Nielsen DMP [EOL] Reviews

Name: Nielsen DMP [EOL]
Brand: Nielsen

What is Nielsen DMP [EOL]?

Nielsen Data Management Platform (Nielsen DMP) helps you better manage, customize, activate and analyze your audience data. You can now continuously adjust your advertising and content across each channel to improve customer experience and marketing performance.

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Buyer's Guide

Data Management Platforms (DMP)

August 2025

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Helped 866,300 peers since 2012

Nielsen DMP [EOL] mindshare

As of August 2025, the mindshare of Nielsen DMP [EOL] in the Data Management Platforms (DMP) category stands at 1.2%, down from 1.4% compared to the previous year, according to calculations based on PeerSpot user engagement data.

Data Management Platforms (DMP) Market Share Distribution
Product	Market Share (%)
Nielsen DMP	1.2%
Palantir Foundry	26.8%
Informatica Intelligent Data Management Cloud (IDMC)	14.3%
Other	57.7%

Data Management Platforms (DMP)

Learn more about Nielsen DMP [EOL]

Nielsen DMP [EOL] was previously known as Nielsen Data Management Platform.

Nielsen DMP [EOL] customers

IPG Mediabrands, Cumulus, Sony Pictures Television, Chobani, Investing Channel Inc.

Product Categories

Data Management Platforms (DMP)