HPE Primera vs IBM FlashSystem 9100 NVMe comparison

Hewlett Packard Enterprise and IBM are both solutions in the All-Flash Storage category. Hewlett Packard Enterprise is ranked #16 with an average rating of 8.0, while IBM is ranked #28 with an average rating of 8.0. Hewlett Packard Enterprise holds a 2.2% mindshare in AFS, compared to IBM’s 0.7% mindshare. Additionally, 94% of Hewlett Packard Enterprise users are willing to recommend the solution, compared to 95% of IBM users who would recommend it.

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Executive SummaryUpdated on Sep 18, 2024

IBM FlashSystem 9100 NVMe and HPE Primera are both leading enterprise storage solutions. IBM FlashSystem 9100 NVMe has the upper hand in performance and scalability, whereas HPE Primera stands out due to its data protection and reliability.

Features: IBM FlashSystem 9100 NVMe is highlighted for its high-speed performance, scalability, and NVMe technology. HPE Primera receives positive feedback for its advanced data protection, efficiency in handling mixed workloads, and automated management capabilities.

Room for Improvement: IBM FlashSystem 9100 NVMe users suggest enhancements in integration capabilities with third-party tools, improved documentation, and better customer support. HPE Primera users seek improvements in the complexity of configuration, a more intuitive user interface, and reduced deployment time.

Ease of Deployment and Customer Service: IBM FlashSystem 9100 NVMe is noted for its straightforward deployment but receives mixed feedback on customer service responsiveness. HPE Primera offers a more complex deployment but excels in providing excellent customer service support.

Pricing and ROI: IBM FlashSystem 9100 NVMe users find the initial setup cost reasonable and report a good return on investment. HPE Primera, though slightly more expensive upfront, is valued for its long-term ROI due to its reliability and features.

To learn more, read our detailed HPE Primera vs. IBM FlashSystem 9100 NVMe Report (Updated: March 2026).

Buyer's Guide

HPE Primera vs. IBM FlashSystem 9100 NVMe

March 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Everpure FlashArray X NVMe

Mindshare comparison

As of April 2026, in the All-Flash Storage category, the mindshare of Everpure FlashArray X NVMe is 2.0%, up from 0.8% compared to the previous year. The mindshare of HPE Primera is 2.2%, down from 4.2% compared to the previous year. The mindshare of IBM FlashSystem 9100 NVMe is 0.7%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.

All-Flash Storage Mindshare Distribution
Product	Mindshare (%)
HPE Primera	2.2%
Everpure FlashArray X NVMe	2.0%
IBM FlashSystem 9100 NVMe	0.7%
Other	95.1%

All-Flash Storage

Featured Reviews

Jaehoon Oh

Chief Technology Officer at Lambda256

Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades

I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.

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Roberto Rodrigues

Solution Consultant at a computer software company with 201-500 employees

Used for shared storage and has good scalability

Recently, we had many issues with HPE Primera storage, mainly in the leveling process, which caused many problems for the customers. In this architecture, the full application running over this storage gets stuck when one disk fails. We noticed that one leveling process, ungrouping process, and grouping process took around 12 hours to conclude. It was not a good experience. The main issue was that we dimensioned the solution to 1,300 IOPS. The solution has 10 + 2 spare disks, and when one disc fails, the application gets stuck because the IOPS moves to 5,000 IOPS when it happens. We noticed some specific limitations with the solution's graphical interface, which was not rich. The solution's main problem was the grouping and ungrouping process. We confirmed that the problem was with HPE Primera by stopping the whole application while labeling. No IOPS was consumed from the application to the storage, even though the IOPS was 5,000. This means that 5,000 was just for the leveling of one disk. If two disks had failed, the problem would have been bigger than we experienced.

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MohammedIsmail

Datacenter Manager at Tracker Connect

Enhanced storage performance and an easy setup with compression challenges

We use IBM FlashSystem 9100 NVMe as a storage device in the IT industry The features I find most valuable include its use for storage and performance. The solution's compression needs to be improved, as it's not the best. Furthermore, support from the partner could also be improved as it's been…

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Its speed is superior to our existing Unity x00 model and it has performed substantially better than our x00 model and a little bit better than our x50 model."

"We were able to save a ton of data center space with density ratios we've never seen before with hardware, and with Pure, we immediately saw value in the density ratios that we would be able to achieve, the performance, the scalability, and the support."

