BackupAssist vs Rubrik comparison

BackupAssist and Rubrik are both solutions in the Backup and Recovery category. BackupAssist is ranked #63, while Rubrik is ranked #3 with an average rating of 8.7. BackupAssist holds a 0.8% mindshare in BRS, compared to Rubrik’s 3.1% mindshare. Additionally, 100% of BackupAssist users are willing to recommend the solution, compared to 97% of Rubrik users who would recommend it.

BackupAssist

Read 5 BackupAssist reviews

2,131 Views
2,046 Comparison Views

100% willing to recommend

Rubrik

Read 96 Rubrik reviews

19,355 Views
13,742 Comparison Views

97% willing to recommend

BackupAssist

Rubrik

Comparison Buyer's Guide

Download the report

Executive SummaryUpdated on Jun 3, 2026

Rubrik and BackupAssist are key players in the backup and recovery solutions market. While Rubrik often stands out due to its comprehensive service and scalability, BackupAssist is preferred for its flexibility and cost-effectiveness, particularly appealing to small to medium-sized businesses.

Features: Rubrik includes automated backup processes, robust data management capabilities, and scalability for large enterprises. Its near-zero RTO for VMs and API-first architecture allow efficient snapshot management and seamless integration with VMware. BackupAssist offers broad integration support and diverse backup strategies suitable for various environments, providing straightforward backup solutions that cater to business needs such as simple server backups and cloud compatibility.

Room for Improvement: Rubrik could improve its backup configuration for Oracle Database on Windows and provide enhanced reporting features. It may also optimize the setup for smaller businesses to reduce complexity. BackupAssist can enhance its ease of use for highly complex setups, provide more frequent updates for newer security protocols, and expand its customer support to a more global audience.

Ease of Deployment and Customer Service: Rubrik offers seamless integration in complex infrastructures and responsive customer support, making it ideal for large-scale deployments. BackupAssist is easy to install, ideal for smaller environments, and provides adequate but less comprehensive customer service.

Pricing and ROI: Rubrik involves higher initial costs, often justified by its advanced features and enterprise-level solutions that deliver a substantial ROI in larger implementations. BackupAssist, on the other hand, offers lower initial expenses, achieving high ROI by delivering essential, budget-friendly features, making it preferable for smaller setups of small to medium-sized enterprises.

To learn more, read our detailed BackupAssist vs. Rubrik Report (Updated: June 2026).

Buyer's Guide

BackupAssist vs. Rubrik

June 2026

Download the complete report

Helped 902,988 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

BackupAssist

Ranking in Backup and Recovery

63rd

Average Rating

8.8

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

MSP Backup (12th)

Rubrik

Ranking in Backup and Recovery

3rd

Average Rating

9.0

Reviews Sentiment

7.4

Number of Reviews

Ranking in other categories

Cloud Backup (6th), Disaster Recovery (DR) Software (8th)

Mindshare comparison

As of July 2026, in the Backup and Recovery category, the mindshare of BackupAssist is 0.8%, up from 0.3% compared to the previous year. The mindshare of Rubrik is 3.1%, down from 7.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Backup and Recovery Mindshare Distribution
Product	Mindshare (%)
Rubrik	3.1%
BackupAssist	0.8%
Other	96.1%

Backup and Recovery

Featured Reviews

RichardMukarakate

Director at Gemini Systems

Provides ransomware protection, does good reporting, and is close to perfect for our use case

The main challenge that I have had with it was no line of support, but I've anyway taken away the Linux machine that I was using. So, I don't need that anymore. I'm migrating my Exchange to the cloud. So, I probably will stop using the exchange backup side of it sometime next year, but the rest of the virtual machines that I have on-premises are very well covered by it. To be able to back up my online Exchange, I know there is a backup in the cloud, but I prefer to have something physical with something on my premises as well. It stopped doing my backups after I did the last update on it.

