant influencers for different brands."

Room for Improvement

  • "There is room for improvement in every other way: responsiveness and politeness of their service team, not scamming people to stay in contracts longer than they'd like, not ignoring people's emails, actually providing useful data and insights that work, and not being incredibly different from literally every social platform's data."
These insights are based on the in-depth reviews provided by peers to help you make a better buying decision.
Download our AWS Marketplace Buyer's Guide for additional reliable information.

Learn more about Upfluence

Designed for businesses looking to expand their influence, Upfluence provides tools for identifying appropriate influencers, managing relationships, and measuring campaign success. Its integrated approach allows brands to directly interact with potential collaborators, making it easier to optimize marketing efforts and achieve desired outcomes through effective partnerships.

What are the key features of Upfluence?
  • Influencer Search: Allows users to access a vast database of influencers filtered by demographics and engagement.
  • Campaign Management: Offers a streamlined process for managing influencer collaborations from start to finish.
  • Performance Tracking: Provides analytics to measure the effectiveness of campaigns in real time.
  • Integrated CRM: Helps manage all influencer interactions and track communication history.
What benefits and ROI should users look for?
  • Increased Brand Visibility: Helps reach new audiences by connecting with relevant influencers.
  • Enhanced Engagement: Facilitates partnerships that drive authentic interactions.
  • Cost Efficiency: Offers insights that help optimize marketing spend and improve ROI.
  • Data-Driven Decisions: Empowers marketers to make informed choices based on concrete analytics.

In specific industries like fashion, technology, and beauty, Upfluence is often implemented to align brand messaging with unique consumer trends. Its features help connect brands with influencers who resonate with target audiences, ensuring that messaging is both genuine and effective. By leveraging its database and management tools, companies can enhance their collaboration strategies and amplify their marketing efforts within niche markets.

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Upfluence Reviews Summary
Author infoRatingReview Summary
Founder 1.0I used this for influencer search but found only their billing stable. Their service, data, and contract terms are terrible, making cancellation impossible. My advice is to simply avoid this product entirely.
reviewer2865852 - PeerSpot reviewer
reviewer2865852
Founder
Jun 27, 2026
Found billing reliability but have struggled with unreliable data and rigid contracts

What is our primary use case?



I use the product to search for relevant influencers for different brands.



What is most valuable?



Their billing cycles are the only stable element.



What needs improvement?



There is room for improvement in every other way: responsiveness and politeness of their service team, not scamming people to stay in contracts longer than they'd like, not ignoring people's emails, actually providing useful data and insights that work, and not being incredibly different from literally every social platform's data.



For how long have I used the solution?



I have used the solution for over 6 months.



What's my experience with pricing, setup cost, and licensing?



The setup cost is not worth the price at all. Be mindful that they make it impossible to cancel the contract.



What other advice do I have?



Just don't.