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Qlik Sense vs Salesforce Einstein Analytics vs Tableau comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.4
Qlik Sense delivers cost-effective, time-saving solutions with significant ROI through enhanced decision-making and improved data-driven strategies.
Sentiment score
6.2
Salesforce Einstein Analytics offers varied ROI, showing quick returns for some users, while others face challenges due to implementation or company size.
Sentiment score
7.1
Users see fast returns with Tableau, noting time savings and efficiency, though initial costs and adoption can be challenging.
In my organization, we moved from OBI to Qlik Sense due to limitations with OBI, resulting in very high ROI.
This saves a significant amount of time, particularly for reports that would have needed around fifty people.
The ROI of using Tableau extends to its seamless integration across various platforms, as it's from Salesforce and thus not limited to any specific cloud provider.
Tableau is saving me time, money, and resources, which I would rate as ten.
 

Customer Service

Sentiment score
6.6
Qlik Sense customer service is helpful but slow; users benefit from community support and professional consulting assistance.
Sentiment score
7.1
Salesforce Einstein Analytics offers effective customer service, quick responses, knowledgeable support, though some experience slow issue resolution.
Sentiment score
7.1
Tableau's customer service is generally rated positively, but response time and effectiveness can vary by region and support package.
While tech support is comprehensive, the stability of Qlik Sense means I generally do not need it.
Technical support requires improvement.
In Turkey, the consultant firms are very professional, and they support you.
Tech support for Salesforce Einstein Analytics is generally good.
They provide quick email and phone responses and have Thai-speaking personnel.
There should be consistent standards for all users.
The technical support for Tableau is quite good.
 

Scalability Issues

Sentiment score
7.8
Qlik Sense offers impressive scalability, effective resource management, and consistent performance across enterprises, despite data export and licensing limitations.
Sentiment score
7.5
Salesforce Einstein Analytics is scalable, easily integrates, handles diverse user bases, and offers seamless expansion, despite cost concerns.
Sentiment score
6.7
Tableau is highly scalable, flexible, and integrates well but may face performance issues and license cost concerns.
It performs well in terms of performance and load compared to others.
Qlik Sense helps analyze data and can handle larger amounts of data compared to other BI tools.
I believe it is easily scalable.
Tableau is easy to use across various dimensions, whether on-premises or on the cloud.
The solution is fully scalable and performs well even with large datasets, provided there is proper supporting hardware.
Tableau is easy to scale.
 

Stability Issues

Sentiment score
7.8
Qlik Sense is praised for stability and reliability, though some issues arise with capacity growth or initial versions.
Sentiment score
7.9
Salesforce Einstein Analytics is praised for its stability and reliability, with occasional minor issues swiftly resolved.
Sentiment score
7.3
Tableau is stable but may face issues with large data sets, updates, and network infrastructure, usually resolved by support.
The stability is very good.
There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline.
The application hangs after continuous use due to the buildup of cache.
I rate the stability a five or six because Tableau updates very often with new versions or patches.
 

Room For Improvement

Qlik Sense users desire enhancements in data handling, analytics, customization, interoperability, and cost-effectiveness, citing several areas for improvement.
Salesforce Einstein Analytics needs improvements in support, data handling, user-friendliness, flexibility, and cost to boost adoption.
Tableau struggles with cost, complexity, performance, and integration, needing better analytics, interoperability, and more user-friendly features.
Power BI has better visualizations and interactions with updates in 2023 that provide ease of use.
Providing an API feature to access data from the dashboard or QEDs could be beneficial.
There should be more comprehensive documentation and explanatory videos available to help clients understand and calculate capacity-based pricing, making it easier to predict costs before implementing Qlik Sense Cloud.
There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline.
There is a learning curve associated with Salesforce Einstein Analytics, particularly since users need to learn a new language.
We cannot send the entire Excel file reports via email within Tableau.
The product owner should enhance its benefits or clarify its role.
It sometimes requires extensive investigation to determine why the data does not appear correctly.
 

Setup Cost

Qlik Sense pricing is complex, with higher costs than competitors, requiring thorough analysis and negotiation for optimization.
Salesforce Einstein Analytics is costly yet valued for features, with negotiating licenses helping reduce expenses in enterprise environments.
Enterprise buyers should weigh Tableau's pricing models and costs against its features, ROI, and competitors like Power BI.
Compared to Power BI, it is definitely costly.
Among the BI tools and data analytics tools, Qlik is the most expensive.
For small or large organizations needing many or few licenses, pricing varies.
A benefit is that the pricing is available online, ensuring there are no hidden costs.
In general, I would rate it as a little bit on the expensive side compared to other available options.
Power BI as a much cheaper alternative.
A license for 150 users costs around $17,000 USD per year.
Looker is known to be quite expensive.
 

