GoToMeeting vs ON24 Platform comparison

GoTo and ON24 are both solutions in the Virtual Meetings category. GoTo is ranked #9 with an average rating of 9.5, while ON24 is ranked #24. GoTo holds a 3.2% mindshare in VM, compared to ON24’s 1.5% mindshare. Additionally, 88% of GoTo users are willing to recommend the solution, compared to 100% of ON24 users who would recommend it.

GoToMeeting

Read 26 GoToMeeting reviews

574 Views
261 Comparison Views

88% willing to recommend

ON24 Platform

Read 2 ON24 Platform reviews

191 Views
100 Comparison Views

100% willing to recommend

GoToMeeting

ON24 Platform

Comparison Buyer's Guide

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Executive SummaryUpdated on Feb 3, 2025

GoToMeeting and ON24 Platform are competing in the virtual communication space. GoToMeeting offers an advantage in affordability and usability, while ON24 Platform is more appealing for businesses seeking advanced webinar features and analytics.

Features: GoToMeeting provides screen sharing, HD video conferencing, and integrations with productivity tools. ON24 Platform includes interactive webinar tools, real-time analytics, and extensive customization. The main distinction is ON24's focus on engagement capabilities, which offer additional value for customer-centric businesses.

Ease of Deployment and Customer Service: GoToMeeting ensures quick deployment with an intuitive design and efficient customer support. ON24, although rich in features, requires a more complex setup and additional support resources, with dedicated services supporting enterprises investing in training.

Pricing and ROI: GoToMeeting is a cost-effective solution with lower setup costs and fast ROI for small to medium-sized businesses. ON24 Platform demands a higher investment but provides enhanced features and potential high ROI in large-scale marketing settings.

To learn more, read our detailed GoToMeeting vs. ON24 Platform Report (Updated: June 2025).

Buyer's Guide

GoToMeeting vs. ON24 Platform

June 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

GoToMeeting

Ranking in Virtual Meetings

9th

Average Rating

8.0

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

No ranking in other categories

ON24 Platform

Ranking in Virtual Meetings

24th

Average Rating

8.0

Reviews Sentiment

8.1

Number of Reviews

Ranking in other categories

Virtual Events Platforms (4th)

Mindshare comparison

As of July 2025, in the Virtual Meetings category, the mindshare of GoToMeeting is 3.2%, down from 4.5% compared to the previous year. The mindshare of ON24 Platform is 1.5%, up from 1.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Virtual Meetings

Featured Reviews

Steve Abshire

Information Systems Specialist III at a university with 10,001+ employees

It features low latency, which is crucial because everybody is using VPN to connect to their PCs at work.

Using GoToMeeting in a meeting-sized conference room is kind of a letdown. The camera is supposed to track the speaker and focus on that person so that they can be on the screen. That feature rarely worked. We tested it thoroughly, so maybe it was an issue with the size of the conference room. It may not be suitable for large conference rooms.

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reviewer1337886

Multimedia Production Manager at a legal firm with 5,001-10,000 employees

Easy setup and an a la carte pricing model

The solution needs a more modern interface. One of our biggest complaints is that we don't have the ability to dynamically push our interface to participants. Adobe Connect is an older technology, but it allows us to push our own layout and design to participants. One of the solution's strengths is that it's web-only but that is also a weakness. It is not a software solution but is browser-based which has its advantages and disadvantages. Zoom has become such a force that its ease of use surpasses ON24.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"We can record meetings and share the screen with participants."

"Even for somebody who does not have a lot of experience, they can easily use it."

"I think all the features are very useful, especially the rooms features and we present with screen sharing. Instead of organizing conferences, we are able to do that online. This has been saving us from spending on travel. From the beginning of this year, because of GoToMeeting, I have canceled I think three or four business trips."

"There is no lagging and the meeting interaction is seamless."

"We don't have any link issues whether you use it to browser, or use it as a client. It worked perfectly fine for us."

"The most important feature for me was the iPhone app."

"GoToMeeting's security is very good. I've never known anybody to crash a GoToMeeting."

