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IBM Cognos vs Workday Prism Analytics comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Cognos
Ranking in BI (Business Intelligence) Tools
11th
Average Rating
8.2
Reviews Sentiment
6.2
Number of Reviews
140
Ranking in other categories
Reporting (6th)
Workday Prism Analytics
Ranking in BI (Business Intelligence) Tools
34th
Average Rating
8.6
Reviews Sentiment
7.6
Number of Reviews
5
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of October 2026, in the BI (Business Intelligence) Tools category, the mindshare of IBM Cognos is 1.5%, down from 2.1% compared to the previous year. The mindshare of Workday Prism Analytics is 0.9%, down from 1.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Mindshare Distribution
ProductMindshare (%)
IBM Cognos1.5%
Workday Prism Analytics0.9%
Other97.6%
BI (Business Intelligence) Tools
 

Featured Reviews

RL
Senior Project Manager at BD
Data insights have transformed reporting speed and support faster, informed decisions
IBM Cognos makes it simple to create visually appealing products, and we are able to run about 1,000 reports on a daily basis while another 1,000 are run through the scheduler built into IBM Cognos Analytics. It offers triggering through the scheduler, which we use to confirm the completion of other processes needed to be available before the job is scheduled to run, allowing us to make data-driven decisions easily. Some of the best features that IBM Cognos offers are enterprise reporting, which enables us to create, customize, and run reports on sales trends, consumer sentiment, and many more; dashboard creation; and data exploration and analysis. We are able to use the drag and drop feature to create ad-hoc visualizations. Additionally, I find the AI-powered natural language query feature for data analysis and dashboard input to be very useful for a non-technical person to put queries around the spreadsheets data to get a quick answer. Building insights for accurate decision-making has been great. Moreover, we can package reports with data-backed insights for stakeholders in PDF and Excel format to support business ad-hoc cases, forecasting, and strategic recommendations on relevant tasks. Of all those features, the visual graphs, predictive analytics, and data cleansing feature makes the biggest difference for my team. IBM Cognos is deployed in my organization using a hybrid cloud setup with Amazon Web Services as our cloud provider.
Sarvesh Kumar Jha - PeerSpot reviewer
Senior Technology Consultant at PricewaterhouseCoopers
Provides great flexibility in terms of data transformation
I really like the flexibility the solution provides in terms of data transformation. Workday introduced Prism Analytics mainly because many clients wanted to merge data from different systems and then work with it to get some insights out of it. For that, they previously used tools like Power BI. Workday Prism Analytics gives you the power to do all the data transformations within Workday itself without taking out crucial data to a third system. I really like the way Workday has enabled Prism Analytics to be that one solution where you can bring everything. It also provides you the flexibility that things like the security model of Workday are still in place. You don't have to redo your security configuration if you do the data transformation outside Workday.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Cognos provides a multitude of reporting options and I love working with it."
"IBM Cognos is a robust governed platform with significant security features and provides excellent graphics and reporting."
"Comparing IBM Cognos to other applications, once a person is trained on it or they have developed a skill set to operate the application, it is best in its category."
"IBM Cognos has allowed our company to manage all the data we generate and helped us improve the results."
"The most valuable feature is the ability to quickly build cubes with Cognos Transformer."
"Moving away from a manual, Excel-based consolidation to a largely automated one has enabled us to reduce our reporting timelines."
"The icons and jobstreams provide a lot of structure, and are a lot easier to read and interpret than large scripts which can be hundreds of pages long."
"The most valuable feature is a single and integrated view of any number of heterogeneous data sources through a business perspective."
"The solution is stable and reliable, with minimal issues affecting its performance."
"The product is easier to use compared to other applications."
"The customer service and support are pretty good."
"I really like the flexibility the solution provides in terms of data transformation."
"Feature-wise, I feel that the solution's stability is good."
 

Cons

"I would like to have predictive and forecasting capabilities in Cognos. It's one thing to do reporting, and another thing to easily predict or forecast certain data points, which is very important for all the clients."
"The new version’s web interface isn't easy to use by 'regular' users. You must have technical skills to build reports."
"I would like them to reinclude PowerPlay. One thing that I am missing in the current Cognos is what was formally named PowerPlay."
"The technical support team’s response time is slow and needs to be improved."
"Customer Service: In Turkey, IBM Customer Service and Sales strategy is very bad. Their level of customer service quality is very very low."
"The main improvement required is to help users with the full vision about the product according to their need."
"This is an easy one: visualizations. While being able to use them to provide client-side filtering in Active reports is great, they are so far behind the functionality offered in the basic Cognos charts, it is almost laughable that they even offer them in the product."
"I would like to have the ability to drill down to the lowest level of granularity and still do it with speed."
"When you create certain objects, a lot of the time, the fields are text. They’re not numeric, date, or any other field type"
"One area for improvement in the solution is the ability to manually update individual rows or columns of data once it has been uploaded."
"It is not a very scalable product."
"The visualization techniques must be upgraded."
"There is not much flexibility in how we can add external data within Workday Prisma Analytics."
 

Pricing and Cost Advice

"There is some additional licensing that we needed to purchase because we were touching data outside of our core data platform. The cost was approximately $25,000 for the additional licenses, which were approximate 45 licenses. For the application itself, updates, and the core platform it was approximately $50,000. Giving a total cost of $75,000 annually for our usage of IBM Cognos."
"The solution is affordable."
"On a scale from one to ten where one is low pricing and ten is high pricing, I would rate this solution at eight."
"My company uses IBM Cognos with another IBM product, so I think only one license is used."
"I don't know the exact cost, but I believe Cognos is quite expensive, especially when it comes to the support consultants and the procedures that need to be applied."
"The cost of IBM Cognos it's more or less the same as most of the other solutions on the market. They're very competitive with the rest of the market and it is not the most expensive product."
"It's more expensive than similar solutions like Tableau and Power BI."
"The licensing costs are a little bit higher for IBM Cognos. I don't think there is any additional cost apart from the licensing charges."
"The solution is very expensive."
"I do not know of the licensing cost, but there are additional costs like 5,00,000 for recruitment modules."
"Based on whatever I have heard, Workday Prism Analytics is considered an expensive tool."
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Comparison Review

it_user79932 - PeerSpot reviewer
Senior Manager - BI Head with 5,001-10,000 employees
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Financial Services Firm
13%
Insurance Company
11%
Outsourcing Company
9%
Manufacturing Company
8%
Financial Services Firm
11%
Healthcare Company
9%
Construction Company
8%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business37
Midsize Enterprise24
Large Enterprise92
No data available
 

Questions from the Community

Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos Enter...
What needs improvement with IBM Cognos?
Regarding improvements for IBM Cognos, I think nothing yet about functionality, but I find the costs to be quite high for the enterprise system. However, since we need it, we continue to renew our ...
What is your primary use case for IBM Cognos?
My main use case for IBM Cognos at my place of work is primarily for business intelligence (BI), mostly for serving, and we appreciate it because it covers the full BI stack, including dashboards, ...
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Also Known As

Cognos, Cognos Analytics, IBM Cognos Analytics
Prism Analytics
 

Overview

 

Sample Customers

More than 23,000 leading organizations across multiple industries use Cognos. Some examples of Cognos customers include BMW Financial Services, Quinte Health Care, Troy Corporation, Michigan State University, and GKN Land System.
Denny's
Find out what your peers are saying about IBM Cognos vs. Workday Prism Analytics and other solutions. Updated: September 2026.
916,056 professionals have used our research since 2012.