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LeadSquared vs Microsoft Dynamics CRM comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 19, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

LeadSquared
Ranking in CRM
31st
Average Rating
7.6
Reviews Sentiment
6.9
Number of Reviews
4
Ranking in other categories
Marketing Automation (9th)
Microsoft Dynamics CRM
Ranking in CRM
1st
Average Rating
7.8
Reviews Sentiment
6.9
Number of Reviews
78
Ranking in other categories
CRM Customer Engagement Centers (1st), Local Government CRM (1st), Marketing Management (2nd), Sales Force Automation (2nd)
 

Mindshare comparison

As of July 2025, in the CRM category, the mindshare of LeadSquared is 0.8%, down from 1.1% compared to the previous year. The mindshare of Microsoft Dynamics CRM is 10.1%, down from 13.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM
 

Featured Reviews

Kauhslendra  Singh - PeerSpot reviewer
Has an easy-to-understand user interface
We started using LeadSquared's basic functions. Currently, we are using the solution's features, such as automation, reports, automated emails, and marketing sections, which have increased our efficiency. LeadSquared has helped streamline our marketing campaigns. We initially didn't have marketing strategies or a platform with landing pages, but this changed after we started using LeadSquared. LeadSquared is a SaaS based solution. Overall, I rate the solution an eight out of ten.
Pawel-Gawronski - PeerSpot reviewer
Streamlining resource management and improving project insights with helpful support
The deployment of Microsoft Dynamics CRM is easy because it's a software as a service, which eliminates the need to deploy anything in our data center. It has improved the verification of value streams by mapping projects to products and demonstrating the total cost of ownership. This automation significantly impacts daily operations by reducing the time spent on manual tasks and improving the quality and delivery time.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature of LeadSquared is the customization."
"The initial setup is very easy."
"The most valuable feature of LeadSquared is an easy-to-understand user interface."
"LeadSquared's most valuable features are it comes equips with all the basic features of a CRM. It integrates well with our existing systems and is user-friendly."
"This is a scalable solution."
"Dynamics is easy to use. There are several fields I can filter."
"It integrates well with other Microsoft products."
"I like that Microsoft Dynamics CRM works, and it's been okay. I like that it is a stable solution. My main reason for using it is that it is stable and meets our requirements from a functionality point of view."
"The solution is easy to use and stable. It offers a 360-degree view of your customers. It allows you to track interactions, giving you full visibility into customer habits and behavior"
"The stability is excellent."
"We are able to effectively follow up on requests, ensuring all customer issues are resolved in a timely manner. This solution provides a platform where there is visibility of all customer interactions, with efficient follow-up."
"I have used many Microsoft solutions and I am comfortable using the solution. Additionally, it is secure."
 

Cons

"The notifications and workflow management can be improved in LeadSquared."
"The solution’s UI could be more user-friendly."
"The solution's report section is not very capable and could be improved."
"The solution can get quite expensive, especially as you add more users."
"We had to do some customizations on top and it got a bit cumbersome."
"This is a good tool, but if you don't have experience using a CRM solution, there are a lot of things you'll need to learn. This tool needs to be more user-friendly."
"The solution should improve the user experience in the process of creating and activating offers."
"This CRM system needs to be more configurable. Its performance still needs improvement, because its screens hang while querying data. It's also not highly scalable, so scalability also needs improvement."
"The options for customizing Microsoft Dynamics CRM are very limited or highly complex."
"Sometimes Microsoft's support can be difficult to contact, and it can take a while to get a response to a ticket."
"Microsoft Dynamics CRM's customer support could be improved as tickets usually take a long time to resolve."
"When it comes to any necessary changes or updates, we have issues. It is not very agnostic in terms of working with other platforms. A lot of data transformation had to be done internally in order to send it to various systems."
 

Pricing and Cost Advice

"LeadSquared is not as costly as other CRM solutions."
"The license is paid yearly, and it is about 30 euros per month per user."
"We have an annual renewable license for LeadSquared."
"I am not sure about the cost of the solution overall, but with their SMS notifications services, there is an extra cost."
"Microsoft Dynamics CRM is an expensive solution. However, most good CRMs are expensive."
"We have a three-year ELA with all our Microsoft solutions and often we had to do a true-up which was approximately $1,000,000. Additionally, we pay approximately $2,500 a month for support."
"Licensing fees are paid on a monthly basis."
"Microsoft Dynamics CRM's price is too high."
"I give the price of the solution an eight out of ten."
"The cost could be cheaper. I would rate them 3 out of 5."
"It's kind of pricey. It's about $50 or $60 per user."
"My organization pays for the license, and I do not know how much it costs."
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Top Industries

By visitors reading reviews
Computer Software Company
20%
Media Company
10%
Comms Service Provider
8%
Financial Services Firm
8%
Computer Software Company
13%
Financial Services Firm
10%
Government
10%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about LeadSquared?
The most valuable feature of LeadSquared is the customization.
What is your experience regarding pricing and costs for LeadSquared?
Since we use the enterprise solution, a lot of costs are involved. However, we use it because it helps us with our use case. We have an annual renewable license for LeadSquared.
What needs improvement with LeadSquared?
The solution’s UI could be more user-friendly.
What do you like most about Microsoft Dynamics CRM?
The most valuable features of Microsoft Dynamics CRM are all the filters and possible reports.
What needs improvement with Microsoft Dynamics CRM?
Microsoft Dynamics CRM needs improvement in simplifying the setup and configuration process, which can be relatively complex when we want all features to work properly. It is one area where the com...
What is your primary use case for Microsoft Dynamics CRM?
We use Microsoft Dynamics CRM ( /products/microsoft-dynamics-crm-reviews ) for opportunity management and a traditional CRM approach for managing customer and client relationships. Although we have...
 

Also Known As

No data available
Dynamics CRM, MS Dynamics CRM
 

Overview

 

Sample Customers

Byju's Classes, Randstad, Trivago, Scripbox, Zoomcar, Quikr, Amberjack, Mettl, Flipkart, iNurture, Vedantu, Eton University, IIHT, NIIT, IILM, Ashoka University, BML Munjal University, O2 Spa, Body Craft, Acron Group, The Deltin Group,
Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.
Find out what your peers are saying about LeadSquared vs. Microsoft Dynamics CRM and other solutions. Updated: June 2025.
860,168 professionals have used our research since 2012.