LeadSquared vs Zoho CRM comparison

LeadSquared and Zoho are both solutions in the CRM category. LeadSquared is ranked #31 with an average rating of 7.5, while Zoho is ranked #6 with an average rating of 8.2. LeadSquared holds a 0.8% mindshare in CRM, compared to Zoho’s 3.1% mindshare. Additionally, 80% of LeadSquared users are willing to recommend the solution, compared to 89% of Zoho users who would recommend it.

LeadSquared

Read 4 LeadSquared reviews

524 Views
424 Comparison Views

80% willing to recommend

Zoho CRM

Read 53 Zoho CRM reviews

1,741 Views
1,602 Comparison Views

89% willing to recommend

LeadSquared

Zoho CRM

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Executive SummaryUpdated on Dec 19, 2024

Zoho CRM and LeadSquared are two products in the customer relationship management category. LeadSquared has the upper hand in feature capabilities, offering a comprehensive toolset despite Zoho's competitive pricing and support.

Features: Zoho CRM offers advanced automation, extensive customization, and integrated social capabilities, standing out with its breadth of integrations. LeadSquared provides strong lead scoring, marketing automation, and seamless workflow automation with robust marketing tools.

Room for Improvement: Zoho CRM could improve in its user interface, providing more intuitive designs and refining its reporting tools. Additionally, while its integration capabilities are broad, deeper integrations with third-party apps would provide more value. LeadSquared could enhance its mobile app features, offer more detailed analytics and reporting, and improve its user interface for better navigation and usability.

Ease of Deployment and Customer Service: Zoho CRM provides straightforward cloud-based deployment and responsive customer support. LeadSquared offers a simple deployment process yet its customer service is occasionally seen as less accessible than Zoho’s despite being commendable.

Pricing and ROI: Zoho CRM is highlighted for its competitive pricing and attractive ROI, enabling scalability with low setup costs. LeadSquared, despite its higher price point, justifies the investment with superior features that deliver substantial returns.

To learn more, read our detailed LeadSquared vs. Zoho CRM Report (Updated: July 2025).

Buyer's Guide

LeadSquared vs. Zoho CRM

July 2025

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Helped 865,164 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

LeadSquared

Ranking in CRM

31st

Average Rating

7.6

Reviews Sentiment

6.9

Number of Reviews

Ranking in other categories

Marketing Automation (10th)

Zoho CRM

Ranking in CRM

6th

Average Rating

8.0

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

Opportunity Management (5th), Sales Force Automation (4th)

Mindshare comparison

As of August 2025, in the CRM category, the mindshare of LeadSquared is 0.8%, down from 1.0% compared to the previous year. The mindshare of Zoho CRM is 3.1%, down from 4.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM

Featured Reviews

Kauhslendra Singh

Business Development Manager at Drishti IAs

Has an easy-to-understand user interface

We started using LeadSquared's basic functions. Currently, we are using the solution's features, such as automation, reports, automated emails, and marketing sections, which have increased our efficiency. LeadSquared has helped streamline our marketing campaigns. We initially didn't have marketing strategies or a platform with landing pages, but this changed after we started using LeadSquared. LeadSquared is a SaaS based solution. Overall, I rate the solution an eight out of ten.

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Romani Labib

Director of Information Technology at MASFinancials

Customization options empower workflow management, though support understanding can be enhanced

Currently, I am still working with Azure and I use the Azure products for my current work. I use Azure Active Directory. I don't use products like App Service from Azure or Azure Logic Apps, Front Door, but I think it's very straightforward. Once I take the first step to use Azure, I can track myself to use another application, program, or module in Azure. I use Office 365 because we actually have Exchange mail server 2019 on premises. In the last few months, I upgraded from Exchange on premise to use Office 365, which is faster, easier to troubleshoot, and more secure. I use Remote Desktop Services (RDS) as the best solution because I make a private server in my data center room. I have many users that need to access the internet, so I don't join the server to my domain because if I have any malware or other attacks, I can resolve it easily without any damage to my internal network. Microsoft RDS is more user-friendly and easier to use compared to RDS from Azure Microsoft or another provider. I purchase Microsoft Remote Desktop Services directly from Microsoft. I have had an MCSE and Microsoft account for 15 years. I work with SharePoint and Exchange, which are famous applications through Microsoft and Office 365. For daily tasks, I use Microsoft tools and Linux tools because I have applications like CRM, ERP, and HRM running over CentOS, an operating system by Linux. Regarding CentOS, in Egypt, we have issues paying for things from the internet, especially due to the large margin between US dollars and Egyptian pounds. CentOS is totally free from the internet, so I create ISO and install it on the server to use all features, policies, and security modules. Currently, I use 3CX as voice solutions, and Asterisk is the Linux platform I use, along with firewalls by Linux called pfSense. All data centers in my company have products between Microsoft and Linux systems. For DNS, I use deDNS to make remote access or subdomains from deDNS organization. Sometimes, I pay for a main domain from HostGator and re-route the domain to my data centers. Based on other competitors, I would rate Zoho CRM's price as a five, as it has a middle-range price compared to others. Overall, I rate Zoho CRM a seven out of ten.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The initial setup is very easy."

