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Everpure FlashBlade vs VMware Software Defined Storage comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Mar 4, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray
Sponsored
Average Rating
9.0
Reviews Sentiment
7.3
Number of Reviews
227
Ranking in other categories
All-Flash Storage (3rd)
Everpure FlashBlade
Average Rating
8.8
Reviews Sentiment
7.5
Number of Reviews
39
Ranking in other categories
All-Flash Storage (10th), Software Defined Storage (SDS) (9th), File and Object Storage (8th)
VMware Software Defined Sto...
Average Rating
8.2
Reviews Sentiment
6.9
Number of Reviews
7
Ranking in other categories
Software Defined Storage (SDS) (14th)
 

Featured Reviews

Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
MikaelHellström - PeerSpot reviewer
IT Manager at Regin Dalarna
Has handled backup storage needs reliably and supports seamless upgrades
In environments requiring high throughput and low latency, Pure Storage FlashBlade provides high throughput and normal latency, but we do not have any application that requires low latency right now, so the latency of three to five milliseconds is considered kind of high. Pure Storage FlashBlade's ability to integrate with enterprise applications is not important for us, as we only want to present an S3 bucket for our backup, which we have done, and it works very fast. We use the Purity software's data reduction techniques; we have a backup software that compresses everything before sending it to the S3 bucket, achieving a data reduction of 1.1 to one. I would recommend Pure Storage FlashBlade to other companies because it's a very fast and scalable solution for anyone who needs it. On a scale of 1-10, I rate this solution an 8.
Mohammad Jundiah - PeerSpot reviewer
Solutions Architect at QDS
Data security and performance excel but integration and licensing need improvement
I used Nutanix for its hyper-converged infrastructure capabilities and VMware Site Recovery for disaster recovery.  Additionally, I worked with VMware Software Defined Storage both internally and with partners to consolidate servers into one solution The most valuable features of VMware Software…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Its ease of use is a very big thing for our customers; it's easy to set up and easy to maintain, and the support is automated, which is very good."
"This was our first all-flash storage enclosure, so we saw huge boost in performance for all of our servers."
"It worked flawlessly."
"It solved many problems and provided unexpected features that improved our business execution, making us more agile internally."
"You can even review the devices from your phone. You don't need to be connected to your company's website or VPN to access alerts and reports. While you can't manage the devices using your phone, you can review all the important details about the machine."
"The sales and executive support have been outstanding compared to the rest of the market... My upgrade paths have been simple on the Pure... It's a lot simpler to implement and a lot simpler to manage."
"It has made working with storage as easy and simple as it should be."
"The support has been very good from Pure Storage FlashArray."
"As a Pure Storage platform, the cost-benefit is hugely based on the deduplication and capacity."
"The most valuable features include the ease of implementation, ease of use and the speed that you can do backup and recovery on."
"The main feature I have found to be product replication."
"It improves our organization by making the management much easier to access and not as time consuming, and it has made the management easy and simple."
"We haven't had any issues with it, it's easy to use, and the speed is incredible."
"It's very easy-to-use."
"We have integrated it with VMware. The integration process is pretty good. Especially with VMware, it helps with the capacity of it."
"The solution provides many controllers; more controllers lead to higher performance, and it is a unique feature provided by the product that other tools do not have."
"The solution is simple to configure and provides good performance and less footprint."
"The technical support is awesome."
"The best part of the solution is that you can actually scale up to a large number of operating systems without the requirement of additional hardware, which is the biggest advantage."
"The most valuable features of VMware Software Defined Storage are scalability, high availability, and performance."
"The most valuable features of the solution are that it is easy to deploy and the support is really good."
"The product is user-friendly from an administrative standpoint and very easy to use."
"VMware Software Defined Storage gives higher availability against data corruption."
"This is an easy-to-use product for adding flexibility to your storage solution."
 

Cons

"Automation could be simplified."
"In terms of the future, I have been excited by some of the copy data management stuff that they're talking about building into the environment. There are feature sets where I've done a lot of automation work. So, I am always looking forward to extensions of their API. They're also talking about a phone home centralized analytics database being used as a centralized management console with a list of new cloud features, but this doesn't seem finalized."
"Currently, the solution fails to support file screening."
"Going forward, don't complicate things for the customers."
"I would like to see more cloud integration."
"I would rate this solution an eight. To make it a ten it would have to be a little cheaper."
"There are many features which need to be added, particularly on the replication side."
"Part of our company works on Dell EMC because Pure Storage did not have synchronous applications when we were purchasing our products."
"The price of this solution could be made more affordable."
"In terms of technical support, the experience has been mixed. The support is done through email and is not that great, making it a very problematic area I've been dealing with for over four years."
"File storage needs a lot of improvement. Mainframe connectivity also needs improvement because it requires additional components to be integrated with Pure Storage FlashBlade. If you want to keep your backup data, then this becomes an even more expensive solution because Pure Storage FlashBlade will not be able to meet your backup needs."
"I would like to see more deduplication."
"We have one system at a customer's site that has had a lot of problems over the last year — I think maintenance was required over seven times before everything was corrected."
"The speed could be improved."
"They need better integration with public clouds along with a better hybrid solution."
"I would like to see more monitoring capability included in the next release of this solution."
"The performance is not as good as some competing products and reporting can be improved."
"It doesn't have the ability to be deployed on any kind of hardware and network connectors."
"There is room for more integrations and plugins into more storages."
"I'd like to see improved hardware compatibility"
"Simplifying the licensing model and making it cheaper would improve the solution."
"It's easy to scale and expand but the main catch is the cost. It's expensive."
"The cost of the product is where an improvement could be made. It's generally very expensive and requires a lot of architecture that needs to be designed according to specific situations."
"VMware Software Defined Storage should include a shared database on a standard version."
 

