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Domo vs Qlik Sense vs Tableau Enterprise comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
5.9
Domo improves efficiency and decision-making, yielding variable financial returns and competitive advantages through data insights and process automation.
Sentiment score
6.3
Companies achieve quick and substantial ROI with Qlik Sense, citing cost savings, increased revenue, and enhanced decision-making efficiency.
Sentiment score
7.0
Tableau Enterprise delivers rapid returns through efficiency, cost reduction, quick insights, and enhanced decision-making within six to twelve months.
If you're actually using Domo at a very limited case and you're being charged $20,000, we've seen ROI there, but once it goes really high, you really need to check your metrics and check your profit.
In my organization, we moved from OBI to Qlik Sense due to limitations with OBI, resulting in very high ROI.
This saves a significant amount of time, particularly for reports that would have needed around fifty people.
The ROI of using Tableau extends to its seamless integration across various platforms, as it's from Salesforce and thus not limited to any specific cloud provider.
Tableau is saving me time, money, and resources, which I would rate as ten.
 

Customer Service

Sentiment score
6.7
Domo's customer service is generally praised for friendliness and professionalism, though communication speed and clarity need improvement.
Sentiment score
5.3
Users appreciate Qlik Sense stability, community resources, and consulting services, despite mixed reviews on technical support response times.
Sentiment score
6.1
Tableau Enterprise support is praised for professionalism and multilingual assistance but needs improvement in response times and technical expertise.
No matter how complex the problem is, it can be taken care of by the support team.
They were quite professional and in around three to five working days, they had identified where they suspected there was an issue and I was able to fix it.
It's very easy to get technical support from Domo.
While tech support is comprehensive, the stability of Qlik Sense means I generally do not need it.
Technical support requires improvement.
In Turkey, the consultant firms are very professional, and they support you.
They provide quick email and phone responses and have Thai-speaking personnel.
There should be consistent standards for all users.
The technical support for Tableau is quite good.
 

Scalability Issues

Sentiment score
6.3
Domo offers scalability and extensibility, but faces criticism for high costs, performance issues with large files, and storage limits.
Sentiment score
7.7
Qlik Sense efficiently scales with ease of adding RIM nodes, though licensing is costly, favored by large enterprises.
Sentiment score
6.7
Tableau Enterprise's scalability varies, effective with design and configuration, but big data performance concerns and costs remain.
The fact that you're able to easily identify the pipelines or flows that have errors, and it notifies you when you're building a pipeline where you can run previews and tell where to fix issues, is helpful.
When fetching files larger than 100 MB from SFTP or any other portal, Domo becomes slow due to the heavy file size.
Everything comes under the same umbrella and it's pretty user-friendly.
It performs well in terms of performance and load compared to others.
Qlik Sense helps analyze data and can handle larger amounts of data compared to other BI tools.
It is easily scalable with Microsoft, with other services Azure and other tools they provide.
Tableau is easy to use across various dimensions, whether on-premises or on the cloud.
The solution is fully scalable and performs well even with large datasets, provided there is proper supporting hardware.
Tableau is easy to scale.
 

Stability Issues

Sentiment score
6.8
Domo is reliable with minimal downtime, fast data handling, efficient support, but minor performance and connectivity issues exist.
Sentiment score
7.6
Qlik Sense is highly stable with reliable performance, minor setup issues, but excellent support and consistent updates.
Sentiment score
7.4
Tableau Enterprise is generally stable and reliable, with occasional issues mainly related to large datasets or server configurations.
In recent years, I haven't had such cases. It's quite stable and I don't have any reservations on its stability.
In terms of overall stability of the platform, it's very stable.
During that time, we faced issues from the project side as Domo was not visible in our portal.
The stability is very good.
The application hangs after continuous use due to the buildup of cache.
I rate the stability a five or six because Tableau updates very often with new versions or patches.
 

