No more typing reviews! Try our Samantha, our new voice AI agent.

Snowplow vs VNS3 comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Snowplow
Ranking in AWS Marketplace
22nd
Average Rating
8.0
Number of Reviews
5
Ranking in other categories
No ranking in other categories
VNS3
Ranking in AWS Marketplace
12th
Average Rating
8.6
Number of Reviews
2
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of August 2026, in the AWS Marketplace category, the mindshare of Snowplow is 0.2%, down from 0.9% compared to the previous year. The mindshare of VNS3 is 0.3%, down from 0.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
AWS Marketplace Mindshare Distribution
ProductMindshare (%)
VNS30.3%
Snowplow0.2%
Other99.5%
AWS Marketplace
 

Featured Reviews

KK
Product Owner at Karine Caimo
Data teams have gained full control over real‑time user behavior tracking for advertising insights
Snowplow offers the best features in that you are completely free to make your own data model, track the way you want to track, and control the way the data comes to Snowflake so you are the complete owner of the raw data without being forced into a certain data model. Having that level of flexibility impacts our team's work and projects as we needed quite a lot of people that were really good in Snowplow. However, from the moment that you completely understood the technical aspects, you were completely free to set up your own Snowplow environment and track the way you wanted to track and what you wanted to track, which is not possible with Google Analytics and Adobe Analytics, for example. Snowplow has impacted my organization positively, very well. For DPG Media, it is the most important data source that we have, delivering a lot of value in the company. We are making data mesh products on this data all over the company. I think for advertisement, it is really the most important source of data.
FA
Analytics Engineer at acquisition.ai
Centralized networking has secured multi-cloud data pipelines and improves analytics reliability
VNS3 could improve in terms of ease of setup, as while it is powerful, initial configuration for complex multi-cloud topologies can still feel quite technical and requires strong networking knowledge. Another potential improvement would be to tighten native integration with modern data stack tools; Airflow, dbt, and cloud data warehouses can benefit from more out-of-the-box connectivity templates. Additionally, the user interface and observability experience could be more modern and intuitive, especially for quickly diagnosing network flows without diving deep into logs. A pain point regarding needed improvements is that troubleshooting can still feel quite network engineering heavy. For data teams in my organization, we often want more pipeline-level visibility, such as directly seeing which ETL jobs or data flows are impacted when a tunnel or route changes. I would also appreciate more automation around policy setup, such as having auto-generated secure network templates for common data architectures such as AWS to Snowflake or on-premises to BigQuery, which would significantly reduce setup time.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We have a lot more insight into our user behaviour and can now make the correct decisions."
"Snowplow has positively impacted my organization by enabling me to see user behavior in real time."
"Snowplow is doing perfectly what it says it is doing; it meets everything it promises and develops the product all the time."
"Snowplow has impacted my organization positively, very well. For DPG Media, it is the most important data source that we have, delivering a lot of value in the company."
"Snowplow is excellent at what it is designed for: full control over data collection and processing, strong schema-driven tracking, and works really well with warehouse-first stacks like Google BigQuery."
"VNS3 has positively impacted my organization by centralizing management and reducing operations overhead in terms of manpower and cost."
"People should try VNS3 as we have not faced any issues with this product and I recommend it to others."
 

Cons

"Maintenance overhead was high, debugging and schema management were time-consuming, and there were increasing security concerns due to it no longer being actively maintained."
"Setup is challenging because getting the pipeline infrastructure right is hard."
"The only issue that we had at a certain moment was that Snowplow was offering more services and asking us to pay more, but we did not use all these services."
"Snowplow can be improved by reducing the pricing, as it is currently too high."
"VNS3 could improve in terms of ease of setup, as while it is powerful, initial configuration for complex multi-cloud topologies can still feel quite technical and requires strong networking knowledge."
"VNS3 could benefit from additional features such as the ability to share files through a pre-signed URL, which would be useful for team members to collaborate."
report
Use our free recommendation engine to learn which AWS Marketplace solutions are best for your needs.
909,948 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Construction Company
36%
Insurance Company
29%
Comms Service Provider
7%
Healthcare Company
7%
Construction Company
30%
Comms Service Provider
12%
Healthcare Company
11%
Insurance Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
No data available
 

Questions from the Community

What needs improvement with Snowplow?
The setup process is an area for improvement because getting the pipeline infrastructure right is hard.
What is your primary use case for Snowplow?
I use it for product analytics such as tracking clicks and page views, as well as providing a customer 360.
What is your experience regarding pricing and costs for VNS3?
The pricing, setup cost, and licensing for VNS3 are reasonable at the current price.
What needs improvement with VNS3?
VNS3 could benefit from additional features such as the ability to share files through a pre-signed URL, which would be useful for team members to collaborate. Implementing pre-signed URL functiona...
What is your primary use case for VNS3?
VNS3 is primarily used for backup and storage purposes, allowing us to maintain our daily logs and store them there. For compliance requirements, we archive files and other storage on VNS3. When we...
 

Comparisons

No data available
 

Overview

Find out what your peers are saying about Snowplow vs. VNS3 and other solutions. Updated: June 2026.
909,948 professionals have used our research since 2012.