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Freshsales vs HubSpot Sales Hub comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 19, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.2
Freshsales increases ROI through automation, efficient contact management, improved lead qualification, and enhanced customer interaction tracking.
Sentiment score
5.9
HubSpot Sales Hub boosts efficiency in lead tracking, communication, and sales management, significantly enhancing business value and strategy.
We have saved a good amount of money compared to other CRMs such as Salesforce and HubSpot, which have much higher costs.
Business Development Manager at a consultancy with 1-10 employees
I have also increased my overall sales by about 25% after the introduction of Freshsales because I am having more qualified leads than before with the help of Freshsales.
Product Marketing Manager at Samsung
Fewer employees are required based on the automation that we created.
Associate Technology Consultant at a tech vendor with 10,001+ employees
Without it, we wouldn't be able to manage everything properly or strategically plan our sales strategy.
Head of Digital Engineering, Management Consultant at Stax Inc.
 

Customer Service

Sentiment score
5.9
Freshsales' customer service is praised for expertise and 24/7 availability, though some report slow responses in complex cases.
Sentiment score
6.7
HubSpot Sales Hub provides prompt customer service, praised for responsiveness, but faces occasional language and time zone challenges.
The customer support experience is wonderful, providing 24/7 availability with knowledgeable agents who can effectively address issues.
Business Development Manager at a consultancy with 1-10 employees
They are very knowledgeable, very dedicated, and very prompt, which is something that I appreciate.
Product Marketing Manager at Samsung
Freshsales does not require any maintenance on my end, but the vendor provides maintenance.
Business Ai Enabled Services Lead at a government with 11-50 employees
They consistently respond and provide solutions, though some limitations are inherent to the tool itself.
Head of Digital Engineering, Management Consultant at Stax Inc.
It is more difficult with the language in Portuguese, which complicates understanding other functions.
Account Executive at a tech services company with 51-200 employees
The community of HubSpot Sales Hub and information available in Google is sufficient enough to basically self-help myself.
Process Improvement Consultant at a consultancy with 51-200 employees
 

Scalability Issues

Sentiment score
7.4
Freshsales is highly scalable for startups, with easy user additions, though enterprise-level performance and process configuration can be challenging.
Sentiment score
7.2
HubSpot Sales Hub offers scalable usage for moderate-sized teams, though larger growth may require additional modules and costs.
Freshsales offers excellent scalability for startups and mid-sized companies.
Business Development Manager at a consultancy with 1-10 employees
I can multiply it multifold very quickly and very easily.
Business Ai Enabled Services Lead at a government with 11-50 employees
Freshsales is very easy to scale.
Product Marketing Manager at Samsung
Regarding scalability, I think it's really well-designed; not to some enormous size, but it allowed us to start easily and then expand really.
Process Improvement Consultant at a consultancy with 51-200 employees
 

Stability Issues

Sentiment score
8.6
Freshsales is praised for its stability, reliability, quick issue resolution, and 24/7 support, even handling large data loads efficiently.
Sentiment score
8.3
HubSpot Sales Hub is highly rated for stability, consistently reliable with minimal issues and infrequent API glitches.
Being a cloud solution, I have not faced any downtime so far.
Product Marketing Manager at Samsung
Freshsales is stable, with no server crashes reported.
Business Development Manager at a consultancy with 1-10 employees
Freshsales stability is good.
Business Ai Enabled Services Lead at a government with 11-50 employees
For instance, out of 10,000 API requests, approximately 10 might get missed with absolutely no record of them.
Head of Digital Engineering, Management Consultant at Stax Inc.
I don't recall experiencing any outages or downtime with HubSpot Sales Hub.
Process Improvement Consultant at a consultancy with 51-200 employees
 

