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Microsoft Dynamics CRM vs Sitecore Digital Marketing System comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on May 21, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Dynamics CRM
Ranking in Marketing Management
2nd
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
79
Ranking in other categories
CRM Customer Engagement Centers (1st), CRM (2nd), Local Government CRM (1st), Sales Force Automation (1st)
Sitecore Digital Marketing ...
Ranking in Marketing Management
10th
Average Rating
8.0
Reviews Sentiment
7.9
Number of Reviews
2
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of November 2025, in the Marketing Management category, the mindshare of Microsoft Dynamics CRM is 19.8%, down from 24.9% compared to the previous year. The mindshare of Sitecore Digital Marketing System is 1.6%, up from 0.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Marketing Management Market Share Distribution
ProductMarket Share (%)
Microsoft Dynamics CRM19.8%
Sitecore Digital Marketing System1.6%
Other78.6%
Marketing Management
 

Featured Reviews

NavinJacob - PeerSpot reviewer
Has enabled seamless integration across platforms while supporting advanced analytics for customer insights
Microsoft Dynamics CRM doesn't provide solutions that allow you to transform easily if you have a heterogeneous mix of technologies or if your contact center is on analog and you try to digitize it. A lot of custom work is needed if you have to integrate heterogeneous technologies with the Microsoft suite, but if you are using the Microsoft suite, then it's quite seamless. Microsoft Dynamics CRM should add commercial models that allow smaller companies to use it because it can get pretty expensive. Better commercial options for smaller implementations may be helpful. There should be commercial options for smaller companies, as the overheads and costs of Dynamics can be quite high.
VK
Advanced features and personalization improve content management experience
I primarily use Sitecore Digital Marketing System for content creation and management. This includes handling text, videos, and images displayed on websites, providing an interface where everything is presented seamlessly to the user on the front end Sitecore Digital Marketing System is a…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Microsoft Dynamics CRM has the same features as Salesforce CRM, but what I like about the solution is that it's customizable. It's also one of the top-rated CRMs in the market. I also like that the coverage system of Microsoft Dynamics CRM is very, very broad, which means you can do a lot with it versus what you can do with Salesforce CRM."
"Integration with other Microsoft tools is a good feature of Microsoft Dynamics CRM."
"I have used many Microsoft solutions and I am comfortable using the solution. Additionally, it is secure."
"The most valuable feature of Microsoft Dynamics CRM is its performance."
"Microsoft Dynamics CRM is a stable solution."
"Microsoft Dynamics CRM has a very nice UI, and is very easy to use. It's easy to install, has a lot of features, and provides good technical support."
"It integrates well with other Microsoft products."
"Dynamics is easy to use. There are several fields I can filter."
"The platform’s most valuable feature is the ability to create web pages with ease."
 

Cons

"Microsoft Dynamics CRM would be far superior if it had an analytical dashboard and AI-based systems."
"Sometimes Microsoft's support can be difficult to contact, and it can take a while to get a response to a ticket."
"In terms of the performance, when it comes to loading a large volume of data, it's slow at times, so the system could be optimized."
"The performance could be improved."
"If there was a bit more automation, specifically for marketing tasks, that would be ideal."
"Microsoft Dynamics CRM needs to improve its integrations."
"From my experience, the solution's tech support could improve with a quicker response time."
"This is a good tool, but if you don't have experience using a CRM solution, there are a lot of things you'll need to learn. This tool needs to be more user-friendly."
"In a few scenarios, Sitecore DMS works slowly."
 

Pricing and Cost Advice

"Microsoft Dynamics CRM is an expensive solution."
"The annual license for Microsoft Dynamics CRM could be reduced, it is expensive."
"Licensing fees are paid on a monthly basis."
"The customers that have Microsoft Office 365, the license price is competitive. It is competitive because the next solution above it is Salesforce, which is licensed quite high. The price annually was approximately $55 per user but we did a combination of users with some of them having the higher range of approximately $85."
"Microsoft Dynamics CRM is an expensive solution. However, most good CRMs are expensive."
"The cost could be cheaper. I would rate them 3 out of 5."
"The solution is open source and is free. However, it does require a Dynamics 365 subscription."
"The solution is not expensive."
Information not available
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Top Industries

By visitors reading reviews
Financial Services Firm
10%
Computer Software Company
10%
Government
9%
Manufacturing Company
8%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business41
Midsize Enterprise22
Large Enterprise19
No data available
 

Questions from the Community

What do you like most about Microsoft Dynamics CRM?
The most valuable features of Microsoft Dynamics CRM are all the filters and possible reports.
What needs improvement with Microsoft Dynamics CRM?
Microsoft Dynamics CRM needs to be improved in the visibility of add-on costs for end users, which can sometimes be tricky. On the reporting side, while there are various tools for reporting, they ...
What is your primary use case for Microsoft Dynamics CRM?
I use Microsoft Dynamics CRM in my day-to-day customer management tasks. Our usual use cases for Microsoft Dynamics CRM include task management and sales.
What do you like most about Sitecore Digital Marketing System?
The platform’s most valuable feature is the ability to create web pages with ease.
What needs improvement with Sitecore Digital Marketing System?
Sitecore Digital Marketing System can be improved by incorporating more AI capabilities. AI should assist in generating appropriate content automatically and enhancing searches, such as locating sp...
What is your primary use case for Sitecore Digital Marketing System?
I primarily use Sitecore Digital Marketing System ( /products/sitecore-digital-marketing-system-reviews ) for content creation and management. This includes handling text, videos, and images displa...
 

Also Known As

Dynamics CRM, MS Dynamics CRM
No data available
 

Overview

 

Sample Customers

Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.
easyJet, Panasonic, Oxfam, Jabra, Graf von Faber-Castell, Boy Scouts of America, eQ Asset Management, Zurich Group International, YouSee
Find out what your peers are saying about Microsoft Dynamics CRM vs. Sitecore Digital Marketing System and other solutions. Updated: September 2025.
873,085 professionals have used our research since 2012.