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Matillion Data Productivity Cloud vs Zapier comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Mar 31, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Matillion Data Productivity...
Ranking in Cloud Data Integration
9th
Average Rating
8.4
Reviews Sentiment
7.4
Number of Reviews
27
Ranking in other categories
No ranking in other categories
Zapier
Ranking in Cloud Data Integration
10th
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
41
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of May 2025, in the Cloud Data Integration category, the mindshare of Matillion Data Productivity Cloud is 3.4%, down from 4.7% compared to the previous year. The mindshare of Zapier is 2.0%, up from 1.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Data Integration
 

Featured Reviews

Tomáš Hronek - PeerSpot reviewer
Used for wrangling or transforming data from sources like S3 and Databricks
I use Matillion ETL for wrangling or transforming data from sources like S3 and Databricks The most valuable feature of Matillion ETL is the UI experience in which you can drag and drop most of the transformation. Sometimes, we have issues with the solution's stability and need to restart it for…
FrankHo - PeerSpot reviewer
Though the tool offers a visually appealing UI, it needs to improve its documentation
With Zapier, improvements are required in the areas of concerns like bugs, ease of use, and documentation. The product has many bugs, so users have to wait for a period ranging from five minutes to an hour to see where the Zap went. In Zapier, Zaps aren't very understandable owing to the way they work. As a user, you would think that in Zapier, a Zap works in a particular way once you set it up, but it won't happen. At times, some Zaps can interfere with each other, because of which there might be infinite loops that may occur, owing to which multiple Zaps continue to run or break down in general, after which nothing would run in your environment. You would not be notified about the breakdown of Zaps. The bugs in the product may be considered to understand or get an explanation of how Zaps works between software systems, so for something between Gmail and HubSpot, Zapier would explain through better documentation what would work and what wouldn't work. Maybe if Zapier had better functionality with Python or any other coding language in general, it would make the product a lot better.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It is an incredibly user-friendly and intuitive tool, making the learning curve quite smooth"
"The tool's middle-dimensional structure significantly simplifies obtaining the right data at the appropriate level. This feature makes deploying our applications easier since we utilize a single source without publishing data from various sources."
"The product has a good user interface."
"It takes less than five minutes to set up and delivers results. It is much quicker than traditional ETL technologies."
"The most valuable feature of Matillion ETL is its ease of use. If you have had some experience with other solutions, such as Snowflake, the use of this solution will be simple."
"It is pretty user-friendly, even for people who aren't super technical."
"It has good integrations with Amazon Redshift and other AWS services."
"Matillion ETL is one hundred percent stable."
"Zapier's interface, for me, is the solution's greatest value proposition. It is designed and developed for people who don't have a clue about what they're trying to do. It has a very user-friendly interface."
"The ability to connect web applications to trigger actions in another app after having enriched, formatted, delayed, grouped, and filtered is really valuable for many businesses."
"The most valuable feature of Zapier is it saves me time doing repetitive tasks."
"Zapier luckily has a wide range of integrations, I would say."
"What's most valuable in Zapier is its simplicity, seamlessness, and smooth plug-in, so you won't need to build code for every action. I'm not a developer, but I can use Zapier."
"The initial setup is pretty easy to do."
"The connection between Facebook lead forms and MailChimp integrations is the most valuable feature."
"Zapier is user friendly and makes it easy to integrate different tools. It has a drag and drop functionality which makes it easy to connect environments."
 

