Acumatica vs HubSpot Sales Hub comparison

The compared Acumatica and HubSpot solutions aren't in the same category. Acumatica is ranked #6 in CE , with an average rating of 10.0, and holds a 3.0% mindshare in the category. HubSpot is ranked #9 in CRM , with an average rating of 8.2, and holds a 1.0% mindshare. Additionally, 66% of Acumatica users are willing to recommend the solution, compared to 85% of HubSpot users who would recommend it.

Acumatica

Read 3 Acumatica reviews

633 Views
190 Comparison Views

66% willing to recommend

HubSpot Sales Hub

Read 21 HubSpot Sales Hub reviews

818 Views
810 Comparison Views

85% willing to recommend

Acumatica

HubSpot Sales Hub

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between Acumatica and HubSpot Sales Hub based on real PeerSpot user reviews.

Find out in this report how the two Cloud ERP solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed Acumatica vs. HubSpot Sales Hub Report (Updated: September 2024).

Buyer's Guide

Acumatica vs. HubSpot Sales Hub

September 2024

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Acumatica

Average Rating

8.0

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

Cloud ERP (6th)

HubSpot Sales Hub

Average Rating

8.0

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

CRM (9th)

Mindshare comparison

Acumatica and HubSpot Sales Hub aren’t in the same category and serve different purposes. Acumatica is designed for Cloud ERP and holds a mindshare of 3.0%, up 2.0% compared to last year.
HubSpot Sales Hub, on the other hand, focuses on CRM, holds 1.0% mindshare, up 0.6% since last year.

Cloud ERP Market Share Distribution
Product	Market Share (%)
Acumatica	3.0%
Oracle Fusion Cloud ERP	21.0%
NetSuite ERP	19.2%
Other	56.8%

Cloud ERP

CRM Market Share Distribution
Product	Market Share (%)
HubSpot Sales Hub	1.0%
Microsoft Dynamics CRM	4.4%
SAP CRM	3.9%
Other	90.7%

CRM

Featured Reviews

Steven-Parker

CEO at Cottingham Ltd

Focused on inventory and accounting production; valuable inventory control and sales recording

The Acumatica features I found most valuable are inventory control and sales recording Additional features I would like to see in the next release are more flexible reporting options. I would specifically benefit from the ability to create comparative reports for many months instead of having to…

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Mano Senaratne

Head of Digital Engineering, Management Consultant at Stax Inc.

Seamless integration boosts workflow through custom connectivity

The main advantage is its ease of use, and it comes with multiple connectors that can be used to integrate several other systems. The most important feature for us is the ability to plan workflows and integrate other systems manually, even without native connectivity. This is significant because we have connected our internal systems to HubSpot Sales Hub using the API. Another valuable feature is the email tracking module. Once a person is tracked, it adds all the metadata into the platform for later audit or progress tracing of the email. The custom reporting functionality is very helpful. We have been using custom reporting with HubSpot Sales Hub to get periodic reports and see the progress of certain projects. It helps us plan our sales strategy by tracking variables based on project size or site projects. We can link these projects to data and components, which helps us strategically plan based on the reports. The associated lists feature is new, though it has certain limitations when exporting data. HubSpot Sales Hub provides 95% flexibility in terms of allowing us to export, transform data, and bring it back. However, there are some limitations with the associated list feature and the API in terms of flexibility.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"This solution supports multiple branches."

"The way everything integrated well with everything else was most valuable. We had one solution for everything, from the first phone call down to follow-up visits for wholesale callers and for just regular purchases."

"HubSpot Sales Hub provides its users with very user-friendly UX or customization controls."

"The tool facilitates adding the relevant information to the records automatically, so you don't have to look things up, as there is an automated search engine and a complete field for you."

"The customer service and support are very good because every time I need something, they reply immediately even in the free version."

"The product helps us to identify coincidences and work to build a model that will allow us to identify opportunities."

"You can create the workflows and also the different dashboards that you can create. I find it really convenient to generate a lot of reports plus the different views to present the deals."

"The solution has improved our workflow by providing a centralized solution. It is a one-stop solution that allows us to analyze the sales pipeline and plan activities for specific customers, giving us insights into our approach to prospects. The key improvements include the ability to cross-sell capabilities and identify conversion influencing factors, which we can use to convert customers."

"HubSpot Sales Hub had a noticeable impact on the sales cycle length for our customers. Before focusing on the sales process, we implemented various versions, including support and payment management modules. The automation and improvements facilitated by HubSpot Sales Hub were evident, making it a valuable tool for driving positive transformations in our sales processes."

"The solution is very straightforward to utilize."

More HubSpot Sales Hub pros

Cons

"The solution doesn't have features to break down the structure for multiple people in the project."

"We should be able to personalize it for the company. There should be more customization of the pages so that they seem more like a company rather than as an outside company. We should be able to change company images and things like that and do this kind of personalization."

"For support, we go through a distributor, and the support we receive from them is much better than what we would from Acumatica directly. When we went to Acumatica support directly, we were not happy with it."

"The tool should add a prospect success feature. Some intelligence should be drawn from our activities and the data we're feeding to recommend the next action. Some AI enablement will help us take the next step for a particular prospect or recommend solutions to help with prospect conversion from an out-of-the-box perspective."

"There are a lot of areas in HubSpot Sales Hub that can improve. It is lacking some direct automation. There are a lot of challenges that we have during the integration. To solve this problem, we are using other third-party tools. They could improve on direct automation."