"We're able to get higher-density workloads on the same infrastructure, and we have a smaller physical footprint. The performance is excellent – during our test the bottlenecks are never on the X array, it just keeps picking up the pace to match what you need. The real-time visibility is a differentiator in my opinion."

"The administration and the stability are very good."

"Overall stability is very good. It is a very stable solution."

"The most valuable features of Pure FlashArray X NVMe are its superior performance compared to other flash tiers, as well as its ease of use, with an intuitive user interface that is simple to deploy and use."

"FlashArray has some fresh efficiency features, I've never seen a storage solution with a compression rating this high before, it's at least 4-to-1 on Oracle databases, it's the best flash storage for Oracle."

"The solution uses newer technology for deduplication and compression."

More Everpure FlashArray X NVMe pros

"The most important thing that we had found when we purchased this product around six months back was its 100% availability and uptime."

"The most valuable feature is the ability to provide the IOPS ratio which is required by a lot of our customers."

"Scalability-wise, I rate the solution a ten out of ten."

"It's an excellent solution, HPE definitely stands behind it, and I would put it up against most of the storage arrays that are out there because it is enterprise-class."

"The high availability was most valuable because they come with what's called 100% data availability. With special terms, they license and guarantee 100% data availability. That was probably one of the key features or components that HPE was offering with that model."

"Primera is really robust, effective, and cost-saving as well."

"HPE Primera is scalable."

"It serves as the primary storage in my production environment."

More HPE Primera pros

"The most valuable features of IBM FlashSystem 9100 NVMe are its steady performance and usefulness in high-traffic environments."

"The FlashCore modules support more value to the architecture due to their unique characteristics."

"Its ease of use, performance, and hardware compression is very useful feature."

"IBM FlashSystem 9100 NVMe is easy to use and comes with good performance."

"The high performance and high availability improved our overall processes."

"It is a very stable product. Stability-wise, I rate the solution a ten out of ten because we did not face any issues in the last three years."

"The most valuable feature of IBM FlashSystem 9100 NVMe is the snapshot. We use it daily for all of the storage units."

"You get value for money, because the product is good in terms of control failure."

More IBM FlashSystem 9100 NVMe pros

Cons

"Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics should not incur extra charges."

"I would like to see replication and DR features in the next release of this solution."

"It's more multi-tenant functionality in their Pure1 manage portal that is lacking."

"We would like to see VNC integration or be able to use Pure Storage with VNC."

"The tool's portfolio is minimal. It is expensive."

"Efficiency improvements would always be welcome, but I'm not sure if they could get more efficient."

"Managing data isn't difficult for me. The performance is usually perfect, but we sometimes have capacity problems."

"In the next release, I would like to see real-time analytics for further insight into consumption models."

More Everpure FlashArray X NVMe cons

"We cannot use this storage for critical applications and data."

"On the software end, in regards to the integration, everything gets aligned with the software-defined data center concept, which means that everything needs to be done for software and programmatically; this is an area that needs improvement as well as on the hardware end, the ability to expand capacity to larger numbers."

"The file server embedded in Pure, the GUI, and the tracking and reporting features are better with Pure Storage."

"The IOPS and throughput could be better. That's the only drawback compared to other vendors."

"The file server embedded in Pure, the GUI, and the tracking and reporting features are better with Pure Storage."

"The product’s price needs improvement."

"There are certain shortcomings in the technical support offered by HPE where improvements are required."

"Increasing the IOPS and throughput values would make the product even better. Improving the scalability of HPE Primera is also recommended."

More HPE Primera cons

"Other vendors have included a block and file system. IBM doesn't include a file system."

"The solution's compression needs to be improved, as it's not the best."

"In the future, the limitation is upgrading the same storage by adding a shelf to the desk. There is a limitation in the backend connection between the storage and extended shelf."

"I'd like to be able to connect to tape drives behind the storage device to back up the tape if need be. We have all of our storage running in all-flash, and we make a copy on tape. Currently, when we want to hook up tape drives, we have to add some extra equipment, which is a little bit complex. We want IBM to add a feature where we could install a tape into the storage so that we can connect it through a single pane of glass. We'd like to have a feature in the IBM flash storage system so that we can connect backup tape drives through the IBM storage system and we can manage the backup tape from the storage system."

