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IMImobile IMIcampaign Reviews

Vendor: IMImobile
4.0 out of 5
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What is IMImobile IMIcampaign?

IMIcampaign is a Cloud-based marketing automation platform to plan and deliver contextual marketing conversations. It offers rich personalization; multi-channel campaign orchestration across Email, App Push, SMS, MMS, Voice and USSD; integrated 360-degree customer profiles; automated fulfillment; and comprehensive dashboards and reports. Leading telecom operators, banks, logistics providers and enterprises use IMIcampaign to engage with their customers, run promotions, and enhance conversions.

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IMImobile IMIcampaign is the #32 ranked solution in top Marketing Automation solutions. PeerSpot users give IMImobile IMIcampaign an average rating of 8.0 out of 10. IMImobile IMIcampaign is most commonly compared to Salesforce Marketing Cloud: IMImobile IMIcampaign vs Salesforce Marketing Cloud.
Buyer's Guide
Marketing Automation
August 2025
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Helped 866,483 peers since 2012

IMImobile IMIcampaign mindshare

As of September 2025, the mindshare of IMImobile IMIcampaign in the Marketing Automation category stands at 0.2%, down from 0.3% compared to the previous year, according to calculations based on PeerSpot user engagement data.
Marketing Automation Market Share Distribution
ProductMarket Share (%)
IMImobile IMIcampaign0.2%
Salesforce Marketing Cloud20.6%
Marketo11.9%
Other67.3%
Marketing Automation
 
 
Key learnings from peers

Valuable Features

  • "IMIcampaign's best features are bulk upload and send and the ease of adding customers."

Room for Improvement

  • "IMIcampaign's ability to deliver to other countries could be improved."

Pricing

  • "IMIcampaign is more expensive than Salesforce Marketing Cloud."
These insights are based on the in-depth reviews provided by peers to help you make a better buying decision.
Download our Marketing Automation Buyer's Guide for additional reliable information.

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IMImobile IMIcampaign customers

EE, O2, Schneider National

Related questions

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When evaluating Marketing Automation, what aspect do you think is the most important to look for?
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Do you know other SFDC tools, beside Aprimo, that can be used by salespeople to monitor every move their prospects make?
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Why is Marketing Automation important for companies?

Product Categories

Product Categories
Marketing Automation

Popular Comparisons

Popular Comparisons
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Salesforce Marketing Cloud vs IMImobile IMIcampaign
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IMImobile IMIcampaign Reviews Summary
Author infoRatingReview Summary
Tech Leader at a financial services firm with 10,001+ employees4.0I use IMIcampaign primarily for sending SMS messages. Its bulk upload and send feature, ease of adding customers, and two-way SMS channel are valuable. However, it needs better international delivery and has a 160-character message limit.