Read full review

reviewer2588997

Senior Technical Support Engineer at a tech services company with 10,001+ employees

Reliable automated backups have protected critical databases and simplified recoveries for our operations

Portal identity management should improve. We end up losing people's identity, which was not sufficient enough to read the events. That was the only place I could see for improvement. They keep changing the layouts and descriptions, giving the user confusion if they have not used it for maybe three months. When they come back, the interface is changed. They lost the legacy support, and it is not consistent. Some of the options for the restore give a very hard time for the engineer if they come back after three months to use it because the phrases have changed completely. That is why they were not able to select whether they should select this option or should select another option. Where it comes from, the documentation we gave them does not match anymore. That was a challenge.My consultation part was about how to integrate the technology with each other for the platform or storage or database. I did not deal with any price metrics or scaling the storage. I have no idea about the pricing part. I never joined any meetings or any documents to disclose the pricing. It was quite good in general. Recently, in March 2025, they did a new update which enabled them to update their agents remotely and built in, in-place mode. That is bringing the cybersecurity perspective. That was a big challenge. I said it is a challenge, but I do not know because I left the company, so I am not sure if cybersecurity addressed the solution. Rubrik support is usually very accommodating and very flexible. I am not sure, but the last challenge I saw was that.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"I have found that the backups are usually very successful."

"We managed to have good backups which were easy to recover, and easy backup of MS Exchange and SQL databases."

"The most valuable features of BackupAssist are ease of use, configure is simple, and more importantly, ease of recovery. If you needed to do a complete system recovery or another recovery it is straightforward."

"I would definitely recommend this solution to others."

"I get my reports. It is generally very reliable. Unless there is a major change, it doesn't stop backing up. I've got my server room set up with everything connected to the same power, and I never have power issues or failures of backups because a sub-site has gone off."

"Now that we are using the solution, we get notified online when our backups are done."

"We can configure the notifications themselves so that the right people get the notifications. This is very helpful. It allows key stakeholders to know if backups have happened and to remind each other to check the backups if something is not right."

"I find BackupAssist very convenient to work on and I really like its user interface."

More BackupAssist pros

"The most valuable feature from a simplicity point of view is that it is very simple and easy to deploy and scale."

"The solution’s ransomware recovery, from a security perspective, is one of the biggest features of the product. We don't have to worry about the operational complexity of air-gapped backups and can rely more on the immutability approach. It is a highly valued feature in this solution."

"The feature that I found most valuable is Live Mount. You can either mount a virtual machine from a snapshot, or you can mount a volume from the snapshot. You can mount one disk to the server to retrieve data, or you can mount the whole VM, rename it, and use it as a test VM. If your VM gets corrupted, you just mount one from the snapshot, and you have your production VM's backup. So, Live Mount is definitely the best feature for me as an end-user."

"A reduced infrastructure complexity and fast to rack and go."

"ubrik's One-Touch Recovery helps address this. Using backup as a migration tool can also help overcome challenges when moving to a hybrid cloud."

"It works with VMware and Hyper-V without agent installation."

"Takes me 80 percent less time to manage my backup environment."

"Rubrik simplifies our data backup and recovery processes significantly. It's very straightforward to use. We start by tagging through VMware, and everything tagged for Rubrik is backed up automatically. Backups are much better and faster because Rubrik takes a full snapshot of the virtual machine. We recently conducted a verification by performing a restore, and even during the restore process, we could bring up the server in less than 10-15 minutes. Additionally, we have set up alerts for sensitive data, which helps us track data."

More Rubrik pros

Cons

"The solution needs a dashboard or some form of central control from which you can manage all backups."

"Many solutions become stagnant over time. However, BackupAssist has been consistent in updates but they must continue to innovate and improve to avoid stagnation."

"In the future I would like to see more support for Linux."

"Has a few problems working with snapshots time-outs and failed backups."

"One issue I had with this program, was that I couldn't get it to back up my Linux virtual machines."

"It stopped doing my backups after I did the last update on it."

"Needs integration with video CD (coming in the next release) and a multi-tenant GUI."

"The main pain points we experienced was the stability of the system. We received a lot of instability when we have upgraded from a certain version to a new version. The newer version was completely filled with bugs and we needed to purge the system every week until we update to a newer version that was available one year later. The stability of the code is the main problem, they need to make it better."