Pricing and Cost Advice

"We consume it as a service, and that's actually something we really like, or at least I really like from the technical perspective. That's because it means there is no hassle when we need to upgrade arrays to add capacity. We just interact directly with technical counterparts, and we say, "Hey, we're filling up," and they say, "All right, here's another data pack." They ship it in, and we install it. So, the as-a-service model has worked very well. Given the outstanding data reduction rates, it has improved our profitability because we're selling allocated volumes as part of the cloud service or recovering those costs from our tenants. It is very efficient, but that has offset the premium price. It started out that way, but over time, as we've added capacity, the price per gig has gone down a lot because we have a lot of it."
"The price is reasonable."
"There should be quite a bit of reduction of TCO with just licensing (and stuff) because we run the VM environment off it."
"Pure is typically more expensive than everyone else. You get what you pay for, but I have lost deals to similar solutions because of pricing. They include everything, and that's another positive about Pure Storage. They aren't trying to nickel and dime their customers for different features. It is all included in one price. The license is by capacity, and the price depends on the capacity and the discount we're getting from the vendor. You get the SKU of the physical appliance, support, and maintenance, and that's it. You're licensed for whatever feature they offer. It is all rolled up into the price of the appliance."
"You can pay extra for Evergreen support, which gives you free upgrades when new features are introduced."
"It was less expensive than some of the alternatives. It's not as though it was a premium price to get that kind of quality. It's a very competitive product from a price perspective..."
"We lost a lot of customers because we couldn't compete on price with other vendors."
"The Evergreen Storage subscription is great, because then I get new controllers every three years."
"The price is a little high."
"I have seen ROI. It has allowed me to increase the density of my VMs without having to purchase anything additional."
"It's a costly solution, but Pure Storage FlashBlade doesn't require additional licenses. All of the software is combined into one bundle."
"The price of this solution could be made more affordable."
"I understand that it is competitively priced compared to other brands."
"The price could be cheaper."
"I feel that the price could always be lowered."
"I rate the tool's pricing a seven to eight out of ten."
"I believe there is a yearly licensing fee of around $2000 - $5000. I don't think there are additional costs above that but it depends on the type of infrastructure you're booting."
"A single socket costs you around US $6,000 for three years. At a minimum, you have a three load cluster for a medium or enterprise-scale company. It can get quite expensive because you're likely to need four to six sockets on the other side. It comes to around $30,000."
"The solution is very expensive."
"VMware Software Defined Storage is a slightly expensive solution."
"The product is quite expensive and is among the most expensive for this type of solution."
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Top Industries

By visitors reading reviews
Financial Services Firm
12%
Construction Company
9%
Manufacturing Company
8%
Computer Software Company
8%
Financial Services Firm
11%
Manufacturing Company
10%
Computer Software Company
8%
Government
7%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business69
Midsize Enterprise37
Large Enterprise157
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise11
Large Enterprise22
By reviewers
Company SizeCount
Small Business3
Large Enterprise6
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What needs improvement with Pure Storage FlashArray?
I do not have any improvements at the moment; I like how it is. I have nothing to add about needed improvements.
What is your experience regarding pricing and costs for Pure Storage FlashBlade?
Regarding pricing, it is okay; we needed exactly this in size, and the price was a lot lower than competitors, making...
What needs improvement with Pure Storage FlashBlade?
In my opinion, one way Pure Storage FlashBlade can be improved is by having more compatibility between the FlashArray...
What is your primary use case for Pure Storage FlashBlade?
Currently, we are mostly using Pure Storage FlashBlade E, as it's the latest product that we bought, while we had a F...
What is your experience regarding pricing and costs for VMware Software Defined Storage?
The price of VMware Software Defined Storage is on the pricey side, rated four out of five in cost. There is room for...
What needs improvement with VMware Software Defined Storage?
There is room for more integrations and plugins into more storages. More automation, such as using Playbook on Ansibl...
What is your primary use case for VMware Software Defined Storage?
I used Nutanix for its hyper-converged infrastructure capabilities and VMware Site Recovery for disaster recovery. Ad...
 

Also Known As

Pure Storage FlashArray
Pure Storage FlashBlade
VMware SDS
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Information Not Available
Helse Nord, Sky
Find out what your peers are saying about Everpure FlashBlade vs. VMware Software Defined Storage and other solutions. Updated: April 2026.
896,803 professionals have used our research since 2012.