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SalesLoft vs Salesforce Sales Cloud comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Salesforce Sales Cloud
Ranking in Opportunity Management
1st
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
117
Ranking in other categories
CRM (2nd), Sales Force Automation (2nd), Conversation Intelligence Software (3rd)
SalesLoft
Ranking in Opportunity Management
10th
Average Rating
8.0
Reviews Sentiment
8.3
Number of Reviews
1
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of October 2025, in the Opportunity Management category, the mindshare of Salesforce Sales Cloud is 13.6%, down from 14.8% compared to the previous year. The mindshare of SalesLoft is 2.2%, up from 0.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Opportunity Management Market Share Distribution
ProductMarket Share (%)
Salesforce Sales Cloud13.6%
SalesLoft2.2%
Other84.2%
Opportunity Management
 

Featured Reviews

Kamal Deep - PeerSpot reviewer
Experience exceptional project enhancements and seamless automation integration
Salesforce Sales Cloud itself is a wonderful solution, and there are two different versions: Lightning and classic. The Lightning version is a new generation version compatible with any mobile device, whether it's a phone, iPad, or any size of screen. The reporting and analytics functionalities, especially with the Einstein feature, are wonderful because it allows for analysis of data regarding your opportunity pipeline, giving insight into how long it will take to close deals. This gives a great understanding of running different levels of campaigns and defining smart workflows, where if one task is done, the other task can automatically get created and assigned to different team members. This flexibility is a key benefit of Salesforce Sales Cloud. Lead management is a great feature in Salesforce Sales Cloud because if you go for enterprise and above licenses, you can define different record types. For example, if one company is into two different businesses such as real estate and car reselling, both being opposite, this can be defined in Salesforce Sales Cloud, allowing for different workflows, fields, and mechanisms that do not affect each other's operations. The predictive insight feature known as forecasting is a very old feature of Salesforce Sales Cloud, giving predictions based on your pipeline and previous opportunity closings. The new Einstein analytics feature is more advanced and is enabled with AI, providing better forecasting based on your current pipeline. Salesforce Sales Cloud is working smartly with AI to help close more deals based on opportunity stages, trends, and industries, advising on the steps to take next. Lead generation is the most important thing because every sale starts from the lead. At the lead level, different stages and resources can be defined. You can capture leads from various resources, with Salesforce Sales Cloud offering a web-to-lead feature and integrations with LinkedIn to fetch data. Once a lead is qualified and converted into opportunities, there are stages with percentages, and workflows can help in easily closing deals.
reviewer2668035 - PeerSpot reviewer
Connecting directly with sales tools facilitates seamless outreach and messaging
Being able to set up the cadences in steps is very helpful, where it moves on to the next step, and also where it connects with SalesLoft Sales Navigator. So far, being able to connect directly, instead of switching back and forth to Sales Navigator, has worked well. Also, being able to send messages directly from SalesLoft through LinkedIn Sales Navigator messaging is very useful. I can do everything right from the SalesLoft page without continuously switching between SalesLoft and Sales Navigator.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Salesforce Sales Cloud is a stable solution."
"The dashboards and dashboard customization are great."
"We use workflows for sales flows and various automation, such as assignment rules and validations provided by Salesforce. When out-of-the-box solutions aren't enough, we delve into coding, utilizing synchronous and asynchronous methods. Additionally, we employ tools like lightning components."
"Salesforce is a very powerful tool which helps us to build that through tools like Process Builder or Flows, or even write code to achieve these scenarios."
"The most valuable features of Salesforce Sales Cloud are the ability to track portfolio opportunities and reporting capabilities. The notification process inside the platform is also very valuable, and extracting reports is extremely useful. However, we are currently using only a small part of its functionality."
"We can also customize Salesforce Sales Cloud to our customer's company requirements. As for your demand, you can customize it. There are so many configurations we can do with the application. There is a lot of functionality that you can implement. It's an easy-to-use, user-friendly, and secure platform."
"The most valuable features of Salesforce Sales Cloud are opportunity management and metric integration."
"Suitable for all sizes of organizations."
"SalesLoft's customer support has been really good."
 

Cons

"The built-in functionality is a little dated."
"The problem is the solution has gotten so big, it's very complex now. It's a bit difficult to figure out how to do certain actions."
"Compared to other CRM solutions, Salesforce is expensive. It is more affordable for enterprise users than for small businesses."
"When integrating Salesforce Sales Cloud with other applications it can be difficult to maintain security."
"The reporting formats could be better."
"It might be easier if there were better integration with other sales systems or clouds that are not powered by Salesforce. For example, when we work with partners, such as Amazon or any other major tech company, sometimes we collaborate to develop a sales lead."
"It's a very broad tool."
"One aspect I find challenging with Salesforce Sales Cloud is its forecasting feature. While it's useful for analyzing sales data and predicting future revenue, I've encountered instances where the outcomes weren't as perfect as expected."
"Navigating through emails and LinkedIn messages to find which ones have been opened could be improved. I can see email open rates, but identifying who actually opened them is difficult."
 

Pricing and Cost Advice

"The price of the Salesforce Sales Cloud is expensive. We pay monthly for the solution but we are billed quarterly."
"Sales Cloud is expensive."
"The licensing fees are reasonable."
"There is a license required to use this solution and the price is expensive. It could be reduced."
"The main issue is the price. Because it's SaaS, you will have to pay on a monthly or yearly basis."
"My understanding is that Salesforce is a little bit expensive, but in terms of the efficiencies, automation, and visibility, I think it's definitely value for money."
"Not the cheapest"
"Pricing is reasonable."
Information not available
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Top Industries

By visitors reading reviews
Computer Software Company
11%
Financial Services Firm
10%
Manufacturing Company
9%
University
6%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business54
Midsize Enterprise26
Large Enterprise40
No data available
 

Questions from the Community

What do you like most about Salesforce Sales Cloud?
The features of Sales Cloud most useful for testing and running email campaigns are highly valuable.
What needs improvement with Salesforce Sales Cloud?
From a customer perspective, it's a very stable system, and people are used to its functionalities, good and bad. Improvement, in my opinion, would be to include AI functionality in a simpler way; ...
What is your primary use case for Salesforce Sales Cloud?
For managing two different things, I'm managing some sales pipeline, the pipeline of sales of some products, and also doing marketing automation for after-sales.
What needs improvement with SalesLoft?
Navigating through emails and LinkedIn messages to find which ones have been opened could be improved. I can see email open rates, but identifying who actually opened them is difficult. Possibly ad...
What is your primary use case for SalesLoft?
Currently, I am focusing on new business, so outreach is important, and cadences are very important.
What advice do you have for others considering SalesLoft?
Be precise about your cadences and make them your own. Being able to add or remove steps within the cadences to customize them is amazing. Also, make sure to name your cadences possibly by outreach...
 

Also Known As

Sales Cloud, SFDC, Salesforce
Costello
 

Overview

 

Sample Customers

Coca-Cola Enterprises, Kuoni Global Travel Services, Financial Times, Just Eat, Jobsite, H.R. Owen, PlayerLayer, O2, DMGT, Philips, Xtreme.ie, Business Stream, Remote Asset Management, Dialogue Group
Patientpop, cognism, vena, pandadoc
Find out what your peers are saying about Salesforce, Apollo.io, Zoho and others in Opportunity Management. Updated: August 2025.
868,759 professionals have used our research since 2012.