Freshsales vs Qualtrics XM Platform comparison

Freshworks and Qualtrics are both solutions in the Social CRM category. Additionally, 100% of Freshworks users are willing to recommend the solution, compared to 100% of Qualtrics users who would recommend it.

Freshsales

Read 12 Freshsales reviews

3,676 Views
3,051 Comparison Views

100% willing to recommend

Qualtrics XM Platform

Read 19 Qualtrics XM Platform reviews

4,391 Views
703 Comparison Views

100% willing to recommend

Freshsales

Qualtrics XM Platform

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Executive Summary

We performed a comparison between Freshsales and Qualtrics XM Platform based on real PeerSpot user reviews.

Find out what your peers are saying about Sprinklr, Sprout Social, HootSuite and others in Social CRM.

To learn more, read our detailed Social CRM Report (Updated: May 2026).

Buyer's Guide

Social CRM

May 2026

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Helped 902,894 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

ROI

Sentiment score

7.0

Freshsales boosts ROI through automation, efficient data management, improved document organization, and is favorably compared to pricier CRMs.

Sentiment score

6.7

Qualtrics XM enhances workflows, integrates software for data insights, and is favored for automating surveys and feedback collection.

We have saved a good amount of money compared to other CRMs such as Salesforce and HubSpot, which have much higher costs.

Arjun Bn

Business Development Manager at a consultancy with 1-10 employees

I have also increased my overall sales by about 25% after the introduction of Freshsales because I am having more qualified leads than before with the help of Freshsales.

Sumesh Gansar

Product Marketing Manager at Samsung

Fewer employees are required based on the automation that we created.

Manojkumar Reddy

Associate Technology Consultant at a tech vendor with 10,001+ employees

For more quotes and insights, download the Freshsales report

It is the Ferrari of XM platforms.

Romina Dorola

Head Of Vo C Strategy & Customer Success at TheX

It is already compatible with every application that we are using and is something standardized in Roche.

Singh Aman

Generative AI Engineer at Tata Consultancy

The difference in getting a 4.5 stars to a 4 stars to a 3.5 stars can be just one point.

Bryan Jeppsen

Market Research Manager at a insurance company with 1,001-5,000 employees

For more quotes and insights, download the Qualtrics XM Platform report

Customer Service

Sentiment score

5.7

Freshsales customer service is generally praised, though some find technical support slow, especially with complex issues and escalations.

Sentiment score

6.2

Qualtrics XM support is praised for responsiveness but occasionally criticized for slow resolutions, with some users preferring community resources.

The customer support experience is wonderful, providing 24/7 availability with knowledgeable agents who can effectively address issues.

Arjun Bn

Business Development Manager at a consultancy with 1-10 employees

They are very knowledgeable, very dedicated, and very prompt, which is something that I appreciate.

Sumesh Gansar

Product Marketing Manager at Samsung

For more quotes and insights, download the Freshsales report

I also have a technical success manager that I can call, someone who is there to help me with whatever I need.

Bryan Jeppsen

Market Research Manager at a insurance company with 1,001-5,000 employees

I would rate the customer support a nine on a scale of one to ten.

Emorales Morales

Sr. Service Delivery Consultant at a consultancy with 201-500 employees

Based on available resources, the documentation, knowledge base, and training materials have been sufficient for the tasks I have worked on.

reviewer2847240

Program Operations Associate at a educational organization with 51-200 employees

For more quotes and insights, download the Qualtrics XM Platform report

Scalability Issues

Sentiment score

7.4

Freshsales is scalable for startups and mid-sized firms, but its effectiveness at larger enterprise levels remains uncertain.

Sentiment score

7.6

Qualtrics XM Platform is highly scalable, supporting diverse surveys and large user bases globally, with flexible, adaptable capabilities.

Freshsales offers excellent scalability for startups and mid-sized companies.

Arjun Bn

Business Development Manager at a consultancy with 1-10 employees

Freshsales is very easy to scale.

Sumesh Gansar

Product Marketing Manager at Samsung

For more quotes and insights, download the Freshsales report

It can handle multiple surveys, large numbers of responses, and reporting requirements without any noticeable performance issues.

reviewer2847240

Program Operations Associate at a educational organization with 51-200 employees

Qualtrics XM Platform is one of the most scalable solutions among survey platforms based on my experience.

