


Everpure Storage FlashBlade and HPE Alletra Storage compete in the enterprise storage solutions category. Everpure Storage FlashBlade seems to have the upper hand in performance and speed, while HPE Alletra shines in cost-effectiveness and manageability.
Features: Everpure Storage FlashBlade boasts ease of use, seamless provisioning, and significant advantages in latency and performance, while HPE Alletra Storage stands out with strong manageability, efficient deduplication, and seamless storage expansion.
Room for Improvement: Everpure Storage FlashBlade could enhance its deduplication features, public cloud integration, and documentation. HPE Alletra Storage users see room for cost optimization and clearer licensing models, along with improved cloud services integration and disaster recovery plans.
Ease of Deployment and Customer Service: Everpure Storage FlashBlade users appreciate its supportive technical assistance despite a decline in the availability of experienced engineers, while HPE Alletra Storage receives praise for its proactive and responsive customer service across various environments.
Pricing and ROI: Everpure Storage FlashBlade is priced at a premium but is justified by its performance, offering a substantial ROI through operational efficiency. HPE Alletra Storage is competitively priced, providing predictable costs and improving ROI by reducing total cost of ownership.
Operational tasks such as provisioning storage and monitoring performance happen faster, and less downtime risk and hardware consolidation mean we support more workloads with fewer resources and less data center overhead.
We have never had an outage in my four and a half years, but in our company's ten or eleven years, there has never been any planned upgrades that required downtime.
In the long term, spanning three to five years, the total cost of ownership becomes cheaper, considering power consumption, data center footprint, and NVMe technology usage.
It does not require much management once you set up correctly, so it saves time, allowing an admin to focus on other work.
For anyone new to the company, it is very easy to understand what is going on, how to manage, how to get access and know what it is doing.
Uptime is ROI.
With Alletra, it downloads the software, and you just hit the button, and go.
Pure's support organization is responsive with minimal bureaucracy, making support a key factor in customer retention.
I would rate the technical support an 11 out of 10.
Everpure FlashArray is probably not cheap storage, but it provides great performance, scalability, and everything a customer needs.
I would rate them an eight out of ten.
The support is done through email and is not that great, making it a very problematic area I've been dealing with for over four years.
Their technical support has been perfect lately, so I would give it a 10.
We have four-hour support, and 99% of our issues are resolved within that timeframe.
Last week, a ticket that needed to be solved in six hours took one week.
As soon as we have a problem, we open a ticket with them, and they immediately get back to us well within the four hour SLA that we have with them.
A big banking client had around 300 petabytes of data on Pure Storage.
Our customers can scale up or scale out, raise the performance, and expand the storage spaces by investing every year.
We have successfully upgraded the controllers, scaled capacity, and scaled arrays without much impact on the system and with seamless planning.
Pure Storage FlashBlade is scalable.
There are between 5 and 10,000 people using it in our organization.
We've had zero downtime.
Alletra provides modular, non-disruptive scale-up and scale-out.
If we do grow beyond what the appliance already has, we know that service will take care of it and grow the appliance for us without needing to forklift upgrade.
For stability, I rate it a ten out of ten.
We have continuous 99.9% uptime and do not experience any users reporting performance issues due to latency.
The vision Pure Storage FlashArray offers through the GUI is clearer; we can discern the status, what is cabled, and how direct flash is enabled.
In case there is any issue with any blade, the data is moved to another.
The solution is stable and rock-solid.
I have not experienced any downtime, crashes, or performance issues.
I have experienced no issues yet, so I assess the stability and reliability of HPE Alletra Storage as 100%.
Integrating object storage into the FlashArray would benefit entry-level and SMB customers by offering a more unified solution.
Storing cold data on expensive arrays doesn't make financial sense, and tiering to any of the big three cloud providers would be advantageous.
As a technical professional, I lack visibility into the system logs.
Technical support definitely needs significant improvement.
Its configuration should be easier.
One way Pure Storage FlashBlade can be improved is by having more compatibility between the FlashArray and FlashBlade.
They shouldn't strip out anything from InfoSight. That is really helpful software to see how the storage arrays are performing and has helped us do a lot of troubleshooting.
They would like to have one tool that can take them everywhere. There should be a single pane of glass.
Most importantly, there is going to be the flexibility of moving compute and storage on Alletra MP.
They're expensive.
While they say it's free, we actually pay for support upfront.
Some smaller organizations may find it slightly expensive, but for enterprises, when considering performance, future hardware investments, and overall benefits, it is a very cost-effective solution for mid and enterprise organizations.
The pricing of Pure Storage FlashBlade is expensive compared to other products I used from other companies in the past, but one benefit is that they have built-in ransomware protection.
Regarding pricing, it is okay; we needed exactly this in size, and the price was a lot lower than competitors, making it good for us.