"The most valuable feature is the dial-in capability."

More GoToMeeting pros

"Friendly user interface and simple navigation."

"The solution works well with third-party integrations."

Cons

"In the next release, I would for it to incorporate files more efficiently from one computer to another when we covert things and send them out. I'm not sure if it's capable of that."

"The tool needs to have a virtual room where users can pass through. It also needs to integrate a real-time translator."

"I would like to see better support for mobile devices."

"The solution must include archive options to save the recorded meetings for future reference. The recording functionality can benefit our team by improving how meetings are recorded and shared. Previously, only admins could record meetings, sometimes leading to issues if recordings were missed or not shared properly. The recent update now allows hosting GoToMeeting sessions with the ability to delegate recording rights to other team members."

"The sound quality is good but the video quality needs improvement."

"The newer user interface takes a bit longer to get used to."

"The interface is a little outdated and could be better."

"The product itself doesn't stand out against other options on the market."

More GoToMeeting cons

"Bandwidth optimization could be increased."

"The solution needs a more modern interface."

Pricing and Cost Advice

"Negotiate for discounts."

"It is a little expensive although now, with the competition from Zoom and other products, they have lowered their prices and it is better."

"GoToMeeting is a little bit expensive compared to other products."

"We paid $1,800 for five webinars, which is the standard fee. If you require support there is a $300 additional fee, extra attendees is an additional fee, integration is an additional fee, etc. All these extras could add on another $2,500 which was not in our budget."

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860,168 professionals have used our research since 2012.

Top Industries

By visitors reading reviews

Financial Services Firm

22%

Computer Software Company

16%

Real Estate/Law Firm

15%

Educational Organization

Financial Services Firm

18%

Computer Software Company

16%

Insurance Company

Media Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

What needs improvement with GoToMeeting?

The solution must include archive options to save the recorded meetings for future reference. The recording functionality can benefit our team by improving how meetings are recorded and shared. Pre...

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What is your primary use case for GoToMeeting?

I use the solution when someone is comfortable using it, and I recommend using it.

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What advice do you have for others considering GoToMeeting?

I rate the overall solution a nine out of ten.

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Comparisons

Skype for Business vs GoToMeeting

Compared 61% of the time

TeamViewer vs GoToMeeting

Compared 22% of the time

Zoom vs GoToMeeting

Compared 17% of the time

More GoToMeeting Competitors

Zoom vs ON24 Platform

Compared 54% of the time

SpotMe vs ON24 Platform

Compared 46% of the time

More ON24 Platform Competitors

Product Reports

Buyer's Guide

GoToMeeting

June 2025

Download GoToMeeting product report

Buyer's Guide

Virtual Meetings

June 2025

Download ON24 Platform product report

Overview

GoToMeeting web conferencing software makes it simple and cost-effective to collaborate online with colleagues and customers. Best of all, meeting participants can share their webcams in high definition, so you can enjoy more personal interactions _ without needing a complicated setup.

GoTo

Experiences Centered Around Your Audience

The ON24 Platform gives you a single place to build, manage, analyze, measure and optimize all of your audiences’ experiences.

Data-Driven
Extract behavioral insights to qualify leads and accelerate deals.

Scalable
Centralize the development, sharing and reuse of your best content.

Global
Broadcast, repurpose and translate content across multiple regions.

Integrated
Seamlessly connect and transfer data with other business software.

Customizable
Control every aspect of the audience experience, data capture and reporting.

Ease-of-Use
Simplify content creation with intuitive, drag-and-drop functionality.

ON24

Sample Customers

AAPT, ACD Groupe, Addison Fire, Avigilon Corporation, Basic Industries Ltd., Bitdefender, Branson School Online, Budd Van Lines, Business Fitness, Business Wire

IBM, Zendesk, Salesforce, Linkedin, Intel

Buyer's Guide

GoToMeeting vs. ON24 Platform

June 2025

Free Report: GoToMeeting vs. ON24 Platform

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We monitor all Virtual Meetings reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.