Cons

"I found some of the more complex aspects of ETL challenging, but I grasped the concepts fairly quickly."
"There are problems with GCP connectivity. Specifically, connections to BigQuery for extracting information are complex, and the optimization of the extraction process requires improvements."
"While the UI is good, it could be improved in its efficiency and made easier to use."
"In the next release, we would like to have connections to more databases."
"When using the SQL loader type there were not a lot of pre-processing features for the data. For example, if there is a table with twenty columns, but we only want to load ten columns. In that case, we can use a security script to select the specific columns needed. However, if we want to perform extensive pre-processing of the data, I faced some challenges with Matillion ETL. I did not encounter many challenges, but my overall experience is limited as I only have three years of experience."
"Matillion’s on-premises capabilities don’t allow you to build something customized."
"The current version is a bit more limited because it's on a virtual machine, and everything executes on that one virtual machine."
"The product's scalability needs improvement. Perhaps adding more connectors would be beneficial."
"I think that this solution should have more apps connected to it."
"There is room for improvement in the support. They are not responsive, and they don't take much time to get resolved."
"Being able to share Zaps and organize them with teammates would allow sharing and refining scenarios and even combining steps that require different people's credentials."
"It is not worth the money if you have a little bit of a technical mind...Zapier is not able to set up different modules. When automation doesn't work, it's not that easy to find why it didn't work."
"The user interface for Zapier could be improved. It also takes some time to sync the data between different environments."
"System-to-system is fine, but when it comes to system-to-user, where Zapier is helping to communicate to a user, that's a one-way communication. If that user has to perform some action on that notification, the action isn't handled by Zapier. So there's no way to orchestrate that and it's very cumbersome."
"The pricing could be a little cheaper."
"Zapier could be a little faster, but that might not be possible. I would encourage Zapier to make more API endpoints for each application"
 

Pricing and Cost Advice

"A rough estimation of the cost is around 20,000 dollars a month, however, this is dependent on the machine used and how Matillion ETL is used."
"I think it is cost conscious. It used to be very cheap and they have more recently bumped up the pricing, so it is competitive now."
"Purchasing it through the AWS Marketplace is pretty convenient. There is a little bit of back and forth in terms of the licensing based on the machine size, but it seems to have worked out well. it is convenient to have it all as part of our AWS billing."
"The solution is very cheap. You're paying $2.50 an hour and if you set your service up, which you can do, you're not getting charged. Currently, our ETL process is just an overnight process that runs for about an hour. I can start and stop my server just for an hour if I want to and spent $2.50 a day for an ETL solution. There are no additional costs."
"I have heard from my manager and other higher ups, "This product is cheaper than other things on the market," and they have done the research."
"The solution's pricing is not based on the licensing cost but on the running hours when the Matillion instance is up and running."
"The product must improve its pricing."
"It is cost-effective. Based on our use case, it's efficient and cheap. It saves a lot of money and our upfront costs are less."
"It's very straightforward licensing. There's only one cost you have to pay, and if you want a relevant pricing plan, I think you have two or three different models or packages which include the number of notifications or Zaps, as they call it, that you can program."
"Zapier's price is good."
"There is a free plan that is, of course, limited. However, it allows you to understand and check true scenarios for a while."
"Think your Zaps through to make sure you don't use more Zaps than you need."
"The price of Zapier is approximately $75 monthly."
"Per task, there is a monthly plan involving 15 euros...Also, in different forms, they just give you the ability to use different features. They charge 18.58 euros for the first standard plan, which includes 750 tasks. So, it is about 25 cents per task."
"The product is reasonably priced."
"It's very affordable."
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Top Industries

By visitors reading reviews
Financial Services Firm
18%
Computer Software Company
16%
Manufacturing Company
9%
Healthcare Company
5%
Computer Software Company
15%
Financial Services Firm
10%
University
9%
Educational Organization
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Matillion ETL?
The new version with the Productivity Cloud is very simple. It's easy to use, navigate, and understand.
What is your experience regarding pricing and costs for Matillion ETL?
While pricing can be an issue compared to other solutions, Matillion Data Productivity Cloud offers discounts and special deals, especially when dealing with high-volume clients or fewer existing c...
What needs improvement with Matillion ETL?
There are problems with GCP connectivity. Specifically, connections to BigQuery for extracting information are complex, and the optimization of the extraction process requires improvements. I raise...
What do you like most about Zapier?
The product's most valuable feature is automation.
What is your experience regarding pricing and costs for Zapier?
The pricing is suitable. It's not cheap, but not expensive.
What needs improvement with Zapier?
The pricing could be a little cheaper.
 

Also Known As

Matillion ETL for Redshift, Matillion ETL for Snowflake, Matillion ETL for BigQuery
No data available
 

Overview

 

Sample Customers

Thrive Market, MarketBot, PWC, Axtria, Field Nation, GE, Superdry, Quantcast, Lightbox, EDF Energy, Finn Air, IPRO, Twist, Penn National Gaming Inc
BuzzFeed, Groupon, Spotify, Columbia University, FOX
Find out what your peers are saying about Matillion Data Productivity Cloud vs. Zapier and other solutions. Updated: April 2025.
850,760 professionals have used our research since 2012.