"The licensing cost is quite high. That is something that needs to be worked out, because so many times it happens that the team does not have the budget or there are other issues at that time. Cost has become an important factor in deciding whether to continue with the Rubrik solution."

"I would like to see more information on encryption with the next release."

"With Windows, it is difficult to configure Oracle Database."

"Capacity reports could definitely be improved. It's hard to determine what is using the space and why. For instance, you can see that some host is using 2 TB on the Rubrik node and the disk space on that host is 400 GBs. It's hard to explain how there can be 2 TBs of data on local storage when nothing has changed on the host for the past three days."

"I want to see more features regarding filtering in the Snapshot Window, as I need to be able to set a filter for specific dates and times. If I want to check an old backup, I must scroll through one or two years of backups to find what I'm looking for."

"Could be improved from an analytics point of view."

More Rubrik cons

Pricing and Cost Advice

"There's a yearly licensing cost. The costs might be around $2000 USD annually."

"The product pricing here in Zimbabwe is good, I cannot complain."

"It's on a yearly basis, but I'm not the one who does the licensing on that. I don't have any figures, but it's on a yearly basis, and I believe it's reasonable."

"The cost of the solution is reasonable and there are add-on options that can be purchased. I have used other solutions that are a lot more expensive that are not as good. The ability to get support is very simple and very reasonable from a cost standpoint."

"The cost was less than our previous provider, and this is a much better product."

"The solution is expensive for small businesses."

"As a technical person, I don't have the details, but from what I have heard, it can be expensive."

"It’s simple, straightforward, and we were able to see 50% hard savings."

"Some people say it is expensive, but you get what you pay for. If you want a Maserati, you have to pay for it. If you want to buy a Porsche, you have to pay for it."

"I rate the tool's pricing a six out of ten."

"I don't remember the cost, but I know that for Veeam, we were spending almost $250,000 a year for 205 licenses. It was an enterprise version. When we purchased Rubrik, it was just a little bit more. It was not a terribly huge amount, and if I recall, that was for three years of support as well. So, Veeam priced itself out of the market at a certain point in time."

"Rubrik is fairly priced."

More Rubrik pricing and cost advice

See which vendors are best for you

Use our free recommendation engine to learn which Backup and Recovery solutions are best for your needs.

See recommendations

902,988 professionals have used our research since 2012.

Top Industries

By visitors reading reviews

Construction Company

27%

Financial Services Firm

16%

Comms Service Provider

12%

Outsourcing Company

Financial Services Firm

12%

Manufacturing Company

Computer Software Company

Healthcare Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

By reviewers
Company Size	Count
Small Business	23
Midsize Enterprise	21
Large Enterprise	56

Questions from the Community

Ask a question

Earn 20 points

Which would you choose - Rubrik or Veeam Backup & Replication?

Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting it up is a relatively simple affair. For the most part it prompts you from scre...

See all answers

What do you like most about Rubrik?

It's easy to manage and has an innovated solution.

See all answers

What is your experience regarding pricing and costs for Rubrik?

Regarding pricing, Rubrik is a costly solution, and I would rate it an eight.

See all answers

Comparisons

Datto SIRIS vs BackupAssist

Compared 6% of the time

SnapShooter vs BackupAssist

Compared 6% of the time

Acronis Cyber Protect vs BackupAssist

Compared 6% of the time

BDRShield vs BackupAssist

Compared 6% of the time

Veeam Data Platform vs BackupAssist

Compared 5% of the time

More BackupAssist Competitors

Commvault Cloud vs Rubrik

Compared 10% of the time

Veeam Data Platform vs Rubrik

Compared 7% of the time

Cohesity DataProtect vs Rubrik

Compared 7% of the time

Dell PowerProtect Data Domain vs Rubrik

Compared 3% of the time

Clumio vs Rubrik

Compared 3% of the time

More Rubrik Competitors

Product Reports

Buyer's Guide

BackupAssist

June 2026

Download BackupAssist product report

Buyer's Guide

Rubrik

June 2026

Download Rubrik product report

Overview

BackupAssist is a versatile backup software offering tape and drive backups, customizable alerts, Exchange and SQL backups with options for network and cloud data storage, including AWS and Wasabi, ensuring data safety and ease of recovery.

