Senior marketing leader with experience aligning marketing activities with sales objectives for both high-growth and mature software companies. Passion for driving content marketing, lead generation, sales enablement, and solution messaging. Ability to create from scratch, communicate and execute in a team environment, measure effectiveness, and drive business improvement. Confident public speaker.
Specialties: Content marketing, digital marketing, product marketing, services marketing, pragmatic marketing, strategy development, analyst relations, customer communications, market surveys, social networking for business, SEM, SEO, website design and usability, event marketing and management, lead generation, thought leadership creation, competitive intelligence, speech writing, corporate presentations, multimedia production.
Florida State University
