Tableau and Looker are leading competitors in the data analytics and visualization category. Tableau is preferred for its data visualization capabilities, while Looker excels in analytics due to its data modeling capabilities.
Features:Tableau offers intuitive drag-and-drop interfaces, flexible data integration, and interactive dashboards. Its visualization capabilities turn complex data into aesthetically pleasing presentations. Looker uses LookML for data modeling, providing centralized data control and consistency across reports, but it has fewer graphical options compared to Tableau.
Room for Improvement:Tableau could improve by reducing costs and refining its ability to handle large datasets efficiently. Its reliance on external tools for advanced data manipulation can be a limitation. Looker needs to enhance its visualization options and user interface to compete more effectively with Tableau. Improvements in data source integration and user intuitiveness would benefit Looker.
Ease of Deployment and Customer Service:Tableau supports multiple deployment options including on-premises and cloud environments, offering flexibility for different organizations. It is noted for its responsive customer support and strong community. Looker, mainly cloud-based, provides excellent customer support with prompt response times, though some users find its documentation lacking in breadth.
Pricing and ROI:Tableau is perceived as expensive, especially for smaller companies, yet it is valued for its comprehensive functionality. The quick ROI achieved through improved decision-making processes justifies its cost for many large enterprises. Looker has competitive pricing for larger organizations, though it may be cost-prohibitive for smaller businesses. The ROI for both tools relies on effective deployment and organizational adoption.
Looker is a powerful data analytics platform that empowers businesses to explore and analyze their data in real time.
With its intuitive interface and robust features, Looker enables users to easily create and share interactive dashboards, reports, and visualizations.
The product's advanced data modeling capabilities and seamless integration with popular data sources make it a top choice for organizations looking to gain valuable insights from their data.
Tableau is a tool for data visualization and business intelligence that allows businesses to report insights through easy-to-use, customizable visualizations and dashboards. Tableau makes it exceedingly simple for its customers to organize, manage, visualize, and comprehend data. It enables users to dig deep into the data so that they can see patterns and gain meaningful insights.
Make data-driven decisions with confidence thanks to Tableau’s assistance in providing faster answers to queries, solving harder problems more easily, and offering new insights more frequently. Tableau integrates directly to hundreds of data sources, both in the cloud and on premises, making it simpler to begin research. People of various skill levels can quickly find actionable information using Tableau’s natural language queries, interactive dashboards, and drag-and-drop capabilities. By quickly creating strong calculations, adding trend lines to examine statistical summaries, or clustering data to identify relationships, users can ask more in-depth inquiries.
Tableau has many valuable key features:
Tableau stands out among its competitors for a number of reasons. Some of these include its fast data access, easy creation of visualizations, and its stability. PeerSpot users take note of the advantages of these features in their reviews:
Romil S., Deputy General Manager of IT at Nayara Energy, notes, "Its visualizations are good, and its features make the development process a little less time-consuming. It has an in-memory extract feature that allows us to extract data and keep it on the server, and then our users can use it quickly.
Ariful M., Consulting Practice Partner of Data, Analytics & AI at FH, writes, “Tableau is very flexible and easy to learn. It has drag-and-drop function analytics, and its design is very good.”
We monitor all Embedded BI reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.