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Magic xpa Application Platform vs Salesforce Platform comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Mar 4, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Magic xpa Application Platform
Ranking in Mobile Development Platforms
13th
Average Rating
8.4
Reviews Sentiment
7.0
Number of Reviews
10
Ranking in other categories
Application Server (10th), Application Infrastructure (14th)
Salesforce Platform
Ranking in Mobile Development Platforms
3rd
Average Rating
8.2
Reviews Sentiment
6.9
Number of Reviews
97
Ranking in other categories
PaaS Clouds (8th), Rapid Application Development Software (5th), Low-Code Development Platforms (6th), No-Code Development Platforms (2nd), Business Orchestration and Automation Technologies (12th)
 

Mindshare comparison

As of June 2026, in the Mobile Development Platforms category, the mindshare of Magic xpa Application Platform is 3.4%, down from 4.1% compared to the previous year. The mindshare of Salesforce Platform is 6.6%, down from 7.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Mobile Development Platforms Mindshare Distribution
ProductMindshare (%)
Salesforce Platform6.6%
Magic xpa Application Platform3.4%
Other90.0%
Mobile Development Platforms
 

Featured Reviews

Mylsamy T. - PeerSpot reviewer
Senior Associate - IT at Himalaya Wellness Company
Enables us to develop more than 90 applications in-house, which are used across our organization
It's a bit difficult to work with purely web-based applications to get the data and display it. There have been a few times when the connection was disconnected between the server and your browser. The connectivity on browser-built applications needs to be improved. The mobile application development could be easier. They could include different external applications, like finger sensors. I'm not sure whether it's in version 3.8 or not.
Sharmila-K - PeerSpot reviewer
Cloud Transformations and Infrastructure Delivery Manager at a university with 10,001+ employees
Integration processes improve but scripting requires effort
The updates, pricing part, and upgrades to the products are some of the most valuable features with the Salesforce Platform.With the Salesforce Platform, I have minimal experience of approximately one and a half years. I get minimal exposure, once every three or two months, especially during holidays. The Salesforce Platform is connected to the cloud, which is beneficial. When it is integrated with different tools such as Microsoft BI Analytics, it helps us analyze much better. Currently, the integration itself is tricky as we have to use extensive scripting. It should be more of a plug-in and use solution. That is the only issue I see, but otherwise, I appreciate it.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Typically an experienced Magic developer can do the work of two to three experienced C#/.NET developers."
"Without the need to compile code, the time spent in the development cycle is greatly reduced, allowing the programmer to test modifications to a program immediately after they have been saved."
"My employees can develop and deploy something in a matter of hours."
"What I found most valuable in the Magic xpa Application Platform is that it has a client-server and web browser technology that's perfect for company users."
"The best feature of Magic is the development time. The time it takes to develop something is incredibly fast if you compare Magic with, for example, Java."
"The ability to use the same development environment for both Windows and Android applications. Magic xpa also supports iOS applications."
"The speed of development is the quickest for any tool on the market."
"Magic is rapid, it's a tool which we use to develop, change and maintain our programs, and xpa has a lot more features onboard and it gives us the opportunity to do such things so that we can easily adapt and maintain our programs, giving us certain benefits to stay with our customers and the market."
"What we like the most about it is the fact that it helps us track the record of our projects. It keeps everything on one interface, facilitating the operations and planning."
"The interface makes it an easy solution to use."
"Salesforce is the best one out there."
"The updates, pricing part, and upgrades to the products are some of the most valuable features with the Salesforce Platform."
"We used it for providing a 360 view of the customers from within Salesforce, so a lot of data got presented there, for which we used Einstein Analytics, and the Einstein Analytics dashboards were really great."
"The process and the workflows are amazing."
"Stability is more than adequate."
"I found the ease of use most valuable in the Salesforce Platform. I also found the platform pretty light."
 

