No more typing reviews! Try our Samantha, our new voice AI agent.

Interactive Intelligence vs SAP CRM comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jun 3, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Interactive Intelligence
Ranking in CRM
50th
Average Rating
9.0
Reviews Sentiment
6.3
Number of Reviews
2
Ranking in other categories
No ranking in other categories
SAP CRM
Ranking in CRM
7th
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
43
Ranking in other categories
Local Government CRM (2nd), Marketing Management (5th)
 

Mindshare comparison

As of July 2026, in the CRM category, the mindshare of Interactive Intelligence is 0.7%, up from 0.3% compared to the previous year. The mindshare of SAP CRM is 1.8%, down from 9.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Mindshare Distribution
ProductMindshare (%)
SAP CRM1.8%
Interactive Intelligence0.7%
Other97.5%
CRM
 

Featured Reviews

MA
CX Team Lead
A customizable solution that can be integrated with almost anything
The best thing about this solution is the customizability because it can be integrated with pretty much anything. There are many solutions that are black boxes and we're unable to make any modifications to the call flows. With Interactive Intelligence, we can utilize APIs and variables. With the REST call, you can send a request and response. Elements can be incorporated into the workflow based on the response. This is the go-to thing with Interactive Intelligence. The Interactive Intelligence is quite user friendly. And Avaya, in that case, is not that great solution, on user friendliness. Basically, yeah, the same purpose I've used, but you need more expertise to manage the product. And Interactive Intelligence is one box. It contains a lot of features and we don't need to have much resources. But Avaya and others have many servers to be maintained with a single solution. It has a CN. You have to go for session manager and lots of other product servers. So, for a single solution, you need to maintain a lot of servers. This is more or less an easy environment to manage, but Avaya is very complex on the architectural level.
FA
CRM administrator at a manufacturing company with 10,001+ employees
Customization and automation drive effective user training and insights sharing
Recently, the price of SAP CRM has increased, which is one concern. Another issue is that sometimes we experience slow performance. Reports in SAP CRM itself can become very slow. Other than that, it is a very good CRM system. I am happy with SAP CRM because whenever we have requirements for changes or customization as per our needs, we get them, and the downtime is minimal. We are getting very good support from the incident team and the in-house support team who are responsible for customization. Some customer centers have moved to Salesforce, but I don't have any experience with Salesforce to make a comparison.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Interactive Intelligence is quite user friendly."
"The social media integration is excellent."
"The stability is really good and it's a really powerful platform that is more powerful than Avaya or other kinds of vendors for contact centers."
"Being able to automate aspects such as outbound confirmation calls has saved us a lot of time and money."
"We recommend SAP because we have experience with it on a global level."
"From Marketing Planning to Lead Management and Forecasting Analytics, we gain complete customer insight to drive innovation that differentiates our products and services."
"When we are using SAP CRM we receive more accurate results than using any other CRM system."
"The initial setup of SAP CRM was simple."
"SAP is very easy to use."
"The tool is easy to use."
"SAP CRM is very fast, providing accurate information and good results."
"The most valuable feature for me is the flexibility to consolidate the products."
 

Cons

"The problem with this current system is that the support is not great."
"The initial setup can be a bit difficult."
"We are not happy with the technical support. They take too long to answer."
"It doesn't provide as much functionality as its competitors."
"The product is very expensive."
"SAP must provide a demo system for the customers."
"The implementation and integrations could be better. After we went into the production environment, we had some issues."
"SAP CRM could improve by being easier to use and customer-friendly."
"Every end-user uses a smartphone nowadays. The user interface on the smartphone can be improved a bit so that you can do almost all the work from your mobile."
"SAP CRM could improve in the area of user-friendliness. It would help if you had an engineer to do the administration. The migration is complex when moving from the old version to the latest version."
"The solution needs more flexible customization, tender request, and they need to think about some of the localization aspects."
 

Pricing and Cost Advice

Information not available
"SAP CRM is not suitable for smaller businesses because it is expensive. The larger businesses would be able to handle the cost."
"The licensing model for SAP CRM is customer-based."
"We have to pay a yearly licensing fee for SAP CRM, which is expensive."
"We pay for the license yearly."
"There is a license required for the solution and most of my clients purchase an annual license."
"SAP CRM costs approximately a couple of thousand a month."
"From the maintenance perspective, SAP CRM is quite expensive compared to cloud services because the current solution they're using is managed by us and we are hosting it on servers. There is the cost of hosting, and managing servers and applications. The overhead is substantial, but this solution is a legacy system. It will take some time for the customer to migrate out of it."
"The product is costly."
report
Use our free recommendation engine to learn which CRM solutions are best for your needs.
902,894 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
No data available
Manufacturing Company
13%
Financial Services Firm
11%
University
8%
Construction Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business14
Midsize Enterprise6
Large Enterprise27
 

Questions from the Community

Ask a question
Earn 20 points
What is your experience regarding pricing and costs for SAP CRM?
SAP CRM is not suitable for small companies because of the cost. It is suitable for medium and large enterprise companies.
What needs improvement with SAP CRM?
Recently, the price of SAP CRM has increased, which is one concern. Another issue is that sometimes we experience slow performance. Reports in SAP CRM itself can become very slow. Other than that, ...
What is your primary use case for SAP CRM?
Currently, we are using SAP CRM for monitoring sales activities, forecasting, and marketing activities.
 

Overview

 

Sample Customers

ABC Financial, AFAS Software, Quality Bicycle Products, CryptoLogic & WagerLogic, SERVOData, Shinsei Bank, TENAQUIP, MCAP, Visaya Knowledge Process Outsourcing Corporation, Allianz-Tiriac Asigurari, Memira
Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.
Find out what your peers are saying about Interactive Intelligence vs. SAP CRM and other solutions. Updated: June 2026.
902,894 professionals have used our research since 2012.