Room For Improvement

Domo needs improvements in data integration, visualization flexibility, pricing, support, user interface, and accessibility for non-technical users.
Qlik Sense needs enhanced statistical functions, data integration, ETL, customization, visualization, governance, efficiency, and user-friendly interfaces.
Tableau Enterprise users seek better data integration, improved performance, cost-effective pricing, and enhanced analytics and collaboration features.
End users require a license to run their own reports and dashboards, which are fairly expensive.
Some technical aspects such as Beast Mode calculation could be improved in Domo, as it would provide more clarity and help in giving insights to clients or customer business team requirements.
One of the areas where we've had frustrations with Domo is the aesthetics. The aesthetics are quite limited compared to other BI tools such as Tableau and Power BI.
Power BI has better visualizations and interactions with updates in 2023 that provide ease of use.
Providing an API feature to access data from the dashboard or QEDs could be beneficial.
There should be more comprehensive documentation and explanatory videos available to help clients understand and calculate capacity-based pricing, making it easier to predict costs before implementing Qlik Sense Cloud.
We cannot send the entire Excel file reports via email within Tableau.
The product owner should enhance its benefits or clarify its role.
It sometimes requires extensive investigation to determine why the data does not appear correctly.
 

Setup Cost

Domo's pricing is high, offering flexibility and features, but can become costly with additional charges for services.
Qlik Sense offers competitive pricing with flexible, scalable licensing, offsetting initial costs for enterprises considering its fast implementation.
Tableau's pricing is high yet competitive, with increased costs for added features, posing challenges for small organizations.
Domo's pricing is high compared to other BI tools, and it is costly.
For long-time users, it can become expensive, but the trade-off is access to the entire platform instead of licensing different components separately.
They quoted approximately one dollar per KB.
It is just about how expensive it is to implement.
Compared to Power BI, it is definitely costly.
Among the BI tools and data analytics tools, Qlik is the most expensive.
Power BI as a much cheaper alternative.
A license for 150 users costs around $17,000 USD per year.
Looker is known to be quite expensive.
 

Valuable Features

Domo offers ease of use, data integration, visualization, and AI-driven insights, allowing scalable, self-service analytics without extensive coding.
Qlik Sense excels in user-friendly data visualization, rapid integration, and insightful analytics with advanced features like GeoAnalytics and AI.
Tableau Enterprise excels in data integration, visualization, and analytics, offering customization, real-time processing, and advanced capabilities for decision-making.
App Studio is valuable because it allows all the customization we needed; we can decode it, with the view and grid which are all I need, drill-downs, and everything can be done the way I need it.
I have been using it for four years and have been able to extract the information I need from it.
The most valuable feature of Domo is the fact that you can connect multiple inputs and you don't have to have a data warehouse.
From an end-user perspective, it's convenient and performance-oriented, providing something meaningful from all the organization's data.
It is a single product that I can use as an ETL database, BI, and more.
It has an interactive interface with Qlik graphs, pivot, and interactivity, which makes it easier to use than other tools.
A significant feature for me is the real-time connection to data sources because it effectively manages large data sets.
Tableau serves as a stable dashboarding tool for higher management, aiding in quick decision-making.
Building hyper extracts and visualization capabilities make Tableau a robust tool for data analysis.
 

Mindshare comparison

As of October 2025, in the Data Visualization category, the mindshare of Domo is 7.9%, down from 12.4% compared to the previous year. The mindshare of Qlik Sense is 7.3%, down from 8.4% compared to the previous year. The mindshare of Tableau Enterprise is 19.2%, down from 29.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Visualization Market Share Distribution
ProductMarket Share (%)
Tableau Enterprise19.2%
Qlik Sense7.3%
Domo7.9%
Other65.6%
Data Visualization
 

