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IBM Cognos vs SAP BusinessObjects Business Intelligence Platform comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.5
IBM Cognos offers enhanced decision-making, cost savings, and productivity, reporting over $650k annual savings through efficient, user-friendly systems.
Sentiment score
5.8
SAP BusinessObjects BI Platform yields high ROI in large deployments, despite steep costs, through efficiency and decision-making improvements.
I have seen a return on investment, as I mentioned earlier about time saving and productivity gains, with a consistent governed data model that reduces the risk of errors.
Sr. Project Manager at GlaxoSmithKline
I have seen a return on investment through improved decision making, as automated distribution and uptime, along with scheduled report delivery and bursting, have eliminated various manual emailing and delays, thereby saving time and cost.
Senior Project Manager at BD
Management can now drill down and view executive summaries for new products and fraud analytics quickly, resulting in less red tape during the decision-making process.
Vice President at a financial services firm with 10,001+ employees
The initial investment will be more, but the ROI is also good, so they can consider it if they're looking for something in the long run.
Associate Software Enginner at Siddaganga Institute of Technology
For most of my clients using the on-premises version of SAP BusinessObjects Business Intelligence Platform, the return on investment is positive due to its affordability and ability to handle diverse reporting needs while automating information distribution.
Data Analytics Manager at Dangote Industries Limited
I have seen a return on investment so far in the form of saved time and resources.
SAP Consultant at Sierra Digital Inc
 

Customer Service

Sentiment score
6.4
IBM Cognos customer service is mixed, with good technical support and resources, yet varying speed and consistency.
Sentiment score
6.5
Customer service for SAP BusinessObjects is mixed, showing both responsiveness and delays, with inconsistent technical support quality.
Our systems team, operating on a lot of Red Hat Enterprise Linux and maintaining long-term relations with IBM, benefits from good support coverage.
EDW Manager at a university with 1,001-5,000 employees
The customer support has been proactive, solution-oriented, and helpful whenever I have needed to reach out.
Senior Project Manager at BD
I rate technical support from IBM as eight out of ten, indicating a high quality of service.
head of commercial at Assimil8 Ltd.
I would rate their technical support as excellent.
IT at a marketing services firm with 10,001+ employees
I have experience with SAP technical support and have supported customers, including those in financial services.
Data Analytics Manager at Dangote Industries Limited
Sometimes, they forward my ticket to the technical team, especially when my issue involves technical aspects that basis people may not be familiar with.
SAP Consultant at Sierra Digital Inc
 

Scalability Issues

Sentiment score
7.4
IBM Cognos handles large-scale data needs efficiently, though performance can vary with hardware, integration, configuration, and user training.
Sentiment score
7.6
SAP BusinessObjects BI Platform efficiently scales for global enterprises, supporting thousands of users with seamless advanced analytics integration.
The scalability of IBM Cognos is very good, as it has continued growing with my organization's needs, allowing us to analyze and store a significant amount of data and handle our organization's growth efficiently.
Sr. Project Manager at GlaxoSmithKline
It can be scaled out to other teams, but requires building cubes and implementing policies.
head of commercial at Assimil8 Ltd.
The scalability of SAP BusinessObjects Business Intelligence Platform is adequate; it is very scalable and grows with my organization's needs.
Senior Data Engineer at LTI LATAM and Toubro Improtech
I rate the scalability of SAP BusinessObjects Business Intelligence Platform as a nine due to performance issues related to optimizing parts.
SAP Consultant at Sierra Digital Inc
 

Stability Issues

Sentiment score
7.2
IBM Cognos is stable and reliable, though issues can arise with server capacity, configurations, and during peak usage.
Sentiment score
6.9
SAP BusinessObjects BI Platform is stable and robust with proper configuration, despite occasional bugs and integration challenges.
I rate the stability of this solution as nine out of ten, indicating it is highly stable.
head of commercial at Assimil8 Ltd.
In my experience, IBM Cognos is stable, as I have not experienced any downtime or lagging issues.
Senior Project Manager at BD
When they tried upgrading from 4.2 to 4.3, they found it buggy in some reports, which was quite problematic.
Senior Consultant at Keyrus
 