Valuable Features

Qlik Sense offers swift data handling, user-friendly design, powerful visualizations, and seamless integrations, enhancing user experience and collaboration.
Salesforce Einstein Analytics offers user-friendly, scalable analytics with predictive insights and seamless CRM integration for enhanced decision-making and productivity.
Tableau provides intuitive data visualization, seamless integration, and scalability, enabling easy report creation and insightful decision-making with minimal IT support.
From an end-user perspective, it's convenient and performance-oriented, providing something meaningful from all the organization's data.
It is a single product that I can use as an ETL database, BI, and more.
It has an interactive interface with Qlik graphs, pivot, and interactivity, which makes it easier to use than other tools.
It allows for a personalized customer experience by providing insights.
Their machine learning model, which they have integrated, provides us with accurate data and creates projection maps.
A significant feature for me is the real-time connection to data sources because it effectively manages large data sets.
Tableau serves as a stable dashboarding tool for higher management, aiding in quick decision-making.
Building hyper extracts and visualization capabilities make Tableau a robust tool for data analysis.
 

Mindshare comparison

Data Visualization
BI (Business Intelligence) Tools
BI (Business Intelligence) Tools
 

Featured Reviews

Vishal_Goyal - PeerSpot reviewer
In-memory data storage boosts performance
The advantages compared to other BI tools show architectural differences. The main feature is that it keeps all the data in memory. It doesn't retrieve the data from data sources when I need it on the dashboard; instead, it quickly provides the desired data, making it very fast compared to other BI tools. The ROI is very high using Qlik Sense. It offers many benefits of BI. It is flexible from a developer's point of view, allowing me to accomplish many tasks compared to other BI tools. From an end-user perspective, it's convenient and performance-oriented, providing something meaningful from all the organization's data.
Sunny Nair - PeerSpot reviewer
Business insights improve with reliable integration but face occasional system downtimes
It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline. There is downtime which still affects the particular product. I would provide a reliability rating of 70%, with 30% still having scope for improvement.
Nattawat Choosuwan - PeerSpot reviewer
Real-time data connection enhances workflow and decision-making process
An area for improvement in Tableau is the Explorer license type. It is not as useful, and the product owner should enhance its benefits or clarify its role. Additionally, the frequent updates with many versions available for download can be confusing and could affect stability. They should avoid providing access to older versions on their website.
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Comparison Review

it_user6330 - PeerSpot reviewer
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
 

Top Industries

By visitors reading reviews
Educational Organization
46%
Financial Services Firm
11%
Computer Software Company
7%
Manufacturing Company
6%
Computer Software Company
19%
Financial Services Firm
15%
Manufacturing Company
7%
Healthcare Company
6%
Educational Organization
38%
Financial Services Firm
11%
Computer Software Company
7%
Manufacturing Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik ...
Seeking lightweight open source BI software
There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I wou...
What do you like most about Qlik Sense?
The most valuable features of Qlik Sense are its speed and seamless development of web technologies.
What do you like most about Salesforce Einstein Analytics?
The tool is valuable. It's one of the greatest programs I'm currently working with, and I believe it will continue to...
What needs improvement with Salesforce Einstein Analytics?
It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting...
What is your primary use case for Salesforce Einstein Analytics?
It is more of an integrated platform where marketing, customer service, and the ticketing system are integrated into ...
Tableau vs. Business Objects - Which is a better solution for visualization and analysis?
Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have be...
Which would you choose - Tableau or SAP Analytics Cloud?
Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use....
What do you like most about Tableau?
Tableau is a fantastic tool that provides impressive dashboards and customized reports.
 

Also Known As

QlikSense
Einstein Analytics, Salesforce Wave Analytics
Tableau Desktop, Tableau Server, Tableau Online
 

Overview

 

Sample Customers

Abbvie, Airbus, Barclays, BT Openreach, BMW, Daimler AG, HSBC, IKEA, Nationwide Building Society, Royal Mail Group, Sanofi, Siemens, Wendy'', Vodafone, Volvo
ADS Securities, Alstom Grid, American Express, Barclays Bank, Coca-Cola, CoderDojo, Dubai Multi Commodities Centre, Financial Conduct Authority
Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.
Find out what your peers are saying about Salesforce, Splunk, Qlik and others in Data Visualization. Updated: May 2025.
856,873 professionals have used our research since 2012.