JishnuG Anand

Senior Consultant at ALA Consulting Group

In terms of scalability, Qualtrics XM Platform scales well for large organizations because it can support multiple teams, applications, feedback programs, survey types, and analytics dashboards from one platform.

Singh Aman

Generative AI Engineer at Tata Consultancy

For more quotes and insights, download the Qualtrics XM Platform report

Stability Issues

Sentiment score

8.7

Freshsales is highly rated for stability, with minimal disruptions, effective error handling, and consistent cloud performance meeting business needs.

Sentiment score

8.0

Qualtrics XM Platform is stable for surveys, with rare issues and varied stability ratings influenced by personal experience.

Being a cloud solution, I have not faced any downtime so far.

Sumesh Gansar

Product Marketing Manager at Samsung

Freshsales is stable, with no server crashes reported.

Arjun Bn

Business Development Manager at a consultancy with 1-10 employees

Freshsales is stable; I have never had any issues with glitches or bugs.

Sonu Thomas

Operations Manager at Cognitive Global

For more quotes and insights, download the Freshsales report

Survey creation, response collection, reporting, and dashboard access have been consistently available and performed well.

reviewer2847240

Program Operations Associate at a educational organization with 51-200 employees

Qualtrics XM Platform is stable and reliable for server distribution, response collection, and analytics reporting.

Singh Aman

Generative AI Engineer at Tata Consultancy

For more quotes and insights, download the Qualtrics XM Platform report

Room For Improvement

Freshsales needs better customization, email automation, API, templates, and improved user experience to justify its high licensing costs.

Qualtrics XM needs better customization, integration, analytics, intuitive workflows, AI features, and transparent pricing to enhance user experience.

Practical navigation for non-technical users could be enhanced, particularly regarding technical issues such as web form connections, which would benefit from immediate access to technical assistance.

Arjun Bn

Business Development Manager at a consultancy with 1-10 employees

The support provided by the service team or fresh service team and the customer team of the company is very poor.

ParthSudra

Solutions Architect at Locuz Enterprise Solutions Ltd

The support feature, especially the chat option and FAQs, is very self-explanatory with many useful elements.

Sonu Thomas

Operations Manager at Cognitive Global

For more quotes and insights, download the Freshsales report

They have created a feature that allows you to analyze data that does not come from surveys, such as support calls and chatbot interactions, which is valuable.

Romina Dorola

Head Of Vo C Strategy & Customer Success at TheX

Advanced configuration can be complex, reporting customization has a learning curve, and pricing and licensing need careful governance.

Singh Aman

Generative AI Engineer at Tata Consultancy

Qualtrics XM Platform has become faster at implementing community-requested features.

JishnuG Anand

Senior Consultant at ALA Consulting Group

For more quotes and insights, download the Qualtrics XM Platform report

Setup Cost

Freshsales is praised for competitive pricing, flexible licensing, and effective support, despite expensive add-ons and additional Brazilian taxes.

Qualtrics XM Platform's pricing is varied, often seen as costly but justified by its adaptable and customizable features.

the Indian team was clear in their communication and offered good discount packages, along with a pre-onboarding call that provided valuable insights into using the software.

Arjun Bn

Business Development Manager at a consultancy with 1-10 employees

The setup cost is very good and within the budget.

Manojkumar Reddy

Associate Technology Consultant at a tech vendor with 10,001+ employees

For more quotes and insights, download the Freshsales report

I do not think Qualtrics XM Platform is really expensive; it is a world-class platform that adapts to different price ranges of companies.

Romina Dorola

Head Of Vo C Strategy & Customer Success at TheX

My experience with pricing, setup cost, and licensing was that it was not cheap, but it wasn't crazy expensive.

Bryan Jeppsen

Market Research Manager at a insurance company with 1,001-5,000 employees

For more quotes and insights, download the Qualtrics XM Platform report

Valuable Features

Freshsales streamlines workflows with automation, AI features, and integrations, offering efficiency and scalability for diverse businesses.

Qualtrics XM Platform provides advanced surveys, AI analytics, seamless CRM integration, and real-time insights for efficient feedback and reduced churn.

The Sales Sequence feature significantly helps my workflow by enabling an account manager to contact a large list of customers quickly and efficiently, sending out emails with minimal manual effort, while also providing critical statistics about email engagement, which aids in improving outreach strategies.

Arjun Bn

Business Development Manager at a consultancy with 1-10 employees

In a massive sales campaign, once it is sent, the next level of engagement can be tracked based on email tracking, such as how many were received or if they were opened multiple times.

