Melissa Data Quality vs SQL Power Data Quality comparison

"Ability to validate addresses, make corrections to address."

"We are able to send out client mailings with the most accurate addresses possible."

"We mainly communicate with our customers via email, so we primarily use it to find a phone number so we can contact them more efficiently. This allows us to talk to them and resolve their issues much more quickly."

"​Initial setup was fairly straightforward. The documentation was very good in terms of how to integrate and consume the service(s) that we use. It did not take an abundance of time to set up things on our side to use the service."

"Decreases chances of incorrect shipping addresses and, thus, returned packages."

"It gives me an assessed value of the property in question. My partner and I are property investors, and it's good to get an assessed value to cull out properties that we're not interested in."

"Our customer database is now significantly more accurate and reliable."

"It saves a huge amount of time. Before using this service, we used a vendor that manually ran our lists through this NCOA list, which might have taken one to three business days to return the file. This was a huge bottleneck in our process, and the data returned was not always accurate. After switching to Melissa Data’s SmartMover, the process has been reduced to between ten minutes and three hours, depending on the amount of records sent."

"The Nomo, select form, and so on are the most valuable features."

"The solution is able to integrate with many systems and other products."

"It is a scalable solution. We have over 1,000 SQL Power Data Quality users in our organization."

"MatchUp is a more complex product and I recommend a test area before upgrading to production. Performance can change from version to version."

"Did not work as advertized. Needs better results in address parsing, as described on the website."

"There are some hitches in setup, especially with the new encoding, but otherwise it’s relatively simple."

"It would be helpful if a list of the codes and explanations could be included."

"Pricing is based on tiers, with each tier capped at a specified number of records processed. Once you go over the cap at one tier, you are automatically bumped to the next tier. However, they seem to count failed batch processes so it’s good to keep track of the number of records sent. They’ll fix the count when notified, but their system fails to detect actual successful processes versus failed processes."

"To continually update the database with NAICS codes on businesses."

"More countries should be supported by Melissa."

"One thing I would want to have, when you're doing a property search, you can do it either on the FIPS in the APN number or the address itself. For some entries, I'll have the APN number, and some I'll have the address. Apparently it cannot process something when both the FIPS-APN and the address are on there. I have to sort, once with one and once with the other, which is a little bit of a pain."

"The only area of improvement that we've come across within the solution was the portfolio roadmap creation. There's a bit of limitation there, but otherwise, the tool itself is very good."

"The normalization factor should be improved so that it is better scaled. It should be more user-friendly."

"Downtime issues should be improved."

"Be sure to determine how the data is priced (record-based versus credit-based or some hybrid of data and services)."

"NCOA address verification was a requirement from USPS to send out the mailers. This was the only option that charged per address which was extremely helpful since we are a small non-profit school."

"It's affordable."

"Melissa pricing is competitive."

"Pricing is very reasonable."

"Generally, the cost is ROI positive, depending on your shipping volume."

"​You should have a good idea of the size of your data and the amount of cleansing you will be doing, so you will purchase the appropriate size bundle.​"

"Fully understand your volume, both monthly and annually. Speak with a Melissa account manager, they will put together an effective solution to meet your needs."