Room For Improvement

Freshsales needs better reporting, customization, support, and user-friendliness, with improvements in pricing, email features, and data management.
HubSpot Sales Hub requires enhancements in lead capture, automation, pricing, UI modernization, and better training and documentation.
It takes at least a month or 45 days to set this up, process it properly, and check whether the automations and workflows are working.
Business Ai Enabled Services Lead at a government with 11-50 employees
Practical navigation for non-technical users could be enhanced, particularly regarding technical issues such as web form connections, which would benefit from immediate access to technical assistance.
Business Development Manager at a consultancy with 1-10 employees
The support provided by the service team or fresh service team and the customer team of the company is very poor.
Solutions Architect at Locuz Enterprise Solutions Ltd
The overall cost is relatively high compared to some alternatives available in the market.
Head of Digital Engineering, Management Consultant at Stax Inc.
The problem with the email tracking feature is that it recognizes auto-screening in email tools, which means HubSpot Sales Hub thinks an email opened by an end-user is actually an email that is screened, giving me false expectations.
Process Improvement Consultant at a consultancy with 51-200 employees
HubSpot seems to be in the lead right now in terms of consolidating a lot of those point solutions into one core platform, which Sales Hub is a part of, and the CRM and marketing pro are also core to driving our business and go-to-market engine.
VP of sales at a tech vendor with 11-50 employees
 

Setup Cost

Freshsales provides flexible and affordable pricing with scalable options, offering cost-effective solutions compared to competitors, despite potential add-on costs.
HubSpot Sales Hub offers competitive pricing with flexible options, appealing to enterprises, despite potential complexity and varying costs.
the Indian team was clear in their communication and offered good discount packages, along with a pre-onboarding call that provided valuable insights into using the software.
Business Development Manager at a consultancy with 1-10 employees
The setup cost is very good and within the budget.
Associate Technology Consultant at a tech vendor with 10,001+ employees
The sales component is somewhat expensive, making the overall cost higher compared to some other available options.
Head of Digital Engineering, Management Consultant at Stax Inc.
We managed to get a really great discount for the first year because we had recently raised a round of Series A funding, qualifying us as an early-stage startup that received a pretty significant discount in year one.
VP of sales at a tech vendor with 11-50 employees
 

Valuable Features

Freshsales provides automated workflows, AI insights, customizable CRM, and integrations, suiting diverse businesses with 24/7 support and scalability.
HubSpot Sales Hub streamlines sales with features like pipeline management, CRM integration, and marketing automation for efficient, strategic planning.
The Sales Sequence feature significantly helps my workflow by enabling an account manager to contact a large list of customers quickly and efficiently, sending out emails with minimal manual effort, while also providing critical statistics about email engagement, which aids in improving outreach strategies.
Business Development Manager at a consultancy with 1-10 employees
In a massive sales campaign, once it is sent, the next level of engagement can be tracked based on email tracking, such as how many were received or if they were opened multiple times.
Operations Manager at Cognitive Global
The Freddy AI feature in Freshsales helps me generate the email content easily, and there are also many built-in templates available.
Product Marketing Manager at Samsung
The most important feature for us is the ability to plan workflows and integrate other systems manually, even without native connectivity.
Head of Digital Engineering, Management Consultant at Stax Inc.
The ability to see and track who is engaging with your content, your emails, prioritizing who to follow up with based on a lot of data that is ingested via intent signals and automation is significant.
VP of sales at a tech vendor with 11-50 employees
The divisions for sales and the graphics are very customizable in HubSpot Sales Hub.
Account Executive at a tech services company with 51-200 employees
 

Categories and Ranking

Freshsales
Ranking in CRM
12th
Average Rating
8.2
Reviews Sentiment
6.6
Number of Reviews
13
Ranking in other categories
CRM Customer Engagement Centers (7th), Opportunity Management (8th), Sales Force Automation (5th)
HubSpot Sales Hub
Ranking in CRM
11th
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
23
Ranking in other categories
AI Sales & Marketing (8th)
 

Mindshare comparison

As of August 2026, in the CRM category, the mindshare of Freshsales is 1.1%, up from 1.1% compared to the previous year. The mindshare of HubSpot Sales Hub is 0.9%, down from 1.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Mindshare Distribution
ProductMindshare (%)
HubSpot Sales Hub0.9%
Freshsales1.1%
Other98.0%
CRM
 