Cons

"Support is very bad."
"Debugging .NET snippets is not possible, so it lacks the effects to solve problems. First you have to write and test your .NET code in VS, then you have to copy the .NET code in Magic xpa because there is almost nothing to debug it."
"I would like to see a spell checker included with optional language support. Currently, this has to be purchased from a third-party."
"The Android environment is missing a number of functions for file/folder manipulation, sending receiving text messages (SMS) and the menuing options are limited. For now, it is left to the developer to write his/her own Java functions to include in the APK."
"The user interface could be improved to be more friendly for developers."
"Support is very bad. The main focus is placed on their own customers, big banks and big insurance companies, so those, like us, who are independent software vendors, are ignored."
"It is missing basic charting tools for bar/pie/series charts. It is left to the developer to acquire and deploy charting tools or the customer to purchase a third-party reporting tool to produce charts."
"The ability to display page up, page down, top and bottom buttons along the scroll bar would make my mouse-reliant customers happy."
"There's a learning curve. It was a bit hard to understand the logical way of working with it, just at the beginning."
"There needs to be more documentation."
"Currently, the integration itself is tricky as we have to use extensive scripting. It should be more of a plug-in and use solution."
"I would like to see the organizational details improved to make it less difficult to bring new clients on board."
"Salesforce introduces a lot of products and sometimes rebrands them, causing confusion. They acquire products like W and retain their names, creating confusion in the market. This confusion isn't related to the product's functionality but rather its positioning and rebranding. For instance, what was once known as Community Cloud is now referred to as Experience Cloud. This can be confusing for business leaders."
"The reporting for Salesforce could be approved. It is a manual process and it would be useful to have a guide or videos on how to generate reports or any other cool things that you could do with the platform."
"Salesforce Platform is a bit expensive compared to other CRM products, which is a drawback."
"The reporting functionality is very granular and you can do a lot with it, but unfortunately, it's not very intuitive."
 

Pricing and Cost Advice

"The main problem with the Magic xpa Application Platform is pricing. You have to pay a lot of money for development, and you also have to pay a lot for the deployments and runtime, while in most competitors, you have to pay a lot for one of the two and not both."
"The cost for developers is high because you have to pay for licenses as well as runtime."
"Magic is not the cheapest IDE out there. If you are considering Magic xpa, you should do a cost-benefit analysis to feel comfortable with your decision. The Magic sales staff is very helpful in providing pricing."
"The licensing cost varies because nowadays Magic has tailor-made offerings for clients. I think the solution is worth the money."
"There are different licenses, we have the application and the online application. There are two different licenses for two different program sites for the Magic xpa Application Platform."
"The licensing is too costly."
"It's not cheap. The licenses are not cheap. Not at all. They cost much money. There are other tools with free licenses but Magic asks for a lot of money."
"My clients have to purchase additional licenses in order to use what I built. It's not a fair approach."
"The cost is reasonable for the corporations I work for. I would say an average would be around $100 per month per user."
"The licensing is per user per month, which we took out a contract on a long time back. It's really an okay price for what solutions are available and for how many features and what kind of functionality you get."
"The solution is fairly priced."
"For the number of people that are using Salesforce Platform in my organization, I feel the price is reasonable."
"The price varies depending on the cloud."
"It is expensive. Licensing is on an annual basis."
"It is quite expensive. Its developers come at a premium cost, which makes it expensive."
"The cost of this solution depends on negotiations. It is somewhere between expensive and reasonable. There is always additional costs for consulting services. It's the kind of solution that requires consulting, but it is not a licensing cost. It is a consulting cost. It is CAPEX versus OPEX."
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Top Industries

By visitors reading reviews
Manufacturing Company
16%
Comms Service Provider
12%
Financial Services Firm
12%
Construction Company
10%
Financial Services Firm
12%
Manufacturing Company
8%
Construction Company
7%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise2
Large Enterprise1
By reviewers
Company SizeCount
Small Business40
Midsize Enterprise25
Large Enterprise44
 

Questions from the Community

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Do you build applications using low-code or pro-code builders on Salesforce Platform?
At my organization, we have only used Salesforce Platform's low-code builder. The reason for this is not because we do not like the pro-code option, but because we do not see the need of using it, ...
 

Also Known As

uniPaaS
Salesforce1, Force.com, Salesforce App Cloud
 

Overview

 

Sample Customers

ADD, Cape plc, Adecco, Kuno Kinzoku Industry Co., GE Capital, Dove Tree, CBS Outdoor, Paris-Nord Villepinte Exhibition Center, Allstate Life Insurance Company, Titan Software Systems
ADP
Find out what your peers are saying about Magic xpa Application Platform vs. Salesforce Platform and other solutions. Updated: June 2026.
900,747 professionals have used our research since 2012.