"It would be good if there were sort of more templated processes offered by the tool since this is an area where the product has shortcomings."

"The pricing structure includes a base payment for the sales part, which is somewhat expensive compared to other options."

"There is a general challenge with CRMs, including HubSpot Sales Hub, where users may not fully understand the system's capabilities. I believe there is a need for better clarification and explanation of what CRMs entail."

"There is always room for improvement; I expect more integrations with different tools. I also appreciate the mobile app's user-friendliness. However, I think there could be improvements in database cleaning and customization options for information presentation on the screen. Overall, as a final user, I am very happy with HubSpot Sales Hub."

"It would be good to be able to add AI and make it easier to integrate the tool with our day-to-day processes."

"HubSpot Sales Hub could be improved by being more affordable in other countries because it is a very potential software, but it is not much accessible for other players in the market."

More HubSpot Sales Hub cons

Pricing and Cost Advice

"It is very expensive for a small business. If you're a small business, it is not a very good solution in that aspect, but if you are big and have more manufacturing, it is well worth it. It comes with the ability to integrate with one website. We had to modify ours. We customized it so that we could do hundreds of websites. In Texas, I believe that we were the only one ever to be integrated with hundreds of websites. So, the development of our API probably cost us a hundred grand, and then there would be maintenance. That's all outside of the standard licensing fee."

"The tool's licensing depends on factors like the number of contacts, users, and additional modules. But generally, it's feasible and accessible. A free license is also available, although it comes with limited features. Even the free license is cool to use."

"The tool's licensing offers value."

"From a pricing point of view, it was 1,000 dollars per month. The solution was worth the money paid for it."

"The solution is more on the cheaper side, but not the cheapest. I'd say it's somewhere in the middle. There are cheaper options like Zoho that provide many features at a lower price, but they're not as expensive as Salesforce or SAP."

"HubSpot Sales Hub is priced reasonably. There are other solutions available that are affordable as compared to HubSpot Sales Hub. They are one of the market leaders, the price tag is good at this point."

"I rate the product's pricing a five out of ten. It becomes expensive when you add more features and users."

"The solution is very affordable from the perspective of the features."

"I rate the product price as seven on a scale of one to ten, where ten is the most expensive, and one is the least expensive."

More HubSpot Sales Hub pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

17%

Healthcare Company

11%

Construction Company

Media Company

University

14%

Educational Organization

13%

Computer Software Company

10%

Performing Arts

10%

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

By reviewers
Company Size	Count
Small Business	14
Midsize Enterprise	4
Large Enterprise	3

Questions from the Community

What do you like most about Acumatica?

This solution supports multiple branches.

See all answers

What needs improvement with Acumatica?

When I logged into project accounting, I found that the solution didn't have features to break down the structure for multiple people in the project. I think it's hard for the construction companie...

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What is your primary use case for Acumatica?

The user interface has many features like Multi-company and Multi-Currency. In the costing method, the warehouse is a critical port; you cannot find it in any other software, so it's helpful.

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What do you like most about HubSpot Sales Hub?

It provides efficient business forecasts.

See all answers

What is your experience regarding pricing and costs for HubSpot Sales Hub?

The solution is affordable, though the pricing structure includes a base payment for the sales part. The sales component is somewhat expensive, making the overall cost higher compared to some other...

See all answers

What needs improvement with HubSpot Sales Hub?

There are areas that could be improved in terms of custom reporting. The associated lists feature, while new, has certain limitations when exporting data. Some features cannot be linked to custom r...

See all answers

Comparisons

HubSpot CRM vs Acumatica

Compared 46% of the time

Salesforce Sales Cloud vs Acumatica

Compared 19% of the time

Zoho CRM vs Acumatica

Compared 19% of the time

Oracle Fusion Cloud ERP vs Acumatica

Compared 16% of the time

More Acumatica Competitors

Bigin by Zoho CRM vs HubSpot Sales Hub

Compared 66% of the time

Affinity vs HubSpot Sales Hub

Compared 34% of the time

More HubSpot Sales Hub Competitors

Product Reports

Buyer's Guide

Cloud ERP

October 2025

Download Acumatica product report

Buyer's Guide

HubSpot Sales Hub

October 2025

Download HubSpot Sales Hub product report

Overview

Acumatica is the world’s fastest-growing provider of cloud business management software, with the industry’s highest customer satisfaction rating. And that’s not a coincidence. We offer a unified, modern business management platform designed to help today’s small and medium-sized businesses connect every facet of their operations. With Acumatica, the information you need to make critical decisions is right at your fingertips, wherever you are. Our technology and licensing are designed to be flexible and growth-friendly—adapting gracefully to the changing needs of growing businesses and freeing you up to focus on delighting more customers.

Acumatica

Powerful Sales Software That Grows With You
Track how deals are progressing, organize all sales activity in one place, and accelerate sales cycles to close more deals, faster.

HubSpot

Sample Customers

Additive-X, Carlson-LaVine Inc, Cornell Cooperative Extension, Alpha Insulation and Waterproofing, Dukathole Group, Eagle Fence Distributing, Clive Coffee

digimind, easyrecrue, software2, subaru, suzuki, Huif

Buyer's Guide

Acumatica vs. HubSpot Sales Hub

September 2024

Free Report: Acumatica vs. HubSpot Sales Hub

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