

Find out in this report how the two CRM solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
OneSignal has reduced the customer acquisition cost by 40 percent and increased the conversion rate to 27 percent.
We have seen it being very cost-effective because it is affordable while increasing user engagement and our brand awareness.
We are able to send our news and offers instantly to our clients and subscribers, which drives more traffic to our website and increases our sales engagement and sales campaigns.
Salesforce Sales Cloud is a fantastic tool but requires disciplined data entry by sales personnel and operations teams to maintain data quality.
We are not just implementing Salesforce Sales Cloud; we need to understand what the customer wants to achieve in 5 to 10 years.
Their customer support has been excellent, as they are able to assist with any problem that arises and respond in a very timely manner.
They are lightning-fast to respond to our queries and are solution-oriented.
The customer support has been very responsive, proactive, and solution-oriented.
I wouldn't say you go to Salesforce Sales Cloud for their customer support unless you purchase one of their premier plans, which is additional money.
Support requires a subscription and when taken, the service is pretty nice.
OneSignal is highly scalable and grows with my organization’s needs, being able to handle large data.
OneSignal's scalability grows with the needs of my organization, so it is very scalable and expands with the growth of my organization and needs.
Salesforce is highly scalable and operates efficiently.
Salesforce Sales Cloud is totally cloud native, requiring no additional effort for scalability.
Salesforce Sales Cloud's scalability is impressive as it grows easily with my organization's needs.
In my experience, OneSignal is very stable, with no downtime or lagging, and I have noticed no issues.
I have not noticed any downtime, and it has performed well so far.
OneSignal is very stable; I have not experienced any lagging or downtime.
Salesforce Sales Cloud is very stable.
I have not experienced any degradation in Salesforce's performance.
We have to do separate notifications for the app and website, which is time-consuming.
OneSignal can be improved by addressing the expensive pricing of $309 per month for approximately 100,000 subscribers.
An inbuilt and easy-to-use segmentation should also be included.
If you're looking at other tools out there, for example SalesLoft or HubSpot, it's much easier to build those workflows and do automation.
Compared to AWS, it is slower, which could be a hindrance.
With today's generative AI capabilities like ChatGPT, it should be possible to directly communicate with the software rather than navigating through the entire system manually.
OneSignal is one of the most cost-effective tools available and is very affordable in terms of pricing, setup cost, and licensing.
The licensing is very cost-effective, making its affordability very high.
the cost is very effective compared to other mediums
Without negotiation, costs can become expensive.
This happened for the first time because of the new CEO, Arundhati, who revolutionized pricing strategies, allowing discounts of 60-70% for Salesforce Sales Cloud in India.
Salesforce Sales Cloud is extremely expensive.
OneSignal has positively impacted my organization with increased sales attributed to it, a higher number of monthly visitors, increased customer loyalty, and it keeps users coming back, supporting customer retention.
The segmentation feature makes the biggest difference for my team, as it is very effective in allowing easy targeting based on various criteria such as geographical area, engagement levels, and specific transactions.
OneSignal offers the best features, including sending instant notifications without delay, providing all necessary features for testing, being highly cost-effective, handling huge volume efficiently, and providing great customer support.
Its easy-to-navigate interface aids in delivering clear vision and organization, especially for sales and business management.
Being able to pull reports in Salesforce Sales Cloud based on any of the fields that we have there and then building logic on those fields saves me time and also gives me visibility into what's going on with my teams across multiple departments, which is very helpful for us.
The Einstein Analytics and the inbuilt reporting are very useful for keeping track of pipeline movement.
| Product | Mindshare (%) |
|---|---|
| Salesforce Sales Cloud | 2.7% |
| OneSignal | 0.5% |
| Other | 96.8% |


| Company Size | Count |
|---|---|
| Small Business | 6 |
| Large Enterprise | 18 |
| Company Size | Count |
|---|---|
| Small Business | 56 |
| Midsize Enterprise | 25 |
| Large Enterprise | 43 |
OneSignal is a leading platform for customer engagement, empowering businesses to deliver personalized notifications, messages, and in-app experiences efficiently.
With its intuitive interface, OneSignal enhances communication by enabling businesses to connect with their audience through push notifications, email, SMS messaging, and in-app messages. It supports growth by helping businesses increase engagement, retention, and monetization. Trusted by numerous brands, OneSignal offers a scalable solution for marketers and developers aiming to boost customer interaction and satisfaction.
What are the key features of OneSignal?OneSignal implementation thrives across industries such as e-commerce, media, and finance. E-commerce benefits from timely push notifications about sales and updates. Media companies leverage OneSignal to disseminate breaking news, while financial services use it for secure communication with clients. Each industry maximizes audience reach through tailored messaging.
Salesforce Sales Cloud is a comprehensive tool lauded for its customization, ease of use, and integration capabilities. Its cloud-based nature offers seamless access and scalability, helping manage leads, opportunities, and workflows efficiently. Powerful reporting and dashboards enhance visibility and productivity.
Salesforce Sales Cloud serves as an essential aid for companies aiming to streamline sales processes. It integrates sales and marketing, manages customer data, and supports automation, which increases efficiency. Despite its expense and complex interface, its ability to forecast, track customer engagement, and automate key workflows stands out. Companies encounter challenges with system costs and integration issues, particularly regarding third-party applications and mobile functionality. Reporting and dashboards offer significant insights, although room for improvement exists. Licensing costs and storage fees are considerations for prospects, alongside the need for improved training and AI features. Users maximize the platform for sales pipeline management, forecasting, and operational analytics.
What are the most important features?Organizations across industries utilize Salesforce Sales Cloud from finance to healthcare for business development and CRM tasks. It is integral to managing accounts, leading pipelines, and aligning sales with marketing strategies. Firms improve customer relations and operational efficiency through its analytics and reporting capabilities.
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