Q&A Highlights

Dawn Fenstermacher - PeerSpot reviewer
Sep 04, 2023
 

Featured Reviews

Dave Ramos - PeerSpot reviewer
Has enabled me to integrate AI workflows and drive self-service analytics across organizations
There's room for improvement in their focus on enterprise clients. As a small business owner, there's nothing as powerful as Domo available for smaller organizations. I understand it's a business focus for them as they're looking to expand in that direction, but there's an opportunity to capture the SMB market by creating more capabilities. It's not necessarily about technical capabilities, but rather pricing that's geared towards the small business market. Capability-wise, it's very robust. If I had to stretch, I would suggest more integrations to other common tools, such as Zapier and operational tools like Mailchimp, where you can build and extend ETL in a no-code environment. While there are capabilities you can build from Domo's open APIs, having more native integrations in a no-code, low-code environment would be beneficial. Domo has many native integrations, but better tools for the SMB operational pipeline would be valuable.
Hasan ÖZ - PeerSpot reviewer
Interactive visualization improves decision-making for managers
Actually, I don't have any specific ideas. The last time I built a report for the IT team to monitor their process was about a year ago. They received requirements and tracked progress, measuring how they processed tasks. Power BI offers better pricing compared to Qlik Sense. Qlik Sense has better performance, particularly in its archival system. However, Power BI has better visualizations and interactions with updates in 2023 that provide ease of use. Power BI is more user-friendly than Qlik Sense.
Uzair Faruqi - PeerSpot reviewer
Ease of developing dashboards and receiving strong technical support have enabled efficient data visualization
Introducing custom features, such as NLP-based reports, is not very good in Tableau. My MD has been asking us for a way to write in natural language to request reports that the system should generate, but that isn't very effective with Tableau. As a developer, I can develop an on-demand report in Python quite easily, but exposing a REST API on the Tableau platform is not a very easy task. AI enablement is an area for improvement for Tableau, and that is something they might have to work upon. I have heard that ThoughtSpot is quite better in this regard, but the cost of ThoughtSpot is much higher. ThoughtSpot has lots of natural language-based report generation features that Tableau lacks.
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Comparison Review

it_user6330 - PeerSpot reviewer
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
 

Answers from the Community

Dawn Fenstermacher - PeerSpot reviewer
Sep 4, 2023
Sep 4, 2023
I have been impressed by Northcraft Analytics. Their technology is based on MS Power BI. I would check them out.https://www.northcraftanalytic...
2 out of 5 answers
BM
Jul 27, 2023
TIBCO Spotfire is the best solution for you. Go to https://syncsite.net/business-... to learn more and I'll be happy to help you further if interested - Bryan Marks with Syncsite.
HAGAY REINMAN - PeerSpot reviewer
Jul 27, 2023
I  think you should first decide which budget you can allocate for it.You can find "free' tools like Google Looker Studio, which have limited reporting and email capabilities. I assume other cloud vendors have similar "free" tools.Other reporting tools can cost from 10's $ per user per month to 100K$ for a year and more.There is also an open-source tool named Superset
 

Top Industries

By visitors reading reviews
University
11%
Computer Software Company
10%
Financial Services Firm
9%
Manufacturing Company
7%
Financial Services Firm
19%
Manufacturing Company
11%
Computer Software Company
11%
Government
8%
Financial Services Firm
15%
Manufacturing Company
10%
Computer Software Company
9%
University
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business16
Midsize Enterprise11
Large Enterprise20
By reviewers
Company SizeCount
Small Business32
Midsize Enterprise40
Large Enterprise83
By reviewers
Company SizeCount
Small Business117
Midsize Enterprise66
Large Enterprise182
 

Questions from the Community

What do you like most about Domo?
All our client SLAs and daily and weekly dashboards are tracked on Domo.
What is your experience regarding pricing and costs for Domo?
Domo's pricing is high compared to other BI tools, and it is costly. I do not find Domo cost-effective; it would be v...
What needs improvement with Domo?
I have not used Domo's collaborative features extensively. Regarding Domo's AI-driven insights in uncovering trends a...
Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik ...
Seeking lightweight open source BI software
There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I wou...
What do you like most about Qlik Sense?
The most valuable features of Qlik Sense are its speed and seamless development of web technologies.
Tableau vs. Business Objects - Which is a better solution for visualization and analysis?
Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have be...
Which would you choose - Tableau or SAP Analytics Cloud?
Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use....
What do you like most about Tableau?
Tableau is a fantastic tool that provides impressive dashboards and customized reports.
 

Comparisons

 

Also Known As

corda
QlikSense
Tableau Desktop, Tableau Server, Tableau Online
 

Overview

 

Sample Customers

Capco, SABMiller, Stance, eBay, Sage North America, Goodwill Industries of Central Indiana, Telus, The Cliffs, OGIO International Inc., and many more!
Abbvie, Airbus, Barclays, BT Openreach, BMW, Daimler AG, HSBC, IKEA, Nationwide Building Society, Royal Mail Group, Sanofi, Siemens, Wendy'', Vodafone, Volvo
Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.
Find out what your peers are saying about Salesforce, Apache, Splunk and others in Data Visualization. Updated: October 2025.
870,623 professionals have used our research since 2012.