Room For Improvement

IBM Cognos needs UI and mobile enhancements, better data visualization, improved support, and cost efficiency for user satisfaction.
SAP BusinessObjects BI Platform faces challenges in performance, integration, user experience, setup, flexibility, and costly licensing.
Integration with Azure login makes trouble.
Sr. Project Manager at GlaxoSmithKline
IBM Cognos can be improved by addressing its limited real-time data connectivity, as well as enhancing the endpoint experience and mobility, which currently is not satisfactory due to limited data blending.
Senior Project Manager at BD
IBM Cognos could improve by introducing different role types, such as viewer roles, user roles, and admin roles, along with assigning minor modules to specific individuals.
Vice President at a financial services firm with 10,001+ employees
I've worked with other tools, for example, Microsoft Power BI, which is visualization-wise very strong.
Senior Consultant at Keyrus
SAP BusinessObjects is expected to be phased out by 2027 as reports are moving to SAP Analytics Cloud.
SAP enterpise cloud architect at ECC Experienced Certified Consulting
I would appreciate integration with Outlook as an additional feature in the future to make it closer to a perfect score.
IT at a marketing services firm with 10,001+ employees
 

Setup Cost

IBM Cognos is costly compared to competitors but offers extensive features, with complex licensing and potential discounts available.
SAP BusinessObjects BI Platform's licensing is flexible but costly compared to alternatives, suited for large enterprises, budget-sensitive for smaller businesses.
Our central team negotiated a different price because multiple teams within our organization use IBM Cognos, bringing the price down to around $10 to $11 per user per month.
Vice President at a financial services firm with 10,001+ employees
I rate pricing as a four, meaning it is more expensive compared to other solutions.
head of commercial at Assimil8 Ltd.
My experience with pricing, setup cost, and licensing is positive, as the price is relatively competitive and affordable.
Senior Project Manager at BD
SAP BTP is an expensive solution.
Associate Software Enginner at Siddaganga Institute of Technology
The price is very competitive and reliable.
IT at a marketing services firm with 10,001+ employees
I rate the pricing for SAP BusinessObjects Business Intelligence Platform as a seven or eight.
SAP Consultant at Sierra Digital Inc
 

Valuable Features

IBM Cognos provides AI-powered insights, intuitive dashboards, and advanced reporting tools, enhancing automation, scalability, and comprehensive business intelligence.
SAP BusinessObjects BI Platform offers scalable, user-friendly reporting with robust features, enhancing decision-making and data governance.
The AI features in IBM Cognos helped me gain deeper insights into our business processes, enabling me to make data-driven decisions easily and understand which points need our attention and which areas of our business are performing well.
Senior Data Engineer at LTI LATAM and Toubro Improtech
I love the seamless and efficient data integration capability of IBM Cognos Analytics, where it allows us easy merging of data from various sources such as customer feedback and sales figures.
Sr. Project Manager at GlaxoSmithKline
Some of the best features that IBM Cognos offers are enterprise reporting, which enables us to create, customize, and run reports on sales trends, consumer sentiment, and many more; dashboard creation; and data exploration and analysis.
Senior Project Manager at BD
For calculations, SAP BusinessObjects Business Intelligence Platform outperforms all other tools such as Power BI and Tableau, showing more accuracy, reliability, and flexibility compared to all other BI tools worldwide.
SAP Consultant at Sierra Digital Inc
Since we started using SAP BusinessObjects Business Intelligence Platform, we have been able to make faster, data-driven business decisions based on actual data insights and data analysis, which has accelerated our ability to make better decisions for our business productivity.
Senior Data Engineer at LTI LATAM and Toubro Improtech
The best feature about it for me, and for them, is the fact that you have a universe that is well made.
Senior Consultant at Keyrus
 

