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Auth0 vs Okta Workforce Identity vs SAP Customer Data Cloud comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Mindshare comparison

Customer Identity and Access Management (CIAM) Market Share Distribution
ProductMarket Share (%)
Auth019.4%
Ping Identity Platform11.8%
ForgeRock10.7%
Other58.1%
Customer Identity and Access Management (CIAM)
Identity and Access Management as a Service (IDaaS) (IAMaaS) Market Share Distribution
ProductMarket Share (%)
Okta Workforce Identity10.5%
Microsoft Entra ID23.3%
SailPoint Identity Security Cloud13.0%
Other53.2%
Identity and Access Management as a Service (IDaaS) (IAMaaS)
Social Login Market Share Distribution
ProductMarket Share (%)
SAP Customer Data Cloud21.4%
LoginRadius50.0%
Akamai Identity Cloud28.6%
Social Login
 

Featured Reviews

Serge Wautier - PeerSpot reviewer
Simplified integration with helpful support and decent pricing
Auth0 is used as an identity provider for our new SaaS platform to manage the identity of users Auth0 is cost-effective because it provides all the features we need, and it was very easy to integrate into our platform. The documentation is comprehensive, and their support team is highly helpful.…
SumitMundik - PeerSpot reviewer
Authentication process improves security with quick and intuitive user interface
The best feature is the speed and execution of Okta Workforce Identity. The moment you click on single sign-on, you immediately get the notification on your mobile phone, then you do the authentication and within a second you get authenticated. The entire customer experience is very good. The user interface is pretty simple, straightforward, and really good. Multi-factor authentication in Okta Workforce Identity is very useful so people who do not have access or are trying to access using just a user ID and password will be completely blocked because of this two-factor authentication. You will get the code, and as your device is authorized in the system, only that device can be used for the authentication purpose. A third person trying to access or hack your data will not be able to do that anymore. Additionally, you don't have to remember your passwords going forward. Previously, every 60 days or 90 days, passwords kept changing. With the two-factor authentication or single sign-on option in Okta Workforce Identity, you don't have to remember it anymore or write down passwords in plain text. If something goes wrong, we have the IAM team which can unlock your account immediately if you have issues.
reviewer1549194 - PeerSpot reviewer
Customizable, enhances security, and the Consent Management functionality is helpful
Gigya is a CIAM that provides registration as a service. It can be used for setting up SSO or federated SSO between different sites. It also provides the solution for consent and preference management. Screens and automated emails to customers can be highly customized, and it also provides drag…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most important feature for me was the ease of use, as it needed to be easy to integrate into my platform."
"It supports identity federation, FSO and multi-tenancy."
"It is easily connected and easy to put our app in single sign-on."
"It has a lot of customization and out-of-the-box features."
"The valuable features are that it is extremely secure and that it's developer-friendly."
"It offers stronger security and flexibility with API keys, which are generated on runtime."
"It has improved our organization by providing login authentication for a mobile app."
"The most valuable feature is interface application integration, but we haven't fully used it yet. We'll need it in the future for a few potential clients."
"The tool helps improve our security and productivity."
"It is dependent on the evolution of your user base. It depends on usage per user, so the more sign-ins there are, the more expensive it becomes, so it works best for smaller companies from a financial perspective."
"Workforce Identity's best features include its user-friendliness and easy setup."
"It offers very helpful support. The technical team is very helpful."
"The most valuable feature is the identity access authentication."
"It is a very scalable solution."
"The initial setup is easy."
"Its integration components are most valuable. It integrates with everything in some way. There are some products, such as O365 or AD, with which it completely and 100% integrates. So, you can seamlessly create accounts across the board with some of these products. For some of the products with which it doesn't completely integrate, you can do some kind of interfacing."
"SAP CDC is very easy to use and the best part about this tool is its documentation."
 

Cons

"The pricing should be lower. A reduction of 20-25% would be great."
"The product support for multi-tenancy could be improved."
"In the past, there was an issue with the multi-tenant where there wasn't the ability to manage them."
"If you’re not a developer, you need to spend time exploring more."
"This is a costly solution and the price of it should be reduced."
"Better documentation for Salesforce integration is suggested."
"There is a possibility to improve the machine-to-machine authentication flow. This part of Auth0 is not really well documented, and we could really gain some additional knowledge on that."
"The tool's price should be improved."
"It would be pricing, which is a tough one because it goes against Microsoft. A lot of companies say they're a Microsoft partner, and they get all their software for free. Okta is like a luxury product, and it's not the most affordable one. I would say if they could work on pricing, it would help. Other than that, they've done great strides in developing a product that is really good. The companies that do see the value tend to invest in it."
"The lifecycle management part can be improved. It should also have identity governance and the ability to choose a specific factor authentication at the application level. Its licensing and pricing can also be improved."
"Its pricing needs improvement."
"We experienced some technical glitches that need to be resolved."
"UD attribute mapping, Okta group rules, and dynamic usage could use improvement. It also needs more in-depth functionality and features to integrate with RADIUS solutions."
"In my country, there's a lot of stealing of mobile phones, and mobile phones are the authentication device through the Okta application. If someone should steal my mobile phone, which is very common in my country, he or she might have access to my company account. That's my concern."
"We faced some challenges during the Okta Identity Workforce deployment. Integrating with AWS and other cloud services posed some limitations with federated options. For instance, features like automatic user addition from AWS to the tool were missing, requiring manual intervention. The API is limited compared to the manual configuration possible through the UI."
"The solution's user interface needs to be improved and made easy."
"I have struggled to give different access to different users in the same application."
 