BackupAssist provides reliable backup solutions for businesses with its intuitive interface and straightforward recovery process. It supports a range of storage media and offers cloud storage solutions. While consistently updated, it faces compatibility issues with Linux virtual machines and iSCSI connectivity. There's room for improvement in its marketing and a centralized dashboard is needed. Its Exchange backup processes require attention, and it lacks a dedicated support line, impacting user experience. Deployment covers a variety of servers including file and active directory, demonstrating flexibility in server management and backup processes.

What are the important features of BackupAssist?

Versatile Backup Options: Supports tape, drive, and cloud storage solutions including AWS and Wasabi.
Customizable Alerts: Keeps stakeholders informed with adjustable notifications.
Exchange and SQL Support: Provides dedicated support for critical applications.
Ransomware Protection: Incorporates ransomware checks to enhance security.
User-Friendly: Features an easy-to-navigate interface simplifying backup management.

What benefits should users expect in reviews?

Easy Recovery: Ensures straightforward data restoration processes.
Comprehensive Support: Knowledgebase resources aid in troubleshooting and feature evolution.
Reliable Updates: Regular updates promise continuous improvement.
Flexible Cloud Integration: Options for AWS and Wasabi cater to diverse requirements.
Stability During Power Outages: Maintains data integrity when power issues occur.

In industries, BackupAssist is implemented extensively for server backups, particularly in managing Hyper-V hosts to iSCSI devices, covering vast data volumes and supporting numerous virtual machines. It plays a crucial role in backing up essentials like Exchange, databases, payroll systems, and active directory across multiple sectors by providing on-premise and offsite data retention solutions.

BackupAssist

Rubrik offers instant recovery and intuitive web interface for seamless data backup in cloud and on-premises environments. It prioritizes security with features like ransomware detection and immutable backups, supporting platforms such as VMware and Oracle for effective disaster recovery.

Rubrik is recognized for its automation capabilities, facilitating SLA management and policy integration. Its API-centric architecture allows for extensive customization and seamless integration. Robust security measures, including ransomware protection, enhance data integrity. Organizations benefit from features like Live Mount and CloudOut, which support rapid data recovery across various environments. Despite its strengths, improvements in integration for complex systems, advanced reporting, and pricing competitiveness are necessary.

What are Rubrik's key features?

Instant Recovery: Restores virtual machines and databases in seconds.
Intuitive Interface: Streamlines user interaction for ease of use.
Automation: Enables seamless SLA management and policy integration.
API-Centric Design: Facilitates customization and integration.
Robust Security: Offers ransomware detection and immutable backups.
Archival Functionality: Manages data storage efficiently, optimizing costs.

What benefits should you look for in reviews?

Data Protection: Confidence in data integrity and ransomware security.
Cost Optimization: Efficient data storage management reduces expenses.
Rapid Recovery: Swift restoration capabilities minimize downtime.
Regulatory Compliance: Supports adherence to data protection standards.

In industries like finance and healthcare, Rubrik's implementation ensures critical data is safeguarded against threats while enabling rapid backups and recovery. By supporting platforms like VMware and Microsoft, it aids in sustaining operational continuity, meeting compliance requirements, and managing long-term data storage efficiently.

Rubrik

Sample Customers

Monash University, NASA, NYU, Pfizer, RAF Association, Rockwell Colins, University of Arizona, US Department of State, Volvo

Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics

Buyer's Guide

BackupAssist vs. Rubrik

June 2026

Free Report: BackupAssist vs. Rubrik

Find out what your peers are saying about BackupAssist vs. Rubrik and other solutions. Updated: June 2026.

DOWNLOAD NOW

902,988 professionals have used our research since 2012.

See our BackupAssist vs. Rubrik report.

See our list of best Backup and Recovery vendors.

We monitor all Backup and Recovery reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.