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DV Fraud & Invalid Traffic Avoidance vs Redgate Flyway comparison

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Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

DV Fraud & Invalid Traffic ...
Ranking in AWS Marketplace
41st
Average Rating
8.4
Number of Reviews
3
Ranking in other categories
No ranking in other categories
Redgate Flyway
Ranking in AWS Marketplace
23rd
Average Rating
7.6
Number of Reviews
6
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of November 2026, in the AWS Marketplace category, the mindshare of DV Fraud & Invalid Traffic Avoidance is 0.2%, down from 0.3% compared to the previous year. The mindshare of Redgate Flyway is 0.2%, down from 0.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
AWS Marketplace Mindshare Distribution
ProductMindshare (%)
Redgate Flyway0.2%
DV Fraud & Invalid Traffic Avoidance0.2%
Other99.6%
AWS Marketplace
 

Featured Reviews

reviewer2908254 - PeerSpot reviewer
Programmatic Operations at a university with 10,001+ employees
Daily insights have improved traffic quality and consistently protect our ad spend
I think the dashboard could be improved because it is a little bit hard to understand, so more clarity and pop-ups for what the different metrics mean would be helpful. I gave it an eight because some of the metrics are a bit opaque unless you have taken a long time to understand what they mean. In terms of accuracy and reliability of output for DV Fraud & Invalid Traffic Avoidance, we have seen some instances where there is inaccuracy, but I hope that it will improve over time.
Hassan F - PeerSpot reviewer
Full Stack Developer at DPL
Automated database releases have reduced errors and now save a full day of deployment effort
The best features that Redgate Flyway offers, if I had to pick a few that really stand out, would be multi-environment support. On the migrations tab, I do not need to go to an environment and change settings or anything. I simply change the branches of the environment and it shows me what is available and what has been run on a certain environment. The environment feature is very user-friendly and helpful, so I would keep it at the top of my list. The feature of changing branches on the migrations tab is very helpful. An example of how Redgate Flyway specifically helped with discrepancies is that previously we did not have any tool recording database changes. We work on an Agile Scrum pattern, so we have to do deployments frequently, within every two to three weeks or sometimes four weeks. Previously, we had code repositories for front-end and back-end, but for the database side, we did not have any repository. We were not saving database-related changes in any GitHub or AWS CodeCommit repositories. Every time, we have a Jira board where developers update their scripts. For example, if I work on a ticket and update a stored procedure, I must mention the stored procedure on the ticket. When deployment time arrives, the release manager must pull out or scan all the tickets and extract the objects. For example, if we deploy 10 Jira tickets from a sprint in the next release, we must go through all 10 tickets and see the post-deployments of their tickets. Then we extracted the objects from the development environment, deployed on stage, and then deployed on production. In this scenario, many objects and discrepancies occurred. Sometimes a developer or the release manager would forget the object to take to production. Now, after using Redgate Flyway, I have restricted access as the release manager of my team. I manage the release for my team and have restricted developer access to environments other than the development environment. If developers want to take anything to the next environment such as demo, staging, or production, they must make a script. When they create a script, it is in our record. Now, after using Redgate Flyway, we do not need to scan all the tickets on Jira or see the post-deployments of each ticket. We simply view the Redgate Flyway script showing what has been run from this to this version, and what pending deployments need to be run on production. In this way, it has helped tremendously. I can share that the migrations tab and branch changing helped my team in a specific situation during our second last sprint. Two developers were working on the same object, and one change needed to be deployed on stage while another change needed to be deployed on the demo environment, which is our QA level. Our QA and demo are the same environment, and then we have stage and production. We have three environments other than development. Previously, without Redgate Flyway, what could have happened is that we would take the stored procedure from demo if we needed to deploy it on stage and take it directly to stage. This was our previous practice where we would go to the database explorer, take the stored procedure, and move it to the next environment with the ticket. Now with Redgate Flyway, we have different versions of that stored procedure. We simply took the version of the stored procedure that needed to be on stage, and the second version that needed to be on the QA level remained there. Redgate Flyway helped in this case, and we have many cases.
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Top Industries

By visitors reading reviews
Construction Company
44%
Comms Service Provider
16%
Outsourcing Company
6%
Manufacturing Company
5%
Construction Company
30%
Comms Service Provider
15%
Financial Services Firm
12%
Manufacturing Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business3
Large Enterprise4
 

Questions from the Community

What needs improvement with DV Fraud & Invalid Traffic Avoidance?
I think the dashboard could be improved because it is a little bit hard to understand, so more clarity and pop-ups for what the different metrics mean would be helpful. I gave it an eight because s...
What is your primary use case for DV Fraud & Invalid Traffic Avoidance?
My main use case for DV Fraud & Invalid Traffic Avoidance is ensuring that our ad spend appears where it should and on sites that have actual human traffic. When we launch a campaign, we start ...
What advice do you have for others considering DV Fraud & Invalid Traffic Avoidance?
I rate DV Fraud & Invalid Traffic Avoidance an eight on a scale of one to ten. Regarding DV Fraud & Invalid Traffic Avoidance's AI capabilities, I think its governance and security are ...
What is your experience regarding pricing and costs for Redgate Flyway?
My experience with pricing, setup cost, and licensing is that we have independent work with a separation of roles. We have those maintaining things concerning databases and a team that manages pric...
What needs improvement with Redgate Flyway?
I choose a rating of nine out of ten for Redgate Flyway because the only point is that sometimes it does not automatically handle the schema versioning. If we write something wrong, it just execute...
What is your primary use case for Redgate Flyway?
My main use case for Redgate Flyway is that it is a migration version control tool. I prefer Redgate Flyway because instead of manually running SQL scripts on different environments like dev, QA, a...
 

Overview

Find out what your peers are saying about DV Fraud & Invalid Traffic Avoidance vs. Redgate Flyway and other solutions. Updated: October 2026.
921,523 professionals have used our research since 2012.