Informatica Relate 360 vs Oracle Data Relationship Management comparison

Designed to run natively on Hadoop, Informatica MDM – Relate 360 helps organizations link business-critical master data about customers, products, suppliers, and more to behavioral, transactional, and interaction data. Out of billions of records representing millions of people, it can identify customers, their households, and their social relationships. By layering demographic, geographic, and psychographic data on top of those associations, organizations can uncover an intimate 360-degree social view of customers that serves as the data management foundation to support digital transformation.

Oracle Data Relationship Management helps proactively manage changes in master data across operational, analytical, and enterprise performance management silos. Users may make changes in their departmental perspectives while ensuring conformance to enterprise standards. Whether processing financial or analytical information, Oracle Data Relationship Management delivers timely, accurate, and consistent master data to drive ongoing operational execution, business intelligence, and performance management.