The predictability of having that one-time cost is everything for the data center.
It's expensive.
The pricing is cheaper, the setup is easier, and the licensing is likely the same.
FlashArray's integration with the Pure One instrument provides a centralized platform for efficient management of all arrays.
Another noteworthy aspect is their platform, Pure One, a cloud-based analytics platform that automatically creates a case and sends out a part if a disk or controller fails.
It handles internal data migration seamlessly in the background without going offline, achieving a hundred percent uptime.
We can plug in many blades, and we can have data up to one terabyte.
The best features of Pure Storage FlashBlade include better throughput and better performance.
Pure Storage FlashBlade's scalability is one of the most valuable features, and importantly, it always works, allowing for seamless upgrades.
The guarantee of data availability is very important to us. Data runs everything.
The guarantee of data available to our organization is important. We're a manufacturing company. If our systems go down, we lose dollars every minute that system's offline.
It provides a cloud-like operational model on-prem for managing data infrastructure.
| Product | Mindshare (%) |
|---|---|
| Everpure FlashArray | 7.4% |
| HPE Alletra Storage | 5.7% |
| Everpure FlashBlade | 2.7% |
| Other | 84.2% |


| Company Size | Count |
|---|---|
| Small Business | 69 |
| Midsize Enterprise | 37 |
| Large Enterprise | 157 |
| Company Size | Count |
|---|---|
| Small Business | 11 |
| Midsize Enterprise | 11 |
| Large Enterprise | 22 |
| Company Size | Count |
|---|---|
| Small Business | 30 |
| Midsize Enterprise | 25 |
| Large Enterprise | 36 |
The FlashArray family delivers consistent, high-performance data services across block, file, and object workloads. As part of the Everpure Platform, it provides the foundation for a unified data plane, enabling applications to reliably access, protect, and manage data across environments with simplicity and predictability. With built-in capabilities such as inline data reduction, snapshots, replication, and ransomware resilience, FlashArray ensures efficient operations, protected data, and consistent application uptime.
As the foundation of the (unified) data plane, FlashArray enables policy-driven automation, monitoring, and centralized management while integrating across cloud and on-premises environments. Built on an Evergreen architecture, it supports non-disruptive upgrades and continuous performance improvements over time while simplifying operations at scale.
What Key Features Does FlashArray Offer?
What Benefits Should Users Consider?
In industries like finance, banking, and healthcare, FlashArray supports high-performance storage needs focusing on virtualization and database environments. Employed for VMware workloads, disaster recovery, and storage provisioning, it ensures application performance in private or hybrid cloud setups while enhancing management of virtualized environments.
FlashBlade is a software designed for unifying file and object storage to support modern workloads such as analytics, artificial intelligence, and rapid data recovery. The software provides scalable, high-performance storage that enables simultaneous access for large numbers of users and workloads. Its features include support for various data protocols, data reduction techniques, and simple management tools to streamline operations. FlashBlade addresses business problems related to managing large volumes of unstructured data and facilitates faster data processing, enabling organizations to derive insights and value from their information assets. The software assists enterprises in consolidating their data storage infrastructure and improving efficiency in handling complex data tasks.
What are the most important features of FlashBlade?
What are the potential benefits or ROI in choosing FlashBlade?
In data center consolidation, media management, and PACS archiving, FlashBlade meets specific industry needs. Companies in banking and healthcare leverage cost-effective performance and scalability for efficient data access, supporting AI training, big data analytics, and enterprise workloads with high IOPS requirements. Media and entertainment entities use it for video editing and storage management, benefiting from seamless NAS, file, and object storage.
HPE Alletra Storage provides on-premises cloud-like operations, delivering high-performance NVMe drives, VMware integration, data deduplication, and compression. It's known for simplicity, management ease, and capacity efficiency.
HPE Alletra Storage stands out for its scalability and comprehensive features, benefiting diverse workloads and scenarios. Users report faster IOPS, reduced provisioning time, and fewer support tickets. Its guarantee of data availability and strong support network ensure high operational reliability and cost-efficiency. However, it could improve NVMe compatibility, setup, and connectivity. Enhancing intuitive design and monitoring capabilities while reducing internet dependency and refining integration with existing software would increase user satisfaction. Cost efficiency and streamlined licensing are ongoing concerns, with demands for file-based storage, better scalability, and customizability improvements.
What are the key features of HPE Alletra Storage?HPE Alletra Storage is widely used in virtualization, VMware, and data center block storage, particularly in financial and healthcare sectors. Organizations utilize it for VM storage, cloud infrastructure, and databases. It supports VDI, hyper-converged infrastructure, and high-performance computing. Businesses leverage its capabilities for data backup, compression, and deduplication, integrating seamlessly with existing environments to meet enterprise storage needs with high throughput and low-latency performance.
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