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IQVIA Orchestrated Customer Engagement vs Salesforce Sales Cloud comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IQVIA Orchestrated Customer...
Ranking in CRM
48th
Average Rating
7.0
Reviews Sentiment
6.1
Number of Reviews
1
Ranking in other categories
No ranking in other categories
Salesforce Sales Cloud
Ranking in CRM
3rd
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
118
Ranking in other categories
Opportunity Management (1st), Sales Force Automation (2nd), Conversation Intelligence Software (4th)
 

Mindshare comparison

As of September 2026, in the CRM category, the mindshare of IQVIA Orchestrated Customer Engagement is 0.6%, up from 0.6% compared to the previous year. The mindshare of Salesforce Sales Cloud is 2.4%, down from 3.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Mindshare Distribution
ProductMindshare (%)
Salesforce Sales Cloud2.4%
IQVIA Orchestrated Customer Engagement0.6%
Other97.0%
CRM
 

Featured Reviews

Jaemin Baek - PeerSpot reviewer
Dx Strategist at SK Telecom
Has 360 degree customer view but needs to improve workflow
Because Salesforce is a cloud solution, sometimes we have issues with speed. We experience a lot of delays. The data queries are at times separated and do not match properly. To obtain insights from data, we need to map or match the datasets and define the relationships between them. However, in Salesforce it is very difficult to define relationships between datasets. They do not provide any customization features; they are all global/standard. Because the sales department needs many functions to deal with sales or government policies, like taxes, they cannot develop the features in OCE. As a result, we cannot provide Salesforce as a single solution. The workflow process is not complete. They need to achieve more knowledge and experience in this industry.
Jonny Katz - PeerSpot reviewer
VP of Business Operations at PeerSpot
Uses data-driven insights to improve workflows and highlights a need for simpler automation tools
Salesforce Sales Cloud can be improved in several areas. First, the UI is an area for enhancement. Even though they've launched Lightning, it's clunky at times with page load speeds. It also needs to be made extremely more user-friendly. For new people using Salesforce Sales Cloud, there is a steep learning curve. Additionally, giving non-admins the ability to make changes on the fly is something that I feel is necessary. Currently with Salesforce Sales Cloud, you need to have a consultant. It's hard to build the flows or workflows. Making it easier for that end-user who's not so technically minded to help themselves is essential. I choose seven out of ten because I think you need a consultant or a consulting company to help you build it out. Certain changes should be made much easier and more user-friendly where an admin can do it. The automation processes need to be much simpler. If you're looking at other tools out there, for example SalesLoft or HubSpot, it's much easier to build those workflows and do automation.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"As a result, many people can access the data and gain insights."
"I've found the customer 360 degree view to be valuable."
"The most beneficial aspect of Salesforce Sales Cloud is my development life cycle will have been shortened."
"My primary use case is for business opportunities, following sales and pre-sales actions, and contacting customers."
"Salesforce Sales Cloud has positively impacted my organization as the old excuse where a lot of people used to prefer working in Excel has been eliminated, and nowadays we have a system that's built around our business needs, which helps us optimize processes, make processes much shorter, and give us insights into sales cycles and how to improve them."
"It gives us great visibility into tracking opportunities and interactions with customers through email and phone conversations."
"From a personal perspective, one of the key things Salesforce.com provides us is insight into our business that would be difficult to achieve otherwise."
"The solution has provided our company with a common platform, a common process, and has created a common skill set, and institutional awareness of major transactions."
"There is a ton of information on the dashboard. Reports are also there for us. We can analyze information across the team and across a period, such as quarterly or annually."
"Salesforce Sales Cloud is extremely stable."
 

Cons

"Because Salesforce is a cloud solution, sometimes we have issues with speed. We experience a lot of delays."
"I would like if Sales Cloud had the flexibility to create or edit the forms used to submit requests. Right now, they're fixed, and users can't edit them. Only administrators have editing privileges, so it takes too long to make changes."
"My rating for Salesforce Sales Cloud is seven. There are modern AI products that are now in the market offering better capabilities."
"There could be an option to change the price list without creating a new quote."
"Salesforce Sales Cloud can be improved in several areas. First, the UI is an area for enhancement. Even though they've launched Lightning, it's clunky at times with page load speeds."
"The cost could be lower. I would like to see a more affordable licensing model."
"I didn't use Salesforce too much, so I can't say much about it because I don't think it would be very accurate."
"If you don't have sysadmin rights, you can be hamstrung doing many things manually and one at a time."
"Salesforce has a built-in functionality called changesets to move functionality from the sandbox and into production. That's a little dated now, and it's not very good for version control or backups."
 

Pricing and Cost Advice

"OCE is less expensive than Veeva, for instance."
"Not the cheapest"
"Being license based, the license varies by type. The pricing is considered average."
"It is alright for now because we ended up getting a discount off the base price. So, for now, it is okay. We may have to renegotiate when we get more users, and I don't know if the price would stay the same or increase. It has just a standard licensing fee. If you end up hiring a consultant for implementation, you will have to pay for the implementation. Other than that, there are no additional fees."
"I have found Salesforce Sales Cloud to be expensive. However, it is the number one CRM solution in the world. It is worth the money."
"The tool's pricing is based on the number of users. It has a different pricing for 0-100 and another for 100-500 users."
"The price of the product is very high. I rate the product price a ten on a scale of one to ten, where one means low price, and ten means expensive."
"Implementation and add-ons may be additional costs."
"The price of Salesforce Sales Cloud could be reduced. It is expensive."
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Top Industries

By visitors reading reviews
No data available
Construction Company
12%
Financial Services Firm
12%
Manufacturing Company
9%
Outsourcing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business56
Midsize Enterprise25
Large Enterprise43
 

Questions from the Community

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What needs improvement with Salesforce Sales Cloud?
Salesforce Sales Cloud can be improved in several areas. First, the UI is an area for enhancement. Even though they've launched Lightning, it's clunky at times with page load speeds. It also needs ...
What is your primary use case for Salesforce Sales Cloud?
Salesforce Sales Cloud serves as our primary tool for our sales team and reviews team to document and keep all our information in one place as a source of truth. We use it to manage our business pr...
 

Also Known As

IQVIA OCE
Sales Cloud, SFDC, Salesforce
 

Overview

 

Sample Customers

Information Not Available
Coca-Cola Enterprises, Kuoni Global Travel Services, Financial Times, Just Eat, Jobsite, H.R. Owen, PlayerLayer, O2, DMGT, Philips, Xtreme.ie, Business Stream, Remote Asset Management, Dialogue Group
Find out what your peers are saying about Microsoft, Zoho, Salesforce and others in CRM. Updated: September 2026.
914,889 professionals have used our research since 2012.