"IBM is currently not offering volume-based encryption or compression, while other brands or IBM's competitors are doing it."

"IBM FlashSystem 9100 NVMe is an expensive solution, and its pricing could be improved."

"IBM FlashSystem 9100 NVMe is currently at the end of its lifespan and will soon become obsolete in the markets."

"The pricing should be more competitive."

More IBM FlashSystem 9100 NVMe cons

Pricing and Cost Advice

"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."

"As far as the licensing costs, everything is included in the license."

"Given its price, Pure is not the first option."

"We pay approximately $50,000 USD per year in licensing fees."

"They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."

"The support cost per array is about $20,000 a year for 24/7 support."

"Pure FlashArray X NVMe’s pricing is cheaper than other products."

"With VMware, we pay $300,000 annually."

More Everpure FlashArray X NVMe pricing and cost advice

"Licensing fees are billed on a yearly basis and the cost of GreenLake service is included."

"It’s a reasonable choice. When compared to other options, we've found it to be accessible and within our means."

"The license for HPE Primera is all-inclusive."

"Because it has high availability, the cost is above average. The cost depends upon the sizing, and every customer has a different size. It is slightly above average in terms of cost compared to its competitors, but the value add was that they could know what their maintenance cost was going to be going forward. They knew what their renewal or expansion costs would be."

"There is only a one-time license purchase needed and no additional costs. If HP could reduce the training cost, then that would be advantageous to the seller."

"I rate the product price a seven on a scale of one to ten, where one is cheap, and ten is expensive."

"The solution’s pricing is affordable and worth the money."

"The price of HPE Primera could improve, it is expensive."

More HPE Primera pricing and cost advice

"The price of IBM FlashSystem 9100 NVMe is less than Dell. For upgrades, the Dell solutions are more expensive."

"Compared to its competitors, IBM's offering is the most cost-effective."

"Price-wise, the solution offers excellent pricing to its users. In short, the prices offered by the solution are competitive compared to similar solutions."

"The price of the FlashSystem 9100 NVMe is reasonable."

"The solution's price is competitive."

"On a scale of one to ten, where one is a low price and ten is a high price, I rate the pricing an eight."

"The product has an average cost."

"The tool's pricing is competitive."

More IBM FlashSystem 9100 NVMe pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

11%

Financial Services Firm

11%

Manufacturing Company

11%

Government

Computer Software Company

14%

Manufacturing Company

10%

Financial Services Firm

Government

Financial Services Firm

12%

Marketing Services Firm

11%

Government

Healthcare Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	15
Midsize Enterprise	11
Large Enterprise	12

By reviewers
Company Size	Count
Small Business	19
Midsize Enterprise	8
Large Enterprise	14

By reviewers
Company Size	Count
Small Business	8
Midsize Enterprise	8
Large Enterprise	5

Questions from the Community

What do you like most about Pure FlashArray X NVMe?

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

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What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the E...

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What needs improvement with Pure FlashArray X NVMe?

I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could ...

See all answers

Which would you choose - HPE Nimble Storage or HPE Primera?

HPE Nimble is a versatile synced WAN San solution. It is easy to use and doesn’t require much training for admins. Th...

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What's the difference between HPE 3PAR StoreServ and HPE Primera?

HPE Primera has many great features but one of the best is that it is very easy to deploy. From an overall perspectiv...

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What do you like most about HPE Primera?

For over a year, I have not seen any downtime in the product.

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What is your experience regarding pricing and costs for IBM FlashSystem 9100 NVMe?

The tool is expensive, though I do not know the specific licensing costs.

See all answers

What needs improvement with IBM FlashSystem 9100 NVMe?

The solution's compression needs to be improved, as it's not the best. Furthermore, support from the partner could al...

See all answers

What is your primary use case for IBM FlashSystem 9100 NVMe?

We use IBM FlashSystem 9100 NVMe as a storage device in the IT industry.

