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OneSignal vs Pega CRM comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

OneSignal
Ranking in CRM
16th
Average Rating
8.4
Reviews Sentiment
7.4
Number of Reviews
9
Ranking in other categories
No ranking in other categories
Pega CRM
Ranking in CRM
35th
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
10
Ranking in other categories
CRM Customer Engagement Centers (10th)
 

Mindshare comparison

As of August 2026, in the CRM category, the mindshare of OneSignal is 0.4%. The mindshare of Pega CRM is 0.9%, down from 1.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Mindshare Distribution
ProductMindshare (%)
OneSignal0.4%
Pega CRM0.9%
Other98.7%
CRM
 

Featured Reviews

Lowawot Alice - PeerSpot reviewer
Marketing Director at UPS
Targeted push campaigns have increased conversions and are driving more repeat customer purchases
OneSignal has positively impacted my organization by allowing us to reduce our cost of customer acquisition and increase our conversion rate from 40 to 65%. We have also increased our conversion rate to 30%. Additionally, OneSignal has allowed us to grow our number of subscribers organically, driving more website traffic and increasing sales engagement and campaigns from 50% to 65%. Since we are able to send more push notifications to our subscribers on their preferred device, we can reach out to them and they can see what we offer as services, enabling them to subscribe to our platform. This allows us to drive more website traffic, increase sales, enhance sales engagement, and drive more productivity. OneSignal offers the best features, including sending instant notifications without delay, providing all necessary features for testing, being highly cost-effective, handling huge volume efficiently, and providing great customer support.
Srinivas Ganisetti - PeerSpot reviewer
AVP/Sr Analyst Apps at a financial services firm with 10,001+ employees
Case management feature is valuable but the pricing is expensive
I would like to suggest the solution but it really depends on your specific requirements, your business use cases and future plans. There is a significant investment involved in this solution and therefore it is very crucial to reevaluate your future necessity including automation potential and modernization plans. I would suggest that you select any kind of solution and explore alternatives of similar functionalities at a lower cost. This might help you to achieve more with less. In my experience, I would rate it between seven to eight because it offers robust capabilities. But please be aware that other BPM tools are emerging with similar features at a lower cost. Pega CRM is perceived as bulk care compared to order tools, as many of its capabilities are potentially underutilized. I would rate it 7 out of 10.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"OneSignal has positively impacted my organization with increased sales attributed to it, a higher number of monthly visitors, increased customer loyalty, and it keeps users coming back, supporting customer retention."
"OneSignal is my main choice for push notifications because I believe it is the best option available."
"OneSignal has positively impacted our organization by increasing our conversion rate from 27% to 40% and our retention rate from 43.4% to 55.5%, and it has been a very great tool because OneSignal has allowed us to grow the number of subscribers in a short time organically."
"If your organization does not have a quick solution for managing a mail list or push notifications, this service is definitely worth a try."
"Since we started using OneSignal, we have seen improvement in our organization, as we have been able to reduce the CAC by 40%, increase our conversion rate to 30%, maintain an average retention rate of our customers at 45.5%, and seen it being very cost-effective because it is affordable while increasing user engagement and our brand awareness."
"OneSignal has positively impacted my organization by allowing us to reduce our cost of customer acquisition and increase our conversion rate from 40 to 65%."
"OneSignal has positively impacted my organization as it has been very easy to use, even for our marketing department, and it has increased our engagement, user engagement, increased our user retention, and increased our brand awareness from 20 to 45%."
"OneSignal has been an all-around better platform for our needs."
"This is all about one use case where we are basically orchestrating all the different systems into one system and making sure that all the information is presented on one page, which improves the efficiency and results in a good experience for the customer."
"It also reduces the duration per call, and it ensures a first time resolution of the issue."
"The most valuable feature is the ability to pull information about the customer on-the-fly so they feel the interaction is more personal."
"Great flexibility and its locking mechanism enable multiple users to work on the same case seamlessly."
"One of the most valuable features of Pega CRM for our team's productivity is its ease of setup, thanks to its configuration-driven approach."
"The solution is very easy to use."
"We can effortlessly manage the data within it, and it offers ease of use and high flexibility to present the data across various vendors."
"The case management feature is really valuable."
 

Cons

"OneSignal needs some improvements, such as scheduling to multiple mediums can be a bit difficult."
"OneSignal can be improved by developing features faster per user requirement."
"OneSignal is somewhat expensive, especially when you have a lot of subscribers."
"OneSignal has a big opportunity to be overused, however."
"I would appreciate more design choices for in-apps, and I also think that more analytics would be beneficial."
"I am not certain how OneSignal works for SMS messaging as I have not yet tried it, and I would not necessarily recommend it for in-apps especially if they are very rare."
"OneSignal can be improved by addressing the expensive pricing of $309 per month for approximately 100,000 subscribers."
"Because I haven't found any special features from this platform, as there are other similar platforms online for such features."
"For many of the clients, they have a separate system or separate layer of UI and a separate layer of the business rules engine, which Pega has taken care of in the recent releases."
"They should enable the data-driven streaming feature inside it."
"It would be beneficial to enhance the pricing and support implementation options as they are currently quite expensive."
"The solution has room for improvement around decisional and real-time data analysis."
"The disadvantage of the tool stems from the fact that it does not allow users to make database-level modifications."
"The UI is lagging and needs to be improved."
"The UI should be improved."
"There has been a common acknowledgment among customers that this solution is an expensive tool and they often opt for cheaper tools like Comodo"
 

Pricing and Cost Advice

Information not available
"It is expensive."
"The pricing is on the higher side."
"We have numerous uses of the solution in our organisation. Almost 72 applications are integrated with Pega CRM, and some of them are shutting down for various reasons including the high licensing costs. There is a strong focus in the market and offices on cost reduction."
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Top Industries

By visitors reading reviews
Construction Company
41%
Comms Service Provider
10%
Financial Services Firm
9%
Manufacturing Company
8%
Financial Services Firm
18%
Construction Company
10%
Manufacturing Company
9%
Educational Organization
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business4
Large Enterprise18
By reviewers
Company SizeCount
Midsize Enterprise2
Large Enterprise8
 

Questions from the Community

What is your experience regarding pricing and costs for OneSignal?
OneSignal is a very cost-effective and highly affordable tool.
What needs improvement with OneSignal?
For the product itself, I would say it's well-structured, but eventually, we didn't go for it because the engineering team suggested that we can use AI to automatically create such features. Even a...
What is your primary use case for OneSignal?
My team has been using OneSignal as a trial a few months ago. We are trying OneSignal because we have some education programs with one of our partners, so we were thinking about maintaining a mail ...
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Comparisons

 

Also Known As

No data available
Chordiant
 

Overview

 

Sample Customers

Information Not Available
The State of Maine, Aegis, Aegon, AIG Japan, ING
Find out what your peers are saying about OneSignal vs. Pega CRM and other solutions. Updated: August 2026.
909,725 professionals have used our research since 2012.