Pricing and Cost Advice

"It is a relatively inexpensive product in the industry."
"There are different price levels: B2B, B2C, and enterprise. The basic plan is about $1,500 per month."
"I am pretty happy with the pricing model of Auth0. It is very clear for me. Considering our scale, the features that we are using, and additional features that we bought, we still find it great. If you split the costs for the whole year and calculate the number of people you needed to hire, it always comes out to be much lesser than what we would have spent on building our own solution."
"The tool is cheaper compared to competing solutions. Those alternatives tended to be more expensive. Consequently, Okta purchased it because it was considerably cheaper. The solution even offered some free services while still providing excellent functionality."
"Pricing of Auth0 is a pain point. Their pricing model is very confusing, at least for an enterprise. I don't like their pricing model. I think it's too aggressive. It's not very cheap for a service that only does authentication."
"Though I don't know about the licensing model of the product, I wouldn't be surprised if Okta offers a per user license subscription model."
"Okta has fairly competitive pricing."
"Workforce Identity is well-priced."
"The price of this product could be lower."
"The product has a user-based license model."
"The pricing is reasonable."
"The cost per user for this solution is really high and could be reduced."
"The licensing is per user per month and includes full technical support."
Information not available
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Top Industries

By visitors reading reviews
Computer Software Company
11%
Financial Services Firm
9%
Comms Service Provider
8%
Manufacturing Company
8%
Computer Software Company
12%
Manufacturing Company
11%
Financial Services Firm
9%
Government
7%
Manufacturing Company
21%
Computer Software Company
10%
Retailer
8%
Energy/Utilities Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business8
Midsize Enterprise5
Large Enterprise6
By reviewers
Company SizeCount
Small Business30
Midsize Enterprise16
Large Enterprise32
No data available
 

Questions from the Community

What do you like most about Auth0?
It is very scalable because it provides a new environment for companies based on their number of users and other fact...
What is your experience regarding pricing and costs for Auth0?
The cost of the solution itself was cost-effective enough that I didn't even need to compare it with EntraID.
What needs improvement with Auth0?
The pricing should be lower. A reduction of 20-25% would be great.
What do you like most about Okta Workforce Identity?
Okta has introduced the Universal Directory. It has custom attribute capability and user permissions to read/write on...
What is your experience regarding pricing and costs for Okta Workforce Identity?
Pricing for Okta is reasonably not that much, however, I don't have access to the commercial aspect.
What needs improvement with Okta Workforce Identity?
Currently, in Okta Workforce Identity we get the two-digit authentication code. Instead of getting the two-digit auth...
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Also Known As

No data available
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Gigya Customer Identity Management
 

Overview

 

Sample Customers

1. Airbnb 2. Accenture 3. Adidas 4. Atlassian 5. Audi 6. Baidu 7. BlackRock 8. Cisco 9. CocaCola 10. Dell 11. eBay 12. FedEx 13. Fiat Chrysler 14. Ford 15. Google 16. Groupon 17. Hewlett Packard Enterprise 18. IBM 19. Intel 20. LinkedIn 21. Mastercard 22. Mercedes Benz23. Microsoft 24. Nike 25. Oracle 26. PayPal 27. Pinterest 28. Qualcomm 29. SAP 30. Spotify 31. Tesla 32. Toyota
FedEx, Zoom, Takeda, Lululemon Athletica, GrunHub, jetBlue, McKensson, Bain & Company, Engie, Peloton, Sonos, T-Mobile, Hewlett Packard, MGM Resorts, Ally Financial, Priceline, Albertsons, Itercom, Classy, FICO, Kensho, Live Nation, Drata, Rotary, and others.
Nutricia-Danone, ESI, Frontier Communications, Medialaan, Verizon Wireless, Talpa Media
Find out what your peers are saying about Auth0, Ping Identity, Omada and others in Customer Identity and Access Management (CIAM). Updated: September 2025.
872,706 professionals have used our research since 2012.