See all answers

Comparisons

Dell PowerStore vs Everpure FlashArray X NVMe

Compared 12% of the time

Dell PowerMax vs Everpure FlashArray X NVMe

Compared 10% of the time

HPE Alletra Storage vs Everpure FlashArray X NVMe

Compared 10% of the time

NetApp AFF vs Everpure FlashArray X NVMe

Compared 8% of the time

TrueNAS R-Series vs Everpure FlashArray X NVMe

Compared 8% of the time

More Everpure FlashArray X NVMe Competitors

HPE Alletra Storage vs HPE Primera

Compared 21% of the time

HPE 3PAR StoreServ vs HPE Primera

Compared 21% of the time

HPE Nimble Storage vs HPE Primera

Compared 6% of the time

Dell PowerStore vs HPE Primera

Compared 5% of the time

NetApp AFF vs HPE Primera

Compared 5% of the time

More HPE Primera Competitors

Dell PowerMax vs IBM FlashSystem 9100 NVMe

Compared 16% of the time

Dell PowerStore vs IBM FlashSystem 9100 NVMe

Compared 13% of the time

Hitachi VSP E Series vs IBM FlashSystem 9100 NVMe

Compared 10% of the time

Hitachi Virtual Storage Platform vs IBM FlashSystem 9100 NVMe

Compared 9% of the time

NetApp NVMe AFF A800 vs IBM FlashSystem 9100 NVMe

Compared 5% of the time

More IBM FlashSystem 9100 NVMe Competitors

Product Reports

Buyer's Guide

Everpure FlashArray X NVMe

April 2026

Download Everpure FlashArray X NVMe product report

Buyer's Guide

HPE Primera

March 2026

Download HPE Primera product report

Buyer's Guide

IBM FlashSystem 9100 NVMe

March 2026

Download IBM FlashSystem 9100 NVMe product report

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X, Pure FlashArray X NVMe

Primera

IBM FlashSystem 9100, FlashSystem 9100

Overview

Everpure FlashArray X NVMe delivers high performance, reliability, and low latency, making it ideal for block storage in private cloud infrastructures and mission-critical applications.

Boasting robust data reduction, high availability, and seamless scalability, Everpure FlashArray X NVMe supports databases, VMware environments, and machine learning analytics. Known for its intuitive interface, superior support, volume snapshots, and AI-powered analytics, it efficiently manages storage needs, often deployed to replace outdated systems. Users highlight its simplistic management and easy configuration, although opportunities exist to enhance pricing, replication features, VNC integration, and storage capabilities.

What are the key features?

Data Reduction: Effective compression and deduplication improve storage efficiency.
Seamless Scalability: Easily scales to meet growing demands without downtime.
Volume Snapshots: Quickly create snapshots for data protection and recovery.
VMware Compatibility: Integrates smoothly with VMware environments for optimal performance.
AI-Powered Analytics: Provides insights for enhanced storage management and efficiency.

What benefits and ROI should be considered?

Low Latency and High Availability: Ensures rapid data access and uninterrupted service.
Easy Management: Intuitive interface simplifies configuration and monitoring.
Evergreen Model: Continuous upgrades without disruptive migrations.
Enhanced Support: Reliable service and support for critical applications.

Organizations in industries such as finance and healthcare implement Everpure FlashArray X NVMe to bolster data performance and reliability. They leverage its integration capabilities with Oracle databases and SQL workloads, supporting machine learning and virtualization. It's often chosen to upgrade legacy storage systems, ensuring high availability and speed for demanding environments.

Everpure (formerly Pure Storage)

HPE introduces HPE Primera, a new storage platform designed to deliver superior simplicity, availability, and performance for mission-critical applications
HPE Primera advances the HPE Intelligent Data Platform, a portfolio of products and solutions designed to help customers transition from delivering storage to unlocking business value with intelligent data

Hewlett Packard Enterprise

IBM FlashSystem 9100 combines the performance of flash and Non-Volatile Memory Express (NVMe) end-to-end with the reliability and innovation of IBM FlashCore technology and the rich features of IBM Spectrum Virtualize - all in a powerful 2U enterprise-class storage system. Providing intensive data driven multicloud storage capacity, FlashSystem 9100 is deeply integrated with the software defined capabilities of IBM Spectrum Storage allowing you to easily add in the multicloud solutions that best support your business.

IBM

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company

Information Not Available

Buyer's Guide

HPE Primera vs. IBM FlashSystem 9100 NVMe

March 2026

Free Report: HPE Primera vs. IBM FlashSystem 9100 NVMe

Find out what your peers are saying about HPE Primera vs. IBM FlashSystem 9100 NVMe and other solutions. Updated: March 2026.

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