"The most valuable feature of LeadSquared is the customization."

"The most valuable feature of LeadSquared is an easy-to-understand user interface."

"LeadSquared's most valuable features are it comes equips with all the basic features of a CRM. It integrates well with our existing systems and is user-friendly."

"I like Zoho CRM's automatic lead assignment and automated workflows."

"I think the whole pipeline tracking is most useful for us."

"For the most part, the solution is stable."

"The solution has an efficient notification feature."

"We use the solution for different projects. We use it to patch lead details from clients' sources."

"Zoho CRM is very simple and easy to use."

"The best thing about Zoho CRM is that it is integrated with other Zoho applications."

"The most valuable feature of Zoho CRM is its ease of use."

More Zoho CRM pros

Cons

"The solution's report section is not very capable and could be improved."

"The solution’s UI could be more user-friendly."

"The solution can get quite expensive, especially as you add more users."

"The notifications and workflow management can be improved in LeadSquared."

"Some of our clients could not develop their requirements using the product."

"The process of creating reports is not very user-friendly - it takes time, and it's confusing."

"Pricing for Zoho CRM could be improved because it is expensive. My company also needs some analytics, so it would be good if Zoho CRM had built-in analytics."

"The product's scalability and stability need improvement."

"The customization options for roles in Zoho CRM are currently limited."

"This solution needs a more user-friendly interface."

"I'm not sure that there is scalability potential for enterprises."

"The solution can improve by having a policy that allows us to integrate with the cloud."

More Zoho CRM cons

Pricing and Cost Advice

"The license is paid yearly, and it is about 30 euros per month per user."

"We have an annual renewable license for LeadSquared."

"LeadSquared is not as costly as other CRM solutions."

"I am not sure about the cost of the solution overall, but with their SMS notifications services, there is an extra cost."

"If you compare the pricing with SAP, it is well priced and you are able to pay as you go."

"Compared to other CRMs, it is very cheap."

"We consider it a good value and found it to be cost-effective."

"We have an annual license fee that costs $12,000."

"Its price is lower than the other software."

"It is around $1000 a month."

"There is a license required for this solution."

"The basic plan has changed from $15 to $25 or $30."

More Zoho CRM pricing and cost advice

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Top Industries

By visitors reading reviews

Media Company

11%

Computer Software Company

11%

Financial Services Firm

Comms Service Provider

Manufacturing Company

Computer Software Company

University

Educational Organization

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

What do you like most about LeadSquared?

The most valuable feature of LeadSquared is the customization.

See all answers

What is your experience regarding pricing and costs for LeadSquared?

Since we use the enterprise solution, a lot of costs are involved. However, we use it because it helps us with our use case. We have an annual renewable license for LeadSquared.

See all answers

What needs improvement with LeadSquared?

The solution’s UI could be more user-friendly.

See all answers

What do you like most about Zoho CRM?

Zoho CRM integrates easily with customer service workflows.

See all answers

What is your experience regarding pricing and costs for Zoho CRM?

I rate the pricing as a five out of ten, as it offers good value for money.

See all answers

What needs improvement with Zoho CRM?

The UX for the product in general is probably below standard compared to some of the other CRMs.

See all answers

Comparisons

Zendesk vs LeadSquared

Compared 38% of the time

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Compared 39% of the time

Odoo vs Zoho CRM

Compared 7% of the time

monday.com for Enterprise vs Zoho CRM

Compared 7% of the time

Salesforce Sales Cloud vs Zoho CRM

Compared 6% of the time

Jobber vs Zoho CRM

Compared 5% of the time

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Product Reports

Buyer's Guide

CRM

August 2025

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Buyer's Guide

Zoho CRM

July 2025

Download Zoho CRM product report

Overview

LeadSquared is a complete customer acquisition platform for businesses. It combines the features offered by both CRMs as well as Marketing Automation software, and thus brings your Sales and Marketing teams on the same page. It lets you :- 1. Automate lead capture from all sources 2. Run email, SMS and drip marketing campaigns 3. Prioritize amongst leads using quality and engagement scoring 4. Track lead activity on your website, landing pages, emails and calls, and 5. Access deep analytics about your sales and marketing activities. It is best fit for businesses in the Education, Real Estate, Financial Services, Health & Wellness, Travel & Hospitality, and Software sectors.

LeadSquared

Zoho CRM empowers organizations with a complete customer relationship lifecycle management solution for managing organization-wide Sales, Marketing, Customer Support & Service and Inventory Management.

Zoho

Sample Customers

Byju's Classes, Randstad, Trivago, Scripbox, Zoomcar, Quikr, Amberjack, Mettl, Flipkart, iNurture, Vedantu, Eton University, IIHT, NIIT, IILM, Ashoka University, BML Munjal University, O2 Spa, Body Craft, Acron Group, The Deltin Group,

JetHub, Anderson Sales Advantage, ActionCoach, Milagro Advisory Group, TECO Pneumatic, Proteomics Consult

Buyer's Guide

LeadSquared vs. Zoho CRM

July 2025

Free Report: LeadSquared vs. Zoho CRM

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