Sonu Thomas

Operations Manager at Cognitive Global

The Freddy AI feature in Freshsales helps me generate the email content easily, and there are also many built-in templates available.

Sumesh Gansar

Product Marketing Manager at Samsung

For more quotes and insights, download the Freshsales report

Integrations with Qualtrics XM Platform are highly customizable, providing out-of-box solutions such as Salesforce and methods to get data from multiple systems through various integrations, including file or API calls, allowing for effective analysis once survey responses are collected.

JishnuG Anand

Senior Consultant at ALA Consulting Group

Qualtrics XM Platform has improved the workflow by providing a centralized and standardized way to collect feedback and analytics data across multiple applications inside Roche.

Singh Aman

Generative AI Engineer at Tata Consultancy

Qualtrics XM Platform has improved our ability to collect and analyze feedback efficiently, leading to more informed decision-making and better program management.

reviewer2847240

Program Operations Associate at a educational organization with 51-200 employees

For more quotes and insights, download the Qualtrics XM Platform report

Categories and Ranking

Freshsales

Average Rating

8.0

Reviews Sentiment

6.7

Number of Reviews

Ranking in other categories

CRM Customer Engagement Centers (7th), CRM (9th), Opportunity Management (8th), Sales Force Automation (4th)

Qualtrics XM Platform

Average Rating

8.8

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Customer Experience Management (2nd), Social CRM (5th), Survey Software (1st), Customer Feedback Management (1st), Product Management Software (2nd)

Featured Reviews

Sumesh Gansar

Product Marketing Manager at Samsung

Centralized CRM has given me a 360-degree view and helps me run smarter, AI-driven sales campaigns

One thing that Freshsales can improve is making it much easier because it is not quite easy for everybody to get a grasp of the entire CRM software. It is quite vast and quite complex. Perhaps more knowledge-based documents can be introduced. Apart from that, I do not have any major complaints. The integration in Freshsales is quite good because it is easily integratable with many other Freshworks software as well as with third-party solutions. The integration is quite good. Perhaps in the reporting feature, it takes some time to process the reports due to the amount of data that it handles. Apart from that, I do not have any major complaints with Freshsales so far.

Read full review

Bryan Jeppsen

Market Research Manager at a insurance company with 1,001-5,000 employees

Unified feedback has transformed member journey insights and now drives higher healthcare ratings

As easy as it was to connect our data sources with Qualtrics XM Platform, there were two or three out of the ten or so that we added that were a little bit trickier. Finding a way to get them in there and repeat the upload isn't always just Qualtrics XM Platform's fault. We have a lot of legacy platforms that we need to figure out how to make that work better. Having that work super smoothly and managing logins and some of that other stuff could always be a little bit easier and a little bit smoother. Admittedly, we could be better at providing the information, but that's something that could be improved.

Read full review

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Top Industries

By visitors reading reviews

Construction Company

18%

Comms Service Provider

17%

Outsourcing Company

10%

Manufacturing Company

University

11%

Manufacturing Company

Financial Services Firm

Computer Software Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	10
Midsize Enterprise	2
Large Enterprise	3

By reviewers
Company Size	Count
Small Business	12
Midsize Enterprise	2
Large Enterprise	8

Questions from the Community

What needs improvement with Freshsales?

I believe the customization options in Freshsales could be improved, particularly regarding themes; the ability to implement our logo into the dashboard would enhance our professional image when de...

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What is your primary use case for Freshsales?

My main use case for Freshsales is the Sales Sequence feature, which automates the time-consuming process of sending out outreach emails, conducting calls, and reminding me when to follow up with c...

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What advice do you have for others considering Freshsales?

For startups or mid-sized companies considering Freshsales, I would highly recommend its ease of setup, accessibility, and overall user-friendliness, particularly praising the team's global presenc...

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What is your experience regarding pricing and costs for Delighted by Qualtrics?

Regarding pricing, I am not aware of it because Roche admin team already manages it. I am not involved in it, so I really do not know about the cost.

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What needs improvement with Delighted by Qualtrics?

Qualtrics XM Platform is a powerful platform, but some advanced reporting and dashboard customization features can have a learning curve for new users. Simplifying these configurations and providin...

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What is your primary use case for Delighted by Qualtrics?

As a Program Management Associate, I have been using Qualtrics XM Platform for the past three to four months to create, distribute, and analyze surveys, helping collect stakeholder feedback and tra...

