Pure FlashArray X NVMe vs Pure Storage FlashArray comparison


Comparison Buyer's Guide

Executive SummaryUpdated on Feb 22, 2023

Categories and Ranking

Pure FlashArray X NVMe
Ranking in All-Flash Storage
Average Rating
Number of Reviews
Ranking in other categories
NVMe All-Flash Storage Arrays (6th)
Pure Storage FlashArray
Ranking in All-Flash Storage
Average Rating
Number of Reviews
Ranking in other categories
No ranking in other categories

Market share comparison

As of June 2024, in the All-Flash Storage category, the market share of Pure FlashArray X NVMe is 1.0% and it decreased by 2.2% compared to the previous year. The market share of Pure Storage FlashArray is 6.7% and it decreased by 20.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage
Unique Categories:
NVMe All-Flash Storage Arrays
No other categories found

Featured Reviews

Jul 12, 2022
Problem free scalability, reliable, with straightforward setup
It has good, reliable, and fast storage. We really like snapshot features and how automatable and programmable it is. It is all managed with ad sport and playbooks We have been using Pure FlashArray X NVMe for about a year now. Scalability has been great. We have run into a couple of instances…
Jun 26, 2022
Good replications, excellent resiliency, and helpful support
We're quite happy with eh solution overall. I can't recall coming across any features that were lacking. There was some complexity in the initial setup. While they've improved a lot, many features have been released recently and they are not that mature just yet. My understanding is they just released some features, for some transport services over the NVMe and then the file service. However, the file service is not so mature. I had some problems with the file service when we used it. Other new features, such as the active clustering over the FC, and the verification over the FC feature, we didn't use. We have to have a trial on it first before commenting on it.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:


"It is very easy to install and configure. It has got excellent diagnostics. If you really need to see how the box is performing, the console gives you a lot of information. You can set thresholds as well as alerts based on the thresholds, which is a very powerful functionality. They are very proactive. They know how to monitor and manage the systems. They see a problem, and they are all over it before us. They see the problem before we see it, which is very good."
"The most valuable features of Pure FlashArray X NVMe are its superior performance compared to other flash tiers, as well as its ease of use, with an intuitive user interface that is simple to deploy and use."
"It's helped us because we've changed fundamentally what we talk about. We don't talk about storage and different tiers of storage anymore nor do we talk about servers. We talk now about applications and how applications impact the business and end users."
"The duplication algorithm allows us to get a lot more use out of less storage. We're running a five terabyte array right now and we're running probably about 30 terabytes on it. So the duplication rate is pretty phenomenal, without a cost to performance. It still runs pretty smoothly."
"The most valuable features of this solution are its ease of use and performance."
"The system allows for seamless learning experiences, facilitating quick and easy cloning of environments within minutes."
"The most valuable feature of this solution is its ease of use."
"It has good, reliable, fast storage."
"It simplifies storage."
"The most valuable features of Pure Storage FlashArray are management and administration user-friendliness, provisioning, and performance."
"They are quite responsive and our local team was pretty good."
"The availability and ease of use are the big features."
"We can store more for a cheaper price as opposed to paying for larger devices and larger rack spaces which get outdated sooner and which we'd have to change every two years. It simplifies storage for us."
"It comes with a large number of features out-of-the-box, which makes it easy for us to see problems and manage capacity."
"I use all the features of this solution and I find them to be easy to use and functional, such as the compression and capacity to expand."
"Pure Storage FlashArray's overall speed is its most valuable feature."


"You cannot tag a LUN with a description, and that should be improved. What I like on the Unity side is that when I expand LUNs or do things, there is an information field on the LUN. This is the Information field that you can tag on your LUNs to let yourself know, "Hey, I've added this much space on this date". Pure lacks that ability. So, you don't have a mechanism that's friendly for tracking your data expansions on the LUN and for adding any additional information. That's a downside for me."
"It's more multi-tenant functionality in their Pure1 manage portal that is lacking."
"There is room for improvement in the pricing of the product."
"The tool's pricing is higher than competitors."
"We would like to see VNC integration or be able to use Pure Storage with VNC."
"We would like to see more visibility into garbage collection and CPU performance in the GUI."
"In the next release, I would like to see real-time analytics for further insight into consumption models."
"I'd like to see the product implement active replication for vehicles such as VMware."
"CIFS and SMB Shares cannot be mounted directly."
"I would like to see more detailed reporting on the data. However, it would be nice to know what are the exact VMs usage after deduplication and/or what that VMs actual latency and bandwidth is, outside of VMware."
"Automation could be simplified."
"Beyond a certain amount of petabytes, you have to have a separate system. Basically, it's not infinitely scalable."
"The higher education moves slowly. We are still looking forward to implementing the full list of existing features."
"It is way in excess of what we need. If anything, we could see a bit more speed. I'm just comparing it with what some of my colleagues who are implementing their own systems do."
"We would like to be able to connect to data tape for backup, specifically to the LTO backups."
"Pure Storage will have issues with positioning in the near future since its a relatively new company. For now, customers need a PoC to trust using the solution, as it can't stand on its brand name alone. They need to improve Pure Storage's marketing."

Pricing and Cost Advice

"We pay approximately $50,000 USD per year in licensing fees."
"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."
"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."
"Our licensing fees are $500,000+ USD."
"They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."
"With VMware, we pay $300,000 annually."
"The licensing is on a yearly basis."
"The support cost per array is about $20,000 a year for 24/7 support."
"Our licensing is on a yearly basis. So, every year, we renew. We could do a three-year contract, but right now, we only do a one-year."
"The price-to-performance is good. I looked at Pure about three to four years back, but the price-to-performance wasn't right for us. Now, it's right."
"The price was more favorable than Dell EMC."
"The licensing is $100,000."
"The Evergreen Storage subscription is great, because then I get new controllers every three years."
"There are no licensing fees or other costs."
"The pricing is an issue. However, being all-flash, it will always be sort of expensive."
"The cost has room for improvement."
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Top Industries

By visitors reading reviews
Computer Software Company
Financial Services Firm
Manufacturing Company
Educational Organization
Computer Software Company
Manufacturing Company
Financial Services Firm

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What is your experience regarding pricing and costs for Pure FlashArray X NVMe?
The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it.
What needs improvement with Pure FlashArray X NVMe?
The tool's pricing is higher than competitors.
Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Storage. It may be more expensive, but it should pay for itself for its functionalit...
What do you like most about Pure Storage FlashArray?
We consume less physical storage because of the solution’s deduplication and compression.
What is your experience regarding pricing and costs for Pure Storage FlashArray?
We have customers who use a three-year or five-year license. We also have customers who use Evergreen.

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
No data available



Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Find out what your peers are saying about Pure FlashArray X NVMe vs. Pure Storage FlashArray and other solutions. Updated: June 2024.
787,560 professionals have used our research since 2012.