Featured Reviews

Sumesh Gansar - PeerSpot reviewer
Product Marketing Manager at Samsung
Centralized CRM has given me a 360-degree view and helps me run smarter, AI-driven sales campaigns
One thing that Freshsales can improve is making it much easier because it is not quite easy for everybody to get a grasp of the entire CRM software. It is quite vast and quite complex. Perhaps more knowledge-based documents can be introduced. Apart from that, I do not have any major complaints. The integration in Freshsales is quite good because it is easily integratable with many other Freshworks software as well as with third-party solutions. The integration is quite good. Perhaps in the reporting feature, it takes some time to process the reports due to the amount of data that it handles. Apart from that, I do not have any major complaints with Freshsales so far.
Mano Senaratne - PeerSpot reviewer
Head of Digital Engineering, Management Consultant at Stax Inc.
Seamless integration boosts workflow through custom connectivity
The main advantage is its ease of use, and it comes with multiple connectors that can be used to integrate several other systems. The most important feature for us is the ability to plan workflows and integrate other systems manually, even without native connectivity. This is significant because we have connected our internal systems to HubSpot Sales Hub using the API. Another valuable feature is the email tracking module. Once a person is tracked, it adds all the metadata into the platform for later audit or progress tracing of the email. The custom reporting functionality is very helpful. We have been using custom reporting with HubSpot Sales Hub to get periodic reports and see the progress of certain projects. It helps us plan our sales strategy by tracking variables based on project size or site projects. We can link these projects to data and components, which helps us strategically plan based on the reports. The associated lists feature is new, though it has certain limitations when exporting data. HubSpot Sales Hub provides 95% flexibility in terms of allowing us to export, transform data, and bring it back. However, there are some limitations with the associated list feature and the API in terms of flexibility.
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Top Industries

By visitors reading reviews
Construction Company
16%
Comms Service Provider
16%
Outsourcing Company
11%
Manufacturing Company
7%
Construction Company
15%
Financial Services Firm
13%
Comms Service Provider
11%
University
10%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise2
Large Enterprise4
By reviewers
Company SizeCount
Small Business16
Midsize Enterprise4
Large Enterprise3
 

Questions from the Community

What needs improvement with Freshsales?
One thing that Freshsales can improve is making it much easier because it is not quite easy for everybody to get a grasp of the entire CRM software. It is quite vast and quite complex. Perhaps more...
What is your primary use case for Freshsales?
I primarily use Freshsales as a sales CRM software. It is very easy to use, and it provides me with all the information I need about a contact. That is, it gives me a 360-degree view of my accounts...
What advice do you have for others considering Freshsales?
One thing that made it stand out for me is the inbuilt templates that it has for email generation, and I get an AI-powered score for the contact. I call it contact scoring. It gives me a score for ...
What is your experience regarding pricing and costs for HubSpot Sales Hub?
My experience with pricing, setup cost, and licensing was a bit confusing, to be honest; I think HubSpot has gone through a lot of recent change around the packaging and the way that it is sold in ...
What needs improvement with HubSpot Sales Hub?
I look forward to seeing a lot of the innovation in the space regarding Agentic AI and the ability to have AI agents working on your behalf via HubSpot to do some prospecting for and to fill the to...
What is your primary use case for HubSpot Sales Hub?
My main use case for HubSpot Sales Hub is that it syncs very well with the way that we track our business via the HubSpot CRM, and it provides me workflows and solutions to manage my day-to-day act...
 

Comparisons

 

Overview

 

Sample Customers

Caratlane, Pykih, Buying Show, INTUO, WallyPark, Exploring Vacations, Raved, Forest, Ascendore, MagePlaza, Vacasa,
digimind, easyrecrue, software2, subaru, suzuki, Huif
Find out what your peers are saying about Freshsales vs. HubSpot Sales Hub and other solutions. Updated: August 2026.
909,725 professionals have used our research since 2012.