SimilarWeb is a online competitive intelligence tool for businesses that offers its customers insights into both their own and competitor's website traffic volume; referral sources, including keyword analysis; and website "stickiness" (e.g., time on site, page views, bounce rate), among other features.
| Product | Market Share (%) |
|---|---|
| SimilarWeb | 1.4% |
| Amplitude | 15.6% |
| Google Analytics 360 | 12.6% |
| Other | 70.4% |