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Experian Data Quality vs Informatica Intelligent Data Management Cloud (IDMC) comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Mar 15, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Experian Data Quality
Ranking in Data Quality
12th
Average Rating
8.2
Reviews Sentiment
6.9
Number of Reviews
7
Ranking in other categories
Data Scrubbing Software (2nd)
Informatica Intelligent Dat...
Ranking in Data Quality
1st
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
214
Ranking in other categories
Data Integration (1st), Business Process Management (BPM) (8th), Business-to-Business Middleware (2nd), API Management (5th), Cloud Data Integration (2nd), Data Governance (3rd), Test Data Management (3rd), Cloud Master Data Management (MDM) (1st), Data Management Platforms (DMP) (2nd), Data Masking (2nd), Metadata Management (2nd), Integration Platform as a Service (iPaaS) (4th), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (1st), AI Data Analysis (1st)
 

Mindshare comparison

As of May 2026, in the Data Quality category, the mindshare of Experian Data Quality is 4.1%, up from 1.7% compared to the previous year. The mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 9.6%, down from 19.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Quality Mindshare Distribution
ProductMindshare (%)
Informatica Intelligent Data Management Cloud (IDMC)9.6%
Experian Data Quality4.1%
Other86.3%
Data Quality
 

Featured Reviews

it_user187320 - PeerSpot reviewer
BI Developer at a manufacturing company with 1,001-5,000 employees
Fast in taking unstructured data, processing it and spitting out all the different data types. The team moved to SSIS/SSRS, I suspect it didn’t fit in with the goal of creating a data warehouse.
The manual calculations and formulae. They were a bit complex. The formulae were a bit abstract. Not easy to understand. Not intuitive. I sat beside an SSIS guru and he took one look at them and said “Good luck Geoff”. I coded them all and after I left, I got a call from a techy there asking me what they were all about! He hadn’t a clue how to unravel them, even with documentation. Also, they managed to accidentally delete them all. No idea how they did that. After a few panic-filled phone calls, they dropped the whole thing. It was a mess there. Glad I left.
Divya-Raj - PeerSpot reviewer
Sr. Consultant cum Assistant Manager & Offshore Lead at Deloitte
Handles large data volumes effectively and offers competitive pricing
There is a lot of improvement required, as we still face some cache issues most of the time, which is a challenge that we expect to see resolved in the future. Additionally, there is some limitation when we are working with a tool, especially regarding In and Out parameters, and I feel that this aspect should be improved going ahead. We face issues with the API side, as Cloud Application Integration cannot handle large volumes; according to the API page, there is a limitation of 500 records or 500 MB. The AI integrated into the Informatica Intelligent Cloud Services solution is called Application Integration, where we still face challenges when dealing with huge volumes, as previously explained.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We were easily able to merge the two sets of data and find the inconsistencies between the two allowing us to complete this part of the project in speedy fashion."
"Pandora provides a quick, efficient way to analyze, control and improve data using integrated technology."
"The product allowed us to complete the project on time and within budget and is continuing to be used on subsequent Data Migration/Integration projects."
"It is excellent for data profiling."
"The customer service was very good."
"X88 gave a quick view of the quality of the data and a rapid way to fix issues before exporting for use."
"It has given us the ability to build information that wasn’t otherwise there, to build confidence in our applications, to troubleshoot data effectively and focus our efforts on genuine errors."
"An advantage is its seamless integration with other Informatica capabilities, making data quality a deeply embedded part of the solution."
"The most valuable features of Informatica MDM are its reliability, match functions, and integration capabilities."
"The Mapping Configuration and PowerCenter wizards are valuable. We use them to run our business logic."
"This solution allows you to easily access and make use of information that you have in your on-premises environment."
"The product is scalable and excellent for enterprise-level organizations."
"I like the number of options that are presented with Informatica, fuzzy matching, and your screen."
"It is unquestionably a good investment if used properly."
"Seeing the data in the mapping itself is really nice."
 

Cons

"The free data profiler doesn't contain enough dashboards to give the user a better feel of the program."
"It is way, way over-priced in my opinion."
"The product appears to be horizontally scalable, but is not something I would use in a large scale automated architecture."
"The online training is very useful but needs expanding and updating – it has loads of potential."
"The tool was very unstable and was constantly hogging the resources, even if was not operating at the moment."
"End to End connectivity could do with some improvement which I believe they are working on at this time."
"Informatica MDM has a complex user interface, which could be improved."
"When it comes to UI look and feel and user experience, Informatica is not as good as other solutions."
"The product could be improved in the area of architecture and technology. All the parts are old."
"Its cloud-based version has a few limitations compared to the on-premise version."
"The cloud version of Informatica, although easier and more advanced than PowerCenter, still requires a deep dive to fix bugs."
"The initial setup was not very straightforward. Not complex, but not very simple either."
"The vendor should have more training resources: online classes, free tutorial videos, etc."
"Managing the licenses with the on-premises version was difficult."
 

Pricing and Cost Advice

Information not available
"It's a costly solution"
"Its pricing model can be improved."
"Informatica MDM is a costly solution because it comes as a bundle. They are also globally positioning themselves and are definitely working on very upgraded technologies. If someone wanted to do it on the cloud, they have a lot of flexibility because they upgrade themselves according to the current needs. It definitely comes with a lot of features and that's the reason why it's costly. The licensing cost should be approximately one million dollars. It's about four to five times that of other vendors."
"We got a 50% discount."
"I have heard from customers that the product comes with a huge license cost."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing nine and a half out of ten."
"The licensing price of the product depends on the organization's requirements."
"It's pretty high for us. It's more on the higher side, like low to middle high."
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Top Industries

By visitors reading reviews
Financial Services Firm
12%
Manufacturing Company
11%
Retailer
10%
University
8%
Financial Services Firm
14%
Manufacturing Company
10%
Retailer
7%
Computer Software Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business1
Midsize Enterprise1
Large Enterprise6
By reviewers
Company SizeCount
Small Business51
Midsize Enterprise27
Large Enterprise153
 

Questions from the Community

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How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
 

Also Known As

QAS-Experian Data Quality, Experian Pandora, Intelligent Search Technology Data Quality
ActiveVOS, Active Endpoints, Address Verification, Persistent Data Masking
 

Overview

 

Sample Customers

Overstock.com, Cabela, Drugstore.com, Saks Fifth Avenue, Midmark, Umpqua Bank, Colorado Department of Labor & Employment, Fresno Pacific University, University of North Texas, ALDO
The Travel Company, Carbonite
Find out what your peers are saying about Experian Data Quality vs. Informatica Intelligent Data Management Cloud (IDMC) and other solutions. Updated: April 2026.
892,943 professionals have used our research since 2012.