Categories and Ranking

IBM Cognos
Ranking in BI (Business Intelligence) Tools
7th
Average Rating
8.2
Reviews Sentiment
6.2
Number of Reviews
139
Ranking in other categories
Reporting (4th)
SAP BusinessObjects Busines...
Ranking in BI (Business Intelligence) Tools
6th
Average Rating
7.8
Reviews Sentiment
6.9
Number of Reviews
112
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of February 2026, in the BI (Business Intelligence) Tools category, the mindshare of IBM Cognos is 1.3%, down from 3.8% compared to the previous year. The mindshare of SAP BusinessObjects Business Intelligence Platform is 2.3%, down from 4.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Market Share Distribution
ProductMarket Share (%)
SAP BusinessObjects Business Intelligence Platform2.3%
IBM Cognos1.3%
Other96.4%
BI (Business Intelligence) Tools
 

Featured Reviews

RL
Senior Project Manager at BD
Data insights have transformed reporting speed and support faster, informed decisions
IBM Cognos makes it simple to create visually appealing products, and we are able to run about 1,000 reports on a daily basis while another 1,000 are run through the scheduler built into IBM Cognos Analytics. It offers triggering through the scheduler, which we use to confirm the completion of other processes needed to be available before the job is scheduled to run, allowing us to make data-driven decisions easily. Some of the best features that IBM Cognos offers are enterprise reporting, which enables us to create, customize, and run reports on sales trends, consumer sentiment, and many more; dashboard creation; and data exploration and analysis. We are able to use the drag and drop feature to create ad-hoc visualizations. Additionally, I find the AI-powered natural language query feature for data analysis and dashboard input to be very useful for a non-technical person to put queries around the spreadsheets data to get a quick answer. Building insights for accurate decision-making has been great. Moreover, we can package reports with data-backed insights for stakeholders in PDF and Excel format to support business ad-hoc cases, forecasting, and strategic recommendations on relevant tasks. Of all those features, the visual graphs, predictive analytics, and data cleansing feature makes the biggest difference for my team. IBM Cognos is deployed in my organization using a hybrid cloud setup with Amazon Web Services as our cloud provider.
Declan Dempsey - PeerSpot reviewer
Senior Consultant at Keyrus
Provides efficient data reporting while needing easier deployment and improved interface
Users tend to put everything into Excel, though I try to discourage this. The best feature about it for me, and for them, is the fact that you have a universe that is well made. This means you don't have those months that get assigned. You can just get to the point and get a report very quickly. Unfortunately, in some ways, it's a double-edged sword because it becomes more of a self-service ETL, even for the reporting team. If you have a decent universe and you just want to quickly get something together, it's very usable. Compared to Click, you can drop those reports very quickly.
report
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Comparison Review

it_user79932 - PeerSpot reviewer
Senior Manager - BI Head with 5,001-10,000 employees
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Financial Services Firm
14%
Insurance Company
10%
Manufacturing Company
9%
Government
7%
Financial Services Firm
14%
Computer Software Company
9%
Manufacturing Company
9%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business34
Midsize Enterprise23
Large Enterprise90
By reviewers
Company SizeCount
Small Business32
Midsize Enterprise19
Large Enterprise67
 

Questions from the Community

Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos Enter...
What do you like most about IBM Cognos?
The solution's most valuable feature is its ease of use, which makes it easily compatible with other tools.
What needs improvement with IBM Cognos?
Since IBM Cognos is a futuristic platform with many robust features, it takes time to grasp all the features and how they work, so there is a learning curve. The more I use this platform, the more ...
Seeking lightweight open source BI software
There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows: 1) If you have legacies of SAP, Oracle - look for SAP...
Tableau vs. Business Objects - Which is a better solution for visualization and analysis?
Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have been working on and off Tableau for about a year, but getting to work on it consta...
 

Also Known As

Cognos, Cognos Analytics, IBM Cognos Analytics
SAP BusinessObjects BI Platform, SAP BusinessObjects, Business Objects
 

Overview

 

Sample Customers

More than 23,000 leading organizations across multiple industries use Cognos. Some examples of Cognos customers include BMW Financial Services, Quinte Health Care, Troy Corporation, Michigan State University, and GKN Land System.
SRAM, Kennametal, Fairfax Water, British American Tobacco, Velux, and FedEx.
Find out what your peers are saying about IBM Cognos vs. SAP BusinessObjects Business Intelligence Platform and other solutions. Updated: February 2026.
882,260 professionals have used our research since 2012.