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Product Reports

Buyer's Guide

Freshsales

June 2026

Download Freshsales product report

Buyer's Guide

Qualtrics XM Platform

June 2026

Download Qualtrics XM Platform product report

Also Known As

No data available

Delighted by Qualtrics, Qualtrics Customer XM, Qualtrics Core XM,

Overview

Freshsales is an intuitive CRM offering automation, AI-driven insights, and integration options with Shopify and Whatsapp, catering to businesses of all sizes with its user-friendly approach.

Freshsales combines essential CRM functionalities like email integration and a robust sales cycle with advanced features such as AI-generated promotion descriptions and deal diversion based on revenue. While Freshsales serves both startups and larger companies with its cost-effective and scalable nature, it faces challenges in reporting and customization. Users often integrate third-party tools like Power BI for enhanced data analysis. Despite limitations in some advanced capabilities, Freshsales remains a viable choice for small to medium businesses seeking efficient sales tracking, pipeline management, and enhanced communication strategies. Its seamless territory management and sophisticated features aid businesses in managing customer interactions and campaigns efficiently.

What are the standout features of Freshsales?

Automation: Streamlines tasks and processes, enhancing efficiency.
AI Promotions: Generates insightful brief descriptions for marketing.
Integration: Connects with platforms like Shopify and Whatsapp for seamless operations.
Sales Cycle: Offers a comprehensive structure for managing sales activities.
Email Integration: Simplifies communication within the sales process.

Why consider Freshsales based on reviews?

User-Friendliness: Appreciated for its easy navigation and functionality.
Scalability: Grows with business needs, adapting to increased demands.
Cost-Effectiveness: Provides valuable features at a competitive price.
Sales Tracking: Offers robust tools for monitoring sales and leads.
Communication Tools: Enhances interaction with potential customers.

In retail, Freshsales aids in managing customer inquiries and tracking transactions through integration with Shopify, improving sales processes. In tech industries, businesses use Freshsales to categorize customer data, while automating communication improves response times. Service-oriented companies leverage the CRM for lead management and follow-up, enhancing customer satisfaction.

Freshworks

Qualtrics XM Platform offers AI-driven analytics, seamless integrations, and an intuitive interface for efficient data collection and visualization. Known for its user-friendly design, it supports real-time feedback and sentiment analysis, catering to companies seeking streamlined workflows.

Qualtrics XM Platform enables organizations to create surveys with ease through its drag-and-drop interface. With prebuilt integrations and advanced analytics tools like Text iQ, users efficiently gather insights from data. The platform's comprehensive dashboards facilitate dynamic engagements and amplify decision-making. While the platform excels in many areas, it needs improvements in Salesforce integration, graphical analytics tools, and dashboard speeds to enhance user experience. High costs and data migration limitations are noted as concerns. Qualtrics is utilized across industries for collecting customer experience data, automating surveys, and boosting employee engagement, though some industry-specific functional enhancements are recommended.

What key features does the Qualtrics XM Platform offer?

User-friendly survey creation: Drag-and-drop functionality simplifies design.
AI-driven analytics: Tools like Text iQ offer real-time feedback and sentiment analysis.
Prebuilt integrations: Seamlessly work with existing systems and tools.
Comprehensive data visualization: Enhanced dashboards improve data interpretation.
Automated notifications: Boost engagement with prompt updates and alerts.

What benefits should users expect when reviewing Qualtrics XM Platform?

Simplified tasks: Streamlined workflows reduce complexity in processes.
Improved decision-making: Real-time insights assist with strategic planning.
Enhanced engagement: Features encourage interaction and participation.
Accessibility: Easy for users without technical expertise.

Organizations implement Qualtrics across industries to gather customer insights and automate feedback processes. Retailers use kiosks for in-store feedback, while HR departments leverage the platform for employee onboarding. Banking sectors adopt it for transactional feedback, whereas technology firms assess content effectiveness through in-depth surveys. Enhanced real-time dashboards help access and utilize collected data efficiently.

Qualtrics

Sample Customers

Caratlane, Pykih, Buying Show, INTUO, WallyPark, Exploring Vacations, Raved, Forest, Ascendore, MagePlaza, Vacasa,

Aetna, 1 800 Contacts, GE

Find out what your peers are saying about Sprinklr, Sprout Social, HootSuite and others in Social CRM. Updated: May 2026.

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